Lifestyle
Becoming a Tesla Destination Charging Participant
Last month I shared with you the story of my successful recruitment of a restaurant/brewery into the Tesla Destination Charging program. It was a story I hoped would inspire others to do the same. Some of you asked me questions about what it was like for the business and I was curious myself, so I set out to get answers and hear it from their side.
The long story short? Piece of cake!
How did this all start? Some crazy owner (me) sent an unsolicited email, informed one of the restaurant’s owners of the program and vowed to come for a visit. On Friday, November 27th, that visit occurred. After I left, Mark the owner of Breaker Brewing Company checked on the kitchen and determined he could spare a few moments to contact Tesla’s Destination Charging program and inquire. As with any small, independent business, the biggest question Mark had was how much of an investment joining the program required. His budget for such a non-essential business expense was, in essence, non-existent. Sure he knew they would be on the hook for the cost of electricity for the actual charging, but that nominal amount was not the main concern.
Pretty quickly (Monday or Tuesday of the following week) Tesla responded to Mark’s inquiry. He assumes they checked out the location using mapping software first because right from that first phone conversation, he was immediately informed his location was a good fit. He had provided the address in his first contact and already knew he had an unused parking space along a building where the chargers could be installed.
“We love technology here.”
To be honest, it didn’t take much convincing on my part to get the restaurant on board with this idea. They were really receptive from the beginning and so the rest was smooth sailing. A pair with experience in the engineering field, Mark admitted that he and his co-owner loved technology.
The main questions that he had revolved around their responsibilities. For example, how much up front costs or fees they would be on the hook for, what the program consisted of and whether or not Tesla would assist with getting adequate power to the building where he intended the chargers to be installed.
In order to answer those questions, Tesla instructed Mark to get an estimate from an electrician to run the additional power and install the chargers. Jonathan Katz, Project Manager in the Destination Charging group was Mark’s main contact. One very important thing that Mark wanted to share with me was that from Day 1, Jonathan was phenomenal to work with. His email signature contained a direct phone number which Mark was able to call with questions. Reportedly Jonathan answered every call and reaching out to him never amounted to voicemails or phone tag. He also answered every question, big or small. The same thing applied to the electrician who was hired to do the job. (Praising Tesla for communication is something I don’t see often so this really stood out to me and is a sign of their true commitment to making charging accessible.)
Destination chargers can be found across a variety of hotels, restaurants and shopping centers [Source: Tesla Motors]
The next step in the process was getting an estimate for the electrical work. Tesla had recommended two electricians that were relatively close but not in the same town. Mark asked if he could hire his own because he happened to know of one who was reliable, professional and excellent at fit and finish of his work. Tesla said that it was no problem at all and awaited the estimate. As noted above, the electrician was able to easily contact Jonathan Katz directly to have any questions answered about the process. Once the estimate came in, Mark was ready to get back to Tesla.
The quote was $2,800 for installation of two 80 amp HPWCs including upgrading the building’s service to accommodate that kind of juice. The job also included running the chargers all the way outside the building to the correct placement. When Mark informed his contact at Tesla about the estimate, they confirmed this was within their reimbursement cap so the entire thing would be covered. Breaker Brewery would not have to come out of pocket even one dollar. That made the decision to move forward extremely easy.
Breaker Brewery would not have to come out of pocket even one dollar.
The next part of the process went equally smooth. Tesla had accepted the cost (their cap, which may or may not be negotiable and may or may not be region-specific, was reported to be $3,000) and sent a congratulations email about being accepted into the program. Next Tesla mailed out the chargers, which arrived in about five business days. I am assuming that what made me think this was an ideal location for a destination charger was also noticed by Tesla and thus they accepted the location into the program without any convincing.
The amount of effort and leg work the restaurant had to do to be a part of this program was small. They were required to fill out an application, which was neither long nor complicated. It contained some basic information about their location, business and what they offer. (I’m picturing the wifi and restroom symbols you see on the navigation screen when you touch on a destination charging marker.)
Two Tesla HPWCs installed at Breaker Brewing Company in Wilkes-Barre, PA
Once the chargers were installed and powered up, Tesla had to be informed. At this point the one and only hiccup occurred. For one reason or another, there was a miscommunication that resulted in Tesla not realizing it was done. After some time, Mark reached out to follow up about payment to the electrician. Once Jonathan realized what had occurred, he quickly resolved the issue and sent the payment. Mark estimates that had the miscommunication not occurred, the electrician probably would have only waited 7-10 for payment after completion. It bears repeating that in the case of this installation, everything was reimbursed. The whole job fit into the reimbursement limits and the restaurant had to pay nothing.
