Lifestyle
Becoming a Tesla Destination Charging Participant
Last month I shared with you the story of my successful recruitment of a restaurant/brewery into the Tesla Destination Charging program. It was a story I hoped would inspire others to do the same. Some of you asked me questions about what it was like for the business and I was curious myself, so I set out to get answers and hear it from their side.
The long story short? Piece of cake!
How did this all start? Some crazy owner (me) sent an unsolicited email, informed one of the restaurant’s owners of the program and vowed to come for a visit. On Friday, November 27th, that visit occurred. After I left, Mark the owner of Breaker Brewing Company checked on the kitchen and determined he could spare a few moments to contact Tesla’s Destination Charging program and inquire. As with any small, independent business, the biggest question Mark had was how much of an investment joining the program required. His budget for such a non-essential business expense was, in essence, non-existent. Sure he knew they would be on the hook for the cost of electricity for the actual charging, but that nominal amount was not the main concern.
Pretty quickly (Monday or Tuesday of the following week) Tesla responded to Mark’s inquiry. He assumes they checked out the location using mapping software first because right from that first phone conversation, he was immediately informed his location was a good fit. He had provided the address in his first contact and already knew he had an unused parking space along a building where the chargers could be installed.
“We love technology here.”
To be honest, it didn’t take much convincing on my part to get the restaurant on board with this idea. They were really receptive from the beginning and so the rest was smooth sailing. A pair with experience in the engineering field, Mark admitted that he and his co-owner loved technology.
The main questions that he had revolved around their responsibilities. For example, how much up front costs or fees they would be on the hook for, what the program consisted of and whether or not Tesla would assist with getting adequate power to the building where he intended the chargers to be installed.
In order to answer those questions, Tesla instructed Mark to get an estimate from an electrician to run the additional power and install the chargers. Jonathan Katz, Project Manager in the Destination Charging group was Mark’s main contact. One very important thing that Mark wanted to share with me was that from Day 1, Jonathan was phenomenal to work with. His email signature contained a direct phone number which Mark was able to call with questions. Reportedly Jonathan answered every call and reaching out to him never amounted to voicemails or phone tag. He also answered every question, big or small. The same thing applied to the electrician who was hired to do the job. (Praising Tesla for communication is something I don’t see often so this really stood out to me and is a sign of their true commitment to making charging accessible.)
Destination chargers can be found across a variety of hotels, restaurants and shopping centers [Source: Tesla Motors]
The next step in the process was getting an estimate for the electrical work. Tesla had recommended two electricians that were relatively close but not in the same town. Mark asked if he could hire his own because he happened to know of one who was reliable, professional and excellent at fit and finish of his work. Tesla said that it was no problem at all and awaited the estimate. As noted above, the electrician was able to easily contact Jonathan Katz directly to have any questions answered about the process. Once the estimate came in, Mark was ready to get back to Tesla.
The quote was $2,800 for installation of two 80 amp HPWCs including upgrading the building’s service to accommodate that kind of juice. The job also included running the chargers all the way outside the building to the correct placement. When Mark informed his contact at Tesla about the estimate, they confirmed this was within their reimbursement cap so the entire thing would be covered. Breaker Brewery would not have to come out of pocket even one dollar. That made the decision to move forward extremely easy.
Breaker Brewery would not have to come out of pocket even one dollar.
The next part of the process went equally smooth. Tesla had accepted the cost (their cap, which may or may not be negotiable and may or may not be region-specific, was reported to be $3,000) and sent a congratulations email about being accepted into the program. Next Tesla mailed out the chargers, which arrived in about five business days. I am assuming that what made me think this was an ideal location for a destination charger was also noticed by Tesla and thus they accepted the location into the program without any convincing.
The amount of effort and leg work the restaurant had to do to be a part of this program was small. They were required to fill out an application, which was neither long nor complicated. It contained some basic information about their location, business and what they offer. (I’m picturing the wifi and restroom symbols you see on the navigation screen when you touch on a destination charging marker.)
Two Tesla HPWCs installed at Breaker Brewing Company in Wilkes-Barre, PA
Once the chargers were installed and powered up, Tesla had to be informed. At this point the one and only hiccup occurred. For one reason or another, there was a miscommunication that resulted in Tesla not realizing it was done. After some time, Mark reached out to follow up about payment to the electrician. Once Jonathan realized what had occurred, he quickly resolved the issue and sent the payment. Mark estimates that had the miscommunication not occurred, the electrician probably would have only waited 7-10 for payment after completion. It bears repeating that in the case of this installation, everything was reimbursed. The whole job fit into the reimbursement limits and the restaurant had to pay nothing.
