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Tesla direct sales under threat from dealer-backed bills in Florida

(Credit: Tesla)

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Tesla and other companies selling vehicles directly to consumers are under threat in Florida, where two bills may disrupt how the automakers sell their vehicles.

Tesla has become intimately familiar with the laws surrounding dealerships and auto sales throughout the United States, often putting the American upstart at odds with local government and dealerships alike. Now, Tesla is again facing threats from legislatures as two new bills could derail the company’s sales system in Florida.

Currently, there are no restrictions on direct-to-consumer sales in Florida. According to the National Conference of State Legislatures, Florida Statute 320.645, “manufacturers may engage in direct-sales of motor vehicles provided there are no franchised dealerships selling such vehicles within the state.”

However, this could change.

As initially reported by Seeking Rents, Florida House Bill 637, sponsored by Rep. Jason Shoaf, and Florida Senate Bill 712, sponsored by Sen. Bryan Avila, are set to prohibit automakers from selling vehicles direct to consumer, preventing automakers from reserving vehicles for customers, and restricting automakers from incentivizing or forcing dealers to sell certain types of vehicles, including EVs.

Neither Bill has made its way to voting, and both have received substantial amounts of editing thus far, but as it stands, the current abstracts for the bills are listed below:

HB637: “Prohibits manufacturer, distributor, or importer from certain actions in allocation or distribution to franchised motor vehicle dealers; authorizes sale or activation of accessories or features through remote electronic transmission; revises provisions prohibiting manufacturer, distributor, or importer from owning, operating, or controlling motor vehicle dealership; authorizes application for injunction; authorizes motor vehicle dealer association to seek declaration & adjudication of rights with respect to certain violations.”

SB712: “Motor Vehicle Sales; Prohibiting applicants and licensees from reserving a certain motor vehicle for a specifically named person; prohibiting applicants and licensees from requiring or incentivizing motor vehicle dealers to sell or lease particular motor vehicles to specifically named persons or at specific prices or profit margins; prohibiting applicants and licensees from engaging in certain activities of motor vehicle dealers; authorizing specified entities without independent franchised dealers in this state to own, operate, or control a motor vehicle dealership in this state, etc.”

According to the lobbyists listed in association with the Bill on the Florida State Legislature website, both bills have received sizable backing from dealers and dealership groups, including the AutoNation dealership chain, the Florida Association of Automotive Dealers, and the South Florida Association of Automotive Dealers.

Neither state representative was immediately available for comment to Teslarati on the upcoming bills.

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It is essential to recognize that Tesla would not be the only automaker affected by these bills. As seen in the second section of SB712, the Bill would prohibit “applicants and licensees” from requiring or incentivizing the sales of electric vehicles, which is precisely what brands like Ford, Hyundai, and General Motors have been doing nationally.

Furthermore, the Bill would prohibit automakers from intervening in the pricing of their vehicles, allowing dealers to dramatically mark up vehicles, a problem that has plagued numerous legacy automakers.

Considering how early in the lifecycle of both these bills are, there is a good chance they look very different by the time they reach the voting stage. However, with both of these bills up for voting in the coming weeks or months, there is no doubt that Tesla may face new legal pressure in the State of Florida if it hopes to continue to sell directly to customers.

What do you think of the article? Do you have any comments, questions, or concerns? Shoot me an email at william@teslarati.com. You can also reach me on Twitter @WilliamWritin. If you have news tips, email us at tips@teslarati.com!

Will is an auto enthusiast, a gear head, and an EV enthusiast above all. From racing, to industry data, to the most advanced EV tech on earth, he now covers it at Teslarati.

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Tesla admits to slow Model Y Robotaxi integration, but for a good reason

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Credit: Tesla

Tesla welcomed JPMorgan analysts to one of its factories earlier this month, with the Wall Street firm highlighting its findings in a new note to investors. One of the more pertinent pieces of information is that Tesla admitted to slowly integrating Model Y vehicles into its Robotaxi fleet, but it has a good reason.

