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Tesla adjusts Model 3 prices amid lowered $3,750 federal tax credit
To say that the past year has been monumental for Tesla is a gross understatement. By the end of 2018, the electric car maker had established itself as a leader in the premium EV market, and the Model 3, its most ambitious vehicle, continues to perform well. Seemingly as a means to ensure that the electric sedan remains competitive regardless of the phaseout of the $3,750 federal tax credit, Tesla has adjusted the prices of its Model 3 lineup.
With the recent price adjustments in place, the Mid Range Model 3 RWD — the most affordable version of the vehicle currently available — is now priced at $44,000 before incentives. This is $1,000 less than the vehicle’s introductory price of $45,000 and $2,000 less than the electric sedan’s $46,000 cost, which was in effect until the end of 2018. The most recent price adjustments also lowered the price of the Tesla Model 3 Performance to $62,000 before incentives. The Dual Motor AWD variant, on the other hand, is now priced at $51,000 before gas savings and the remaining $3,750 tax credit.
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By adopting this pricing strategy, Tesla is all but ensuring that its customers would not feel the full brunt of the $7,500 federal tax credit’s phaseout. Had Tesla not rolled back its vehicles’ prices, the cost of the entire Model 3 line would increase by $3,750 after 2018 ended. With the current adjustments in place, though, $2,000 of the lost tax credit would practically be covered by Tesla. Thus, for all intents and purposes, it appears that the phaseout of the $7,500 federal tax credit only resulted in Tesla’s vehicles raising their total prices by about $1,750.
Such adjustments could be yet another strategy for Tesla to ensure that demand in the United States remains healthy despite the vehicle’s international rollout. A notable portion of the electric car’s remaining reservation holders in the US, after all, are likely waiting for the Model 3’s $35,000 base variant. So far, Tesla’s website notes that Model 3 equipped with a Standard Battery would be available in 4 to 6 months.
Tesla is yet to release its production and delivery figures for the fourth quarter of 2018, though estimates from the electric car community expect the automaker to deliver around 33,000 vehicles in December, of which about 24,500 were Model 3. Considering that Tesla reportedly hit a production rate of 1,000 Model 3 per day in Q4, and considering that the company was pushing deliveries until the end of the year, there is a good chance that the electric car maker has achieved yet another record-setting quarter.
The next 12 months would likely go down as Tesla’s most historic year yet. Apart from the international rollout of the Model 3, the company is also expected to unveil the Model Y SUV this year. Just like the Model 3, the Model Y is aimed at the mass market, and considering the industry’s preference for SUVs, expectations are high that demand for the Model Y would exceed even that of the electric sedan. This is not all, though, as Elon Musk has teased that the Tesla Truck might be unveiled in 2019, and initial production of its all-electric long hauler — the Semi — could enter its first phases sometime this year as well. Lastly, Tesla’s Energy products such as the Solar Roof, which also has a long line of reservation holders, is expected to ramp production in 2019.
Tesla’s new Full Self-Driving pricing strategy will eliminate one recurring complaint that many owners have had in the past: FSD transfers.
In the past, if a Tesla owner purchased the Full Self-Driving suite outright, the company did not allow them to transfer the purchase to a new vehicle, essentially requiring them to buy it all over again, which could obviously get pretty pricey.
This was until Q3 2023, when Tesla allowed a one-time amnesty to transfer Full Self-Driving to a new vehicle, and then again last year.
Tesla is now allowing it to happen again ahead of the February 14th deadline.
The program has given people the opportunity to upgrade to new vehicles with newer Hardware and AI versions, especially those with Hardware 3 who wish to transfer to AI4, without feeling the drastic cost impact of having to buy the $8,000 suite outright on several occasions.
Now, that issue will never be presented again.
Last night, Tesla CEO Elon Musk announced on X that the Full Self-Driving suite would only be available in a subscription platform, which is the other purchase option it currently offers for FSD use, priced at just $99 per month.
Tesla is shifting FSD to a subscription-only model, confirms Elon Musk
Having it available in a subscription-only platform boasts several advantages, including the potential for a tiered system that would potentially offer less expensive options, a pay-per-mile platform, and even coupling the program with other benefits, like Supercharging and vehicle protection programs.
While none of that is confirmed and is purely speculative, the one thing that does appear to be a major advantage is that this will completely eliminate any questions about transferring the Full Self-Driving suite to a new vehicle. This has been a particular point of contention for owners, and it is now completely eliminated, as everyone, apart from those who have purchased the suite on their current vehicle.
