News
I took a Tesla Cybertruck Demo Drive — Here’s what I learned
Upon learning that Tesla was offering Cybertruck Demo Drives across the United States, I decided to sign up for one. I have not gotten my hands on what is inarguably the most unorthodox vehicle on the market right now (and likely ever), but I’ve been lucky enough to see plenty of them in Pennsylvania, Maryland, and Florida, where I took a vacation in April.
I went in with a very open mind. I love to drive a larger vehicle, and a pickup truck, while I’ve never owned one due to lack of necessity, is probably my favorite thing to journey around in.
I decided to book the Demo Drive at the West Chester, Pennsylvania, Showroom just outside of Philadelphia. I took the roughly 90-minute ride out to Chester County on Tuesday. Here’s what I learned from my 30-minute ride:
First things first, it’s a modern marvel of vehicle engineering
While I’ve seen a lot of Cybertrucks, I’ve never gotten up close and personal with one. I don’t necessarily feel super comfortable walking up to anyone’s car and doing a deep examination, so I waited for the right opportunity.
The Cybertruck is obviously eye-catching, but I was really impressed with how this one looked in terms of build quality.
I know that there were some issues early on with Cybertrucks, but it’s no surprise that something like this would be relatively difficult to put together early on. I didn’t see many inadequacies in how these units were built.
There were two parked out front and so many readying for customer deliveries in the back. According to the employee I took my Demo Drive with, they had delivered 300 units so far.
You don’t really feel like you’re driving a pickup
I’ve driven a lot of trucks in my life: F-150s, F-250s, Dodge Rams, Toyota Tundras, and Tacomas.
One thing I noticed getting into the Cybertruck, it doesn’t really feel like you’re driving a truck. It feels sporty, fast, and agile. I was impressed by that, I am not sure what it was about it; perhaps it was the standard ride height or just the overall design of the pickup. I feel like I sit up much higher in a traditional pickup.
The F-150 Lightning, for example, feels like you’re sitting in a regular truck: you’re up high, it feels wide and bulky. It’s in no way sporty. It’s fast, because it’s an EV, but it’s a completely different feel.
It truly captures what Tesla meant when it said it wanted to redesign the pickup.
Steer-by-Wire is incredible
The showroom employee I spoke to said that they have trouble turning a Model 3 around through their narrow parking lots. If they need to swing it around, they can do it, but it requires a multiple-point turn.
He then told me that thanks to the steer-by-wire on the Cybertruck, this wasn’t as much of a task. “We actually have less of a hassle getting the Cybertruck turned around. It’s amazing.”
I had to make a U-turn during a portion of my drive, and I was also told that a traditional pickup truck driver had to back their vehicle up to make the turn. When they were tasked to do the same turn in the Cybertruck, they didn’t trust that it would make it.
It did without any issues.
I felt like it was a very easy adjustment. It took all of 30 seconds to get used to the more advanced turning system in the Cybertruck compared to a regular vehicle. It is probably my favorite part about the whole truck.
It’s fun to drive on open routes and backroads
I remember writing about how much fun the Model 3 Highland was to drive on backroads. The Cybertruck is probably just as fun.
But it also is really fun to drive out in the open on state routes that are busy and have multiple lanes. Some cars get kind of monotonous on the straightforward streets. I wasn’t really ever bored with it (maybe I would be after more than 30 minutes).
It was smooth and fast and hugged corners really well. I never questioned taking turns in it, even sharp ones when I was at a stop sign. It just handled and drove really well, and I do think the steer-by-wire was a big reason for that.
I would get it wrapped
One thing that stood out to me a lot was the overwhelming amount of fingerprints on the door.
This was pretty much a non-negotiable argument that I would absolutely get my Cybertruck wrapped if I ever decide to snag one. I wouldn’t want to constantly be wiping these things off, even though I really love the stainless steel. Matte black would be my choice.
So … will we see each other again?
— Cybertruck (@cybertruck) August 14, 2024
Final Thoughts
I really enjoyed my drive. I have been a fan of the Cybertruck since it was unveiled in 2019. It’s hard to believe I was only with Teslarati for a few months at that point, and here I am five years later, and this truck is now being seen pretty frequently.
Whether you’re a fan of it or not, I would really recommend you go see it and check out all the awesome features. Even if you have no intention of buying one, go take a drive and feel the steer-by-wire, the unique size, and agility of such a large truck, and take in what is one of the coolest cars out on the market right now.
I’d love to hear from you! If you have any comments, concerns, or questions, please email me at joey@teslarati.com. You can also reach me on Twitter @KlenderJoey, or if you have news tips, you can email us at tips@teslarati.com.
Elon Musk
Tesla is ramping up its advertising strategy on social media
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
Tesla seems to be ramping up its advertising strategy on social media once again. Marketing and advertising have not been a major focus of Tesla’s, something that has brought some criticism to the company from its fans.
However, the company looks to be making adjustments to that narrative, as it has at times in the past, as ads were spotted on several different platforms over the past few days.
On Facebook and YouTube, ads were spotted that were evidently placed by Tesla. On Facebook, Tesla was advertising Full Self-Driving, and on YouTube, an ad for its Energy Division was spotted:
Tesla also threw up some ads on YouTube for Energy https://t.co/19DGQMjBsA pic.twitter.com/XQRfgaDKxY
— TESLARATI (@Teslarati) March 9, 2026
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
In 2022, Tesla’s U.S. ad spend was roughly $152,000, a rounding error compared to General Motors’ $3.6 billion the following year.
Traditional automakers averaged about $495 per vehicle on ads; Tesla spent $0. CEOElon Musk’s stance was explicit: “Tesla does not advertise or pay for endorsements,” he posted on X in 2019. “Instead, we use that money to make the product great.”