JPMorgan analysts recently toured Tesla’s Fremont Factory and met with the company’s investor relations team, emerging with a clearer picture of the automaker’s Robotaxi strategy. According to the bank’s note, Tesla is intentionally limiting the addition of Model Y vehicles to its existing Robotaxi fleet.

The firm’s analysts said:

“Tesla indicated it is intentionally holding back on adding Model Y units to the robotaxi fleet, expressing confidence in its ability to scale Cybercab in the near-term. On FSD V15, Tesla views this release as a step-change in performance, comparable to the leap from V13 to V14. The V15 upgrade encompasses seven core technologies, with ~40% of those currently being tested in the robotaxi fleet, where initial feedback has been encouraging.”

Far from signaling delays or doubts about autonomy, the move reflects strong management confidence in the near-term scalability of the purpose-built Cybercab.

Tesla has operated its Robotaxi service primarily with modified Model Ys since launching in Austin and expanding to other markets. Yet the company is now deliberately holding back further Model Y conversions. The rationale is straightforward: leadership believes the Cybercab, a two-seat, steering-wheel- and pedal-free vehicle optimized for high utilization, can ramp production and deployment more efficiently in the coming months.

This dedicated form factor promises better unit economics for the majority of rides, which typically involve one or two passengers, while freeing consumer Model Y inventory for retail sales.

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Supporting this pivot is Full Self-Driving (FSD) software version 15, which Tesla describes as a genuine step-change in performance, comparable to the leap from V13 to V14. The update incorporates seven core technologies; roughly 40 percent are already undergoing real-world testing in the current Robotaxi fleet, with early feedback described as encouraging.

Tesla is carefully managing software development to minimize regressions in core driving functions as new capabilities are added. Management positions V15 as the primary gateway to scaling unsupervised FSD. Importantly, the existing AI and Hardware 4 stack is already capable of running V15 and supporting unsupervised operation.

Cybercab itself is only the first vehicle on the platform. Tesla reiterated that additional form factors will follow, pointing to concepts such as the earlier “Robovan” demonstration as examples of how the architecture can evolve.

Tesla’s mysterious Robovan makes a sneak peek with Optimus in Terafab video

Parallel progress continues on the Optimus humanoid robot, which remains on track for start of production in the coming months, with commercial sales possible as early as the second half of 2027. Generation 3 details will be revealed closer to production to preserve competitive advantages, while Generation 4 scope will draw on real-world Gen 3 experience.

JPMorgan left the meeting with a deeper appreciation for Tesla’s manufacturing automation and maintained its $475 price target. The decision to slow Model Y Robotaxi integration is therefore not a setback but a calculated prioritization of a more efficient, purpose-built solution that management believes is ready to scale.

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Elon Musk gives a timeline for SpaceX’s first Starship catch attempt

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SpaceX Starship V3 from Starbase, Texas on April 14, 2026

SpaceX CEO Elon Musk announced today that the company will likely attempt to catch the Starship upper stage with its launch tower arms “in a few months.”

In a post on X, Musk wrote, “Looks like we will probably catch the ship with the tower in a few months. If there had been a tower out to sea where we practiced landing the ship, it would have been caught.” He added that the first reflight of a Starship vehicle is expected by the end of 2026 or early 2027, describing it as “a fork in the road of history for consciousness reaching the stars.”

Musk’s prediction comes amid ongoing progress toward full reusability of the Starship system, a two-stage rocket designed for rapid turnaround and dramatically lower launch costs. Catching the upper stage, known simply as “ship,” with the Mechazilla tower’s mechanical arms would mark a major milestone. It would allow both stages to return directly to the launch site for quick refurbishment and reuse, eliminating the need for ocean recovery.

