News
Porsche starts preparing its Zuffenhausen site for the Taycan’s production ramp
Porsche is setting the stage for the ramp of one of its most important vehicles to date — the Taycan — the veteran carmaker’s first all-electric car. The Taycan is expected to start production sometime in 2019, and to ensure that its facilities are ready for the vehicle, projects are now underway in Porsche’s Zuffenhausen facility, which will house the manufacturing line for the electric sedan.
The pedigreed carmaker has decided to set up the Taycan’s production lines in Zuffenhausen, a site with a long, storied history. Several cars, among them the iconic Porsche 911, the 718 Boxster, and the 718 Cayman, are built on the same location. A press release from Porsche notes that for the Taycan’s upcoming ramp, the company is creating 1,500 jobs and investing €700 million (over $797 million) to augment and prepare its facilities.
Several aspects of Porsche’s projects in Zuffenhausen stand out, particularly a conveyor system that transports drive system components and painted e-car bodies from the paint shop to the assembly line. The conveyor system is impressive, standing at a height of twenty meters above a four-lane main road in Stuttgart, which divides the site in half.
- Porsche’s upcoming Taycan production facilities in Zuffenhausen, Germany. (Photo: Porsche)
- Porsche’s upcoming Taycan production facilities in Zuffenhausen, Germany. (Photo: Porsche)
Porsche’s upcoming Taycan production facilities in Zuffenhausen, Germany. (Photo: Porsche)
Porsche also notes that the assembly and logistics hall for the Taycan’s production will be its largest building complex in Zuffenhausen. The company describes the construction of the structure as a balancing act, considering that the facility must be completed while the production of the 911, Boxster, and Cayman are continuing their usual output. Reiner Luth, head planner for the factory project, compares the balancing act to a medical procedure.
“The heart of Porsche beats in Zuffenhausen. We’re basically doing open-heart surgery,” he said.
Porsche has also shared images of its paint shop, whose steel structure is self-supporting. The company notes that final work on the Taycan’s paint shop is already underway. The Taycan’s body shop, which will be the second-largest building in the Zuffenhausen facility, is also being developed. Pre-production bodies of the 911 and later, the Taycan, will be made on the building.
Just like its rival, Tesla, Porsche intends to make its Zuffenhausen as environmentally-friendly as possible. Jürgen King, head of central construction management for the site’s expansion, explains that the factory will eventually be a C02-neutral plant. King also notes that the pace of the project is so far the fastest-moving in Porsche’s history.
- Porsche’s upcoming Taycan production facilities in Zuffenhausen, Germany. (Photo: Porsche)
- Porsche’s upcoming Taycan production facilities in Zuffenhausen, Germany. (Photo: Porsche)
Porsche’s upcoming Taycan production facilities in Zuffenhausen, Germany. (Photo: Porsche)
“Given these framework conditions, what we have is not only the biggest but also the fastest-moving construction site in Porsche’s history. When we’re finished expanding the factory for the Taycan, Porsche will produce zero-emission cars in a CO2-neutral plant. And that is a well-rounded result,” he said.
Porsche notes that the demand for the Taycan has been very impressive so far. Last year, the legacy automaker opened pre-orders for the vehicle, and the reception has been so positive that Porsche is now increasing the initial production of the vehicle. As noted by Porsche CEO Olliver Blume, for one, the company has logged almost 3,000 Taycan reservations in Norway alone. That’s a country where Porsche sells about 600 vehicles per year on average.
While the Taycan is about to enter production, Porsche is yet to unveil the final design of the all-electric car’s release version. So far, Porsche employs several dozens of camouflaged prototypes for testing, as well as a working version of the Mission E sedan concept car to promote the vehicle. In the company’s promotional materials for the car, Porsche states that despite the lack of engine in the Taycan, the all-electric car will still have the ever-present “soul” found in all of its other vehicles.
News
Tesla Europe builds momentum with expanding FSD demos and regional launches
Needless to say, it appears that Tesla is putting in some serious effort into boosting sales in Europe this year.
Tesla has been notably active across Europe in recent weeks, expanding its Full Self-Driving (Supervised) ride-along program, entering a new market, and showcasing its newest vehicles across multiple regions.
Needless to say, it appears that Tesla is putting in some serious effort into boosting sales in Europe this year.
Tesla Europe recently announced the expansion of its FSD (Supervised) ride-along experiences, inviting the public to experience the system on local roads. Initially available in Italy, France, and Germany when it launched, the program has now expanded to Hungary, Finland, and Spain.
The ride-along program allows participants to ride in the passenger seat and observe how FSD Supervised handles real-world traffic scenarios, including dense urban driving and other challenging conditions. Tesla has positioned the initiative as a way to familiarize European drivers and regulators with the system’s capabilities in everyday use. The program has received positive reviews so far, with many being impressed by FSD’s real-world capabilities.
Tesla also recently launched operations in Slovakia with a pop-up store and multi-day public event in Bratislava, as noted in an EV Wire report. The launch, held from January 16 to 18 at the Eurovea Mall Promenade, featured test drives, vehicle displays, including the Cybertruck, as well as family-focused attractions such as a mini-Tesla racetrack.
