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The Battle of the Supercharger: Congestion in the face of increased Model 3 production

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Tesla Supercharger in Allentown, PA

The will they or won’t they argument about free Supercharging for life with Model 3 has been debated backward and forward. Fears have been accelerated since last week’s news of an ambitious goal to get 100,000-200,000 Model 3 vehicles on the road in 2017. Elon’s exact words at the unveil have been analyzed and rehashed time and time again. I won’t venture to assume I know what Tesla will decide, or even give my opinion on how they should price or restrict access. What I can say is that we need a strategy and we need it fast. I call it: etiquette education.

We needn’t mince words here. We’re all adults. We also needn’t take sides on the already exhaustive debate of whether or not it’s proper to charge locally just to save a few bucks. (Opponents argue it’s contrary to the point of chargers, while those for it stand on the ground that they paid for “free for life” access.) All we need to do is spell out good etiquette. I mean really spell it out.

Truth 1: Superchargers are intended to enable long distance travel.

Rule 1

Travel on the network as often as you like, anywhere your 4 wheels can take you.

 

Truth 2: Superchargers are for charging, not parking.

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Rule 2

Charge as much as you need, or even a bit more, then promptly move your vehicle. Do not park overnight, do not go on a shopping spree and absolutely do not use it as a premium parking space without even plugging in.

Oxnard Supercharger

Tesla Model X at the Oxnard, CA Supercharger via app check-in

Truth 3: Charge rates dramatically slow down after you’ve reached approximately 90% charge. You will thus occupy a stall for much longer than you did for any other 10% portion of your charge.

Rule 3

Do not charge beyond 90% at a Supercharger unless you absolutely need it to get to your next destination (including a buffer of course) or there are many other open stalls.

 

Truth 4: Waiting in line to charge when you’re on a road trip can derail plans, exacerbate tiredness from traveling, and would all around suck.

Rule 4

If you are charging close to home (whether returning from a road trip or otherwise) and have enough to get there, stay with your car and immediately vacate if or when all of the stalls at that location are occupied.

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Tejon Ranch Supercharger

Long queues known to form around the Tejon Ranch Supercharger

Truth 5: Someone out there either needs or wants to save a few bucks on electricity. Someone out there has no home charging solution available. Someone out there accidentally fried their home charger with a failed DIY attempt and can’t get it fixed until next week.

Rule 5

If intending to visit a local charger just for the sake of charging (eg: not returning from a trip), do so off peak. Do not go during known commuting hours, holidays or busier weekend hours. Plan to charge in the evening, mid-weekday or early morning hours. (Tesla should consider releasing peak charging times per SC location for this and trip planning purposes.) Also refer to rule 2. If you fall into the camp of visiting a local charger just for sake of charging, do not leave your vehicle unattended. Immediately vacate the charging space if or when all of the stalls at that location are occupied.

Truth 6: Tesla knows or can figure out who uses local Superchargers “rather aggressively.”

Rule 6

You may receive a warning letter – with attached peak charging schedule for your local location – that you have been identified as using your local charger aggressively. The letter will remind you that the Supercharger network was intended to enable long distance travel, set Tesla apart from the rest of the industry and bring in sales which ultimately benefits us all and provides funds for additional chargers. (Okay, this one is speculation and wishful thinking on my part. But I think this paired with a rigorous educational program as spelled out above would go a long way.)

No, Model S and X owners don’t deserve some kind of priority and shouldn’t bellyache about the presumed onslaught of Model 3 drivers hogging up all the chargers. After all, a successful Tesla Motors is good for everyone. However even today, we all need a stern lecture on proper Supercharger etiquette and Tesla should feel no shame in very clearly spelling it out to us and the rest of the world. Education is the missing piece here, not some complicated pay-per-use or tiered charging access.

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Investor's Corner

New drone video shows Tesla’s Optimus Factory reaching a turning point

New drone footage shows Tesla’s dedicated Optimus factory steel frame nearing completion at Giga Texas.

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Tesla’s dedicated Optimus factory at Gigafactory Texas is closing in on a finished steel frame, according to drone footage posted Thursday afternoon by longtime site observer Joe Tegtmeyer. In the video, Tegtmeyer said structural steel assembly is now about five column grids away from reaching the building’s north perimeter beam, putting the primary skeleton in its final stretch roughly six months after Tesla broke ground on the North Campus site in late March.

Tegtmeyer’s footage shows concrete already going in on three upper floors while crews continue laying rebar and pouring grade beam footings at ground level. That kind of parallel work, steel rising at one end of the site while concrete sets at the other, is a scheduling approach Tesla used at the original Giga Texas building and appears to be repeating here to save time before the plant’s targeted 2027 production start.

Teslarati has tracked the building’s progress since Tesla confirmed construction was officially underway in May, when the first steel structure went up on what was then bare, reclaimed land. The facility is part of a more than 5.2 million square foot expansion of Giga Texas’s North Campus that Tesla has said will eventually run nearly the length of the existing vehicle factory, over 4,000 feet, while sitting somewhat narrower. Musk has pegged the long term output target at 10 million Optimus units a year once the line is running at full capacity, a volume that would dwarf the one million unit pilot line Tesla is standing up separately at its Fremont, California factory.

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Tesla Giga Texas to feature massive Optimus V4 production line

The Texas facility sits alongside another major buildout on the same campus. Terafab, the joint Tesla and SpaceX chip fabrication plant that will eventually supply the silicon running Optimus units in the field. Housing robot assembly and chip production on the same grounds is a deliberate supply chain decision, cutting down on the shipping and lead time that would otherwise sit between the two.

