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Tesla Model 3 ramp continues amid 4.6k new VIN registrations, higher US sales rankings

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Tesla might have just finished a record third quarter, but the electric car maker seems set to push forward with its Model 3 ramp without missing a beat. Just yesterday, Tesla registered 4,609 new Model 3 VINs, ~85% of which are estimated to be Dual Motor. With this latest batch of filings, Tesla has registered a total of 122,517 Model 3 to date. 

The recent batch of Model 3 VIN filings bode well for Tesla’s continued push for the electric car this Q4. Tesla’s chances this fourth quarter has gained the confidence of some Wall Street analysts, including Romit Shah of Nomura Instinet, who noted that Tesla might have hit its break-even point in the third quarter. The analyst also noted that as Telsa closes in on production and delivery numbers of 100,000 vehicles per quarter, the company could finally reach a point where it could be sustainably profitable.

It should be noted that Tesla’s production ramp for the Model 3 is only partly done. Tesla eventually aims to produce 10,000 units of the electric sedan every week, and so far, the company is only producing around half this number on average. Despite this, the Model 3’s disruption of the US auto market has started becoming notable, particularly in the sales figures of rival automakers in September. The Tesla Model 3 has slowly risen through the ranks of the US’ best-selling passenger cars over the past months. This became particularly notable in August, when the Model 3 was listed by auto sales tracking website GoodCarBadCar as the 5th best-selling passenger car in the United States.

The Model 3 went up GCBC‘s best-selling passenger cars list once more in September. Tesla sold an estimated 22,250 Model 3 in during the month, beating the Toyota Corolla Family for the No.4 spot. What’s particularly notable was that with the Model 3’s rise, the sales of the three vehicles above it — the Toyota Camry, the Honda Civic, and the Honda Accord — all saw a notable dive. Looking at September’s sales figures, the gap between the Model 3 and America’s best-selling passenger cars continues to get smaller.

Estimated US passenger car sales figures for September 2018. [Credit: GoodCarBadCar]

The Tesla Model 3’s rankings at the auto sales tracking website’s overall list also improved. Last August, the Model 3 was listed by GoodCarBadCar as the 15th best-selling vehicle in the United States. In September, the Model 3 moved up two places, ranking as the 13th best-selling vehicle in the country, in a list that includes mainstream trucks and SUVs like the Ford F-150, Honda CR-V, and the Toyota Rav4.

Estimated US passenger car sales figures for September 2018. [Credit: GoodCarBadCar]

Tesla’s fourth quarter seems poised to take the company towards even more milestones. Gigafactory 1, the company’s expansive facility in Nevada, is set to receive upgrades in the form of three new battery cell assembly lines from Panasonic. The new lines, which were initially estimated to be completed near the end of 2018, are now expected to be finished ahead of schedule. New Grohmann machines, which are designed to make module production three times cheaper and three times faster, are also set to be operational in Q4.

The Model 3 ramp has moved forward since the electric car’s production began last year. That said, there is still a lot that needs to be done. Other variants of the vehicle, such as the $35,000 base Model 3, as well as Right-Hand-Drive versions of the electric car, are yet to enter production. Both the Model 3 in Standard trim, as well as RHD versions, are expected to hit production next year.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Investor's Corner

Tesla Robotaxi gets a massive upgrade in Nevada

Nevada regulators just approved a massive expansion of Tesla’s robotaxi fleet across the entire county.

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Concept art of a Tesla Cybercab in Las Vegas Strip as rendered via Grok

Tesla’s robotaxi footprint in Nevada just grew by roughly 500 times in a single regulatory vote.

The Nevada Transportation Authority approved Tesla’s full Autonomous Vehicle Network Company permit on Thursday, clearing the way for the company to deploy up to 5,000 driverless vehicles across Clark County over the next 12 months. The decision came during a four hour general session meeting that Tesla investor Sawyer Merritt watched live and reported on X, noting the vote replaces the interim order that had limited Tesla to just 10 robotaxis on a narrow stretch of the Las Vegas Strip.

That earlier cap, covered here after it surfaced on August 13, came with restrictions that looked stricter than what Tesla runs in Austin: a 45 mph speed ceiling, no airport pickups, and a geofence confined to the Strip corridor. The new approval extends Tesla’s operating authority to all of Clark County, with room to request an even wider geofence across the state.

Tesla representatives at the meeting said they have no intention of putting 5,000 cars on the road right away. Commercial rides are expected to start within 30 days, pending vehicle inspections, insurance filings, and fare approval, the standard steps every robotaxi operator in Nevada has had to clear.

Tesla’s own Robotaxi account replied to the news with a short line, The golden future is upon us.