Now, everyone will pay month-to-month, and it could make things much easier for those who want to try the suite, justifying it from a financial perspective.
The important thing to note is that Tesla would benefit from a higher take rate, as more drivers using it would result in more data, which would help the company reach its recently-revealed 10 billion-mile threshold to reach an Unsupervised level. It does not cost Tesla anything to run FSD, only to develop it. If it could slice the price significantly, more people would buy it, and more data would be made available.
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Tesla Model 3 and Model Y dominates U.S. EV market in 2025
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Tesla’s Model 3 and Model Y continued to overwhelmingly dominate the United States’ electric vehicle market in 2025. New sales data showed that Tesla’s two mass market cars maintained a commanding segment share, with the Model 3 posting year-to-date growth and the Model Y remaining resilient despite factory shutdowns tied to its refresh.
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Model 3 and Model Y are still dominant
According to the report, Tesla delivered an estimated 192,440 Model 3 sedans in the United States in 2025, representing a 1.3% year-to-date increase compared to 2024. The Model 3 alone accounted for 15.9% of all U.S. EV sales, making it one of the highest-volume electric vehicles in the country.
The Model Y was even more dominant. U.S. deliveries of the all-electric crossover reached 357,528 units in 2025, a 4.0% year-to-date decline from the prior year. It should be noted, however, that the drop came during a year that included production shutdowns at Tesla’s Fremont Factory and Gigafactory Texas as the company transitioned to the new Model Y. Even with those disruptions, the Model Y captured an overwhelming 39.5% share of the market, far surpassing any single competitor.
Combined, the Model 3 and Model Y represented more than half of all EVs sold in the United States during 2025, highlighting Tesla’s iron grip on the country’s mass-market EV segment.
Tesla’s challenges in 2025
Tesla’s sustained performance came amid a year of elevated public and political controversy surrounding Elon Musk, whose political activities in the first half of the year ended up fueling a narrative that the CEO’s actions are damaging the automaker’s consumer appeal. However, U.S. sales data suggest that demand for Tesla’s core vehicles has remained remarkably resilient.
Based on Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report, Tesla’s most expensive offerings such as the Tesla Cybertruck, Model S, and Model X, all saw steep declines in 2025. This suggests that mainstream EV buyers might have had a price issue with Tesla’s more expensive offerings, not an Elon Musk issue.
Ultimately, despite broader EV market softness, with total U.S. EV sales slipping about 2% year-to-date, Tesla still accounted for 58.9% of all EV deliveries in 2025, according to the report. This means that out of every ten EVs sold in the United States in 2025, more than half of them were Teslas.
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Tesla Model 3 and Model Y earn Euro NCAP Best in Class safety awards
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Tesla won dual categories in the Euro NCAP Best in Class awards, with the Model 3 being named the safest Large Family Car and the Model Y being recognized as the safest Small SUV.
The feat was highlighted by Tesla Europe & Middle East in a post on its official account on social media platform X.
Model 3 and Model Y lead their respective segments
As per a press release from the Euro NCAP, the organization’s Best in Class designation is based on a weighted assessment of four key areas: Adult Occupant, Child Occupant, Vulnerable Road User, and Safety Assist. Only vehicles that achieved a 5-star Euro NCAP rating and were evaluated with standard safety equipment are eligible for the award.
Euro NCAP noted that the updated Tesla Model 3 performed particularly well in Child Occupant protection, while its Safety Assist score reflected Tesla’s ongoing improvements to driver-assistance systems. The Model Y similarly stood out in Child Occupant protection and Safety Assist, reinforcing Tesla’s dual-category win.
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Euro NCAP leadership shares insights
Euro NCAP Secretary General Dr. Michiel van Ratingen said the organization’s Best in Class awards are designed to help consumers identify the safest vehicles over the past year.
Van Ratingen noted that 2025 was Euro NCAP’s busiest year to date, with more vehicles tested than ever before, amid a growing variety of electric cars and increasingly sophisticated safety systems. While the Mercedes-Benz CLA ultimately earned the title of Best Performer of 2025, he emphasized that Tesla finished only fractionally behind in the overall rankings.
“It was a close-run competition,” van Ratingen said. “Tesla was only fractionally behind, and new entrants like firefly and Leapmotor show how global competition continues to grow, which can only be a good thing for consumers who value safety as much as style, practicality, driving performance, and running costs from their next car.”
Tesla Full Self-Driving pricing strategy eliminates one recurring complaint
Tesla Model 3 and Model Y dominates U.S. EV market in 2025
