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Rocket Lab aces first Electron rocket launch from US soil

Electron soars off of Rocket Lab's American launch pad for the first time. (Rocket Lab - Brady Kenniston)

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After many delays, Rocket Lab has successfully launched an Electron rocket from US soil for the first time.

The company’s small Electron rocket lifted off at 6 pm EST (23:00 UTC), January 24th, from a pad built at NASA’s Wallops Flight Facility. About nine minutes later, the Electron upper stage reached low Earth orbit (LEO) and shut down its Rutherford Vacuum engine. 90 minutes after liftoff, the rocket finished deploying three new Hawkeye 360 Earth observation satellites, marking the successful completion of Rocket Lab’s first American launch.

Rocket Lab’s workhorse rocket is relatively unique. Electron is the only rocket in the world to successfully reach orbit with structures built almost entirely out of carbon fiber composites. It’s also the only orbital-class rocket in the world that uses engines with battery-powered pumps. Electron measures 18 meters (59 ft) tall, 1.2 meters (4 ft) wide, and weighs about 13 tons (~28,500 lbs) at liftoff, making it one of the smallest orbital rockets ever. It sells for about $7.5 million and can launch up to 200 kilograms (440 lb) to a sun-synchronous orbit or 300 kilograms (660 lb) to LEO.

Electron is by far the cheapest widely-available option for a dedicated rocket launch. Although a fully-utilized Electron costs more than $25,000 per kilogram, Rocket Lab has found a decent number of customers that find the benefits worth the cost premium. SpaceX currently offers rideshare launch services for just $5,500 per kilogram. But a dedicated Electron launch buys customers white-glove service and control over the exact timing and target orbit, among other perks.

Many companies are developing orbital transfer vehicles (space tugs) to combine the affordable cost of rideshare launches with customized orbits and deployment timing, but rideshare payloads will always have to grapple with inflexible launch timing. SpaceX will not delay a launch carrying 50-100+ other payloads because one satellite is running behind schedule.

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Rocket Lab’s history shows that plenty of companies are willing to pay far more for the convenience of a direct launch. Electron’s first launch from US soil was the rocket’s 30th successful launch and 33rd launch since its May 2017 debut. In 2022, Rocket Lab managed to launch eight times in eight months and nine times overall. Had bad winter weather not conspired to delay its first US launch, the company would have broken into the double digits for the first time and likely kept its monthly launch streak alive.

Rocket Lab also debuted a second New Zealand launch pad in 2022. (Rocket Lab)
LC-2 is Rocket Lab’s third orbital launch pad. (Rocket Lab)

Sisyphean delays

Rocket Lab’s first American launch is no stranger to delays. The company announced plans to build a US launch site in October 2018. At the time, Rocket Lab hoped to launch its first Electron out of Virginia’s NASA Wallops Flight Facility as early as Q3 2019. For a number of reasons, many of which were outside of Rocket Lab’s control, that didn’t happen.

Rocket Lab began constructing its Launch Complex 2 (LC-2) pad in Virginia in February 2019 and finished construction by the start of 2020. At that point, the then-private company stated that LC-2 was on track to host its first Electron rocket launch as early as Q2 2020. In Q2, Rocket Lab even shipped an Electron to Virginia and completed a range of pad shakedown tests, including a wet dress rehearsal (WDR) and static fire test.

Rocket Lab isn’t entirely free of fault. However, nearly all of the blame for that delay appears to lie with NASA, who required that Rocket Lab use the agency’s own software for a new kind of “flight termination system.” Rocket Lab had already successfully developed and repeatedly flown its own autonomous flight termination system for use at its New Zealand launch site. AFTS replaces a human-in-the-loop with software that monitors a rocket and decides if it needs to protect populated areas by triggering explosive charges that will destroy the vehicle.

NASA’s software was plagued by years of delays, causing the payload assigned to Electron’s US launch debut to change repeatedly. In 2019, it was supposed to be a Space Test Program (STP) mission for the US Air Force. From 2020 to 2021, it was supposed to be NASA’s CAPSTONE mission to the Moon. Both missions were ultimately launched at Rocket Lab’s primary launch site in New Zealand.

Only in January 2023, almost three years after Rocket Lab was first ready to go, did Electron finally lift off from US soil with a trio of Hawkeye 360 radio surveillance satellites in tow. The mission was the first of Electron launches purchased by Hawkeye 360 to launch 15 satellites. Rocket Lab intends to launch again from LC-2 in the near future and has already shipped a second Electron rocket to Virginia.

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Eric Ralph is Teslarati's senior spaceflight reporter and has been covering the industry in some capacity for almost half a decade, largely spurred in 2016 by a trip to Mexico to watch Elon Musk reveal SpaceX's plans for Mars in person. Aside from spreading interest and excitement about spaceflight far and wide, his primary goal is to cover humanity's ongoing efforts to expand beyond Earth to the Moon, Mars, and elsewhere.

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Tesla celebrates 9 million vehicles produced globally

The achievement, announced by Tesla Asia on X, celebrated not just the Shanghai team’s output but the company’s cumulative production across all its factories worldwide.

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Credit: Tesla Asia/X

Tesla has achieved a new milestone, rolling out its nine millionth vehicle worldwide from Giga Shanghai. 

The achievement, announced by Tesla Asia on X, celebrated not just the Shanghai team’s output but the company’s cumulative production across all its factories worldwide. The milestone came as 2025 drew to a close, and it inspired praise from some of the company’s key executives.

