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SpaceX VP says Starship is already winning commercial launch contracts
A SpaceX executive says that the company’s next-generation, fully-reusable Starship rocket has already secured multiple commercial launch contracts.
Set to debut no earlier than (NET) the first quarter of 2022 with a semi-orbital launch that aims to send Starship about 85% of the way around the Earth, Starship has a ways to go before it’s ready to routinely launch payloads. Nonetheless, SpaceX is confident enough in Starship’s eventual success to have effectively made it the foundation of every one of the company’s future goals – both in the short and long term.
Today, SpaceX’s Falcon rockets have become a spectacularly successful revolution in cost-effective launch through reusability and vertical integration, among other things. Thanks to that unprecedented affordability, SpaceX has been able to kick off the deployment of its Starlink internet constellation, launching more than 1800 satellites and becoming the largest satellite operator in history in less than two and a half years. Where competition is possible, Falcon 9 dominates the global commercial launch market for both small and large satellites. And yet despite its staggering success, Falcon 9 remains at least one or two magnitudes too expensive and too performance-constrained to realize SpaceX’s grander ambitions.
Those overarching goals are simple enough and directly related. First, SpaceX – through Starlink – aims to blanket the Earth’s surface with high-quality, affordable satellite internet that is either indistinguishable from or better than ground-based alternatives, ultimately connecting tens or even hundreds of millions of people to the internet. Second, SpaceX’s founding goal has always been to make humanity a multiplanetary species by enabling the creation of one or several permanent, self-sustaining cities on Mars. For the latter goal, Starship or a fully reusable rocket like it has always been essential – without which it would be prohibitively expensive to launch the sheer mass and volume of supplies needed to build a city on another world.
Recently, if SpaceX’s often hyperbolic CEO is to be believed, Starlink’s success has also become dependent on Starship, with Musk stating in a company-wide memo that SpaceX as a whole could face bankruptcy if Starship isn’t ready to launch 200+ Starlink satellites per month by the end of 2022. While it’s simply untrue that SpaceX is at risk of bankruptcy, there might be some truth behind Musk’s statement. Fearmongering aside, the gist of Musk’s argument is that Starlink is “financially weak” under the current paradigm, where Falcon 9 delivers approximately 50 300-kilogram (~650 lb) satellites to orbit with each launch.
In the same vein as Starship, Musk believes that next-generation “Starlink V2” satellites – several times larger than V1 satellites – will drastically improve the cost-effectiveness of the constellation by allowing SpaceX to squeeze much more network capacity out of every unit of satellite mass. However, making Starlink V2 satellites several times larger would reduce the efficiency of launching them on Falcon 9 by an equal degree – hence the apparently dire need for Starship.
Contrary to Musk’s apocalyptic vision, even if it might be significantly slower and more expensive to deploy, it’s quite likely that a full Starlink V1 constellation launched by Falcon 9 could still be economically viable. What it probably wouldn’t be, though, is exceptionally profitable, which has long been SpaceX’s main plan for funding its multiplanetary dreams. With a Starship capable of achieving its design goals, that could change.
According to Musk and other SpaceX executives, the true cost – before payloads – of a flight-proven Falcon 9 launch is somewhere between $15M and $28M. At an estimated cost of $250-500k apiece, 50-60 Starlink V1 satellites raise the total cost of a Starlink launch to approximately $30-60M – the range between marginal and total cost. In a partially reusable configuration, Falcon 9 is capable of launching about ~16 tons (~35,000 lb) to low Earth orbit (LEO).
Starship, however, is designed to launch at least 100 tons (~220,000 lb) and possibly up to 150 tons (~330,000 lb) to LEO for a marginal cost of as little as $2M. Even if SpaceX is a magnitude off of that target and never gets beyond 100t to LEO, a $20M Starship launch fully loaded with Starlink satellites would still cost five times less than Falcon 9 per unit of satellite mass launched. At 150 tons to LEO for $10M, Starship would cost 15 times less. If SpaceX one day perfects full reusability and marginal costs do fall to $2M, a 150-ton Starship launch could be up to 70 times cheaper than Falcon 9.
