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Rocket Lab to resume launches following in-flight anomaly investigation
Less than a month after the complete loss of customer payload due to an in-flight anomaly, Rocket Lab has announced that it is ready to return its small-class Electron rocket to flight. Company CEO, Peter Beck, during a media briefing Friday (July 31) said that the Electron second-stage “re-entered the atmosphere and burned up” resulting in a failed July 4 launch of the Electron and complete loss the customer payload of seven small satellites. Beck went on to state that through a collaborative investigation with the Federal Aviation Administration Rocket Lab was “able to quickly reconstruct what happened and the AIB board (Accident Investigation Board) was able to confidently narrow down the issue to a single electrical connection.”
The thirteenth flight of the Electron carried seven small satellites, all Earth-imaging inspiring the “Pics Or It Didn’t Happen” mission name. The rocket initially experienced a flawless launch from the company’s Launch Complex-1A on New Zealand’s Mahia Penninsula and everything seemed like it was going to plan until the video feed cut out unexpectedly shortly after the nominal ignition of the second-stage which was intended to carry the payloads to orbit.
The launch was completely event free during the first-stage ascent, stage separation, second stage ignition, and payload fairing jettison, then trouble occurred. Beck stated that the electrical connection that went bad during the second-stage of the flight was “incredibly unusual because it was able to evade all of the pre-flight acceptance testing.” Beck went on to explain that “while all of the testing showed no issues, after a period of time one of the joints had high resistance and that high resistance led to heating. That heating then led to thermal expansion of one of the components. That thermal expansion and heating enabled some of the potting components – that are around that joint to keep it secure from vibration – to flow.”
Once the potting compound used to secure electrical connections was able to heat up and essentially melt – or began to flow – the electrical connection become unsecured and led to the interruption in electrical current throughout the second-stage. Beck stated that “when the video stops (in the webcast) is exactly the point (of failure).” Although the video cut out, Rocket Lab ground stations continued to receive telemetry data of the flight’s progress due to the amount of redundancy with the systems aboard Electron “telemetry is the only way you can reconstruct this stuff so we have a very high priority of those (data) channels” Beck said.
With the immense amount of data that was received during the flight and throughout the second-stage shutdown Rocket Lab was able to quickly determine the cause of the error and perform tests to determine exactly what occurred during the failed flight. “The vehicle as it flies every flight has just a huge amount of instrumentation. That coupled with a graceful shutdown coupled with full telemetry stream throughout the whole anomaly, we were really able to quickly reconstruct what happened” Beck said.
The vast amount of data and the ability to sufficiently replicate the incident now means that Rocket Lab has a plan of action in place to mitigate any failures – of this nature – on future missions. “We can actually mitigate (the anomaly) very easily through a slight change in production processes, but more importantly we can screen for it in our current vehicles and stock through more in-depth testing procedures.”
To that end, the Rocket Lab Electron is set to return to flight in August, an impeccable turn around time following an anomaly investigation.”I’m very proud of the way the team has been able to identify this issue and rectify it so quickly” Beck said. He gave high praise to the entire Rocket Lab team for relentlessly working toward determining, not only the cause of the anomaly but working toward a solution for a quick return to flight. “Literally ten minutes after we saw some anomalous behavior during the flight, the team already started to work it and they haven’t stopped. They’ve been relentless” Beck said.
The customer payload that will fly aboard the return to flight and fourteenth mission of Electron launch is expected to be announced very soon. Rocket Lab did state that following a successful launch from the LC-1A complex in New Zealand, the following mission would be the first to take place from the brand new Launch Complex 2 located at the Mid-Atlantic Regional Spaceport at NASA Wallops in Virginia. Although an American private company, Rocket Lab predominately launches from New Zealand. The upcoming mission will be the first Electron flight to occur from American soil.
Beck closed the media briefing by stating that Rocket Lab looks forward to returning to operational status and launching Electrons every month, if not bi-weekly. He expressed that Rocket Lab is looking to the future and hopes to achieve a full recovery effort of the first stage booster via a helicopter and a specially designed grappling hook with the seventeenth flight of Electron. He also hinted that “there’ll be a couple of other little surprises as well, as we execute some other programs that have been cooking up in the background.”
Tesla’s new Full Self-Driving pricing strategy will eliminate one recurring complaint that many owners have had in the past: FSD transfers.
In the past, if a Tesla owner purchased the Full Self-Driving suite outright, the company did not allow them to transfer the purchase to a new vehicle, essentially requiring them to buy it all over again, which could obviously get pretty pricey.
This was until Q3 2023, when Tesla allowed a one-time amnesty to transfer Full Self-Driving to a new vehicle, and then again last year.
Tesla is now allowing it to happen again ahead of the February 14th deadline.
The program has given people the opportunity to upgrade to new vehicles with newer Hardware and AI versions, especially those with Hardware 3 who wish to transfer to AI4, without feeling the drastic cost impact of having to buy the $8,000 suite outright on several occasions.
Now, that issue will never be presented again.
Last night, Tesla CEO Elon Musk announced on X that the Full Self-Driving suite would only be available in a subscription platform, which is the other purchase option it currently offers for FSD use, priced at just $99 per month.
