Connect with us
Ford F150 Lightning Ford F150 Lightning

News

Ford battles with dealers over EV sales plan

Credit: Ford

Published

on

Ford is now facing pushback from dealers in numerous states over its EV sales plan.

Ford is revamping its EV sales model, and the first step in doing so is its “EV Certified” program. This certification is required for any dealer selling Ford electric vehicles. But due to the certification’s requirements, the automaker is now facing pushback and even a possible legal challenge from dealers who don’t wish to participate in the program but still wish to sell Ford’s hotly demanded electric vehicles.

Ford’s EV Certification program has two main requirements; sell EVs at fixed prices and invest between $500,000 and $1.2 million into EV charging infrastructure. Depending on how much dealers choose to invest, they will receive a correlating number of electric vehicles to sell. If a dealer chooses not to certify, they will be ineligible to sell Ford’s electric vehicles.

According to CT News Junky and reported by Ford Authority, Ford is receiving a notable amount of pushback in Connecticut, where both the Dealership Association and a Senator representing the state have criticized the company, stating they may pursue legal action. Senator Richard Blumenthal was perhaps the most vocal about the EV sales issue, stating that Ford may be breaking its franchise agreements and may need to be investigated by the Federal Trade Commission (FTC) for its actions.

Dealers have mostly protested the high upfront cost Ford requires dealers to pay to secure EV allocations. Many dealers argued that the system’s inflexibility, requiring such high payments, no matter the size of the dealer, could push smaller dealers out of business.

Advertisement

Connecticut isn’t the only area where Ford is facing backlash. Automotive News notes that as many as three states are exhibiting similar protests.

Ford was not immediately available for comment to Teslarati. However, Ford CEO Jim Farley has noted that the new strategy is being pursued to aggressively push dealers to accept electric vehicles and improve the company’s sales system to compete with direct-to-consumer brands like Tesla and Rivian. The most notable improvement comes from the fixed price agreement that would (hopefully) put an end to dealer markups.

It is unclear what the path forward is for both Ford and dealers. From recent announcements from the manufacturer, it is clear that the Certification program is here to stay and will not receive another deadline extension. At the same time, a loss of dealers may prove detrimental to both the dealerships and the automaker’s brand as a whole. However, it should be noted that Ford will be allowing dealers a second chance to certify in 2027, though it is unclear what the terms of that program will be.

What do you think of the article? Do you have any comments, questions, or concerns? Shoot me an email at william@teslarati.com. You can also reach me on Twitter @WilliamWritin. If you have news tips, email us at tips@teslarati.com!

Advertisement

Will is an auto enthusiast, a gear head, and an EV enthusiast above all. From racing, to industry data, to the most advanced EV tech on earth, he now covers it at Teslarati.

Advertisement
Comments

Investor's Corner

Tesla (TSLA) Q2 2026 earnings results: miss on EPS, beat on revenue

Published

on

Credit: Tesla

Tesla (NASDAQ: TSLA) reported its earnings for the first quarter of 2026 on Wednesday afternoon. Here’s what the company reported compared to what Wall Street analysts expected.

The earnings results come after Tesla reported a massive beat on vehicle deliveries for the second quarter, delivering 489,126 vehicles and building 451,758 cars during the three-month span.

This was a major shock for those on Wall Street as they anticipated somewhere around 400,000 deliveries for the quarter, and showed Tesla still has plenty of demand for its vehicles around the world and in the U.S. despite losing the $7,500 EV Tax Credit last year.

Tesla Q2 2026 Earnings Results

  • Non-GAAP EPS – $0.33 reported vs. $0.53 expected
  • Revenues – $28.236 billion reported vs. $26.4 billion expected
  • Free Cash Flow- -$1.092B
  • Profit -$ 4.751B

Tesla (beat/missed) analyst expectations, so the market response to the company’s quarter is what we will look for next.

Tesla shares closed today down just over 1 percent, trading at $374.01.

In the past, it has been anyone’s guess with what Tesla shares will do after they report earnings. Strong quarters have resulted in sharp drops, while lackluster quarters have seen the stock shoot up considerably.