Tesla Destination Charging partners [Source: Tesla Motors charging map]
On January 15, 2016, the chargers were powered up. That means in just 49 days (including the Christmas and New Years holidays!) Breaker Brewery went from asking about the destination charging program to having working chargers. It took 3-5 days for their location to show up on Tesla’s destination charging map. I will assume the in-navigation display took the same but did not verify it was showing until yesterday.
Within the first 10 days or so of operation, which included my post about it as well as sharing on both TMC and the Tesla Forums, three different owners called the restaurant to thank them for installing a charger. (The Tesla community doing what we do.) Thus far only one owner has actually charged but Mark hopes to see an uptick as word spreads. Interestingly enough, the chargers have become a topic of conversation for non-Tesla owning patrons of the restaurant. Every Friday and Saturday someone notices and asks about it. There is a general curiosity that I hope will have far reaching implications with Model 3 and beyond. Certainly people want to know they will be able to charge at various locations before even considering the idea of some day owning an electric vehicle. To Mark’s knowledge, no other EV drivers have attempted to charge. I asked this question because I once saw an electric Smart Car pull into a Tesla Supercharger and attempt to plug in.
Some additional questions I asked were:
- What did you have to negotiate? Nothing
- How much did you come out of pocket? Nothing
- How as finance handled? Tesla mailed the chargers and paid the electrician directly
- Was the process easy? Extremely
- What else? I emailed Nissan and GM to see if they have similar programs. No one ever responded.
- Final notes from the owner: I would recommend this to any business!
Elon Musk
NASA’s first human outpost on the Moon starts now – SpaceX on deck
NASA named the rovers, landers, and vendors that will build America’s first Moon Base.
NASA has laid out its most detailed Moon Base plan to date, describing a permanent outpost near the Moon’s south pole that the agency intends to build over the coming decade as a direct stepping stone to Mars. “The Moon Base will be America’s and humanity’s first outpost on another celestial world,” NASA Administrator Jared Isaacman said, adding that every mission crewed and uncrewed “will be a learning opportunity as we return to the lunar surface, build the infrastructure to stay, and master the skills required to live and operate in one of the most demanding and dangerous environments imaginable.”
The plan is structured in three phases involving both uncrewed and crewed missions to deliver equipment, vehicles, and infrastructure to the surface, with the first three moon base missions targeted to launch before the end of 2026.
Moon Base I, targeting fall 2026, will use Blue Origin’s Blue Moon Mark 1 lander to deliver scientific instruments to the Shackleton Connecting Ridge, the same region where Artemis astronauts will land. Moon Base II will send Astrobotic’s Griffin lander carrying more than 1,100 pounds of cargo including Astrolab’s FLIP rover to begin developing mobility systems on the surface. Moon Base III will carry the Lunar Vertex science mission on Intuitive Machines’ Nova-C Trinity lander to study lunar swirls near the south pole, with ESA and Korean science payloads aboard.
On the rover side, NASA awarded Astrolab $219 million and Lunar Outpost $220 million to build the first phase of Lunar Terrain Vehicles, with both rovers targeted for deployment to the lunar surface by 2028. Astrolab’s crewed rover weighs roughly 2,000 pounds and can reach over 6 mph. Lunar Outpost’s Pegasus rover can operate autonomously or via remote control at over 9 mph. Blue Origin separately received $188 million with an option worth $280.4 million to deliver cargo landers for rover transport.
NASA also confirmed that MoonFall, a mission deploying four survey drones to scout Artemis landing sites, has selected Firefly Aerospace to build the transport spacecraft, with a 2028 launch target.
SpaceX sits at the center of that commercial layer. SpaceX holds the NASA Human Landing System contract for the Starship-derived lander that will put astronauts on the surface under Artemis IV, currently targeting 2028. Before that can happen, SpaceX must demonstrate in-orbit propellant transfer at scale, a process requiring multiple Starship tanker launches to fuel a single mission. Water ice at the lunar south pole is central to the base’s long-term viability, as it can be converted into drinking water, breathable oxygen, and rocket fuel, directly reducing dependence on Earth resupply. That resource loop becomes far more practical if Starship can land and be refueled on or near the Moon itself.
Elon Musk has publicly stated that Starship V3, which recently completed its first flight, should be capable enough for initial Mars missions. The Moon Base plan announced Tuesday is the infrastructure layer that connects everything between those two ambitions, and SpaceX is the only American company currently contracted to build the rocket that gets humans to either destination.
