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Tesla’s date-specific releases are spelling trouble for competing car companies
Tesla continues to release the newest and most exciting features in automotive technology on what seems like a daily basis. Recently, CEO Elon Musk has dropped several exciting developments dealing with manufacturing, battery technology, or Self-Driving functionality, all pointing toward the beginning of the end of the internal combustion engine industry. With every strategically-timed feature that Tesla releases, the ICE industry suffers another hit, making the numerous manufacturers that have been around for nearly a century rethink their strategies for the future as consumers look for new technology in cars. Tesla has established itself as the leader in moving the automotive industry forward.
Just last week, Musk stated on Twitter that Tesla would be releasing a “zero-intervention” version of the FSD suite, allowing owners to have their cars drive to destinations with no real responsibilities being left on the driver.
Musk confirmed the exact date of release earlier this morning, saying that the feature will be subject to a “limited FSD beta” on October 20th. The release date is “as promised,” as last week, the CEO indicated that it would be released “in a few weeks.”
Limited FSD beta releasing on Tuesday next week, as promised. This will, at first, be limited to a small number of people who are expert & careful drivers.
— Elon Musk (@elonmusk) October 12, 2020
Tesla has been fairly accurate with its timeframes in terms of releasing new technology to owners. However, there have been a few times in the past where the company has released something a few days, weeks, or months past the announced date. Usually, delays come down to whether the feature or functionality is ready for public use. When it comes to self-driving or semi-autonomous driving features, mistakes must be minimal. Tesla has to be sure that all bases are covered before releasing even a new characteristic’s limited-version.
Without performing the proper due-diligence, Tesla could be set back for months or even years. The company must continue to use its strive for perfection to its advantage. But now, Tesla is becoming more accurate with its timeframes, which spells significant amounts of trouble for other carmakers.
When the Full Self-Driving suite was aimed at a “feature complete” release toward the end of last year, many enthusiasts knew it would be tough for Tesla to complete this task. After the goal was not met, Musk indicated that Tesla would continue to work on the FSD suite and would release new features intermittently. Tesla did just this.
One of the most relevant examples of this is the Traffic Light and Stop Sign Control feature that became available in April 2020. When initially released, it required users to confirm that an intersection was safe for navigation by confirming it through the driving stalk. In June, Tesla removed the need for driver confirmation, allowing cars to navigate through intersections without driver intervention.
Tesla has kept its word with releasing features. However, what has been missing is an accurate timeframe, which has kept owners guessing about which features will be available at what times. But, Tesla is improving with this and is becoming more deliberate with keeping up with goals.
With more predictable release dates, Tesla becomes significantly more dangerous to legacy and ICE automotive companies. Knowing exactly when features will be ready and when the public will have the opportunity to experience them is effectively Tesla digging the six-foot deep hole where ICE car companies will lie within a few years. It means Tesla is developing functionalities in a timely fashion with accuracy and confidence.
Even though the feature is not a wide-release, FSD features rarely are. They often start with Tesla employees, and then roll out to members of the company’s “Early Access Program.” After the bugs and kinks, if there are any, are modified, then the wide-release begins.
As Tesla continues to raise the bar in semi-autonomous driving, electric vehicle technology, and EV battery functionality, it is evident that soon, there will be no more advantages to driving a car that is powered by gas. While fun for some, driving is a chore for others, and FSD will give those who are forced to travel the opportunity to have cars drive themselves.
The big picture of Tesla is narrowing down specific release dates for features is that their approach is becoming more calculated, defined, and precise. All of which are a disaster for traditional car companies who are still lagging in EV development and Advanced Driver Assistance features. Tesla is pulling away, not only literally, but metaphorically, as well.
News
Tesla CEO Elon Musk says flying cars are coming
Tesla CEO Elon Musk said that flying cars will be coming to the market, something that his own company has hinted at previously.
Musk said on X, in response to a post that read, “We were promised flying cars and all we got is infinite superintelligence for everyone,” “You will get flying cars.”
You will get flying cars
— Elon Musk (@elonmusk) August 12, 2026
The post rang back to when Musk teased flying and hovering capabilities for the Tesla Roadster, the company’s supercar that has been delayed more times than anyone cares to count. It was set for an unveiling earlier this year, but it was then pushed back to August. There is still no sign of it coming.
However, that does not mean it won’t. But one of the biggest features of the Roadster that was teased was a SpaceX package that featured cold gas thrusters on the rear end that would help with white-knuckle acceleration. Another set would face the ground and would help the Roadster gain small bits of altitude, potentially helpful to jump over obstacles.
Elon Musk hints at Tesla Roadster’s “hovering” abilities in SpaceX package
But it is not a straightforward thing for Musk. As a serial entrepreneur, he tends to spend his time on major disruptors; currently, his largest projects are artificial intelligence and compute power, as well as SpaceX’s launches that will eventually make life multiplanetary.
In the past, he has been critical of flying cars and has been in favor of tunnels, one of the big reasons he started the Boring Company. In 2017 at a TED talk, he said:
“There is a challenge with flying cars in that they’ll be quite noisy. The wind force generated will be very high. Let’s just say that if something’s flying over your head, if there are a whole bunch of flying cars all over the place, that is not an anxiety-reducing situation…You’re thinking, ‘Did they service their hubcap? Or is it going to come off and guillotine me as they’re flying past?’”
