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EXCLUSIVE: Interview with Aptera Co-Founder Chris Anthony

Credit: Aptera

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I had the fantastic opportunity to talk with Aptera Co-Founder Chris Anthony on Friday. Our short half-hour conversation highlighted production timelines, vehicle design, sustainability, and more.

This weekend, Aptera is participating in the Fully Charged Show, an Electric Vehicle convention in San Diego, where they will be unveiling their Gamma vehicle. According to Co-CEO Chris Anthony, this vehicle is the last stop before attempting to enter production next year. And while the company has a long way before delivering orders, they have over 30,000 reservation holders eagerly awaiting the vehicle’s release.

Credit: Teslarati

Design language –

The first question I had to ask Mr. Anthony about was the design language of Aptera’s first vehicle. Specifically, what is Aptera attempting to make consumers think and feel when they see the car for the first time?

The first thing that came to the CEO’s mind was capability; he wants consumers to feel like Aptera is just as capable as any other vehicle and can even do more with its unique energy generation capabilities. When he has had the opportunity to have people sit in the vehicle, testers have stated that the vehicle is comfortable, and Mr. Anthony hopes the vehicle’s driving dynamics only further improve the experience.

Capability as a “do everything” vehicle –

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Besides the Aptera’s beautiful design, many are looking to buy the Aptera for its function. Coming out of COVID lockdowns, many consumers have been spending more time outside the house, hiking and mountain biking, meeting with friends and family, and taking trips to local events and scenic locations. How has Aptera engineered capability into their vehicle to perform these tasks?

Mr. Anthony points to the car’s solar power generation and the surprising amount of interior space as two critical features in helping people use their vehicles in everyday life. The car’s numerous solar cells mean the vehicle can go further and do more things, which is the ultimate goal of capability. At the same time, the vehicle’s interior is surprisingly spacious, with seven feet of space behind the front seats to the tail; enough room to camp in the vehicle, throw in their mountain bikes, or just travel with their dog.

Customization –

A key part of how many people interact with vehicles today is how they make them their own, customizing the look, feel, and capabilities of the vehicle to best suit their needs. Aptera is not only in support of this goal but is actively working with third-party suppliers to make that dream a reality.

The CEO clarified that Aptera would be more than willing to supply third-party accessory makers with everything from dimensions to CAD files to detailed systems information. He says, “We are happy to share information to help our users find [the vehicle] to be more useful.” As he would note later in the interview, this stems from a “right to repair mindset.”

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Possible use of the Tesla Connector –

Credit: Aptera

Aptera previously announced that they were not only attempting to include the Tesla connector on their vehicle but also attempting to make the connector the U.S. standard EV connector. However, it remains unclear if Aptera will include the connector in the vehicle, and doubtful that the Tesla Connector would become the US standard.

Nonetheless, Mr. Anthony stood behind the engineering of the Tesla connector. Foremost, he cited the connector’s ease of use and smaller size, which makes it far easier to maneuver than other connector types. But the connector also benefits from supporting the vast majority of electric vehicles in the U.S.

The CEO even went as far as saying that the U.S. should be spending more money supporting Tesla supercharger locations as long as the government plans to expand EV charging anyway.

Aptera’s future goals –

It is clear that Aptera will be focused on getting to production and delivering to their over 30,000 reservation holders in the immediate future. But if the company can achieve these goals, where does the CEO see the company’s next focus?

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First, Mr. Anthony doesn’t see the company abandoning the two-door/two-seater form factor. He argues that the Aptera is an ideal complimentary car, helping you complete your daily commute and essential activities that don’t require a lot of space.

Perhaps more excitingly, the CEO did hint at the possibility of multiple variants of the Aptera, a commercial version or a version with more cargo capacity, for instance. No other details are known about these ideas yet.

Production timeline –

With the unveiling of Aptera’s Gamma vehicle this weekend, the company will now be shifting to getting to production as soon as next year. And while the CEO acknowledged that the timeline might not be as fast as some have wanted, he believes in doing the process correctly the first time and hopefully avoiding future issues.

“We have the good graces of our reservation holders to do it right…”

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With Aptera’s current production facility in California, they aim to produce 20,000 units within the first year, meaning that filling the 30,000 reservations will take roughly a year and a half. However,  any prediction outside of the company is pure conjecture.

