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Tesla Cybertruck first delivery event: What we’re expecting

Credit: Cybertruck/X

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The Tesla Cybertruck unveiling is just a few hours away. Social media posts indicate that attendees are now gathering in Texas. Even Tesla CEO Elon Musk, who recently made headlines after a fiery and controversial interview at The New York Times DealBook Summit, has been pretty quiet on X, the social media platform formerly known as Twitter. 

Needless to say, the anticipation surrounding the Cybertruck is discernible. Quite impressively, Tesla has actually been able to keep pretty much every important detail about the Cybertruck a secret. Even the details of the vehicle’s unveiling event have been kept under wraps, with invites only including a general schedule for the occasion. 

Elon Musk, however, has made it no secret that the Cybertruck’s delivery event is among Tesla’s most important. In his DealBook Summit interview, Musk went so far as to state that the Cybertruck launch would be the “biggest on Earth this year.” These statements definitely give the impression that the Cybertruck’s delivery event is an important occasion — one that could make Tesla into an event more notable company today. 

Amidst all this excitement, we at Teslarati are expecting a number of highlights from the upcoming Cybertruck first delivery event. Here then are the top five things we are hoping to see in the Cybertruck launch. 

Specs and more specs

Tesla has done a stellar job of keeping the Cybertruck’s specs under wraps. Despite the large number of Cybertruck sightings over the past months, practically no leaks about the all-electric pickup truck’s key information have been shared online. In the upcoming event, Tesla will most definitely share the specifications of the Cybertruck, from its range to its performance, special features, and accessories. 

Steel Ball Test 2.0

The Tesla Cybertruck unveiling became meme-worthy partly due to the failed steel ball test conducted by CEO Elon Musk and Chief Designer Franz von Holzhausen. The Cybertruck’s Armor Glass cracked when it was struck by the ball during the test, much to the shock of the audience and Musk himself. Tesla later clarified that the Cybertruck’s window was damaged by an earlier sledgehammer test, but the failed steel ball test was already immortalized in internet memes by then. 

In a way, the Cybertruck’s steel ball test is unfinished business for Tesla and executives like Elon Musk. Thus, it would not be surprising if the EV maker conducts another steel ball test during the upcoming Cybertruck first delivery event. Hopefully, the test succeeds this time around.

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Future Feature Teasers

Tesla is known for having industry-leading tech and features on its vehicles. The company is also known for announcing features that will be rolled out at a later date. This was the case with the Tesla Semi, whose Convoy Mode, which was announced in late 2017, is still yet to be released to consumers’ trucks today. Being Tesla’s newest and potentially most disruptive car to date, the Cybertruck will likely be announced with some notable features, some of which will also be released in the future. 

Other Trim Details

When the Cybertruck was initially unveiled, Elon Musk noted that the all-electric pickup truck would come in three trims: a single-motor RWD version, a Dual Motor AWD variant, and a Tri-Motor AWD version. Elon Musk also hinted at a potential Quad-Motor variant later on, though details about the potential trim have been scarce. In the upcoming Cybertruck delivery event, Tesla would likely clarify the all-electric pickup truck’s final lineup, as well as each trim’s target release date. 

Test Rides

Tesla held test rides with the Cybertruck when it was unveiled in late 2019. Considering that the vehicle is now ready for consumers, it would also not be surprising if Tesla offers test rides in the production Cybertruck for the first delivery event’s attendees. Test rides would likely be appreciated by the event’s attendees, as it would provide them with a firsthand experience with the all-electric pickup truck. 

Don’t hesitate to contact us with news tips. Just send a message to simon@teslarati.com to give us a heads up.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Investor's Corner

Tesla has one big financial question to answer for investors: Morgan Stanley

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Credit: Tesla

In a new note to investors on Tuesday, Morgan Stanley analyst Andrew Percoco said that Tesla has one big financial question to answer for investors regarding its Robotaxi rollout, Full Self-Driving software, and Optimus.

Percoco said in the note that, for the most part, investors are still very positive about the direction the company is headed. However, there are some things the firm would like to see, and they have to do with financials.

Tesla (TSLA) Q2 2026 earnings results: miss on EPS, beat on revenue

Tesla bulls are more than convinced that the company’s Full Self-Driving software is proof it can develop physical AI. Financially, however, there are still some questions, especially on elevated spending, which CEO Elon Musk said would occur as the company works to roll out Robotaxi faster and continue developing its Optimus robot.

The latter two are where Tesla will have to prove progress to investors, as Percoco writes that both projects “will require clearer evidence that Robotaxi is scaling and more tangible Optimus proof points to support the ROI on elevated capex.”

Percoco said the second quarter earnings call did not change his long-term thesis of where Tesla is positioned in the AI race, which is out in front. However, there are concerns that weaker gross margins and higher R&D spend will stress financials, and that has “sharpened our (and investors’) focus on measurable progress across Robotaxi and Optimus.”