However, he’s never been against them. He has also said he’s in favor of both tunnels and flying cars.
Contrary to press reports, I’m not against flying cars. Just said it was important to consider both pros and cons.
— Elon Musk (@elonmusk) March 24, 2015
Most recently, Musk said that anyone who wants a flying car should be able to get one. This was stated last October on the Joe Rogan Experience:
“My friend Peter Thiel once reflected that the future was supposed to have flying cars, but we don’t have flying cars… I think if Peter wants a flying car, we should be able to buy one.”
Whether the Roadster will be Tesla’s flying car or potentially another one remains in the mind of Musk. Of course, the Roadster will have to make its way to production lines before we find out.
Elon Musk
SpaceX’s next trillion dollar bet has nothing to do with rockets, Musk tells staff
Elon Musk told SpaceX staff AI revenue will soon dwarf rockets and Starlink combined entirely.
Elon Musk told SpaceX employees this week that artificial intelligence, not rockets, will soon carry the company’s revenue. In a roughly 29 minute internal address posted on SpaceX’s X account on Tuesday, Musk said AI revenue will pass every other line of business at SpaceX “probably in September” and pull further ahead by the fourth quarter.
The numbers he gave are specific. SpaceX currently runs 1.4 gigawatts of AI compute capacity. Musk wants that at 10 gigawatts by the end of 2027, a jump he tied directly to revenue: “if we bring 10GW of AI online by the end of next year, it will be $300 billion to $500 billion a year in revenue.” He called those “big numbers,” which undersells a projection larger than what most countries produce in a year.
We made rockets reusable and are rebuilding the internet in space. The next challenge: making life multiplanetary and understanding the true nature of the universe
Watch @ElonMusk deliver a company update to @SpaceX employees pic.twitter.com/5c8rxoCQfu
— SpaceX (@SpaceX) August 11, 2026
Musk went further on where AI fits into SpaceX’s future. “Probably in four or five years, AI will be 99% of the value of SpaceX,” he told staff, adding that digital intelligence would eventually run “a trillion times” ahead of biological intelligence as computing scales. He tied that growth to the company’s founding mission, telling employees “we must win on AI, because the future is overwhelmingly AI and robots,” with the payoff meant to help fund Starship and a Mars program that increasingly runs through Terafab, the joint Tesla, SpaceX and xAI chip plant.
Elon Musk launches TERAFAB: The $25B Tesla-SpaceXAI chip factory that will rewire the AI industry
None of this is entirely new territory. SpaceX told investors much the same story during its first earnings call as a public company on August 4, where Musk moved the company’s $1 trillion revenue target up a year to 2030 and said Starlink could someday carry a majority of the world’s internet. What the all hands video adds is a hard deadline and a specific power figure Musk had not given publicly before, along with a franker pitch to his own workforce that AI, not launch cadence, is now the thing SpaceX is betting its future on.
The AI revenue itself is not coming from SpaceX training its own models. It is largely Starlink acting as the network layer for xAI’s workloads, plus SpaceX renting out compute capacity directly, the same approach behind the roughly $16 billion the company spent on AI infrastructure in a single quarter.
Musk closed the video with a pitch aimed at recruiting and retention rather than investors, telling employees that anyone who helps SpaceX win the AI race will eventually get the chance to go to the moon or Mars themselves. Whether SpaceX can turn 1.4 gigawatts into 10 in seventeen months is the more immediate question, and one that will show up in quarterly numbers well before anyone leaves Earth.
Investor's Corner
Tesla has one big financial question to answer for investors: Morgan Stanley
In a new note to investors on Tuesday, Morgan Stanley analyst Andrew Percoco said that Tesla has one big financial question to answer for investors regarding its Robotaxi rollout, Full Self-Driving software, and Optimus.
Percoco said in the note that, for the most part, investors are still very positive about the direction the company is headed. However, there are some things the firm would like to see, and they have to do with financials.
Tesla (TSLA) Q2 2026 earnings results: miss on EPS, beat on revenue
Tesla bulls are more than convinced that the company’s Full Self-Driving software is proof it can develop physical AI. Financially, however, there are still some questions, especially on elevated spending, which CEO Elon Musk said would occur as the company works to roll out Robotaxi faster and continue developing its Optimus robot.
The latter two are where Tesla will have to prove progress to investors, as Percoco writes that both projects “will require clearer evidence that Robotaxi is scaling and more tangible Optimus proof points to support the ROI on elevated capex.”
Percoco said the second quarter earnings call did not change his long-term thesis of where Tesla is positioned in the AI race, which is out in front. However, there are concerns that weaker gross margins and higher R&D spend will stress financials, and that has “sharpened our (and investors’) focus on measurable progress across Robotaxi and Optimus.”
Additionally, Robotaxi still needs to be proven with more operation in existing cities while maintaining safety but improving how many rides it gives in any given time, he said. For Optimus, Percoco wrote that he is “still looking for evidence beyond commentary around SOP.”
Morgan Stanley put Percoco in charge of covering Tesla after long-time analyst Adam Jonas transitioned to the automotive side.
Currently, Morgan Stanley has a $415 price target on Tesla and a ‘Hold’ rating on the stock. It is trading at around $330 at the time of publication, which was 2:30 P.M. on the East Coast.