Sustainability –

Consumers now more than ever are looking to get the best option for them and the best choice for the planet. Automakers recognize this, and many produce vehicles with sustainable interior parts, recycled metal components, and more. What does the pursuit of sustainability look like for Aptera?

The most sustainable material on Earth is the material not mined, was the conclusion of Mr. Anthony. While others may have been looking to use more sustainable materials, Aptera has pointed itself at using fewer materials in the first place. Aptera achieves this by producing a smaller vehicle, pursuing low curb weight, and reducing the number of interior components.

The pursuit of lightweight sustainability has trickle-down effects as well. Because of the vehicle’s low weight, it requires less energy to move and hence can use fewer batteries to achieve the same range, once again reducing weight (a positive feedback loop).

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Ultimately, Mr. Anthony notes that fewer rare earth minerals are mined, and the vehicle as a whole becomes a more sustainable option for consumers. More specifically, Aptera uses 30% of the metal found in a typical vehicle, uses recycled composite materials for its exterior body panels, and uses recycled cloth and plastics on the interior.

The long-term goal is to have these vehicles on the road 50 years from now via upgraded parts along the way; better batteries, improved solar cells, replaceable interior pieces, etc.

Efficiency and beauty –

Manufacturers worldwide have been using aerodynamics to improve efficiency since the car’s inception. But perhaps most recently, due to the limitations of battery capacity, this pursuit has resulted in finding the most efficient shape possible, arguably at the cost of design. While vehicles like the Lucid Air and Mercedes EQS may have been beautiful in previous years, with the introduction of the Volkswagen ID Aero, it is clear that manufacturers are willing to trade unoriginality for efficiency.

Mr. Anthony doesn’t think that this has to be the case. In his response to this issue, he notes that Aptera proves that new and exciting designs can still be made in different form factors while still achieving maximal efficiency.

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Are smaller vehicles the future? –

Aptera has highlighted the numerous benefits of producing smaller form factor vehicles. They can be more efficient, reduce manufacturing costs, be more aerodynamic, and be more sustainable. But are these motivators enough to get Americans to buy smaller vehicles in the future?

The CEO doesn’t believe so. Americans are obsessed with huge vehicles, evidenced by exceptionally high SUV and Truck sales. But perhaps, if anything, Aptera can show Americans what future transportation could look like, and if they are willing to give it a chance, maybe it will even change hearts and minds.

Aptera CEO Chris Anthony was incredibly gracious in giving Teslarati a piece of his busy schedule. If you want to learn more about the company’s vehicle, go to their website. And if you happen to be in the San Diego area, it’s worth the trip to the Fully Charged Show to check out the Aptera booth and the numerous other manufacturers attending the event.

William is not an Aptera ambassador, order holder, or investor.

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What do you think of the article? Do you have any comments, questions, or concerns? Shoot me an email at william@teslarati.com. You can also reach me on Twitter @WilliamWritin. If you have news tips, email us at tips@teslarati.com!

Will is an auto enthusiast, a gear head, and an EV enthusiast above all. From racing, to industry data, to the most advanced EV tech on earth, he now covers it at Teslarati.

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Tesla launches its new branded Supercharger for Business with first active station

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Credit: Tesla

Tesla has officially launched its first branded Supercharger just months after initiating a new program that allows third-party companies to brand their own charging piles.

The site opened in Land O’ Lakes, Florida, and features eight V4 Supercharging stalls offering up to 325 kW of charging speed. It appears it was purchased by a company called Suncoast Credit Union. This particular branch is located Northeast of Tampa, which is on the Gulf of Mexico.

It features graphics of Florida animals, like alligators:

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Tesla launched this program back in September, and it basically was a way to expand its Supercharger presence and also allow companies to pay for the infrastructure. Tesla maintains it. When it announced the “Supercharger for Business,” it said:

“Purchase and install Superchargers at your business. Superchargers are compatible with all electric vehicles, bringing EV drivers to your business by offering convenient, reliable charging.”

The program does a few things. Initially, it expands EV charging infrastructure and makes charging solutions more readily available for drivers. It can also attract people to those businesses specifically.

Tesla launches new Supercharger program that business owners will love

The chargers can also be branded with any logo that the business chooses, which makes them more personalized and also acts as an advertisement.

