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Elon Musk provides critical context on hotly-debated “emerald mine” story
There are several points of legitimate criticism that are directed at Tesla and SpaceX CEO Elon Musk. Among the most persistent involves claims about an emerald mine, which critics on social media have related to Musk’s fortune and success being built on the back of “stolen jewels,” “blood diamonds,” or “apartheid,” for that matter.
Considering the prevalence of the story, it was no wonder that the claim emerged on Twitter this weekend. This time around, it came in the form of a Community Note on Twitter, which responded to a user’s post stating that Musk had come to the US with no money and graduated with over $100,000 in debt, and that the CEO worked two jobs while he was at school.
As per the Community Note, which has since disappeared from the post, the post was reportedly “misleading” because Musk “was born into an extremely wealthy family in South Africa.” The Community Note received polarizing reactions on Twitter, with supporters of the CEO stating that it was inaccurate and critics celebrating it.
The Musk Emerald Story’s Roots
It should be noted that the Musk family’s relation to an emerald mine was referenced years ago, initially in two reports from Business Insider South Africa from 2018. The reports were based on comments from Errol Musk, Elon Musk’s father, who told the publication, among other things, that Elon and Kimbal at one time sold a pair of emeralds to Tiffany’s in New York City for about $2,000, and that the Musk family was so wealthy that they had difficulty closing their safe.
Now, the idea of Tiffany’s purchasing emeralds from teenagers who walked in the store may be a bit suspect, as such practices are more commonly affiliated with traditional pawnshops, and the idea of a safe not being closed easily because of too much money inside may sound cartoony, but Business Insider South Africa ran with the story anyway. At the end of the article, however, the publication noted that Errol’s story could not be confirmed by Elon because the father and son have a complicated history.
Elon Musk’s Changing Narrative
What is rather interesting here is that Musk has actually referenced an emerald mine in past interviews as well. In a 2014 interview with Forbes, Musk noted that “This is going to sound slightly crazy, but my father also had a share in an Emerald mine in Zambia.” In posts on Twitter in December 2019, however, Musk noted that his father “didn’t own an emerald mine.” Granted, there’s a notable difference between “owning” a mine and “having a share” in one, but the apparent change in Musk’s narrative is notable.
The Crucial Piece
Fortunately, Musk’s recent post on Twitter provided some critical context on why his own interviews and later posts and comments contradict each other. As noted by Musk in his recent post, he actually believed that it was true for some time because his father told him that he owned a share in a mine in Zambia. However, it appears that nobody has really seen the mine, and he and his brother Kimbal are still financially supporting their father, even until today. Musk also shared some thoughts on his complicated relationship with his father.
“Our condition of providing him financial support was that he not engage in bad behavior. Unfortunately, he nonetheless did. There are young children involved, so we continued to provide financial support for their well-being. Regarding the so-called “emerald mine”, there is no objective evidence whatsoever that this mine ever existed. He told me that he owned a share in a mine in Zambia, and I believed him for a while, but nobody has ever seen the mine, nor are there any records of its existence. If this mine was real, he would not require financial support from my brother and me,” Musk wrote.
Whether or not Musk is telling the complete truth in his recent post on Twitter is still up for question. That being said, Musk’s post does explain why his comments and stance on his father’s emerald mine stake have changed over the years. If his post is accurate, then it is true that he believed that his father had a share in an emerald mine in the past, but it is also true that he is very skeptical of the claim today. His recent comments then, one of which is offering 1 million Dogecoins to anyone who can trace the emerald mine related to his father, would make sense.
Maye Musk, Elon Musk’s mother, also provided her own thoughts on the matter. As per Maye, she was made aware of the emerald mine story on Twitter about ten years ago. That being said, she also highlighted that when she and her children moved to Toronto in 1989, they stayed at a one-bedroom apartment and later a rent-controlled unit, hardly the accommodations of an extremely wealthy family from South Africa.
Errol Musk’s Most Recent Comments
To be fair, recent comments from Errol Musk also suggested that the emerald mine that he had a share in was not some grand operation that resulted in generational wealth.