For the exact same reasons it could radically improve the cost-efficiency of Starlink deployment and finally make humanity’s expansion beyond Earth affordable enough to be viable, Starship would also inherently revolutionize access to space for all other launch customers – not just SpaceX.
According to SpaceX Vice President of Commercial Sales Tom Ochinero, Starship has already begun to make inroads with SpaceX’s healthy list of existing Falcon customers. While relatively minor and inevitable, it’s still an important symbolic step for SpaceX and Starship as it attempts to deliver a launch vehicle so cheap and capable that it ushers the company’s own Falcon rockets into retirement.
Elon Musk
What is Digital Optimus? The new Tesla and xAI project explained
At its core, Digital Optimus operates through a dual-process architecture inspired by human cognition.
Tesla and xAI announced their groundbreaking joint project, Digital Optimus, also nicknamed “Macrohard” in a humorous jab at Microsoft, earlier this week.
This software-based AI agent is designed to automate complex office workflows by observing and replicating human interactions with computers. As the first major outcome of Tesla’s $2 billion investment in xAI, it represents a powerful fusion of hardware efficiency and advanced reasoning.
At its core, Digital Optimus operates through a dual-process architecture inspired by human cognition.
Macrohard or Digital Optimus is a joint xAI-Tesla project, coming as part of Tesla’s investment agreement with xAI.
Grok is the master conductor/navigator with deep understanding of the world to direct digital Optimus, which is processing and actioning the past 5 secs of…
— Elon Musk (@elonmusk) March 11, 2026
Tesla’s specialized AI acts as “System 1”—the fast, instinctive executor—processing the past five seconds of real-time computer screen video along with keyboard and mouse actions to perform immediate tasks.
xAI’s Grok model serves as “System 2,” the strategic “master conductor” or navigator, providing high-level reasoning, world understanding, and directional oversight, much like an advanced turn-by-turn navigation system.
When combined, the two can create a powerful AI-based assistant that can complete everything from accounting work to HR tasks.
Will Tesla join the fold? Predicting a triple merger with SpaceX and xAI
The system runs primarily on Tesla’s low-cost AI4 inference chip, minimizing expensive Nvidia resources from xAI for competitive, real-time performance.
Elon Musk described it as “the only real-time smart AI system” capable, in principle, of emulating the functions of entire companies, handling everything from accounting and HR to repetitive digital operations.
Timelines point to swift deployment. Announced just days ago, Musk expects Digital Optimus to be ready for user experience within about six months, targeting rollout around September 2026.
It will integrate into all AI4-equipped Tesla vehicles, enabling parked cars to handle office work during downtime. Millions of dedicated units are also planned for deployment at Supercharger stations, tapping into roughly 7 gigawatts of available power.
Oh and it works in all AI4-equipped cars, so your car can do office work for you when not driving.
We’re also deploying millions of dedicated Digital Optimus units in the field at Superchargers where we have ~7 gigawatts of available power.
— Elon Musk (@elonmusk) March 12, 2026
Digital Optimus directly supports Tesla’s broader autonomy strategy. It leverages the same end-to-end neural networks, computer vision, and real-time decision-making tech that power Full Self-Driving (FSD) software and the physical Optimus humanoid robot.
By repurposing idle vehicle compute and extending AI4 hardware beyond driving, the project scales Tesla’s autonomy ecosystem from roads to digital workspaces.
As a virtual counterpart to physical Optimus, it divides labor: software agents manage screen-based tasks while humanoid robots tackle physical ones, accelerating Tesla’s vision of general-purpose AI for productivity, Robotaxi fleets, and beyond.
In essence, Digital Optimus bridges Tesla’s vehicle and robotics autonomy with enterprise-scale AI, promising massive efficiency gains. No other company currently matches its real-time capabilities on such accessible hardware.
It really could be one of the most crucial developments Tesla and xAI begin to integrate, as it could revolutionize how people work and travel.
News
Tesla adds awesome new driving feature to Model Y
Tesla is rolling out a new “Comfort Braking” feature with Software Update 2026.8. The feature is exclusive to the new Model Y, and is currently unavailable for any other vehicle in the Tesla lineup.
