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Tesla factory delays show ‘how we stand in our own way’: German industry experts sound off

Credit: Tesla Inc.

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Water pumping approvals. Bats in trees. An empty tank. These are just a few things that have stopped Tesla’s progress in Germany as it attempts to launch its first electric vehicle manufacturing facility in Europe. It has been a long and trying road for the electric automaker, which has attempted to surf through the waves of German bureaucratic red tape since early 2020. After another delay in the approval process, which has expected production start dates ranging across three quarters, industry experts challenge Germany’s reputation as a place for companies to conduct business.

“Tesla shows the world how we stand in our own way,” Ferdinand Dudenhöffer, Director of the Center of Automotive Research, said. While Dudenhöffer does agree that Tesla should have treaded more carefully during the approval of a battery production facility and been smarter regarding document submissions, the industry expert believes that German red tape has mainly told a story of how hard it is to get things started if you are planning to open a business in the country. “But such hurricanes of resistance show how little sustainable Germany is,” he said in an interview with Handelsblatt.

Coverage of the Gigafactory Berlin project has spanned over two years for journalists in the sector, including myself. Musk announced that Tesla would bring a production facility to Germany in late 2019 while accepting an automotive industry reward. The project began just months later, in the early days of January 2020. More than two years later, a factory, a parage, a carnival, and a lot of speculation regarding when Tesla will finally receive the green light still exist. Earlier this week, German media reported that Tesla would likely not receive permission to begin production and deliveries until mid-March “at the earliest.” It is a far cry from the Summer 2021 start dates that many close to the project anticipated.

The delays are starting to worry those who see Germany as a potential leader in the future automotive industry, which over the past ten years has changed more than it did in the previous ninety. Car companies are not just about making cars anymore. They’re relatively closer to tech companies than anything due to the advancements in software and the widespread focus on developing autonomous driving platforms. Regardless of what a company brings to the table, they will likely have to encounter some major pushback and delays in their project. Even EV leader Tesla is having problems. Dudenhöffer wonders which companies are observing the red tape and the pushback, thinking that other options may be better.

Giga Berlin’s new graffiti panels as of early February 2022. (Credit: @Gf4Tesla/Twitter)

It isn’t just companies, either. Dudenhöffer says that the renewal of motorway bridges can take years or even decades to be rebuilt completely due to new approval procedures. It is not about getting things done quickly, it seems.

When things as simple as bridge repairs are taking over ten years to complete, there has to be an indication that the processes for planning and approval need to be revised. That is what Chief Executive Holder Loesch said, who encouraged the agencies responsible for approving projects to take a look at refining the approval steps. Loesch, whose association is overseeing the installation of wind turbines and industrial plants to double by 2030, says that his plans will include the submission of around 20,000 permits during the course of action. “This mammoth task can only be mastered with a comprehensive reform of planning and approvals that includes processes for industrial plant structures,” he said.

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Even Brandenburg Economics Minister Jörg Steinbach submitted ideas to help expedite potential approvals. Driven by the lagging approval process in the Tesla project, Steinbach said that “It should be possible to make changes to the building plan in the ongoing approval process without the process having to be completely restarted.”

I’d love to hear from you! If you have any comments, concerns, or questions, please email me at joey@teslarati.com. You can also reach me on Twitter @KlenderJoey, or if you have news tips, you can email us at tips@teslarati.com.

Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Tesla loses Model Y program manager in second blow in single day

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Credit: Tesla Manufacturing

Tesla has lost its Model Y Program Manager, he announced on LinkedIn, marking the second major departure from the company today.

Emmanuel Lamacchia has been in the role for 4 years and 7 months, responsible for the rollout of the all-electric crossover in several markets.

The Model Y became the best-selling vehicle in the world for two years under Lamacchia’s watch, making this a huge loss for the company. However, it seems the decision was made under Lamacchia’s own initiative.

He confirmed his decision on LinkedIn:

“After 8 incredible years, I’m moving on from Tesla.

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What a journey it’s been… from leading NPI for Model 3 and Model Y variants to becoming the Vehicle Program Manager for Model Y, the best-selling car in the world!

Leading the All-New Model Y launch was the highlight: converting all 4 factories across 3 continents in just 2 weeks. Something that had never been done before in the auto industry.

To the teams who made this possible: you should be incredibly proud. This achievement belongs to you: the engineers, designers, buyers, and associates in Fremont, Shanghai, Berlin, and Austin who turned an impossible timeline into reality.

Grateful to the leaders who trusted me with programs that stretched my capabilities and to the cross-functional partners who showed me that great solutions come from collaboration, not hierarchy.

Tesla taught me how to move fast without breaking things and how to scale from prototypes to millions of units.

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Excited for what’s next. More to share soon.”