Tesla’s 9 million vehicle milestone

The commemorative photo from Tesla Asia featured the Giga Shanghai team assembled on the factory floor, surrounding the milestone Model Y unit, which looked pristine in white. The image was captioned: “Our 9 millionth vehicle globally has just rolled off the production line at Giga Shanghai. Thanks to our owners and supporters around the world.” 

Senior Vice President of Automotive Tom Zhu praised Tesla’s factory teams for the remarkable milestone. He also shared his gratitude to Tesla owners for their support. “Congrats to all Tesla factories for this amazing milestone! Thanks to our owners for your continued support!” Zhu wrote in a post on X.

Giga Shanghai’s legacy

Tesla’s nine million vehicle milestone is especially impressive considering that just 207 days ago, the company announced that it had built its eight millionth car globally. The eight millionth Tesla, a red Model Y, was built in Giga Berlin. The fact that Tesla was able to build a million cars in less than seven months is quite an accomplishment. 

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Giga Shanghai, Tesla’s largest factory by volume, has been instrumental to the company’s overall operations, having reached four million cumulative vehicles earlier in 2025. The plant produces Model 3 and Model Y for both domestic Chinese and export markets, making it the company’s primary vehicle export hub. 

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Tesla officially publishes Q4 2025 vehicle delivery consensus

By releasing these numbers directly, Tesla establishes a clear, transparent benchmark ahead of its actual results.

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Credit: Tesla

Tesla has taken the rather unusual step of officially publishing its company-compiled Q4 2025 delivery consensus on the Investor Relations site. As per analyst estimates, Tesla is expected to deliver 422,850 vehicles and deploy 13.4 GWh of battery storage systems this Q4 2025. 

By releasing these numbers directly, Tesla establishes a clear, transparent benchmark ahead of its actual results, making it harder for narratives to claim a “miss” based on outlier estimates.

Official consensus sets the record straight

Tesla’s IR press release detailed the consensus from 20 analysts for vehicle deliveries and 16 analysts for energy deployments. As per the release, full-year 2025 consensus delivery estimates come in at 1,640,752 vehicles, an 8.3% decline from 2025’s FY deliveries of 1,789,226 cars. 

Tesla noted that while it “does not endorse any information, recommendations or conclusions made by the analysts,” its press release does provide a notable reference point. Analysts contributing to the company compiled consensus include Daiwa, DB, Wedbush, Oppenheimer, Canaccord, Baird, Wolfe, Exane, Goldman Sachs, RBC, Evercore ISI, Barclays, Wells Fargo, Morgan Stanley, UBS, Jefferies, Needham, HSBC, Cantor Fitzgerald, and William Blair.

Credit: Tesla Investor Relations

Tesla’s busy Q4 2025

Tesla seems to be pushing hard to deliver as many vehicles as possible before the end of 2025, despite the company’s future seemingly being determined not by vehicle deliveries, but FSD and Optimus’ rollout and ramp. Still, reports from countries such as China are optimistic, with posts on social media hinting that Tesla’s delivery centers in the country are appearing packed as the final weeks of 2025 unfold.

The Tesla Model Y and Model 3 are also still performing well in China’s premium EV segment. Based on data from January to November, the Model Y took China’s number one spot in the RMB 200,000-RMB 300,000 segment for electric vehicles, selling 359,463 units. The Model 3 sedan took third place, selling 172,392. This is quite impressive considering that both the Model Y and Model 3 command a premium compared to their domestic rivals. 

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Tesla’s Elon Musk accepts invitation to Israel’s Smart Transportation Conference

The announcement was shared by the Israeli Prime Minister in a post on social media platform X. 

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Gage Skidmore, CC BY-SA 4.0 , via Wikimedia Commons

Elon Musk has reportedly accepted an invitation from Israeli Prime Minister Benjamin Netanyahu to participate in the country’s Smart Transportation Conference in March 2026. 

The announcement was shared by the Israeli Prime Minister in a post on social media platform X. 

A call and an invitation

Netanyahu posted on X about Musk, stating in Hebrew: “Last night, I held a joint conference call from Florida with entrepreneur Elon Musk, Minister of Transportation Miri Regev, and the head of the National AI Headquarters, Erez Askal. In the framework of the conversation, Musk responded to my invitation and Minister Regev’s invitation to participate in the Smart Transportation Conference that will be held in March.”

Netanyahu added that he and Musk discussed continuing initiatives such as the promotion of autonomous vehicle laws and the boosting of AI technologies in Israel. This, according to the Prime Minister, is aimed at making the country a global leader in emerging technologies.

“Additionally, we discussed the continuation of collaborations with Tesla and the promotion of the law pertaining to autonomous vehicles. I spoke at length with Musk about promoting and developing artificial intelligence technologies in Israel, and I said in our conversation: We intend to catapult Israel and turn it into a global leader in the field, just as we did in cyber and other technologies,” Netanyahu added.

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Tesla FSD’s upcoming rollout in Israel

Elon Musk’s upcoming conference appearance in Israel could hint at Tesla’s upcoming rollout of FSD and its Robotaxi service in the country. Previous reports have hinted that FSD is nearing regulatory approval in Israel, following strong advocacy from local owners and direct intervention from the government. 

Nearly 1,000 Tesla drivers petitioned authorities, highlighting FSD’s potential to enhance road safety. Transport and Road Safety Minister Miri Regev responded positively on X, writing “I’ve received the many referrals from Tesla drivers in Israel! Tesla drivers? Soon you won’t need to hold the steering wheel.”

Minister Regev has instructed the ministry’s Director-General to accelerate the approval process, including necessary tests. A dedicated working group, led by Moshe Ben-Zaken, is also coordinating with regulatory and safety agencies to meet international standards.

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