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BMW, Nissan and Tesla to Develop Universal Charging Network?
Now that Tesla has tentatively opened some of its intellectual properties (IP) to the competition and that we have some insight as to its motives, who else wants to benefit from this strategy?
Tesla welcomes the competition
Welcoming the competition might seem like a bold and dramatic move, but it is one Elon Musk has carefully planned. In the past articles, we visited what it means to open some of the company’s IP to the competition, and asked what does Tesla Motors mean by “good faith” use. We also saw this is a strategic move to once and for all cement Tesla’s role at the core of the electric vehicle (EV) industry. It also gives it a chance for its charging protocol to become a de facto standard.
BMW and Nissan
BMW has demonstrated a willingness to step into the 22nd Century, leaping over its local German competition. It has dabbled with the idea of selling directly, but is careful not to rock the boat. The matter of the fact is that BMW needs other carmakers more than Tesla does in terms of manufacturing. Case in point, its partnership with Toyota, which gives it more production capacity. BMW also gains much of a strategic alliance with Tesla.
Nissan is the next logical choice. Already at the forefront of EVs with its best selling Nissan LEAF, which stands for Leading, Environmentally friendly, Affordable, Family car, it built and sold more electric cars than any other company in history.
Tesla already announced last week that it had a meeting with BMW, who showed great interest. BMW is working hard to make its “ultimate driving” electric machines not only fun to drive, but feasible. And serious, BMW is. BMW bought its own carbon fiber manufacturing company and developed a sophisticated resign carbon fiber tub for its electric i3 and the stunning plug-in hybrid (PHEV) i8. I was fortunate to interview Benoit Jacobs, the head designer of the iDrive team, who revealed the gist was to have static air flow control with no electronics. Every curve and line are functional on both the i8 and i3, from the static upper windshield spoiler to the dramatic rear air diffusers. Benoit told me he wanted static aerodynamics, not electronic automation. One glance at the i8 and we can say they achieved something the Germans are not always known for, dramatic beauty. Now the real work rests on batteries and electronics, something Tesla does brilliantly.
The only problem BMW has, as well as an other recent EV I tested on CarNewsCafe is the (in)famous Combined Charging Standard (CCS) plug. CCS stations are far and few between compared to more readily available CHAdeMO, with more than 1,000 globally and the Superchargers, 100 globally. Nissan uses CHAdeMO and enjoys many more locations than CCS, but it, too, has never developed a charging network.
How come electric carmakers don’t build charging networks?
One of the many question we, journalists, ask EV makers is why they haven’t actively built a charging infrastructure like Tesla? There are many reasons, most about keeping their core competencies and ROI balanced for survival. Both BMW and Nissan would benefit tapping into Tesla’s technology and hopefully shift the power away from the idiotic charging standard war dividing manufacturers, leaving consumers to pay the price once more. If BMW and Nissan adopt Tesla’s charging protocol, the industry inexorably tilts toward a unified charging standard, leaving the CHAdeMO versus CCS battle a vestige of yesterday’s knuckle-dragging battle techniques behind. Did I make that last point strongly enough? Now imagine how the rest of carmakers and the charging industry feels.
Image source: Autoguide
Tesla has officially launched its first branded Supercharger just months after initiating a new program that allows third-party companies to brand their own charging piles.
The site opened in Land O’ Lakes, Florida, and features eight V4 Supercharging stalls offering up to 325 kW of charging speed. It appears it was purchased by a company called Suncoast Credit Union. This particular branch is located Northeast of Tampa, which is on the Gulf of Mexico.
It features graphics of Florida animals, like alligators:
Here’s a video of the graphics being installed on the Tesla Superchargers at this site: https://t.co/oIfEPNZjAH pic.twitter.com/ENWakZ2qT9
— TESLARATI (@Teslarati) November 20, 2025
Tesla launched this program back in September, and it basically was a way to expand its Supercharger presence and also allow companies to pay for the infrastructure. Tesla maintains it. When it announced the “Supercharger for Business,” it said:
“Purchase and install Superchargers at your business. Superchargers are compatible with all electric vehicles, bringing EV drivers to your business by offering convenient, reliable charging.”
The program does a few things. Initially, it expands EV charging infrastructure and makes charging solutions more readily available for drivers. It can also attract people to those businesses specifically.
Tesla launches new Supercharger program that business owners will love
The chargers can also be branded with any logo that the business chooses, which makes them more personalized and also acts as an advertisement.