The timing lines up with Tesla’s broader robotaxi push this month. The company is preparing to open Cybercab rides to the public in Austin as soon as this month, and it opened a sweepstakes for riders to win a seat at the launch event. Tesla filed its original application for a 5,000 vehicle Nevada fleet back in June, a request regulators trimmed to 10 vehicles when they issued the interim order in July. Thursday’s vote effectively grants the number Tesla asked for from the start.

Zoox, the Amazon owned robotaxi operator, has run in Nevada since 2025 and was capped at 100 vehicles before Thursday’s decision. Tesla’s new ceiling puts it well ahead of that comparison on paper, though the company has said its actual fleet size will depend on how quickly FSD v15 rolls out, the software update executives have called the gateway to scaling unsupervised robotaxi operations nationwide.

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SpaceX’s next trillion dollar bet has nothing to do with rockets, Musk tells staff

Elon Musk told SpaceX staff AI revenue will soon dwarf rockets and Starlink combined entirely.

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Elon Musk told SpaceX employees this week that artificial intelligence, not rockets, will soon carry the company’s revenue. In a roughly 29 minute internal address posted on SpaceX’s X account on Tuesday, Musk said AI revenue will pass every other line of business at SpaceX “probably in September” and pull further ahead by the fourth quarter.

The numbers he gave are specific. SpaceX currently runs 1.4 gigawatts of AI compute capacity. Musk wants that at 10 gigawatts by the end of 2027, a jump he tied directly to revenue: “if we bring 10GW of AI online by the end of next year, it will be $300 billion to $500 billion a year in revenue.” He called those “big numbers,” which undersells a projection larger than what most countries produce in a year.

Musk went further on where AI fits into SpaceX’s future. “Probably in four or five years, AI will be 99% of the value of SpaceX,” he told staff, adding that digital intelligence would eventually run “a trillion times” ahead of biological intelligence as computing scales. He tied that growth to the company’s founding mission, telling employees “we must win on AI, because the future is overwhelmingly AI and robots,” with the payoff meant to help fund Starship and a Mars program that increasingly runs through Terafab, the joint Tesla, SpaceX and xAI chip plant.

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None of this is entirely new territory. SpaceX told investors much the same story during its first earnings call as a public company on August 4, where Musk moved the company’s $1 trillion revenue target up a year to 2030 and said Starlink could someday carry a majority of the world’s internet. What the all hands video adds is a hard deadline and a specific power figure Musk had not given publicly before, along with a franker pitch to his own workforce that AI, not launch cadence, is now the thing SpaceX is betting its future on.

The AI revenue itself is not coming from SpaceX training its own models. It is largely Starlink acting as the network layer for xAI’s workloads, plus SpaceX renting out compute capacity directly, the same approach behind the roughly $16 billion the company spent on AI infrastructure in a single quarter.

Musk closed the video with a pitch aimed at recruiting and retention rather than investors, telling employees that anyone who helps SpaceX win the AI race will eventually get the chance to go to the moon or Mars themselves. Whether SpaceX can turn 1.4 gigawatts into 10 in seventeen months is the more immediate question, and one that will show up in quarterly numbers well before anyone leaves Earth.

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Tesla has one big financial question to answer for investors: Morgan Stanley

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Credit: Tesla

In a new note to investors on Tuesday, Morgan Stanley analyst Andrew Percoco said that Tesla has one big financial question to answer for investors regarding its Robotaxi rollout, Full Self-Driving software, and Optimus.

Percoco said in the note that, for the most part, investors are still very positive about the direction the company is headed. However, there are some things the firm would like to see, and they have to do with financials.

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Tesla bulls are more than convinced that the company’s Full Self-Driving software is proof it can develop physical AI. Financially, however, there are still some questions, especially on elevated spending, which CEO Elon Musk said would occur as the company works to roll out Robotaxi faster and continue developing its Optimus robot.

The latter two are where Tesla will have to prove progress to investors, as Percoco writes that both projects “will require clearer evidence that Robotaxi is scaling and more tangible Optimus proof points to support the ROI on elevated capex.”

Percoco said the second quarter earnings call did not change his long-term thesis of where Tesla is positioned in the AI race, which is out in front. However, there are concerns that weaker gross margins and higher R&D spend will stress financials, and that has “sharpened our (and investors’) focus on measurable progress across Robotaxi and Optimus.”

Additionally, Robotaxi still needs to be proven with more operation in existing cities while maintaining safety but improving how many rides it gives in any given time, he said. For Optimus, Percoco wrote that he is “still looking for evidence beyond commentary around SOP.”

Morgan Stanley put Percoco in charge of covering Tesla after long-time analyst Adam Jonas transitioned to the automotive side.

Currently, Morgan Stanley has a $415 price target on Tesla and a ‘Hold’ rating on the stock. It is trading at around $330 at the time of publication, which was 2:30 P.M. on the East Coast.

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