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The Tesla endowment drives stock prices too high

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Once we own a specific item we longed for and purchased, we value it more than others are willing to pay for. This is called the endowment factor. Many people lust after a Tesla. For some, it started with the wild and fun Roadster. For others, it materialized when the Model S was finally available. The wait made it all worth while, but the hype pushed stock prices beyond logic. Tesla stock prices are high, and that is never a good sign for any company.

Tesla rides the high stock price wave

We have to hand it to Elon Musk to brilliantly go where no man has gone before, by quickly diversifying his fledgling Californian startup to become one of the most disruptive company on the planet. Notice, we never use the word carmaker. Tesla Motors is much more than that. Calling it a carmaker would be like seeing the top of the iceberg without appreciating its full hidden size. However, this stratospheric rise comes in with serious risks.

High stock prices are a blessing and a curse, depending on where you sit. At the upward curve of the wave, they are a blessing for early investors. Once the wave levels off, a new breed of less seasoned investors jump in, pushing the wave upward again. The overnight success of the Roadster and finally the Model S catered to a certain anticipation. The waiting made the already great cars even better and even more to lust after. Today the company is valued at $30 billion facing a difficult upward battle. This time it is not a technology one but a backlog of delivery. Manufacturing is the Achilles Heel for Tesla. Investors should ask themselves if it make sense to pay so much for a company in an industry with low profit margins and high fixed costs. If not, they could well bring the house down.

Tesla-Motors-Office

Tesla Motors’ car owners and investors are different breeds. Most Tesla share owners bought the stock when the company was valued under $5 billion. It was then, a rational investment decision. But buying Tesla stocks today, understanding the difficult uphill road the company faces is not only not sound, but puts Tesla at risk. Elon Musk has on more than one occasion publicly said the company was overvalued. Nothing has changed since then.

Elon, the surfer dude

Elon musk is a surfer, something his native country, South Africa and his current adoption place, California understand very well. Surfers interpret the wave in advance, catch it at the right and ride for as long as you can. Tesla is trying to run faster than the reaction wave it created by implementing the bigger plans faster normally. In essence, the over-valuation of the Tesla Motors stock price is pushing the company to implement early its future strategic plans, such as the Gigafactory and opening the doors to its charging protocols. Tesla doesn’t have an endless stream of revenues and knows it has to cement its foundation faster than the market can absorb. With its stock price ridiculously overblown, pushed by this endowment effect, the only thing left to do is to is to ride that wave and bet everything on the house.

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Tesla rolls out most aggressive Model Y lease deal in the US yet

With the promotion in place, customers would be able to take home a Model Y at a very low cost.

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(Credit: Tesla)

Tesla has rolled out what could very well be its most aggressive promotion for Model Y leases in the United States yet. With the promotion in place, customers would be able to take home a Model Y at a very low cost.

Zero downpayment leases

The new Model Y lease promotion was initially reported on X, with industry watcher Sawyer Merritt stating that while the vehicles’ monthly payments are still similar to before, the cars can now be ordered with a $0 downpayment. 

Tesla community members noted that this promotion would cut the full payment cost of Model Y leases by several thousand dollars, though prices were still a bit better when the $7,500 federal tax credit was still in effect. Despite this, a $0 downpayment would likely be appreciated by customers, as it lowers the entry point to the Tesla ecosystem by a notable margin.

Premium freebies included

Apart from a $0 downpayment, customers of Model Y leases are also provided one free upgrade for their vehicles. These upgrades could be premium paint, such as Pearl White Multi-Coat, Deep Blue Metallic, Diamond Black, Quicksilver or Ultra Red, or 20″ Helix 2.0 Wheels. Customers could also opt for a White Interior or a Tow Hitch free of charge.

A look at Tesla’s Model Y order page shows that the promotion is available for all the Model Y Premium Rear-Wheel Drive and the Model Y Premium All-Wheel Drive. The Model Y Standard and the Model Y Performance are not eligible for the $0 downpayment or free premium upgrade promotion as of writing. 

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Tesla is looking to phase out China-made parts at US factories: report

Tesla has reportedly swapped out several China-made components already, aiming to complete the transition within the next two years.

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(Source: Tesla)

Tesla has reportedly started directing its suppliers to eliminate China-made components from vehicles built in the United States. This would make Tesla’s US-produced vehicles even more American-made.

The update was initially reported by The Wall Street Journal.

Accelerating North American sourcing

As per the WSJ report, the shift reportedly came amidst escalating tariff uncertainties between Washington and Beijing. Citing people reportedly familiar with the matter, the publication claimed that Tesla has already swapped out several China-made components, aiming to complete the transition within the next two years. The publication also claimed that Tesla has been reducing its reliance on China-based suppliers since the pandemic disrupted supply chains.

The company has quietly increased North American sourcing over the past two years as tariff concerns have intensified. If accurate, Tesla would likely end up with vehicles that are even more locally sourced than they are today. It would remain to be seen, however, if a change in suppliers for its US-made vehicles would result in price adjustments for cars like the Model 3 and Model Y.

Industry-wide reassessments

Tesla is not alone in reevaluating its dependence on China. Auto executives across the automotive industry have been in rapid-response mode amid shifting trade policies, chip supply anxiety, and concerns over rare-earth materials. Fluctuating tariffs between the United States and China during President Donald Trump’s current term have made pricing strategies quite unpredictable as well, as noted in a Reuters report. 

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General Motors this week issued a similar directive to thousands of suppliers, instructing them to remove China-origin components from their supply chains. The same is true for Stellantis, which also announced earlier this year that it was implementing several strategies to avoid tariffs that were placed by the Trump administration. 

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Tesla owners propose interesting theory about Apple CarPlay and EV tax credit

“100%. It’s needed for sales because for many prospective buyers, CarPlay is a nonnegotiable must-have. If they knew how good the Tesla UI is, they wouldn’t think they need CarPlay,” one owner said.

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Credit: Tesla Raj/YouTube

Tesla is reportedly bracing for the integration of Apple’s well-known iOS automotive platform, CarPlay, into its vehicles after the company had avoided it for years.

However, now that it’s here, owners are more than clear that they do not want it, and they have their theories about why it’s on its way. Some believe it might have to do with the EV tax credit, or rather, the loss of it.

Owners are more interested in why Tesla is doing this now, especially considering that so many have been outspoken about the fact that they would not use it in favor of the company’s user interface (UI), which is extremely well done.

After Bloomberg reported that Tesla was working on Apple CarPlay integration, the reactions immediately started pouring in. From my perspective, having used both Apple CarPlay in two previous vehicles and going to Tesla’s in-house UI in my Model Y, both platforms definitely have their advantages.

However, Tesla’s UI just works with its vehicles, as it is intuitive and well-engineered for its cars specifically. Apple CarPlay was always good, but it was buggy at times, which could be attributed to the vehicle and not the software, and not as user-friendly, but that is subjective.

Nevertheless, upon the release of Bloomberg’s report, people immediately challenged the need for it:

Some fans proposed an interesting point: What if Tesla is using CarPlay as a counter to losing the $7,500 EV tax credit? Perhaps it is an interesting way to attract customers who have not owned a Tesla before but are more interested in having a vehicle equipped with CarPlay?

“100%. It’s needed for sales because for many prospective buyers, CarPlay is a nonnegotiable must-have. If they knew how good the Tesla UI is, they wouldn’t think they need CarPlay,” one owner said.

Tesla has made a handful of moves to attract people to its cars after losing the tax credit. This could be a small but potentially mighty strategy that will pull some carbuyers to Tesla, especially now that the Apple CarPlay box is checked.

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