It marks the second major program loss for Tesla today, as it also bid farewell to Cybertruck and Model 3 Program Manager Siddhant Awasthi, who said he left voluntarily in “one of the hardest decisions of his life.”

Tesla Cybertruck and Model 3 program manager steps down

Lamacchia was at Tesla for just a shade under eight years, and previously worked for Rolls-Royce for roughly the same amount of time.

After the loss of both Lamacchia and Awasthi today, Tesla has lost a handful of key executives in 2025, including:

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  • David Imai, Director of Design
  • David Lau, VP of Software Engineering
  • Mark Westfall, Head of Mechanical Engineering
  • Prashant Menon, Regional Director in India
  • Vineet Mehta, Head of Battery Architecture
  • Omead Afshar, VP/Head of Sales and Manufacturing in North America
  • Milan Kovac, Head of Optimus Team
  • Jenna Ferrua, Director of HR
  • Troy Jones, VP of Sales, Service, and Delivery
  • Pete Bannon, VP of Hardware Engineering
  • Piero Landolfi, Director of Service
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Tesla prepares to expand Giga Texas with new Optimus production plant

Drone operator Joe Tegtmeyer recognized Tesla construction crews performing ground leveling and clearing efforts at the plant earlier today.

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Credit: Tesla Optimus | X

Tesla is preparing to expand Gigafactory Texas once again with a brand new facility that will house the eventual manufacturing efforts for Optimus, its humanoid robot.

It is already building some units on a Pilot line at the Fremont Factory in Northern California, but Tesla is planning to build the vast majority of its Optimus project at Gigafactory Texas.

Tesla Optimus gets its latest job, and it’s not in the company’s factories

It will build one million units per year in Fremont, but CEO Elon Musk said the company would build 10 million units every year in Texas at a new building at Giga Texas.

Musk said:

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“I think there could be tens of billions of Optimus robots out there. Um, now obviously it’s very important we pay close attention to safety here. Then a 10 million unit uh per year production line here the I don’t know where we’re going to put the 100 million unit production line. on Mars. Maybe on Mars, I don’t know.”

Evidently, Tesla is ready to begin thinking about the production efforts of Optimus beyond a theoretical standpoint and is starting to prepare for the construction of the manufacturing plant on Giga Texas property.

Drone operator Joe Tegtmeyer recognized Tesla construction crews performing ground leveling and clearing efforts at the plant earlier today:

Production is still slated for 2027, at least at Gigafactory Texas. As previously mentioned, the company is building some units in Fremont for the time being, at least until subsequent versions of the Optimus project advance.

Tesla has done a great job of advancing Optimus forward, but it also has truly grand expectations for the project.

Musk said it could potentially be the biggest product in the history of the planet, as it will revolutionize the way humans perform tasks, probably eliminating monotonous tasks from everyday life.

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Tesla reveals its first Semi customer after launch

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Credit: Tesla

Tesla revealed its first customer for the all-electric Semi truck after it launches next year. Who it truly is should not be a surprise.

The Semi is going to finally start deliveries to new companies outside of Tesla’s pilot program starting in 2026. The company has been building a dedicated production facility in Reno, Nevada, that has finally taken shape, but Tesla was evidently not finished with the Semi’s development.

Tesla shares rare peek at Semi factory’s interior

Last week at the Annual Shareholder Meeting, Tesla said it had implemented some new designs into the Semi, helping with efficiency, updating its design, and making it a more suitable vehicle for hauling loads, as the changes also helped increase payload.

Tesla has obtained a lengthy list of companies that have committed to implementing the Semi in their own fleets, hoping to bring their logistics lineups up to date with electric powertrains and autonomous technologies.

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While it is already operating a pilot program with PepsiCo. and Frito-Lay, Tesla will expand to other businesses, primarily using it internally after its launch.

Head of the Semi program at Tesla, Dan Priestley, said the company would be the first user of the vehicle after its launch next year. It has been using it to a certain extent, but the company has not been able to completely abandon gas haulers.

Instead, it will implement the Semi into its fleet for more sustainable vehicle logistics starting next year:

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Tesla has already received orders for the Semi from a variety of large companies, including Walmart, Sysco, Anheuser-Busch, UPS, DHL, J.B. Hunt, among others.

Many analysts see the Tesla Semi as a major contributor to future growth and increasing value within the company, especially from a Wall Street perspective. Some firms say the Semi is one of several near and medium-term contributors to the company increasing its market cap.

Cantor Fitzgerald is just one of those firms, as last week it explicitly listed the Semi as a catalyst.

Analyst Andres Sheppard said, “Overall, we remain bullish on TSLA over the medium to long term. We continue to see meaningful future upside from Energy Storage & Deployment, FSD, Robotaxis/Cybercab, Semis, and Optimus Bots.”

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