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Tesla’s Gigafactory 3 is encouraging China’s local EV makers to be more competitive

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Within the next few months, Tesla would begin exporting the Model 3 Performance and Long Range Model 3 AWD to the Chinese market. By the end of the year, the electric car maker aims to have the first Model 3 produced in Gigafactory 3, which will be equipped with both battery and electric car assembly lines.

There is a very good reason why the automotive industry is putting a lot of effort into saturating China. The country, after all, is the largest automobile market globally, both in terms of demand and supply. In 2017 alone, the country produced almost 25 million passenger cars and roughly 4 million commercial vehicles. The country is also a large market for electric vehicles, with sales of EVs hitting the 1 million mark in 2018, and estimates indicating that up to 2 million EVs could be sold in China by 2020.

Amidst this competitive car market lies Tesla and the upcoming Gigafactory 3. So far, Tesla’s electric cars — the Model S and Model X — have been competing in the Chinese market as higher-priced, premium alternatives to locally-made EVs. Tesla has been pretty successful in this sense, becoming a brand largely associated with status and quality, similar to other premium products such as the Apple iPhone. With Gigafactory 3, though, Tesla is stepping away from this strategy, as the facility is looking to produce the Model 3 and Model Y — affordable electric cars that can attack the much-larger, lower-end of the market. 

While the presence of Tesla’s massive facility in Shanghai could result in more intense competition, though, some of the country’s local electric car companies have stated that they welcome the arrival of the Silicon Valley-based company nonetheless. In a statement to Xinhua News, Cui Dongshu, secretary general of the China Passenger Car Association, noted that the arrival of Gigafactory 3 would likely encourage local carmakers to step up their game. This, of course, benefits consumers. 

“Tesla’s China production will have a ‘catfish effect’ in the country’s auto industry, pushing domestic carmakers to speed up their technological upgrading,” Cui said.

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Jin Guoqing, deputy director of Chang’an Automobile, an automotive dynamics research institute, stated that his company would push its efforts even further now that Tesla has arrived in China, particularly as his firm targets a different price bracket and demographic compared to the American carmaker.

“We shall amplify our advantages to the most,” Jin said.

Legacy carmakers that are also attempting to breach the country’s lucrative and growing auto market are raising the stakes for their competition as well. Mercedes-Benz Parts Manufacturing & Service Ltd., for one, also inaugurated its first factory outside Europe last October. Just like Gigafactory 3, Mercedes-Benz’ factory is being built on the Lingang Area. BMW, on the other hand, also announced last October that it would be increasing its stake in BMW Brilliance Automotive, a joint venture located in in the northeastern city of Shenyang.

Ultimately, the arrival of Tesla’s Gigafactory 3 would likely boost the country’s electric car initiatives. Thus, apart from allowing Tesla to tap into what could very well be a lucrative market, Gigafactory 3 could also be the trigger that pushes even more innovation forward in the country. With vehicles such as the Model 3 and the Model Y saturating China, after all, competitors would be wise to come up with vehicles that are just as good or even better than Tesla’s electric cars.

Elon Musk, for his part, has expressed his high hopes for the facility. During an interview after the groundbreaking event, Musk stated that he has been very impressed with the construction capabilities of China so far. In his speech at the groundbreaking ceremony, Musk urged the country’s most driven workers to apply for a post in Gigafactory 3, even noting that maybe, just maybe, someone working in Gigafactory 3 could succeed him someday.

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“I do want to emphasize that there’s no limit on the potential. One day, somebody could join us — a junior engineer here at Tesla Shanghai Gigafactory — and ultimately, maybe have my job someday,” Musk said.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Elon Musk

‘You chose ambition’: Tesla Chair hails shareholders for backing Elon Musk’s vision

Denholm stated that the vote highlighted TSLA investors’ continued confidence in both Musk’s leadership and Tesla’s vision for an autonomous, AI-driven future.

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(Credit: Tesla)

Tesla Chair Robyn Denholm has issued a letter to shareholders celebrating what she described as “overwhelming support” at this year’s Annual Meeting, framing the approval of Elon Musk’s trillion-dollar pay plan as a defining moment in Tesla’s mission. 

Denholm stated that the vote highlighted TSLA investors’ continued confidence in both Musk’s leadership and Tesla’s vision for an autonomous, AI-driven future.

Denholm hails shareholder confidence

In her letter, which was posted by the electric vehicle maker on X through Tesla’s official handle, Denholm thanked investors for backing Proposals One, Three, and Four, items she said reaffirm Tesla’s “Master Plan Part IV” and its broader mission to accelerate sustainable prosperity. She characterized the shareholder vote as “a vote of confidence in our visionary leader, Elon,” crediting Musk with transforming Tesla into one of the most valuable companies in history.

“In a year when many tried to sow doubt and negativity, you chose a better future,” Denholm wrote. “You chose ambition. You chose to see what is possible. You chose to back the people who have been in the room since the earliest days, fighting for the mission that first brought us all together—a better world for humanity,” she wrote in her letter. 

Her comments framed Musk’s pay package approval not only as a governance milestone but as a symbolic endorsement of Tesla’s long-term trajectory across autonomy, AI, and energy innovation.

