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Tesla China gets golden opportunity to break new ground with Model 3 Long Range
Just recently, Tesla updated its Model 3 configurator in China to include the locally-produced Long Range RWD and Dual Motor Performance. With this, Tesla has begun an initiative to transition its entire Model 3 sales in China to vehicles that are produced locally. Such a strategy could pay off in spades for the electric car maker, especially considering an ongoing push from the Chinese government to boost the country’s automotive market.
China’s auto market has taken a beating this year, and the lockdowns due to the coronavirus outbreak did not help one bit. As noted by CNN Business in a recent report, China would have sold over 6 million cars by now on an average year, but so far, the country has only sold 3.7 million this 2020. This drop was highlighted by the China Association of Automobile Manufacturers (CAAM), which stated that Q1 auto sales have declined 42% year-over-year.
A huge culprit for this, of course, is the coronavirus outbreak. The country saw a massive 79% drop in February, primarily because of multiple cities going on mandatory lockdowns due to the pandemic. The decline in the local automotive sector was felt by China as a whole, as the industry plays a crucial role in the country’s economy. Over 40 million people rely on the car market for jobs, and the automotive segment generates about 10% of China’s manufacturing output.
Amidst these challenges, the CAAM emphasized in a statement on Friday that while automakers restart production, the industry’s “primary issue” and “urgent need” is to boost raw vehicle sales. The country aims to accomplish this in several ways. Beijing, for example, announced last month that it would extend subsidies and tax breaks for new energy vehicles. At least a dozen provinces have also ramped up their cash subsidies for auto purchases, with some offering as much as $1,400 per car.
If Tesla can take advantage of this momentum, the electric car maker’s China division would have the potential to significantly soften the blow that the company will be experiencing this year due to the coronavirus pandemic. Tesla’s American plants like the Fremont factory and Gigafactory New York have been temporarily shut down, after all, but Gigafactory Shanghai, which produces the Made-in-China Model 3, is already back to full operations. Even more impressive is the fact that Giga Shanghai is actually hitting new milestones, with the facility recently reaching a production rate of 3,000 vehicles per week.
China’s auto market is a highly competitive arena, and only carmakers that are aggressive enough thrive. Fortunately, Tesla China seems to be up to the task, pricing the new Model 3 Long Range RWD variant at about $48,000. The Model 3 Standard Range Plus has also made quite an impact since starting consumer deliveries earlier this year. Tesla China’s sales rose to 10,160 cars in March thanks to the locally-made Model 3 SR Plus, up from the 3,900 units that were sold in February.
While the year will be challenging for China’s auto market, it may be far too early to discount the country’s chances this year just yet. As noted by the China Passenger Car Association (CPCA), the need to drive children to and from school is a significant motivator for consumers to purchase cars. Fortunately, schools are expected to reopen in the country this spring and summer. Apart from this, CPCA Secretary General Cui Dongshu also mentioned that the country’s Labor Day holiday in May will last longer than it has been in over a decade. This presents an opportunity for more car sales, as potential buyers may have a desire to travel over the upcoming long holiday. Both of these opportunities are ripe for the picking for Tesla, provided that the electric car maker is up for the challenge.
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.
After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.
By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.
Tesla revamps in-house vinyl wrap service with better pricing
It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.
However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:
Tesla has made a LOT of changes to its online shop recently — price increases, price cuts, new options, and several products being removed entirely.
Some of the biggest increases are wheel covers. 👀
📈 PRICE INCREASES
• 2017-2023 | Model 3 Aero Wheel Cover — Style: Refresh…— Phoenix Self-Driving 🐦🔥 (@PhoenixFSD) August 25, 2026
Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.
However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.
Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.
Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.
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Tesla Robotaxi fleet gets a brain upgrade ahead of Cybercab launch event
Tesla’s Robotaxi service now runs longer hours nationwide as its unsupervised fleet quietly grows larger.
Tesla’s Robotaxi service just got easier to catch, with the company’s official Robotaxi account noting that rides are now available from 6 a.m. to 10 p.m., seven days a week, across its operating footprint. The account also said its unsupervised fleet is “a lot bigger” than before, though without specifics. The bigger change is what Tesla says upgraded intelligence in vehicle distribution and routing is what’s actually cutting wait times, not a new Full Self-Driving version.
While Tesla did not name the team behind the upgrade, the language points to its AI and fleet software group rather than the driving stack itself. Vehicle distribution and routing in Robotaxi has functioned mostly as a dispatch problem with the software deciding which idle car goes to which rider, and how far it has to travel to get there. “Upgraded intelligence” suggests a smarter version of that dispatch logic, likely using demand forecasting to position idle cars near where riders are about to request them rather than reacting once a request comes in. Tesla’s AI division has built similar prediction systems for other parts of the business, including the neural networks that power FSD itself, so applying that same approach to fleet logistics would be a natural extension rather than a new discipline for the team.
Robotaxi now runs 6am to 10pm, 7 days/week
Unsupervised fleet is a lot bigger
Also, upgraded intelligence in vehicle distribution & routing means you wait less pic.twitter.com/UFZ4bqg2dZ
— Tesla Robotaxi (@robotaxi) August 26, 2026
Tesla is also about a week away from a separate robotaxi milestone. The company plans to launch Cybercab, its purpose built two seat robotaxi with no steering wheel or pedals, in Austin on September 3. Cybercab has been giving employees rides on public and private roads for weeks, and the September event is expected to fold those vehicles into the existing Robotaxi fleet within days of the launch.
Thank you so much @Tesla for inviting us to the Cybercab launch in Austin! 🤠 pic.twitter.com/F1rAR8zd5O
— TESLARATI (@Teslarati) August 22, 2026
Austin previously ran Robotaxi from 6 a.m. to 2 a.m. as of last September, a schedule set before the service expanded into Dallas, Houston, Miami, Tampa, Orlando and the Bay Area. Wednesday’s post did not specify whether that extended overnight window still applies in Austin specifically or whether 6 a.m. to 10 p.m. is now the standard across every market. Tesla’s post, visible on its official Robotaxi account, framed the change simply as fewer riders waiting around for a car.
Whether the wider hours hold once Cybercab enters the fleet next week is the next thing worth watching. Tesla has tended to expand Robotaxi in increments, first geofence, then hours, then fleet size, and each step so far has arrived without much advance notice.
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Tesla Cybercab uses a unique strategy for picking up the right rider
