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Tesla looks to bring both its cars and solar to Israel through new subsidiary
Tesla has registered a wholly-owned subsidiary in the Middle Eastern territory of Israel, a move that will allow the company to sell electric cars and mobile energy storage systems in the country that borders the Mediterranean Sea.
Tesla registered “Tesla Motors Israel” around two weeks ago with the country’s Registry of Foreign Companies. The reason for the registered subsidiary appears to be Israel’s strict regulations on vehicle imports in the country. Israel’s governing body of transportation, The Motor Vehicle Division of Misrad Hatachbura, does not allow vehicles to be imported from countries that are not registered in Israel.
Tesla’s attempt to bring its successful fleet of electric cars and alternative energy sources to Israel comes just six months after the Ministry of Energy is planning the construction and installation of at least 2,500 battery-powered vehicle charging stations by mid-2020, according to YNetNews.com.
The company has stated that its operation in Israel will be “importation, distribution, sale, maintenance, and repair of electric vehicles and mobile energy storage systems, energy generation systems and equipment, including solar panels, solar energy systems, and/or other solar energy conversion systems,” on the Registry of Foreign Companies.
While the company has been successful in selling its electric vehicles in countries outside its home in the United States, it will also look to bring sustainable and alternative forms of energy by using its solar roof tiles and home battery storage systems in Israel, a country with a rich history in solar energy that dates back to the 1950s.
In the transportation sector, Tesla will be competing with the likes of BMW, Porsche, and Renault, who have supplied Israeli citizens with electric cars most recently. The most affordable electric vehicle in Israel is currently the Renault ZOE, available for 129,990 Israeli New Shekels, or $37,431 USD. Tesla will likely maintain the ability to challenge the ZOE with its Model 3, the affordable sedan it began delivering to U.S. owners in July 2017. The Model 3 Standard Range starts at about $35,000 but is only available for order in Tesla stores or through a phone call.
Israel is one of twelve countries in the world to propose a complete phase-out of fossil fuels by 2030 according to a report from the Times of Israel. The Energy Ministry says that it plans to completely halt the use of petrol-based products in favor of natural gas or electric power. Energy Minister Yuval Steinitz said, “We intend to reach a situation in which Israel’s industry will be based on natural gas, and most importantly, transportation in Israel will be based on natural gas or electricity,” during an energy conference in the most populated Israeli city of Tel Aviv. “From 2030 onwards, the State of Israel will create alternatives and will no longer allow the import of cars that run on gasoline and diesel fuel.” While they will still utilize natural gas, the overall goal is “zero pollutants,” according to Steinitz.
Tesla’s continuance of branching out to new countries and territories is an understanding that the sustainability goal will not come from simply fixing things in its home country of the United States. Musk’s goal of becoming environmentally-sustainable is a worldwide goal, and with the help of a government that seems to take the global climate change as a serious threat, Tesla and Israel can work together to fight emissions.
Elon Musk
Tesla Megapack powers $1.1B AI data center project in Brazil
By integrating Tesla’s Megapack systems, the facility will function not only as a major power consumer but also as a grid-supporting asset.
Tesla’s Megapack battery systems will be deployed as part of a 400MW AI data center campus in Uberlândia, Brazil. The initiative is described as one of Latin America’s largest AI infrastructure projects.
The project is being led by RT-One, which confirmed that the facility will integrate Tesla Megapack battery energy storage systems (BESS) as part of a broader industrial alliance that includes Hitachi Energy, Siemens, ABB, HIMOINSA, and Schneider Electric. The project is backed by more than R$6 billion (approximately $1.1 billion) in private capital.
According to RT-One, the data center is designed to operate on 100% renewable energy while also reinforcing regional grid stability.
“Brazil generates abundant energy, particularly from renewable sources such as solar and wind. However, high renewable penetration can create grid stability challenges,” RT-One President Fernando Palamone noted in a post on LinkedIn. “Managing this imbalance is one of the country’s growing infrastructure priorities.”
By integrating Tesla’s Megapack systems, the facility will function not only as a major power consumer but also as a grid-supporting asset.
“The facility will be capable of absorbing excess electricity when supply is high and providing stabilization services when the grid requires additional support. This approach enhances resilience, improves reliability, and contributes to a more efficient use of renewable generation,” Palamone added.
