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Porsche CEO hints at Taycan’s increased initial production, electrified 911
Porsche appears to be set on expediting the electrification of its fleet, with CEO Olliver Blume recently noting that the company would be raising the numbers of the Taycan’s initial production due to strong demand for the vehicle. Apart from this, Blume also hinted at what could very well be the eventual release of an electrified Porsche 911.
Blume’s statements were related to weekly German business news publication WirtschaftsWoche during an interview. The CEO noted that in Norway, where Porsche usually expects to sell around 600 vehicles per year, the company had already accepted almost 3,000 reservations for its first all-electric car. With such a strong, positive reception for the vehicle, Porsche has opted to adjust the Taycan’s initial production run, which was originally set at 20,000 units per year.
“The annual production capacity is 20,000 vehicles. However, due to the positive response, we will adjust this number upwards, especially since the Cross Turismo as the first derivative of the Taycan got (the) green light for the series,” Blume said.
Earlier this year, the company announced that it is abandoning its diesel lineup, even declaring that it expects every second Porsche sold in 2025 to have an electric motor. Blume noted that the company’s electrification initiative would affect even the legacy carmaker’s classic offerings, including the iconic Porsche 911. The CEO remarked that the design of the newly-unveiled 911 is ready for electrification, and thus, a hybrid version of the vehicle would probably be released within the current iteration’s life cycle.
“The new 911 comes to the start as a gasoline engine. But it is already designed so that we can bring in a hybrid drive. Maybe in the course of its life cycle,” he said.
Apart from announcing the updates on the Taycan’s production and the 911’s likely electrification, Blume also expressed his skepticism of hydrogen-powered vehicles, such as those adopted by rivals Toyota and Mercedes-Benz. According to the CEO, battery-powered vehicles simply offer better value and performance over fuel-cell cars.
“The battery is in energy efficiency in operation three times better than hydrogen and six times better than synthetic fuels. If you include the energy-intensive production of batteries, they are still about twice as efficient as other types of drives. This applies both to the use in our two-door sports car as well as sporty sedans and our SUV,” he said.
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Porsche is yet to unveil the final production design of the Taycan, though expectations are high that the release version of the electric vehicle would closely resemble the stunning Mission E sedan concept car that debuted at the 2015 Frankfurt Motor Show. Production of the Taycan is expected to begin sometime in 2019 at a facility located at Zuffenhausen, a suburb in Stuttgart, Germany — the same factory where the company manufactures the Porsche 911. The Mission E Cross Turismo, an off-road-capable version of the Taycan, is expected to begin production in 2020.
The Porsche Taycan will not have an engine, but the company notes that the vehicle will have the ever-present “soul” found in all of its cars. Expected to compete with the Tesla Model S, the Taycan is features the legacy carmaker’s trademark performance, with the vehicle being listed with a 0-60 mph time of 3.5 seconds, a range of 310 miles per charge, and a top speed of 155 mph.
Elon Musk shed two new bits of detail on Starship following its 13th test launch, which was an overwhelming success.
SpaceX launched Starship for the 13th time last Friday after two delays: one on Monday when several Raptor engines did not ignite, and another on Thursday due to unfavorable weather conditions in Starbase, Texas.
The launch was overwhelmingly successful. SpaceX was able to complete a necessary test of the heat shield tiles by increasing the acceleration of Starship from launch throughout the flight; 20 Starlink v3 satellites were released with no issue; the Super Heavy Booster landed safely in the Gulf of America, Ship successfully reignited engines while in space; and it also splashed down without incident in the Indian Ocean.
SpaceX Starship just nailed something it’s never done before
Nevertheless, more details are coming out about Starship, and Musk is doing the talking.
Starship Will Be Retrieved in the Ocean
Musk revealed on Tuesday night that Starship would be recovered by a ship in the Indian Ocean. SpaceX routinely tries to recover Starship after splashdown in an effort to find out more about the flight by examining the spacecraft afterward.
We’re sending a ship out to recover Starship https://t.co/fUqUZTITO9
— Elon Musk (@elonmusk) July 28, 2026
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This helps engineers find out more about why things might have happened, allows them to examine any potential damage or anomalies that might have occurred, and increases the chances of an even more successful flight next time thanks to the additional information recovered.