Musk has previously signaled plans for a ship catch. In July, shortly after SpaceX’s wildly successful Starship 13 mission, he stated that the company would attempt to catch the ship with the tower on the next flight unless problems emerged in the mission data review. Earlier comments also outline conditions such as successful soft ocean landings before attempting a land recovery to minimize risk.

SpaceX has solved Starship’s biggest challenge, Elon Musk says

The latest update from Musk adjusts this timeline to a few months, reflecting the iterative nature of the test campaign.

SpaceX has already demonstrated the tower catch technique successfully with the Super Heavy booster on a couple of occasions. The first successful booster catch occurred during Flight 5 in October 2024, when the massive first stage returned to the Starbase pad in Texas and was plucked from the air by the tower arms.

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Additional catches followed on later flights, including Flight 7, proving the concept for the booster and building confidence in the system as a whole.

Achieving a similar catch for the upper stage would represent a significant step forward. The ship returns from much higher speeds and greater heat loads after orbital or near-orbital flight. Success would advance SpaceX’s goal of full and rapid reusability, potentially reducing the cost of access to orbit by a factor of 100 or more and supporting ambitions for frequent satellite deployments, lunar missions, and eventual Mars flights.

Musk has long emphasized that true reusability, refueling rather than discarding hardware, is essential for making humanity a multi-planetary species.

As SpaceX continues refining Starship through successive test flights, the coming months will test whether the ambitious catch timeline can be met. The combination of prior booster successes and improving ship landing precision suggests the company is steadily closing in on this historic capability.

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SpaceX achieves incredible milestone with Starlink program

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Credit: SpaceX

SpaceX has achieved an incredible milestone by launching its 11,000th Starlink satellite into orbit.

This accomplishment occurred during the Starlink Group 17-50 mission, which lifted off on August 19 at 04:01 UTC from Space Launch Complex 4 East at Vandenberg Space Force Base in California.

A Falcon 9 rocket carried 24 Starlink V2 Mini satellites on this flight, successfully deploying them into low Earth orbit approximately one hour after liftoff. The first stage booster, identified as B1097 on its twelfth flight, landed successfully on the droneship Of Course I Still Love You in the Pacific Ocean.

According to tracking data compiled around that date, this deployment brought the total number of Starlink satellites in orbit to just over 11,000.

The Starlink program began with test satellites known as Tintin A and B, launched on February 22, 2018. The first operational batch of 60 Starlink satellites followed on May 24, 2019, when a Falcon 9 rocket lifted off from Cape Canaveral. Those initial satellites marked the start of a rapid expansion that has continued for more than seven years.

SpaceX has conducted hundreds of dedicated Starlink missions since then, routinely launching batches of 20 to 30 satellites at a time using reusable Falcon 9 rockets. By mid-2026, the company had already surpassed 12,000 total satellites launched across all versions, with continuous replacements for units that deorbit as designed to manage space debris.

Looking ahead, SpaceX continues to expand the Starlink constellation to enhance global broadband coverage, capacity, and speed. The network already serves millions of users across more than 160 countries and supports applications ranging from residential internet to maritime, aviation, and emergency services.

Future plans center on next-generation hardware, including larger V3 satellites capable of delivering substantially higher throughput, which require the increased payload capacity of the Starship vehicle currently under development and testing.

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In July, SpaceX submitted an application to the Federal Communications Commission seeking authority for a Gen3 constellation of up to 100,000 satellites. These spacecraft would operate in very low Earth orbit shells at altitudes near 325 kilometers and 475 kilometers. The filing requests use of existing Ku, Ka, V, and E band spectrum along with new greenfield W and D band frequencies between 92 and 275 GHz.

SpaceX states that the expanded system aims to deliver multi-gigabit symmetrical broadband to consumers, enterprises, governments, and billions of AI-powered devices worldwide while handling a majority of global internet traffic. Approval and subsequent deployment would depend on regulatory review and the operational readiness of Starship for high-volume launches.

This ambitious scale reflects SpaceX’s ongoing commitment to providing ubiquitous high-speed connectivity from space.

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