The strategy relied on word-of-mouth from delighted owners, Elon’s massive X following, viral product launches, media frenzy, and customer referrals. A great product, Musk argued, sells itself. It does not need Super Bowl spots or billboards. Resources poured into R&D instead, with Tesla investing nearly $3,000 per car, far more than rivals.
Tesla counters jab at lack of advertising with perfect response
This reluctance wasn’t arrogance; it was philosophy, and Musk made it clear that the money was better spent on the product. Heavy spending on ads was seen as wasteful when innovation and authenticity drove organic demand. Shareholder calls for marketing budgets were ignored.
The current shift, paid Facebook ads promoting Full Self-Driving (Supervised) and YouTube Shorts offering up to $1,000 back on Powerwall batteries, marks a pragmatic evolution.
These targeted campaigns coincide with the end of one-time FSD purchases and a March 31 deadline for FSD transfer eligibility on new vehicles.
This move likely signals Tesla adapting to scale, as well as a more concerted effort to stop misinformation regarding its platform. As EV competition intensifies and the company bets big on robotaxis and energy storage, pure organic buzz may not suffice to hit adoption targets. Selective digital ads allow precise, cost-effective reach without abandoning core principles.
If successful, it could foreshadow measured expansion into marketing, boosting high-margin software and home energy revenue while preserving Tesla’s innovative edge. But, it’s nice to see the strategy return, especially as Tesla has been reluctant to change its mind in the past.
News
Tesla Model Y outsells everything in three states, but Ford dominates
The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.
The Tesla Model Y was the best-selling vehicle in three different states in the U.S. last year, according to new data that shows the all-electric crossover outsold every other car in a few places. However, Ford widely dominated the sales figures with its popular F-Series of pickups.
According to new vehicle registration data compiled by Edmunds and visualized by Visual Capitalist, the Ford F-Series, encompassing models like the F-150, F-250, F-350, and F-450, claimed the title of best-selling vehicle in 29 states.
This dominance underscores the pickup truck’s unbreakable appeal across much of the country, particularly in rural, Midwestern, Southern, and Western states, where towing capacity, durability, and utility for work or recreation remain top priorities.
The Tesla Model Y is the best-selling vehicle in California, Washington, and Nevada
How many states will it dominate next year? https://t.co/ERyoyce42D
— TESLARATI (@Teslarati) March 9, 2026
The F-Series has held the crown as America’s overall best-selling vehicle for decades, a streak that continued strong into 2025 despite broader market shifts.
Yet, amid this truck-heavy reality, Tesla made a notable breakthrough. The Model Y emerged as the top-selling vehicle, not just the leading EV, but the outright best-seller in three key states: California, Nevada, and Washington.
These West Coast strongholds reflect regions with robust EV infrastructure, high environmental awareness, generous incentives, and tech-savvy populations. In California alone, nearly 50 percent of new vehicle registrations were electrified, far outpacing the national average of around 25 percent.
The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.
Elon Musk: Tesla Model Y is world’s best-selling car for 3rd year in a row
Elsewhere, Japanese crossovers filled many gaps: Toyota’s RAV4 and Honda’s CR-V topped charts in several urban and densely populated Northeastern and Midwestern states, where fuel efficiency, reliability, and family-friendly features win out over larger trucks.
While Ford’s broad reach shows traditional preferences persist, at least for now, Tesla’s Model Y victories in high-population, influential states signal a gradual but undeniable transition toward electrification. As charging networks expand and battery technology improves, more states could follow the West Coast’s lead in the coming years.
This 2025 map captures a pivotal moment: pickup trucks still rule the majority, but EVs are carving out meaningful territory where consumer priorities align with sustainability and innovation. The road ahead promises continued competition between legacy giants and electric disruptors.
Elon Musk
Elon Musk shares updated Starship V3 maiden launch target date
The comment was posted on Musk’s official account on social media platform X.
SpaceX CEO Elon Musk shared a brief Starship V3 update in a post on social media platform X, stating the next launch attempt of the spacecraft could take place in about four weeks.
The comment was posted on Musk’s official account on social media platform X.
Musk’s update suggests that Starship Flight 12 could target a launch around early April, though the schedule will depend on several remaining milestones at SpaceX’s Starbase launch facility in Texas.
Among the key steps is testing and certification of the site’s new launch tower, launch mount, and tank farm systems. These upgrades will support the next generation of Starship vehicles.
Booster 19 is expected to roll to the launch site and be placed on the launch mount before returning to the production facility to receive its 33 Raptor engines. The booster would then return for a static fire test, which could mark the first time a Super Heavy booster equipped with Raptor V3 engines is fired on the pad.
Ship 39 is expected to undergo a similar preparation process. The vehicle will likely return to the production site to receive its six engines before heading to Massey’s test site for static fire testing.
Once both stages are prepared, the booster and ship will roll out to the launch site for the first full stack of a V3 Super Heavy and V3 Starship. A full wet dress rehearsal is expected to follow before any launch attempt.
Elon Musk has previously shared how SpaceX plans to eventually recover Starship’s upper stage using the launch tower’s robotic arms. Musk noted that the company will only attempt to catch the Starship spacecraft after two successful soft landings in the ocean. The approach is intended to reduce risk before attempting a recovery over land.
“Should note that SpaceX will only try to catch the ship with the tower after two perfect soft landings in the ocean. The risk of the ship breaking up over land needs to be very low,” Musk wrote in a post on X.
Such a milestone would represent a major step toward the full reuse of the Starship system, which remains a central goal for SpaceX’s long-term launch strategy.
Tesla is ramping up its advertising strategy on social media
Tesla Model Y outsells everything in three states, but Ford dominates