Local observers noted that Tesla Optimus was also shown at the event, while the Tesla Owners Slovakia club welcomed the brand with a coordinated light show near the Slovak National Theater. Tesla Europe later shared its appreciation for Slovakia in a post on its official social media account on X, stating, “Thanks, Slovakia, for the amazing last 3 days & for giving us such a warm welcome!”
Tesla’s Slovakia entry follows a familiar pattern used by the company in other European markets. Tesla opened a pop-up store in Bratislava as an initial step, with plans for a permanent showroom and a potential service center at a renovated site previously occupied by a Jeep and Dodge dealership. Tesla has used a similar approach in markets such as Czechia and Lithuania, where permanent facilities followed within a few months of pop-up launches.
Slovakia already has six Supercharging sites totaling 46 Superchargers, including two locations in Bratislava, providing early infrastructure support for Tesla owners. Tesla staff program manager Supratik Saha described the Slovakia launch as a strategic expansion in the heart of the EU, citing the country’s strong automotive manufacturing base and appetite for advanced technology.
Beyond the EU, the company also marked another milestone with the first Cybertruck deliveries in the United Arab Emirates, signaling continued geographic expansion for Tesla’s newest vehicle. Just like Tesla Slovakia, the Cybertruck also received a warm welcome from the UAE’s EV community.
News
Tesla Sweden maintains Trelleborg port deal despite union blockade
As noted in a report from Dagens Arbete (DA), Tesla was able to maintain its storage agreement with the Port of Trelleborg.
Tesla Sweden is still storing vehicles at the Port of Trelleborg despite the ongoing blockades against the company from the country’s labor unions.
Tesla still at Port of Trelleborg
As noted in a report from Dagens Arbete (DA), Tesla was able to maintain its storage agreement with the Port of Trelleborg. This allows the company to keep vehicles at the port while imports into Sweden continue. This was despite the Transport Workers’ Union’s blockade, which was aimed at halting the loading and unloading of Tesla vehicles in the area.
Local union leader Jörgen Wärja, chairman of Transport and an employee representative on the port company’s board, confirmed that the agreement was still active. “The agreement has not been terminated. You want to have the money instead of having empty warehouses. I understand the reason, but I do not support it,” Wärja said
The local union leader also noted that he visited Tesla’s storage area earlier this week. “There were a lot of cars. I was surprised that there were so many, actually,” he said.
Tesla had been able to bring vehicles into Sweden via passenger ferries at Trelleborg, a method that unions said allowed the company to bypass the blockade, DA noted. According to estimates from IF Metall, the workaround enabled Tesla to deliver thousands of cars to Sweden each year.
Port defends decision
The Port of Trelleborg did not issue a comment on its current agreement with Tesla, but said it had complied with union sympathy measures. Documents reviewed by Swedish media showed that the contract with Tesla was being extended in six-month intervals.
Port CEO Malin Collin noted that the port would not discuss individual customer arrangements. “We do not go into details regarding any customer agreements. We have continuous dialogue with potential tenants, and this is not unique to any location,” Collin wrote in an email.
The CEO added that the port was following legal requirements related to the labor dispute. “We have taken note of the Transport Workers’ Union’s decision on sympathy measures and are of course following applicable legislation and the requirements placed on us as employers,” Collin said.
Jörgen Wärja, for his part, stated that the issue was not whether Tesla’s imports into Sweden could be fully stopped, but whether the port should provide logistical support to the electric vehicle maker during an active conflict. “The port shouldn’t have anything to do with Tesla at all, we believe,” he said. “It’s purely moral. Whether you honor a conflict or not. If you say you support Transport’s sympathetic actions against Tesla, it becomes a double standard.”
Elon Musk
Elon Musk shares insights on SpaceX and Tesla’s potential scale
In a pair of recent posts on X, Musk argued that both companies operate in domains where growth is not linear, but exponential.
Elon Musk outlined why he believes Tesla and SpaceX ultimately dwarf their competitors, pointing to autonomy, robotics, and space-based energy as forces that fundamentally reshape economic scale.
In a pair of recent posts on X, Musk argued that both companies operate in domains where growth is not linear, but exponential.
Space-based energy
In a response to a user on X who observed that SpaceX has a larger valuation than all six US defense companies combined, Musk explained that space-based industries will eventually surpass the total economic value of Earth. He noted that space allows humanity to harness roughly 100,000 times more energy than Earth currently uses, while still consuming less than a millionth of the Sun’s total energy output.
That level of available energy should enable the emergence and development of industries that are simply not possible within Earth’s physical and environmental constraints. Continuous solar exposure in space, as per Musk’s comment, removes limitations imposed by atmosphere, weather, and land availability.
Autonomy and robots
In a follow-up post, Elon Musk explaned that “due to autonomy, Tesla is worth more than the rest of the auto industry.” Musk added that this assessment does not yet account for Optimus, Tesla’s humanoid robot. As per the CEO, once Optimus reaches scaled production, it could increase Earth’s gross domestic product by an order of magnitude, ultimately paving the way for sustainable abundance.
Even before the advent of Optimus, however, Tesla’s autonomous driving system already gives vehicles the option to become revenue-generating assets through services like the Tesla Robotaxi network. Tesla’s autonomous efforts seem to be on the verge of paying off, as services like the Robotaxi network have already been launched in its initial stages in Austin and the Bay Area.