Tesla Destination Charging partners [Source: Tesla Motors charging map]
On January 15, 2016, the chargers were powered up. That means in just 49 days (including the Christmas and New Years holidays!) Breaker Brewery went from asking about the destination charging program to having working chargers. It took 3-5 days for their location to show up on Tesla’s destination charging map. I will assume the in-navigation display took the same but did not verify it was showing until yesterday.
Within the first 10 days or so of operation, which included my post about it as well as sharing on both TMC and the Tesla Forums, three different owners called the restaurant to thank them for installing a charger. (The Tesla community doing what we do.) Thus far only one owner has actually charged but Mark hopes to see an uptick as word spreads. Interestingly enough, the chargers have become a topic of conversation for non-Tesla owning patrons of the restaurant. Every Friday and Saturday someone notices and asks about it. There is a general curiosity that I hope will have far reaching implications with Model 3 and beyond. Certainly people want to know they will be able to charge at various locations before even considering the idea of some day owning an electric vehicle. To Mark’s knowledge, no other EV drivers have attempted to charge. I asked this question because I once saw an electric Smart Car pull into a Tesla Supercharger and attempt to plug in.
Some additional questions I asked were:
- What did you have to negotiate? Nothing
- How much did you come out of pocket? Nothing
- How as finance handled? Tesla mailed the chargers and paid the electrician directly
- Was the process easy? Extremely
- What else? I emailed Nissan and GM to see if they have similar programs. No one ever responded.
- Final notes from the owner: I would recommend this to any business!
Investor's Corner
Tesla unfolded its first European “folding Supercharger”
Tesla’s folding Supercharger just arrived in Europe and it changes how fast charging expands.
Tesla’s Folding Unit Supercharger has officially landed in Europe, with the company teasing a new installation in its effort for a broader rollout targeting major motorway rest stops across the European continent in Q3 2026. The arrival marks a notable shift in how Tesla is thinking about network expansion, moving from hardware performance alone to engineering the logistics chain itself.
While Tesla did not reveal the exact location for the new folding Supercharger in Europe, the photo shared on X heavily suggests that this maybe somewhere in Norway. Historically, whenever Tesla rolls out an entirely new infrastructure architecture in Europe, whether it was the original Supercharger stalls years ago or these brand-new modular V4 “Folding Units”, Norway is almost always the designated launch pad because of its unmatched EV adoption rate and supportive infrastructure
The Folding Unit, introduced in March 2026, is a factory pre-assembled V4 charging station built on an industrial hinge system mounted to a heavy-duty concrete base. The entire assembly arrives on site ready to unfold and connect. Tesla confirmed the units feature telescopic light poles specifically designed for easy transportation and fast on-site deployment, a detail that signals how carefully the logistics chain has been engineered alongside the hardware itself. The design allows 33% more stalls per delivery truck, cuts installation time roughly in half, and reduces overall deployment costs by more than 20% compared to traditional installations.
Tesla’s newest “Folding V4 Superchargers” are key to its most aggressive expansion yet
Tesla also noted telescopic light poles which provide benefits over traditional Supercharger installations that require fixed-height poles that are awkward to ship, slow to position on site, and often require separate crews and equipment to erect before charging hardware can even be staged. By engineering poles that compress for transit and extend on arrival, Tesla has removed one of the quieter bottlenecks in the physical deployment process. Every hour saved on a light pole installation is an hour redirected toward getting stalls energized. At scale, across dozens of new sites per quarter, those hours add up to a meaningful acceleration in how quickly a location goes from approved permit to serving its first customer.
Each Folding Unit pairs a single V4 power cabinet with eight charging posts. The V4 cabinet delivers up to 500 kW per stall for passenger vehicles and up to 1.2 MW for the Tesla Semi, supporting twice the stalls per cabinet at three times the power density of its predecessor. Longer cables make every new station immediately usable by non-Tesla vehicles, a priority as Tesla continues opening its network to Ford, GM, Rivian, Hyundai, Stellantis, and others.
As Teslarati reported when the Folding Unit was first unveiled, Tesla’s Gigafactory New York produced its final V3 Supercharger cabinet in March 2026 after more than seven years and 15,000 units, completing a full pivot to V4 production. The European arrival of the folding design is the next chapter in that transition.
Faster and cheaper deployment means Tesla can justify building in markets and corridors that were previously too expensive to serve, filling the coverage gaps that have slowed EV adoption outside major urban centers.