“What Elon is saying is that there was no formal mine. It was a rock formation protruding from the ground in the middle of nowhere. There was no mining company. There are no signed agreements or financial statements. No one owned anything. The deal was done on a handshake with the Italian man at a time when Zambia was a free for all. Not even he knew exactly where the border was. At that time, it was like the Wild West,” Errol Musk told news.com.au.
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Tesla is pushing back against the unfair reporting of accidents involving its vehicles. Many media outlets were quick to jump to conclusions about a fatal accident involving a Tesla in Katy, Texas, that happened recently.
The driver of the vehicle, which slammed into a brick house and killed a woman inside, stated the car was operating on Autopilot. Tesla CEO Elon Musk and Head of AI Ashok Elluswamy both challenged that claim, with Elluswamy revealing last night that the system was overridden by the driver, who pressed the accelerator pedal “all the way to 100%.”
Tesla finally clarifies fatal Texas crash, confirms driver manually overrode acceleration
The car reached a speed of 73 MPH during the crash, Elluswamy detailed, and stated that the accelerator pedal was even pressed after the crash.
The story has been spread throughout the media with either incomplete or incorrect reporting, with some stories still not updated nearly 24 hours after Musk and Elluswamy posted answers about the crash on X.
The reporting has been a thorn in the side of Tesla for several years. Vehicle accidents involving Teslas are usually reported with the manufacturer’s name in the headline, while other companies are free of criticism when their cars are involved in accidents.
Here’s an example of that:
So you don’t report the vehicle’s make when it isn’t a Tesla, but you do report it when it is a Tesla?
The vehicle in your post above is a Hyundai Ioniq 5 EV. pic.twitter.com/4WT3sZ2DHm— Sawyer Merritt (@SawyerMerritt) February 17, 2026
Many media outlets stated the car was in “self-driving mode” or “Autopilot mode” when the car crashed. The truth is, now that Tesla has chimed in, that the driver had manually overriden the system by pressing the accelerator. Elluswamy commented on the unfair reporting:
“This blatantly irresponsible reporting does more harm to people than they realize.
Using Tesla self-driving is far safer than manual driving, and this was measured over 10B miles.
Planting such FUD in the minds of general public, who might not know the all the facts, might prevent them from using this technology that makes them safer.”
This blatantly irresponsible reporting does more harm to people than they realize.
Using Tesla self-driving is far safer than manual driving, and this was measured over 10B miles.
Planting such FUD in the minds of general public, who might not know the all the facts, might…
— Ashok Elluswamy (@aelluswamy) June 22, 2026
The damage these headlines do to Tesla and the self-driving car movement is unexplainable. Most people do not realize the safeguards that are in place with Tesla’s self-driving functions; many people who have used it know the car would never travel at that speed in a residential area, not even on the most aggressive “Mad Max” setting.
It is important to remember that Tesla Full Self-Driving is not autonomous, and the company never claimed it was. Drivers are still responsible for paying attention and remaining vigilant. They must be able to take over at all times.
Tesla Supercharging is getting yet another layer of gamification, as the company is rolling out a new competition that could win Free Supercharging miles.
Tesla is ramping up its efforts to make vehicle ownership more engaging through gamification. In June 2026, the company announced the 2026 Free Supercharging Competition, building on the Charging Passport feature introduced the previous year. This initiative turns Supercharging into a competitive, collectible adventure while offering substantial real-world incentives.
🚨 Tesla is taking its gamification of Supercharging a step further with the launch of the 2026 Free Supercharging Contest:
“In January 2027, Tesla will celebrate nine outstanding Supercharger users from 2026 by awarding them free Supercharging for their Tesla vehicle for as… pic.twitter.com/CPPYJLJwFD
— TESLARATI (@Teslarati) June 23, 2026
The Charging Passport, rolled out late last year, functions like a digital travel log or a year-in-review for Tesla owners. These types of things are used by many platforms, including Spotify and Apple Music, which show listeners what type of taste they had for the year.