Tesla has not given an updated timeline beyond its previously stated goal of bringing high volume Optimus production online at the site in the summer of 2027. Fremont’s smaller pilot line began mass producing the current Gen 3 robot in January, with that plant expected to build tens of thousands of units this year primarily to generate the real world data Tesla needs to refine the robot’s software before Giga Texas ramps up. Six months of visible construction progress, tracked almost entirely through Tegtmeyer’s recurring drone flights, gives the clearest outside look yet at how seriously Tesla is treating that 2027 deadline.

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Tesla and SpaceX take “Terafab” Trademark fight to Federal Court

Tesla and SpaceX sue a small Illinois firm after cease and desist letters over Terafab.

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SpaceX Terafab rendering

Tesla and SpaceX are asking a federal judge to rule that their planned Terafab chip factory does not infringe a small Illinois company’s trademark, a request that arrives only after months of quiet negotiation broke down this summer.

The dispute traces to May 18, when Tesla filed three U.S. trademark applications for “Terafab” and “Tesla Terafab,” covering semiconductor chips and related chip making services. TERA-print LLC, a nanotechnology company that has held a federal trademark for “Tera-Fab” since 2021, responded five days later with a cease and desist letter. According to the lawsuit, first reported by Reuters, TERA-print argued that Tesla and SpaceX’s use of “Terafab” would confuse consumers familiar with its own trademark, which covers a desktop photolithography printer sold to researchers for sensor and bioengineering work.

What stands out in the filing is the timing of TERA-print’s own paperwork. One day before sending that cease and desist letter, on May 22, TERA-print applied to expand its existing registration to cover semiconductor materials, silicon chips, nanoelectronic devices and AI design services, categories it had not previously claimed. Tesla and SpaceX call that filing opportunistic in their complaint, noting it arrived two months after Tesla’s public Terafab announcement and just days after Tesla’s own trademark applications went in.

Elon Musk launches TERAFAB: The $25B Tesla-SpaceXAI chip factory that will rewire the AI industry

By June 10, TERA-print was threatening to sue for federal trademark infringement, false designation of origin and unfair competition, the complaint states. Rather than wait to be sued, Tesla, SpaceX and SpaceXAI met with TERA-print six separate times between June and August trying to resolve the dispute directly. Those talks collapsed, and the companies filed for declaratory judgment this week in the U.S. District Court for the Western District of Texas, asking a judge to find that “Terafab” does not infringe TERA-print’s mark before TERA-print can file a claim of its own.

TERA-print isn’t backing down. The company told PCMag it discussed a settlement with Tesla as recently as September 2 and feels misled by what it called Tesla’s professed interest in settling. Its CTO, Andrey Ivankin, said TERA-print holds a Defense Department contract to fabricate semiconductors and partially owns Mattiq Inc., an AI company built on TERA-print’s products, and that the company will vigorously defend its rights.

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Tesla and SpaceX argue the overlap is superficial. Terafab is planned as a $16.8 billion complex spanning roughly 100 million square feet at the Grimes County site SpaceX confirmed last month, built to produce chips for Optimus robots, Tesla’s AI computing needs and SpaceX’s orbital data center ambitions, a scale and purpose the companies say no reasonable consumer would confuse with a tabletop lab printer. TERA-print’s product line has stayed focused on lithography tools for biological and sensor research since it registered its mark in 2021.

The trademark fight is the second legal dispute tied to the Terafab project in the past week, following a separate SpaceX suit aimed at keeping company records about the facility out of public view, as KBTX reported. Whether construction proceeds under the Terafab name now depends on a federal judge in Austin.

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NHTSA just escalated its Tesla Cybercab investigation in a big way

NHTSA escalated its Cybercab audit into a sworn Special Order with a September 30 deadline.

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Federal regulators have moved from asking Tesla questions about its Cybercab to demanding sworn answers. The National Highway Traffic Safety Administration issued a Special Order that requires a Tesla officer to sign an affidavit attesting to the completeness of the company’s responses, with a deadline of September 30.

The order builds on Audit Query AQ26002, which NHTSA opened on September 3, the same day Tesla began commercial Cybercab service in Austin. Teslarati covered that initial inquiry when it surfaced, noting the agency wanted to understand how Tesla certified a vehicle with no permanently attached steering wheel, pedals, or mirrors as compliant with Federal Motor Vehicle Safety Standards. A Special Order is a different tool and converts a fact finding review into a legally enforceable demand, the same mechanism NHTSA used against Tesla in 2023 during its Autopilot investigation.

Several of the 21 requests target a specific gap in Cybercab’s design. One asks whether Tesla used temporarily attached human controls at any point to help certify the vehicle, and if so, which standards depended on that equipment being present. Another quotes an existing rule directly: “The service brakes shall be activated by means of a foot control.” Cybercab has no foot pedal. NHTSA wants a detailed explanation of how the vehicle satisfies that requirement, and how it complies without the kind of exemption granted to Zoox in July under Part 555, the regulatory pathway built for steering wheel free vehicles.

The order does not claim Cybercab is unsafe or that Tesla broke a rule. It requires Tesla to explain, under oath, the reasoning behind decisions the company already made when it self-certified the vehicle. That distinction matters, but so does the exposure. Motor1’s reporting, summarized here, put potential civil penalty exposure as high as $139 million if NHTSA later finds the certification was flawed, on top of whatever criminal risk comes with a false sworn statement.

Tesla has not said publicly how it plans to respond. Cybercab is still carrying passengers in Austin through the Robotaxi app while the September 30 deadline approaches, and the company has continued expanding the vehicle’s footprint even as the regulatory question remains open. The Special Order does not pause any of that and just sets a date by which Tesla has to put its certification logic on the record, with a company officer’s name attached to it.

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