The best part is that the customers do not have to maintain anything about the Supercharger. Tesla still takes care of it and resolves any issues:
“We treat your site like we treat our sites. By providing you with a full-service package that includes network operations, preventative maintenance, and driver support, we’re able to guarantee 97% uptime–the highest in the industry.”
It appears the Superchargers will also appear within the in-car nav during routing, so they’ll be publicly available to anyone who needs to use them. They are still available to all EVs that have worked with Tesla to utilize its infrastructure, and they are not restricted to people who are only visiting the business.
Tesla has revealed its Cybertruck light bar installation fix after a recall exposed a serious issue with the accessory.
Tesla and the National Highway Traffic Safety Administration (NHTSA) initiated a recall of 6,197 Cybertrucks back in October to resolve an issue with the Cybertruck light bar accessory. It was an issue with the adhesive that was provided by a Romanian company called Hella Romania S.R.L.
Tesla recalls 6,197 Cybertrucks for light bar adhesive issue
The issue was with the primer quality, as the recall report from the NHTSA had stated the light bar had “inadvertently attached to the windshield using the incorrect surface primer.”
Instead of trying to adhere the light bar to the Cybertruck with an adhesive, Tesla is now going to attach it with a bracketing system, which will physically mount it to the vehicle instead of relying on adhesive strips or glue.
Tesla outlines this in its new Service Bulletin, labeled SB-25-90-001, (spotted by Not a Tesla App) where it shows the light bar will be remounted more securely:
The entire process will take a few hours, but it can be completed by the Mobile Service techs, so if you have a Cybertruck that needs a light bar adjustment, it can be done without taking the vehicle to the Service Center for repair.
However, the repair will only happen if there is no delamination or damage present; then Tesla could “retrofit the service-installed optional off-road light bar accessory with a positive mechanical attachment.”
The company said it would repair the light bar at no charge to customers. The light bar issue was one that did not result in any accidents or injuries, according to the NHTSA’s report.
This was the third recall on Cybertruck this year, as one was highlighted in March for exterior trim panels detaching during operation. Another had to do with front parking lights being too bright, which was fixed with an Over-the-Air update last month.
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Tesla is already expanding its Rental program aggressively
The program has already launched in a handful of locations, specifically, it has been confined to California for now. However, it does not seem like Tesla has any interest in keeping it restricted to the Golden State.
Tesla is looking to expand its Rental Program aggressively, just weeks after the program was first spotted on its Careers website.
Earlier this month, we reported on Tesla’s intention to launch a crazy new Rental program with cheap daily rates, which would give people in various locations the opportunity to borrow a vehicle in the company’s lineup with some outrageous perks.
Along with the cheap rates that start at about $60 per day, Tesla also provides free Full Self-Driving operation and free Supercharging for the duration of the rental. There are also no limits on mileage or charging, but the terms do not allow the renter to leave the state from which they are renting.
🚨🚨 If you look up details on the Tesla Rental program on Google, you’ll see a bunch of sites saying it’s because of decreasing demand 🤣 pic.twitter.com/WlSQrDJhMg
— TESLARATI (@Teslarati) November 10, 2025
The program has already launched in a handful of locations, specifically, it has been confined to California for now. However, it does not seem like Tesla has any interest in keeping it restricted to the Golden State.
Job postings from Tesla now show it is planning to launch the Rental program in at least three new states: Texas, Tennessee, and Massachusetts.
The jobs specifically are listed as a Rental Readiness Specialist, which lists the following job description:
“The Tesla Rental Program is looking for a Rental Readiness Specialist to work on one of the most progressive vehicle brands in the world. The Rental Readiness Specialist is a key contributor to the Tesla experience by coordinating the receipt of incoming new and used vehicle inventory. This position is responsible for fleet/lot management, movement of vehicles, vehicle readiness, rental invoicing, and customer hand-off. Candidates must have a high level of accountability, and personal satisfaction in doing a great job.”
It also says that those who take the position will have to charge and clean the cars, work with clients on scheduling pickups and drop-offs, and prepare the paperwork necessary to initiate the rental.
The establishment of a Rental program is big for Tesla because it not only gives people the opportunity to experience the vehicles, but it is also a new way to rent a car.
Just as the Tesla purchasing process is more streamlined and more efficient than the traditional car-buying experience, it seems this could be less painful and a new way to borrow a car for a trip instead of using your own.
Tesla launches its new branded Supercharger for Business with first active station
Tesla reveals its Cybertruck light bar installation fix