Tesla is shifting FSD to a subscription-only model, confirms Elon Musk
Having it available in a subscription-only platform boasts several advantages, including the potential for a tiered system that would potentially offer less expensive options, a pay-per-mile platform, and even coupling the program with other benefits, like Supercharging and vehicle protection programs.
While none of that is confirmed and is purely speculative, the one thing that does appear to be a major advantage is that this will completely eliminate any questions about transferring the Full Self-Driving suite to a new vehicle. This has been a particular point of contention for owners, and it is now completely eliminated, as everyone, apart from those who have purchased the suite on their current vehicle.
Now, everyone will pay month-to-month, and it could make things much easier for those who want to try the suite, justifying it from a financial perspective.
The important thing to note is that Tesla would benefit from a higher take rate, as more drivers using it would result in more data, which would help the company reach its recently-revealed 10 billion-mile threshold to reach an Unsupervised level. It does not cost Tesla anything to run FSD, only to develop it. If it could slice the price significantly, more people would buy it, and more data would be made available.
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Tesla Model 3 and Model Y dominates U.S. EV market in 2025
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Tesla’s Model 3 and Model Y continued to overwhelmingly dominate the United States’ electric vehicle market in 2025. New sales data showed that Tesla’s two mass market cars maintained a commanding segment share, with the Model 3 posting year-to-date growth and the Model Y remaining resilient despite factory shutdowns tied to its refresh.
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Model 3 and Model Y are still dominant
According to the report, Tesla delivered an estimated 192,440 Model 3 sedans in the United States in 2025, representing a 1.3% year-to-date increase compared to 2024. The Model 3 alone accounted for 15.9% of all U.S. EV sales, making it one of the highest-volume electric vehicles in the country.
The Model Y was even more dominant. U.S. deliveries of the all-electric crossover reached 357,528 units in 2025, a 4.0% year-to-date decline from the prior year. It should be noted, however, that the drop came during a year that included production shutdowns at Tesla’s Fremont Factory and Gigafactory Texas as the company transitioned to the new Model Y. Even with those disruptions, the Model Y captured an overwhelming 39.5% share of the market, far surpassing any single competitor.
Combined, the Model 3 and Model Y represented more than half of all EVs sold in the United States during 2025, highlighting Tesla’s iron grip on the country’s mass-market EV segment.
Tesla’s challenges in 2025
Tesla’s sustained performance came amid a year of elevated public and political controversy surrounding Elon Musk, whose political activities in the first half of the year ended up fueling a narrative that the CEO’s actions are damaging the automaker’s consumer appeal. However, U.S. sales data suggest that demand for Tesla’s core vehicles has remained remarkably resilient.
Based on Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report, Tesla’s most expensive offerings such as the Tesla Cybertruck, Model S, and Model X, all saw steep declines in 2025. This suggests that mainstream EV buyers might have had a price issue with Tesla’s more expensive offerings, not an Elon Musk issue.
Ultimately, despite broader EV market softness, with total U.S. EV sales slipping about 2% year-to-date, Tesla still accounted for 58.9% of all EV deliveries in 2025, according to the report. This means that out of every ten EVs sold in the United States in 2025, more than half of them were Teslas.
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Tesla Model 3 and Model Y earn Euro NCAP Best in Class safety awards
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Tesla won dual categories in the Euro NCAP Best in Class awards, with the Model 3 being named the safest Large Family Car and the Model Y being recognized as the safest Small SUV.
The feat was highlighted by Tesla Europe & Middle East in a post on its official account on social media platform X.
Model 3 and Model Y lead their respective segments
As per a press release from the Euro NCAP, the organization’s Best in Class designation is based on a weighted assessment of four key areas: Adult Occupant, Child Occupant, Vulnerable Road User, and Safety Assist. Only vehicles that achieved a 5-star Euro NCAP rating and were evaluated with standard safety equipment are eligible for the award.
Euro NCAP noted that the updated Tesla Model 3 performed particularly well in Child Occupant protection, while its Safety Assist score reflected Tesla’s ongoing improvements to driver-assistance systems. The Model Y similarly stood out in Child Occupant protection and Safety Assist, reinforcing Tesla’s dual-category win.
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Euro NCAP leadership shares insights
Euro NCAP Secretary General Dr. Michiel van Ratingen said the organization’s Best in Class awards are designed to help consumers identify the safest vehicles over the past year.
Van Ratingen noted that 2025 was Euro NCAP’s busiest year to date, with more vehicles tested than ever before, amid a growing variety of electric cars and increasingly sophisticated safety systems. While the Mercedes-Benz CLA ultimately earned the title of Best Performer of 2025, he emphasized that Tesla finished only fractionally behind in the overall rankings.
“It was a close-run competition,” van Ratingen said. “Tesla was only fractionally behind, and new entrants like firefly and Leapmotor show how global competition continues to grow, which can only be a good thing for consumers who value safety as much as style, practicality, driving performance, and running costs from their next car.”
Tesla Full Self-Driving pricing strategy eliminates one recurring complaint
Tesla Model 3 and Model Y dominates U.S. EV market in 2025