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“A whole new book” of innovation

Denholm highlighted Tesla’s push toward autonomy as the company’s next major growth phase, citing the Robotaxi program and Optimus humanoid robot as examples of bringing artificial intelligence “into the physical world.” She described this period as potentially “the largest value-creation event in Tesla’s history, and quite possibly in the history of humanity.”

The letter reaffirmed the board’s commitment to direct engagement with shareholders through Tesla’s online platform and live events. Denholm emphasized that feedback from investors “informs our strategy and strengthens us” as Tesla prepares for new technology rollouts and expanded AI capabilities.

“You, our shareholders, have given us the mandate and the runway to execute. We are humbled, and rest assured that we do not take that responsibility lightly… Thank you for believing in Tesla. Thank you for standing with us. We look forward to years of bold leadership and pioneering innovation, fueled by our commitment to creating a better future for all,” she wrote.

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Twitter co-founder Jack Dorsey endorses Elon Musk Tesla pay package

Dorsey framed the pay package as an engineering and governance crossroads for Tesla.

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Twitter co-founder and Square CEO Jack Dorsey has publicly backed Elon Musk’s leadership ahead of Tesla’s pivotal shareholder vote, which is expected to be decided later today at the company’s 2025 annual meeting. 

Dorsey framed the pay package as an engineering and governance crossroads for Tesla.

Dorsey’s public nod framed as an engineering defense of Musk

In a post on X, Dorsey weighed in on Tesla’s post about being in a “critical inflection point.” As per the Twitter-co-founder, the vote on Musk’s 2025 performance award is not about compensation. Instead, it’s about ensuring the path for the company’s engineering in the coming years. 

“This is not about compensation. it’s about ensuring a principled (and exciting!) engineering approach to the company’s future,” Dorsey wrote on his post, later stating that users of Cash app with TSLA shares would be able to vote for the CEO’s proposed 2025 performance award. 

Elon Musk appreciated Dorsey’s endorsement, responding to the Twitter co-founder’s post with a heart emoji. Musk has been pretty thankful for the support for is fellow tech executives, also thanking Michael Dell recently, who also advocated for its proposed 2025 performance award.

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Musk’s support

While Elon Musk’s 2025 performance award has received opposition from proxy advisors such as Glass Lewis and ISS, it has received quite a lot of support from longtime bulls such as ARK Invest, and, more recently, Schwab Asset Management following calls from TSLA retail shareholders. 

“Schwab Asset Management’s approach to voting on proxy matters is thorough and deliberate. We utilize a structured process that focuses on protecting and promoting shareholder value. We apply our own internal guidelines and do not rely on recommendations from Glass Lewis or ISS. In accordance with this process, Schwab Asset Management intends to vote in favor of the 2025 CEO performance award proposal. We firmly believe that supporting this proposal aligns both management and shareholder interests, ensuring the best outcome for all parties involved,” Charles Schwab told Teslarati.

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Tesla Robotaxi and autonomy dreams lean on shareholders: Wedbush

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Credit: Tesla Europe & Middle East/X

Tesla’s dreams of developing a Robotaxi suite that utilizes a fully autonomous platform developed by the company’s top-tier talent now lean on shareholders and perhaps the most crucial vote in its history.

That’s what Dan Ives of Wedbush said in a new note to investors on Wednesday. As the Annual Shareholders’ Meeting is now just one day away, investors are down to their final chance to vote for or against Elon Musk’s new compensation plan.

Ives wrote that, while the company has made its intentions clear, wanting to maintain Musk, pay him accordingly, and give him the voting power he has long wanted, ultimately, the responsibility falls on investors.

As many retail shareholders have pushed for people to vote for Musk’s compensation package, there are a handful of large-scale funds and firms that have decided to go in another direction. Bullish Wall Street firms, Wedbush being one of them, believe it is crucial for Tesla to maintain Musk.

The vote could have major implications on whether Tesla launches an autonomous Robotaxi suite in the near future, Ives says:

“Getting Musk’s pay package approved tomorrow at the highly anticipated meeting will be a big step towards advancing Tesla’s future goals with the autonomous and Robotaxi roadmap ahead.”

While some investors are convinced the company is ready to go in a different direction simply based on Musk’s political involvement over the past year, many investors are under the impression that the development of Tesla’s autonomy suite, as well as its prowess in the EV sector, would fall if Elon were not at the helm.

Tesla’s Board of Directors has already stated that they have received confirmation that Musk’s political involvement would wind down in a timely manner. Moving forward, his focus will not veer from the mission of any of his companies; at least that’s what can be gathered from some of the Board’s communications over the past month.

Musk’s new compensation package is incentivized by performance metrics and will require him to achieve a handful of lofty tranches. He will not get paid unless he drives shareholder value, which is something many skeptics tend to leave out.

Ives continues:

“This new incentive-driven pay package for Musk would also provide an additional 423 million shares of common stock (~12% of shares), which would increase his ownership of Tesla up to ~25% voting power, which we believe was critical to keep Musk at the helm to lead Tesla through the most critical time in the company’s history. We believe this was the smart move by the Board to lay out these incentives/pay package at this key time as the biggest asset for Tesla is Musk…and with the AI Revolution, this is a crucial time for Tesla ahead with autonomous and robotics front and center.”

Wedbush maintained its Outperform rating and $600 price target on shares.

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