Ship Could Have Been Caught by Tower Arms, Musk claims
Musk has already indicated that SpaceX will plan to attempt a catch of Starship with the 14th test flight. While this would be a major accomplishment, it would be an expected next step, considering the fact that the Super Heavy Booster has already been caught by the chopsticks on numerous occasions.
The ship landing was precise, meaning that it would have been caught by the tower arms https://t.co/6nbNrRfX9P
— Elon Musk (@elonmusk) July 29, 2026
A ship catch would be a great indication of where SpaceX stands in terms of reusability and launch cadence. A successful catch with relatively no incidents would be a good sign that SpaceX is nearing a more frequent launch of Starship, but also that the reusability of the massive rocket would be something many would expect in the near future.
It is a necessity to make life multiplanetary.
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Elon Musk has updated his timeline for when humans will walk on Mars and for when ships will simply get there.
The objective of getting to Mars has been one of Musk’s biggest goals since becoming a serial entrepreneur and realizing that time on Earth is limited. Musk has said several times he hopes to die on Mars, and not by impact.
Musk now believes that people will be on Mars in “roughly 5 to 7 years.” He said that a Mars lander will get there “a few years sooner.”
People on Mars in roughly 5 to 7 years.
Mars lander a few years sooner.
— Elon Musk (@elonmusk) July 29, 2026
The response from Musk comes after NASA Administrator Jared Isaacman said that SpaceX’s biggest priority is the Moon and not Mars. Because of this, Isaacman conceded that he believes nuclear power and propulsion investments will provide “potentially the pathway with the fewest miracles required to put four people on Mars in the next 10 to 15 years.”
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Of course, this is what NASA can do through taxpayer funding and nuclear investments, he added.
Musk’s grand ambitions are much more optimistic than most, and it is certainly a double-edged sword. This is not the first time timelines for Mars have been somewhat lofty, especially to those normal thinkers like you and me, not super geniuses like Musk.
In fact, the SpaceX and Tesla frontman has said on at least a dozen occasions that we could be on Mars in the coming years. Musk said 2020 would be the big year as early as 2009. In 2020, he was “highly confident” of a landing in 2026, and had even said 2024 in a best-case scenario.
The point is, the range has varied, and it’s anyone’s guess when we’ll get there. This latest adjustment to the timeline is typical of Musk, and while the Moon has seemingly taken priority over Mars, it is still worth mentioning that the ultimate goal is to make life multiplanetary, and it starts potentially with the Red Planet.
SpaceX (NASDAQ: SPCX) got an absolutely crazy price target rating from Raymond James after the company experienced a tough first few weeks following its Initial Public Offering (IPO).
Despite the tumultuous start, SpaceX has plenty of believers, and the company’s massively successful Starship launch last Friday, its 13th test flight of the massive rocket, went so smoothly that Raymond James analysts pushed its price target on the company to roughly 7 times its current trading level.
SpaceX Starship just nailed something it’s never done before
The firm officially put a “Strong Buy” rating and an $800 price target on the stock. It currently trades at around $113. Its all-time high is $225.64, reaching this trading level shortly after shares first went public.
Raymond James’ price target is tied to the firm’s confidence after Starship’s 13th test flight. Analysts at the firm said it was an incremental step that reduces engineering risks, citing the widely successful heat shield test that CEO Elon Musk recently detailed, the smooth deployment of Starlink V3 satellites, and a successful in-space engine relight.
SpaceX also managed to see Starship splash down safely in the Indian Ocean, while the Super Heavy Booster fell down to the Gulf of America with no incidents.
It is interesting to see these launches have such a tremendous impact on the stock and what investors think of it. After SpaceX initially delayed the Starship launch last week, shares fell tremendously. Most probably did not realize that the stand-down is a standard practice, especially if everything is not perfect.
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The mission was initially aborted due to an issue with Raptor engines. This was resolved, and Starship launched last Friday after another delay on Thursday, which was caused by weather.
Now that analysts have seen what SpaceX launches are capable of and how impressive the feat is, firms are adjusting their price targets accordingly, making it known that they have high expectations for the space exploration company.
Elon Musk sheds two new bits of detail on Starship after 13th test launch
Elon Musk updates the SpaceX timeline for Mars