The model mirrors approaches used in energy-intensive regions such as California and Texas, where large battery systems help manage fluctuations tied to renewable energy generation.
The RT-One President recently visited Tesla’s Megafactory in Lathrop, California, where Megapacks are produced, as part of establishing the partnership. He thanked the Tesla team, including Marcel Dall Pai, Nicholas Reale, and Sean Jones, for supporting the collaboration in his LinkedIn post.
Elon Musk
Starlink powers Europe’s first satellite-to-phone service with O2 partnership
The service initially supports text messaging along with apps such as WhatsApp, Facebook Messenger, Google Maps and weather tools.
Starlink is now powering Europe’s first commercial satellite-to-smartphone service, as Virgin Media O2 launches a space-based mobile data offering across the UK.
The new O2 Satellite service uses Starlink’s low-Earth orbit network to connect regular smartphones in areas without terrestrial coverage, expanding O2’s reach from 89% to 95% of Britain’s landmass.
Under the rollout, compatible Samsung devices automatically connect to Starlink satellites when users move beyond traditional mobile coverage, according to Reuters.
The service initially supports text messaging along with apps such as WhatsApp, Facebook Messenger, Google Maps and weather tools. O2 is pricing the add-on at £3 per month.
By leveraging Starlink’s satellite infrastructure, O2 can deliver connectivity in remote and rural regions without building additional ground towers. The move represents another step in Starlink’s push beyond fixed broadband and into direct-to-device mobile services.
Virgin Media O2 chief executive Lutz Schuler shared his thoughts about the Starlink partnership. “By launching O2 Satellite, we’ve become the first operator in Europe to launch a space-based mobile data service that, overnight, has brought new mobile coverage to an area around two-thirds the size of Wales for the first time,” he said.
Satellite-based mobile connectivity is gaining traction globally. In the U.S., T-Mobile has launched a similar satellite-to-cell offering. Meanwhile, Vodafone has conducted satellite video call tests through its partnership with AST SpaceMobile last year.
For Starlink, the O2 agreement highlights how its network is increasingly being integrated into national telecom systems, enabling standard smartphones to connect directly to satellites without specialized hardware.
Elon Musk
Elon Musk’s Starbase, TX included in $84.6 million coastal funding round
The funds mark another step in the state’s ongoing beach restoration and resilience efforts along the Gulf Coast.
Elon Musk’s Starbase, Texas has been included in an $84.6 million coastal funding round announced by the Texas General Land Office (GLO). The funds mark another step in the state’s ongoing beach restoration and resilience efforts along the Gulf Coast.
Texas Land Commissioner Dawn Buckingham confirmed that 14 coastal counties will receive funding through the Coastal Management Program (CMP) Grant Cycle 31 and Coastal Erosion Planning and Response Act (CEPRA) program Cycle 14. Among the Brownsville-area recipients listed was the City of Starbase, which is home to SpaceX’s Starship factory.
“As someone who spent more than a decade living on the Texas coast, ensuring our communities, wildlife, and their habitats are safe and thriving is of utmost importance. I am honored to bring this much-needed funding to our coastal communities for these beneficial projects,” Commissioner Buckingham said in a press release.
“By dedicating this crucial assistance to these impactful projects, the GLO is ensuring our Texas coast will continue to thrive and remain resilient for generations to come.”
The official Starbase account acknowledged the support in a post on X, writing: “Coastal resilience takes teamwork. We appreciate @TXGLO and Commissioner Dawn Buckingham for their continued support of beach restoration projects in Starbase.”
The funding will support a range of coastal initiatives, including beach nourishment, dune restoration, shoreline stabilization, habitat restoration, and water quality improvements.
CMP projects are backed by funding from the National Oceanic and Atmospheric Administration and the Gulf of Mexico Energy Security Act, alongside local partner matches. CEPRA projects focus specifically on reducing coastal erosion and are funded through allocations from the Texas Legislature, the Texas Hotel Occupancy Tax, and GOMESA.
Checks were presented in Corpus Christi and Brownsville to counties, municipalities, universities, and conservation groups. In addition to Starbase, Brownsville-area recipients included Cameron County, the City of South Padre Island, Willacy County, and the Willacy County Navigation District.