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The best part is that the customers do not have to maintain anything about the Supercharger. Tesla still takes care of it and resolves any issues:

“We treat your site like we treat our sites. By providing you with a full-service package that includes network operations, preventative maintenance, and driver support, we’re able to guarantee 97% uptime–the highest in the industry.”

It appears the Superchargers will also appear within the in-car nav during routing, so they’ll be publicly available to anyone who needs to use them. They are still available to all EVs that have worked with Tesla to utilize its infrastructure, and they are not restricted to people who are only visiting the business.

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Tesla reveals its Cybertruck light bar installation fix

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u/Kruzat, see page for license, via Wikimedia Commons

Tesla has revealed its Cybertruck light bar installation fix after a recall exposed a serious issue with the accessory.

Tesla and the National Highway Traffic Safety Administration (NHTSA) initiated a recall of 6,197 Cybertrucks back in October to resolve an issue with the Cybertruck light bar accessory. It was an issue with the adhesive that was provided by a Romanian company called Hella Romania S.R.L.

Tesla recalls 6,197 Cybertrucks for light bar adhesive issue

The issue was with the primer quality, as the recall report from the NHTSA had stated the light bar had “inadvertently attached to the windshield using the incorrect surface primer.”

Instead of trying to adhere the light bar to the Cybertruck with an adhesive, Tesla is now going to attach it with a bracketing system, which will physically mount it to the vehicle instead of relying on adhesive strips or glue.

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Tesla outlines this in its new Service Bulletin, labeled SB-25-90-001, (spotted by Not a Tesla App) where it shows the light bar will be remounted more securely:

The entire process will take a few hours, but it can be completed by the Mobile Service techs, so if you have a Cybertruck that needs a light bar adjustment, it can be done without taking the vehicle to the Service Center for repair.

However, the repair will only happen if there is no delamination or damage present; then Tesla could “retrofit the service-installed optional off-road light bar accessory with a positive mechanical attachment.”

The company said it would repair the light bar at no charge to customers. The light bar issue was one that did not result in any accidents or injuries, according to the NHTSA’s report.

This was the third recall on Cybertruck this year, as one was highlighted in March for exterior trim panels detaching during operation. Another had to do with front parking lights being too bright, which was fixed with an Over-the-Air update last month.

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Tesla is already expanding its Rental program aggressively

The program has already launched in a handful of locations, specifically, it has been confined to California for now. However, it does not seem like Tesla has any interest in keeping it restricted to the Golden State.

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Credit: Grok

Tesla is looking to expand its Rental Program aggressively, just weeks after the program was first spotted on its Careers website.

Earlier this month, we reported on Tesla’s intention to launch a crazy new Rental program with cheap daily rates, which would give people in various locations the opportunity to borrow a vehicle in the company’s lineup with some outrageous perks.

Along with the cheap rates that start at about $60 per day, Tesla also provides free Full Self-Driving operation and free Supercharging for the duration of the rental. There are also no limits on mileage or charging, but the terms do not allow the renter to leave the state from which they are renting.

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The program has already launched in a handful of locations, specifically, it has been confined to California for now. However, it does not seem like Tesla has any interest in keeping it restricted to the Golden State.

Job postings from Tesla now show it is planning to launch the Rental program in at least three new states: Texas, Tennessee, and Massachusetts.

The jobs specifically are listed as a Rental Readiness Specialist, which lists the following job description:

“The Tesla Rental Program is looking for a Rental Readiness Specialist to work on one of the most progressive vehicle brands in the world. The Rental Readiness Specialist is a key contributor to the Tesla experience by coordinating the receipt of incoming new and used vehicle inventory. This position is responsible for fleet/lot management, movement of vehicles, vehicle readiness, rental invoicing, and customer hand-off. Candidates must have a high level of accountability, and personal satisfaction in doing a great job.”

It also says that those who take the position will have to charge and clean the cars, work with clients on scheduling pickups and drop-offs, and prepare the paperwork necessary to initiate the rental.

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The establishment of a Rental program is big for Tesla because it not only gives people the opportunity to experience the vehicles, but it is also a new way to rent a car.

Just as the Tesla purchasing process is more streamlined and more efficient than the traditional car-buying experience, it seems this could be less painful and a new way to borrow a car for a trip instead of using your own.

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