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Tesla’s apparent red carpet treatment in India an effective tool against rivals
While Tesla has seen notable challenges breaking into India in the past, the electric vehicle maker appears to be receiving a red carpet welcome of sorts this time around. This bodes well for Tesla, and it could result in the company not competing with some of its strongest rivals in the country, at least in the near future.
Tesla is the world leader in pure electric vehicles, but in China, the company has a number of strong competitors. These include BYD, which outsell Tesla in China in terms of New Energy Vehicles (NEVs) sales. BYD’s sales of pure electric cars lag against Tesla’s, but in terms of raw NEV volumes, the Chinese automaker is far ahead of the American EV company.
India is an increasingly important market in the auto industry. Thus, companies that could attain a lead against rivals in the Indian market could establish a notable lead against their rivals. This was hinted at by Jasmeet Khurana of the World Economic Forum in a comment to Reuters.
“The future of who wins in India will have some bearing on who wins globally in the EV race,” Khurana said.
Tesla CEO Elon Musk and Indian Prime Minister Narendra Modi met in New York back in June, and since then, it appears that the EV maker is being fast-tracked for its entry into the country. Tesla is reportedly in discussions with Indian officials for the buildout of a plant that would have the capacity to produce a new low-cost electric car that’s expected to be priced at around $24,000.
Sources reportedly close to the matter have noted that the talks had continued over the past week, with Tesla allegedly discussing the details of its plans. Modi is reportedly tracking the discussions’ developments as well.
Amidst these circumstances, Chinese automaker BYD, which is arguably Tesla’s largest rival in China, seems to be taking a backseat in India. BYD had previously aimed to secure clearance for a $1 billion investment into the country, but later reports suggested that the company is no longer keen to secure the deal. BYD is also facing an investigation over allegations that it had underpaid import taxes in the country.
Indian officials are reportedly worried as well about the national security implications of Chinese-made vehicles in the country. An official has reportedly noted that India is “uncomfortable with Chinese automakers” as well.
Without some of its strongest rivals in India, Tesla could very well expand its reach into the country’s growing EV sector without any issues. This bodes well for Tesla, especially if it is able to release a small, affordable car that’s a good fit for the Indian market. Sam Fiorani of AutoForecast Solutions stated that ultimately, India presents some great possibilities for Tesla.
“Tesla has become a desirable product in name alone. Add to that an affordable product tailored for the Indian market, and it has the potential to be a hit locally,” Fiorani said.
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Elon Musk
Starship Flight 10: What to expect and what you need to know
SpaceX implemented hardware and operational changes aimed at improving Starship’s reliability.

SpaceX is preparing to launch the tenth test flight of its Starship vehicle as early as Sunday, August 24, with the launch window opening at 6:30 p.m. CT.
The mission follows investigations into anomalies from earlier flights, including the loss of Starship on its ninth test and a Ship 36 static fire issue. SpaceX has since implemented hardware and operational changes aimed at improving Starship’s reliability.
Booster landing burns and flight experiments
The upcoming Starship Flight 10 will expand Super Heavy’s flight envelope with multiple landing burn trials. Following stage separation, the booster will attempt a controlled flip and boostback burn before heading to an offshore splashdown in the Gulf of America. One of the three center engines typically used for landing will be intentionally disabled, allowing engineers to evaluate whether a backup engine can complete the maneuver, according to a post from SpaceX.
The booster will also transition to a two-engine configuration for the final phase, hovering briefly above the water before shutdown and drop. These experiments are designed to simulate off-nominal scenarios and generate real-world data on performance under varying conditions, while maximizing propellant use during ascent to enable heavier payloads.
Starship upper stage reentry tests
The Starship upper stage will attempt multiple in-space objectives, including deployment of eight Starlink simulators and a planned Raptor engine relight. SpaceX will also continue testing reentry systems with several modifications. A section of thermal protection tiles has been removed to expose vulnerable areas, while new metallic tile designs, including one with active cooling, will be trialed.
Catch fittings have been installed to evaluate their thermal and structural performance, and adjustments to the tile line will address hot spots observed on Flight 6. The reentry profile is expected to push the structural limits of Starship’s rear flaps at maximum entry pressure.
SpaceX says lessons from these tests are critical to refining the next-generation Starship and Super Heavy vehicles. With Starfactory production ramping in Texas and new launch infrastructure under development in Florida, the company is pushing to hit its goal of achieving a fully reusable orbital launch system.
Elon Musk
Elon Musk takes aim at Bill Gates’ Microsoft with new AI venture “Macrohard”
It is quite an appropriate name for a company that’s designed to rival Microsoft.

Elon Musk has set his sights on Microsoft with a new company called “Macrohard,” a software venture tied to his AI startup, xAI.
Musk described the project as a “purely AI software company” that’s designed to generate hundreds of specialized coding and generative AI agents that could one day simulate products from companies like Microsoft entirely through artificial intelligence.
Macrohard‘s Purpose
Musk announced Macrohard on Friday, though xAI had already registered the trademark with the US Patent Office a few weeks ago, as noted in a PC Mag report. Interestingly enough, this is not the first time that Musk has mentioned such an initiative.
Just last month, he stated that xAI was “creating a multi-agent AI software company, where Grok spawns hundreds of specialized coding and image/video generation/understanding agents all working together and then emulates humans interacting with the software in virtual machines until the result is excellent.”
At the time, Musk stated that “This is a macro challenge and a hard problem with stiff competition,” hinting at the venture’s “Macrohard” moniker. A few years ago, Musk also posted “Macrohard >> Microsoft” on X.
Powered by xAI and Colossus
Macrohard appears to be closely linked to xAI’s Colossus 2 supercomputer project in Memphis. Musk has confirmed plans to acquire millions of Nvidia GPUs, joining rivals such as OpenAI and Meta in a high-stakes race for AI computing power. Colossus is already one of the most powerful supercomputer clusters in the world, and it is still being expanded.
xAI is only a couple of years old, having been founded in March 2023. During its Engineering Open House event in San Francisco, Elon Musk highlighted that the company’s speed will be its primary competitive edge. “No SR-71 Blackbird was ever shot down and it only had one strategy: to accelerate,” Musk said.

Elon Musk tends to use social media platform X as his personal platform to express himself, so much so that critics tend to allege that the CEO is no longer serious about his numerous companies.
As per Musk, he is still very much in wartime CEO mode, despite all the jokes and fun posts about Ani on X.
Elon Musk leads several prolific companies, much more than the average CEO. And while Tesla is the only publicly traded entity that he currently leads, Musk is so visible that everyone across the internet pretty much has a strong opinion of him one way or another. For his longtime supporters and followers, however, what truly matters is if Musk is locked in.
Considering that Elon Musk’s feed on X has recently been filled with AI imagery, a good portion of which involve AI-rendered women, some X users have expressed concerns that the CEO may be losing focus once more. Musk responded to one such user by highlighting his very busy schedule and his numerous active projects.
Needless to say, Elon Musk is still locked in. He is still in “wartime CEO” mode.
As per the CEO, even his recent AI posts about AI are “part of a broader vision and strategy.” He also highlighted that SpaceX’s Starship Flight 10 is launching in a few days, xAI’s Grok 5 is starting its training next month, and Tesla’s Autopilot V14 is also coming next month. As per Musk, “long-term strategy is compelling.”
Elon Musk’s comments are quite accurate. While he may seem to spend all his time on X, after all, he is very much still neck-deep in all his companies’ projects. There is a reason why Musk became known as a visionary, and a lot of it is because he really is intimately involved in all of his companies’ projects.
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