First Folding Unit Superchargers in Europe 🇪🇺 https://t.co/KNfYWJukkL pic.twitter.com/YR1udIpH1i
— Tesla Charging (@TeslaCharging) June 10, 2026
Elon Musk
SpaceXAI just launched into your kitchen with their new app
SpaceXAI just powered its first consumer app and it predicts what you want to buy.
SpaceXAI just made its first move into consumer AI, and it involves your grocery cart. On June 3, 2026, Gopuff and SpaceXAI announced the launch of Go, a Grok-powered shopping assistant built directly into the Gopuff app that predicts what you need before you even start searching for it.
Gopuff is an instant delivery platform that operates more than 400 micro-fulfillment centers across the U.S., delivering everyday essentials, snacks, drinks, and household items in as little as 15 minutes. It is not a restaurant delivery app or a marketplace. It owns its inventory, controls its warehouses, and handles its own logistics, which means it has built one of the most detailed consumer behavior datasets in retail over its 13-year history.
Go combines SpaceXAI’s advanced reasoning, voice, and image generation models with Gopuff’s dataset of hundreds of millions of orders and real-time cultural signals from X to prepare a suggested cart the moment a customer opens the app. It learns each shopper’s habits and automatically builds a personalized cart based on time of day, location, order history, and real-time indicators. Returning customers can check out with a single tap.
Rather than searching for specific items, users can describe a situation like a game-day party or the desire for a healthy breakfast and Go will assemble a cart automatically. It can also predict when shoppers are running low on items like coffee or paper towels and have them packed and delivered in under 15 minutes. Grok voice integration lets users talk to the app in plain conversational language and check out completely hands-free.
Gopuff co-founder and co-CEO Yakir Gola said: “Today, we believe the greatest friction left in commerce is not delivery or instantaneous access to the essentials customers need. It’s the moment before: the thinking, the deciding, the remembering. We’re combining Gopuff’s demand intelligence with xAI’s frontier reasoning to create an everyday shopping experience that feels like a true extension of you.”
Why SpaceX just made a $60 billion bet on AI coding ahead of historic IPO
The timing carries context beyond the product launch. SpaceXAI was formed after SpaceX completed an all-stock merger with Elon Musk’s xAI earlier this year, folding one of the most advanced AI labs in the world into the same corporate structure as the company preparing what could be the largest IPO in history. SpaceXAI is dipping into consumer-focused AI just as it prepares for its public debut, and while Musk has openly discussed building an everything app, this launch uses Grok to power another company’s product rather than launching a standalone consumer platform. Every consumer-facing deployment of Grok ahead of the IPO roadshow adds tangible evidence that SpaceXAI is not just an infrastructure play but a direct competitor in the AI application layer where OpenAI and Google are already fighting for dominance.
Lifestyle
Tesla saves its passengers again – This time after a 300-foot cliff fall in Malibu
A Tesla Model 3 fell 300 feet off a Malibu cliff and both passengers survived.
A Tesla Model 3 plunged roughly 300 feet off a cliff on Mulholland Highway in Malibu on Friday morning, May 29, 2026, and both occupants survived. The crash was reported at approximately 7:30 a.m. near the 2500 block of Mulholland Highway, triggering a multi-agency rescue operation involving Malibu Search and Rescue, the Los Angeles County Fire Department, the California Highway Patrol, and McCormick Ambulance.
When first responders arrived, the male driver was outside the vehicle shouting for help while the female passenger remained pinned inside the Tesla. Rescue crews rappelled down the cliffside on ropes to reach the wreckage. A flight medic was lowered by helicopter to begin treating both victims, and the driver was hoisted up to the roadway before crews used the Jaws of Life to free the trapped passenger. Both were airlifted to a local trauma center with moderate injuries despite a remarkable result for a fall that steep.
The outcome is not surprising, considering Model 3 earned an overall 5-star rating from NHTSA in every category and sub-category, and recorded the lowest probability of injury of any car ever evaluated by the U.S. New Car Assessment Program. The absence of a traditional engine in the front of the vehicle creates a longer crumple zone that absorbs impact energy before it reaches occupants, and the battery pack running along the floor gives the car an unusually low center of gravity that reinforces structural rigidity.
This is not the first time a Tesla has kept passengers alive after going off a cliff. A Tesla Model Y carrying a family of four survived a plunge off a cliff at Devil’s Slide near San Francisco in January 2023, with two adults and two children walking away from a 250-foot fall. That incident drew widespread attention to how the structural integrity of Tesla’s electric platform performs in extreme crash scenarios that most vehicles would not survive.
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