Tesla is adding an awesome new driving feature to Model Y vehicles, effective on Juniper-updated models considered model year 2026 or newer.
Tesla is rolling out a new “Comfort Braking” feature with Software Update 2026.8. The feature is exclusive to the new Model Y, and is currently unavailable for any other vehicle in the Tesla lineup.
Tesla writes in the release notes for the feature:
“Your Tesla now provides a smoother feel as you come to a complete stop during routine braking.”
🚨 Tesla has added a new “Comfort Braking” update with 2026.8
“Your Tesla provides a smoother feel as you come to a complete stop during routine braking.” https://t.co/afqCpBSVeA pic.twitter.com/C6MRmzfzls
— TESLARATI (@Teslarati) March 13, 2026
Interestingly, we’re not too sure what catalyzed Tesla to try to improve braking smoothness, because it hasn’t seemed overly abrupt or rough from my perspective. Although the brake pedal in my Model Y is rarely used due to Regenerative Braking, it seems Tesla wanted to try to make the ride comfort even smoother for owners.
There is always room for improvement, though, and it seems that there is a way to make braking smoother for passengers while the vehicle is coming to a stop.
This is far from the first time Tesla has attempted to improve its ride comfort through Over-the-Air updates, as it has rolled out updates to improve regenerative braking performance, handling while using Full Self-Driving, improvements to Steer-by-Wire to Cybertruck, and even recent releases that have combatted Active Road Noise.
Tesla holds a unique ability to change the functionality of its vehicles through software updates, which have come in handy for many things, including remedying certain recalls and shipping new features to the Full Self-Driving suite.
Tesla seems to have the most seamless OTA processes, as many automakers have the ability to ship improvements through a simple software update.
We’re really excited to test the update, so when we get an opportunity to try out Comfort Braking when it makes it to our Model Y.
News
Tesla finally brings a Robotaxi update that Android users will love
The breakdown of the software version shows that Tesla is actively developing an Android-compatible version of the Robotaxi app, and the company is developing Live Activities for Android.
Tesla is finally bringing an update of its Robotaxi platform that Android users will love — mostly because it seems like they will finally be able to use the ride-hailing platform that the company has had active since last June.
Based on a decompile of software version 26.2.0 of the Robotaxi app, Tesla looks to be ready to roll out access to Android users.
According to the breakdown, performed by Tesla App Updates, the company is preparing to roll out an Android version of the app as it is developing several features for that operating system.
🚨 It looks like Tesla is preparing to launch the Robotaxi app for Android users at last!
A decompile of v26.2.0 of the Robotaxi app shows some progress on the Android side for Robotaxi 🤖 🚗 https://t.co/mThmoYuVLy
— TESLARATI (@Teslarati) March 13, 2026
The breakdown of the software version shows that Tesla is actively developing an Android-compatible version of the Robotaxi app, and the company is developing Live Activities for Android:
“Strings like notification_channel_robotaxid_trip_name and android_native_alicorn_eta_text show exactly how Tesla plans to replicate the iOS Live Activities experience. Instead of standard push alerts, Android users are getting a persistent, dynamically updating notification channel.”
This is a big step forward for several reasons. From a face-value perspective, Tesla is finally ready to offer Robotaxi to Android users.
The company has routinely prioritized Apple releases because there is a higher concentration of iPhone users in its ownership base. Additionally, the development process for Apple is simply less laborious.
Tesla is working to increase Android capabilities in its vehicles
Secondly, the Robotaxi rollout has been a typical example of “slowly then all at once.”
Tesla initially released Robotaxi access to a handful of media members and influencers. Eventually, it was expanded to more users, so that anyone using an iOS device could download the app and hail a semi-autonomous ride in Austin or the Bay Area.
Opening up the user base to Android users may show that Tesla is preparing to allow even more users to utilize its Robotaxi platform, and although it seems to be a few months away from only offering fully autonomous rides to anyone with app access, the expansion of the user base to an entirely different user base definitely seems like its a step in the right direction.
What is Digital Optimus? The new Tesla and xAI project explained
Tesla adds awesome new driving feature to Model Y