Additionally, Robotaxi still needs to be proven with more operation in existing cities while maintaining safety but improving how many rides it gives in any given time, he said. For Optimus, Percoco wrote that he is “still looking for evidence beyond commentary around SOP.”

Morgan Stanley put Percoco in charge of covering Tesla after long-time analyst Adam Jonas transitioned to the automotive side.

Currently, Morgan Stanley has a $415 price target on Tesla and a ‘Hold’ rating on the stock. It is trading at around $330 at the time of publication, which was 2:30 P.M. on the East Coast.

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Investor's Corner

SpaceX AI investment gamble will make it a big winner, firm says

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Credit: SpaceX

SpaceX’s massive investment in AI will make it a big winner, Argus Research said after the company’s successful earnings call last week.

The firm also upgraded shares to a Buy from Hold and set a $160 price target.

SpaceX (NASDAQ: SPCX) is currently recovering from its heavy AI infrastructure investments, as it spent nearly $16 billion in Q2 alone. The company did this primarily by monetizing high-demand GPU compute capacity at a much faster pace than traditional data center economics would suggest.

Company CFO Bret Johnsen said that SpaceX would be able to pay back anything on new deployments within a year.

There are plenty of ways the company can do this:

Leasing excess compute capacity through contracts

SpaceX has already built Colossus and Colossus II, largely for its own model training. However, much of that capacity is already rented out to third parties. It already has major deals with Anthropic, Google, and Reflection AI. These partnerships are adding billions per month to SpaceX’s spreadsheet.

SpaceX is charging Anthropic massive money for its compute

High utilization driven by industry-wide scarcity

The demand for advanced AI training and inference capacity continues to exceed what is available for use. SpaceX can fill new racks quickly after they come online, so the capital deployed converts into revenue with minimal idle time.

Additionally, management and outside observers have described the new compute capital as behaving more like a cost-of-goods-sold than traditional multi-year capex, especially because of this rapid monetization pattern.

Capacity has already scaled from ~0.4 GW a year to 1.4 GW annually by the end of Q2. There are targets of more than 2 GW by year-end.

High incremental margins on the rental business once capacity is online

GPU cloud providers often operate at strong gross margins. SpaceX can monetize capacity that was already partially built or can be added efficiently. This means that incremental EBITDA margins on the rental revenue are usually high. This accelerates cash recovery relative to the gross capital outlay.

Parallel monetization of its own AI software and applications

Beyond pure infrastructure rental, SpaceX also generates revenue from Grok through subscriptions and usage, from X through ads, data, and other related services, enterprise APIs, and the planned integration of the Cursor coding tools acquisition.

These application layers ride on the same compute infrastructure and provide additional high-margin streams that could offset build-out costs. AI-segment revenue overall rose sharply to about $2.6 billion in Q2, according to Motley Fool. This was driven primarily by the infrastructure contracts, but the software side is also partially responsible.

Efficient, large-scale deployment and vertical integration advantages

SpaceX has emphasized the rapid construction of power and cooling infrastructure and favorable cost-per-megawatt economics relative to industry benchmarks in some disclosures.

Combined with its ability to scale capacity aggressively and the fact that many contracts start generating revenue within months of capacity coming online, the effective payback compresses dramatically compared with more conventional multi-year data-center projects.

SpaceX’s dominant near-term recovery path will turn the AI clusters into a hyperscale-style compute rental business for other leading AI companies while still using a portion for internal models.

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Tesla headlights cause recall of over 20,000 Model 3 and Model Y

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Tesla headlights have caused a recall of over 20,000 of the company’s two most popular vehicles, the Model 3 and Model Y, due to the low-beam bulb exceeding the maximum allowed intensity according to federal standards.

Tesla initiated the recall with the National Highway Traffic Safety Administration (NHTSA) this morning, stating that the low-beam output “exceeds the maximum allowed intensity in the outer upper-right and outer upper-left areas of the 10U and 90U zone, as prescribed in FMVSS No. 108.”

Tesla sourced the impacted headlights from Marelli Automotive Lighting, a Mexico-based company. The recall impacts 2020-2023 Model Y vehicles and 2017-2023 Model 3 vehicles. It is estimated that every VIN in this recall is impacted by the defect.

Typically, Tesla would remedy recalls of this nature through an Over-the-Air software update, which has been a major focus of criticism by the company and its supporters because the NHTSA still refers to it as a “recall,” even though it requires no action by the vehicle owner. The fix is shipped over the internet and downloaded to the car.

However, there appears to be a potentially different solution for this problem. Tesla has not developed a remedy for this issue, so it could potentially be on the way. The big issue appears to be the fact that these recalled lamps are out of production, and this is an old body style for both vehicles. The headlights and front-end designs are completely different.

Tesla switched to another supplier when the affected headlight design was discontinued. It plans to begin notifying owners of their remedy options by September 15.

Tesla filed a petition protesting the recall to fix the vehicles’ headlight issue, but the NHTSA denied it. Now, Tesla will come up with a solution to fix it.

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