Elon Musk
Tesla ditches India after years of broken promises
Tesla has ditched its plans to build a factory in India after years of failed negotiations.
Tesla’s long-running effort to establish a manufacturing presence in India is officially over. India’s Minister of Heavy Industries H.D. Kumaraswamy confirmed on May 19, 2026 that Tesla has informed authorities it will not proceed with a manufacturing facility in the country.
Tesla first signaled serious interest in India around 2021, when it began hiring local staff and lobbying the Indian government for lower import tariffs. The ask was straightforward: reduce duties enough for Tesla to test the market with imported vehicles before committing capital to a local factory. India’s position was equally firm, with an ask of Tesla to commit to manufacturing first, then receive tariff relief. Neither side moved, and the talks quietly collapsed.
Tesla to open first India experience center in Mumbai on July 15
India had offered a policy that would reduce import duties from 110% down to 15% on EVs priced above $35,000, provided companies committed at least $500 million toward local manufacturing investment within three years. Tesla declined to participate. The tariff standoff was only part of the problem. Analysts pointed to significant gaps in India’s local supply chain, inadequate industrial infrastructure, and a mismatch between Tesla’s premium pricing and the purchasing power of India’s automotive market as additional factors that made the investment difficult to justify.
First signs of an unraveling relationship came in April 2024, when Musk abruptly cancelled a planned trip to India where he was set to meet Prime Minister Modi and announce Tesla’s market entry. By July 2024, Fortune reported that Tesla executives had stopped contacting Indian government officials entirely. The government at that point understood Tesla had capital constraints and no plans to invest.
The more fundamental issue is that Tesla’s existing factories are currently operating at approximately 60% capacity, making a commitment to building new manufacturing capacity in a new market difficult to defend to investors. Tesla will continue selling imported Model Y vehicles through its existing showrooms in Mumbai, Delhi, Gurugram, and Bengaluru, but local production is no longer part of the plan.
Elon Musk
Trump’s invite for Elon just reshuffled Tesla’s big Signature Delivery Event
Tesla rescheduled its final Model S farewell to May 20 after Musk joined Trump in China.
Tesla has rescheduled its Model S and Model X Signature Edition delivery event to Wednesday, May 20, 2026, after abruptly calling off the original May 12 celebration. The event will take place at Tesla’s factory at 45500 Fremont Boulevard in Fremont, California, the same location where the Model S first rolled off the line in 2012. Invitees received a follow-up email asking them to reconfirm attendance and download a new QR code ticket, with Tesla noting that all travel and accommodation expenses remain the buyer’s responsibility.
The reason behind the original cancellation came into focus the same day it was announced. President Trump invited Elon Musk, Apple’s Tim Cook, BlackRock’s Larry Fink, Boeing’s Kelly Ortberg, and executives from Goldman Sachs, Blackstone, Citigroup, and Meta to join his trip to China this week for a summit with President Xi Jinping. The agenda covers trade, artificial intelligence, export controls, Taiwan, and the Iran war, following weeks of escalating friction between Washington and Beijing over AI technology, sanctions, and rare earth exports. Trump wrote on Truth Social, “I am very much looking forward to my trip to China, an amazing Country, with a Leader, President Xi, respected by all.”
Tesla launches 200mph Model S “Gold” Signature in invite-only purchase
The vehicles at the center of all this are the last Model S and Model X units Tesla will ever build. Priced at $159,420 each, the 250 Model S and 100 Model X Signature Edition units come finished in Garnet Red with a one-year no-resale agreement, giving Tesla right of first refusal if the owner decides to sell. As Teslarati reported, the Model S defined Tesla’s early identity as a serious luxury automaker, and the Fremont factory line that built it is now being converted to manufacture Optimus humanoid robots.
Musk’s inclusion in the China delegation drew attention given his very public relationship with Trump, and the invitation signals the two have moved past and past grievances. Trump originally brought Musk on to lead the Department of Government Efficiency following his inauguration, and despite a sharp public dispute in mid-2025, the two have appeared together repeatedly in recent months. A seat on the China trip, the most diplomatically consequential visit of Trump’s current term, puts Musk back at the table on U.S. economic policy at a moment when Tesla’s China revenue remains one of the company’s most important financial pillars.
NASA’s first human outpost on the Moon starts now – SpaceX on deck
Tesla patent reveals strategy for solving major Full Self-Driving, Optimus issue