Advertisement

Tesla will hold its Q2 2026 Earnings Call in about 90 minutes at 5:30 p.m. on the East Coast. Remarks will be made by CEO Elon Musk and other executives, who will shed some light on the investor questions that we covered earlier this week.

You can stream it below. Additionally, we will be doing our Live Blog on X and Facebook.

Advertisement
Continue Reading

Elon Musk

Tesla is about to make parking in busy lots less stressful than ever

Published

on

Tesla FSD 14.3 [Credit: TESLARATI)
Tesla FSD 14.3 [Credit: TESLARATI)

Tesla is about to make parking in busy parking lots at businesses and other points of interest less stressful than ever by allowing drivers more control over where they park and how, CEO Elon Musk confirmed on X.

Tesla has been working to improve the parking performance of vehicles utilizing the Full Self-Driving suite, but now it is looking to add more customization, allowing drivers to choose the specific space they park in, but also potentially the orientation the car pulls into the spot:

Musk has reiterated on X twice over the past several weeks that Tesla is working to make things with the FSD suite based more on the driver’s specific preferences and behaviors that were seen in past drives.

Advertisement

Essentially, it sounds like if you tend to park away from a business to avoid other vehicles, Tesla FSD will soon recognize that preference of yours and start parking further away as well. Additionally, the prospect of assigned parking spaces has been something many owners have voiced concerns about.

Living in a community with assigned parking spaces makes using FSD incredibly difficult as it will rarely park in the correct spot when there are so many to choose from. This is also pertinent in work settings where there are sometimes assigned parking spaces.

The updates to Tesla’s Full Self-Driving suite in terms of listening to driver preferences with parking are also extending to routing. Tesla announced yesterday that with the release of its 2026 Summer Update, it was adding Automatic Navigation and Preferred Routes:

Tesla reveals 2026 Summer Update with crazy fixes to Nav and more

Tesla has always maintained the idea that any human input is bad input, and that, ideally, Tesla Full Self-Driving will always make the right decision. Of course, this is all in theory, but the issue is that so many of Tesla’s interventions have come because it does something that is not necessarily wrong, but perhaps not what the driver would prefer.

Advertisement

Taking these preferences into account will help Tesla alleviate some of the potentially unnecessary interventions that drivers perform.

Continue Reading

News

Tesla starts preparing for Optimus in its smartphone app

Published

on

Tesla is starting to prepare for the launch of the Optimus robot in its smartphone app, new coding strings show. Elon Musk has referred to Optimus as what will be the greatest-selling product of any kind of all time, and now, Tesla is getting ready for its launch.

Tesla’s smartphone app had several first-time mentions of the Optimus program, according to Tesla App Updates, who intially reported on the appearance. Here’s what they found:

A Dedicated “Robot” Phone Key Authentication

Tesla is working on a Bluetooth Low Energy, or BLE, authentication that is specifically for robots. This does not only apply to Optimus, though, as Robotaxi, which is Tesla’s autonomous ride-hailing platform, might also identify vehicles within the fleet as robots as well.

Tesla shows rapid teardown of Model S and X lines, paving the way for Optimus at Fremont

Essentially, pairing your phone as a key to anything Tesla identifies as a robot to a “whitelist” of authorized devices. Optimus, Robotaxi, or other products that fall into this category will only respond if the device trying to communicate with it is authorized.

Advertisement

This is a great security feature that will eliminate at least face-value and low-level threats.

Home Data Collection and System Alerts

This appears to be somewhat of a neural network for Optimus within your house. There will be a dedicated screen that asks for consent to collect both video and spatial data while Optimus performs in-home tasks. Everything from vacuuming, washing dishes, dusting, and other activities will be tracked.

There will also be a comprehensive alert system that will track everything from low battery to mechanical issues.

Other Changes

Most of the changes tracked in this particular app update are related to Tesla’s 2026 Summer Update, and include things such as image assets for new features, a preview of the new custom wraps feature, and other unique features.

You can check out our coverage on what is included with the 2026 Summer Update here:

Advertisement

Tesla reveals 2026 Summer Update with crazy fixes to Nav and more

Continue Reading