Accessed in the Tesla App under the ‘Charging’ section, it displays a map of visited Superchargers, key stats, such as total energy charged (kWh), number of unique sites, total charging sessions, top charging day, and miles added. Owners earn collectible Charging Badges in categories, which include:
- Charging Milestones – for total energy, consecutive weeks of Supercharging, or unique sites visited
- Iconic Chargers – for Flagship Locations or stations near famous landmarks
- Special Events – limited-time badges for specific experiences. These badges appear within 24 hours of qualifying activity and provide a fun, shareable recap of an owner’s Supercharging journeys. Milestone progress resets annually, allowing fresh challenges each year
The 2026 contest elevates this gamification by rewarding top performers with lifetime free Supercharging. All Supercharging sessions from January 1 to December 31, 2026, count toward the competition. To participate, owners must enable “Share Charging Data with Tesla App” in vehicle settings and open the 2026 Charging Passport in the app at least once before January 1, 2027.
Nine winners will be selected — three per region (Americas, Asia-Pacific, and EMEA, with some countries excluded for regulatory reasons) — one in each of three categories:
- Longest Trip: Longest continuous streak of unique Supercharger locations where each new site is visited within 24 hours of the previous session’s start time
- Most Unique Supercharger Sites Visited: Highest number of distinct locations
- Most Energy Supercharged: Highest total in kWh charged at Superchargers
A unique site is defined as shown in the Tesla app or vehicle navigation. Repeat visits during a streak are allowed but do not extend the count. Ties are broken by total energy charged. Ineligible participants include vehicles already receiving free Supercharging, commercial-use vehicles (taxi, rideshare, delivery), Tesla employees and their immediate families, and residents of certain excluded countries.
Winners receive free Supercharging on the winning vehicle for as long as they own or lease it.
This contest is part of Tesla’s broader gamification strategy. The Safety Score has long rewarded safe driving habits with a numerical rating that can influence insurance rates or feature access. The referral program incentivizes owners with credits or free Supercharging months for successful referrals.
In-app statistics, streaks, and community features further encourage engagement. Older third-party apps even awarded “mayor” titles for frequenting specific Superchargers.
By combining digital badges, competitive leaderboards, and high-value rewards, Tesla boosts network utilization, gathers usage data, and fosters deeper owner loyalty. The 2026 Free Supercharging Competition invites enthusiasts to plan epic road trips while turning everyday charging into a rewarding pursuit. With the Passport already proving popular, expect heightened activity across the Supercharger network throughout the year.
Tesla is atop the American-Made Index from Cars.com for the sixth-straight year, as the Model 3 and Model Y took the top two spots, respectively.
Last year, the Model 3, Model Y, Model S, and Model X took the top four spots, respectively. The company has routinely performed well in the Index. However, Tesla discontinued its flagship Model S and Model X earlier this year, which took the two cars out of the ranking.
Cybertruck is not considered due to its curb weight being above the 8,500-pound threshold, which eliminates it from being required to have more detailed assembly information.
Cars.com uses five main categories to develop its rankings:
- Location(s) of final assembly
- Percentage of U.S. and Canadian parts
- Countries of origin for all available engines
- Countries of origin for all available transmissions
- U.S. manufacturing workforce
These five major factors are then put into a 100-point scale. The vehicles with the highest scores sit atop the list. The Model 3 edged out the Model Y.
🇺🇸 The Tesla Model 3 and Tesla Model Y have been put atop the American-Made Index from https://t.co/PXZ0g1pPb6, meaning they are the most American vehicles you can possibly buy.
This is the SIXTH-STRAIGHT year a Tesla has been listed as the most American-made vehicle: pic.twitter.com/HyraOmaxSL
— TESLARATI (@Teslarati) June 23, 2026
Tesla uses a strong domestic strategy to build its cars and parts domestically. It relies on intense vertical integration that reduces its dependence on global suppliers, keeping more value and jobs in the United States.
This strategy has helped Tesla gain a strong reputation for domestically produced vehicles and parts. However, it helps it with more than just awards like this one. Keeping a supply chain local has also helped insulate Tesla more than others from tariffs and supply chain disruptions.
This year’s American-Made Index from Cars.com studied nearly 400 vehicles from the 2026 model year. Tesla was the only manufacturer to have an EV inside the Top 10. The Kia EV9 was the next EV to make the list, scoring the 17th position.
The Hyundai IONIQ 5 was 21st, and the final EV to make the list was the Cadillac LYRIQ in 77th.
Tesla pushes back against unfair reporting of accidents
Tesla gets another layer of gamification with Free Supercharging on the line
