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Tesla Model 3 Performance endures 31 hard launches with no throttling

(Credit: Tesla Trip/YouTube)

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The Tesla Model 3 could be considered as the electric car maker’s endurance champion in its current lineup. Not quite as quick as a Model S or Model X Performance in Ludicrous Plus Mode but capable of being driven hard for extended periods in a racetrack, the Model 3 Performance is a vehicle that has charmed even the staunchest gearheads of motoring media. Top Gear host Chris Harris, for one, described the Model 3 Performance as an “AK-47 disguised as a butter knife” during his review of the vehicle, which he found to be too plain in design compared to comparable ICE cars like the BMW M3. It should be noted that after his review, Harris noted on Twitter that he will be buying a Model 3 Performance for himself soon. 

The Model 3’s endurance, both on the track and the highway, has been tested and proven by professionals and enthusiasts alike. Tesla and electric vehicle veteran Bjorn Nyland tested the Model 3 in the Autobahn last June, going flat at full speed in an attempt to overheat the car. He failed. The same is true for other reviewers such as Harris, who pitted the Model 3 Performance against the BMW M3-beating Alfa Romeo Giulia Quadrifoglio in a time attack battle. True to Elon Musk’s statements on Twitter, the Model 3 Performance, thanks to its instant torque that allows the vehicle to launch from 0-60 mph in 3.2 seconds, soundly beat the Giulia Q4 in a closed circuit. 

Last week, Porsche made headlines when the company allowed Fifth Gear and Fully Charged host Jonny Smith to take one of its Taycan Turbo pre-production vehicles for a launch mode repeatability test. Conducted on an empty airfield, the test involved the EV veteran launching the Taycan Turbo at max power 26 times with no power throttling. The exhibition was impressive, and it invoked just how much work Porsche has put into the Taycan and its development. The Taycan’s feat also brought comparisons to Tesla’s Model S P100D, which was quicker off the line with its 0-60 mph time of 2.4 seconds, but is prone to limiting its power after multiple max power launches. 

After watching the Taycan’s demonstration, Tesla owner Patrick Lawson opted to see if his vehicle, a Tesla Model 3 Performance, could accomplish multiple max power launches without losing power as well. Accompanied by his son, Lawson headed to a (mostly) empty stretch of road to test the endurance of his Model 3. In a message to Teslarati, the Tesla owner noted that with Track Mode on, he figured that his vehicle should be able to perform comparably to the Taycan.

By the 10th 0-60 mph test, Lawson noted that he was already feeling the effects of the Model 3’s multiple hard launches. The father and son duo continued over the next 30 minutes, hitting 31 consecutive launches in the Model 3. At that point, Lawson noted that his son was probably good for about 10 more launches, but that was about all he could handle. Interestingly, the Model 3 Performance, just like the Porsche Taycan Turbo, did not throttle its power at all. The 31st launch registered a 0-60 mph time of 3.11 seconds, which is in the same territory as the Taycan Turbo. 

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Granted, Lawson’s test did not involve the same parameters as Fully Charged’s test of Porsche’s all-electric car. The Taycan Turbo, for one, performed 26 runs that topped up at speeds of 200 kph (124 mph), while Lawson’s Model 3 Performance test only involved 31 0-60/0-70 mph runs. Nevertheless, it should be noted that the Tesla owner’s tests were conducted on a public road in the United States, which usually have speed limits of around 60-70 mph. 

The Tesla Model 3 could be considered, in more ways than one, as a Trojan Horse of sorts. While the vehicle is considered as the “cheaper” Tesla (and this is accurate, of course), and while the vehicle experienced a notable period of anti-selling by the company, the electric car has been showing signs that there is more to it than meets the eye. With track capability and a price point that is notably more affordable than other premium EVs in the market, the Model 3 will likely be the vehicle that ultimately brings electric cars into the mainstream. 

Watch Partick Lawson and his son’s Tesla Model 3 Performance 31-launch endurance test in the video below. 

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla scrambles after Musk sidekick exit, CEO takes over sales

Tesla CEO Elon Musk is reportedly overseeing sales in North America and Europe, Bloomberg reports.

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Credit: Tesla

Tesla scrambled its executives around following the exit of CEO Elon Musk’s sidekick last week, Omead Afshar. Afshar was relieved of his duties as Head of Sales for both North America and Europe.

Bloomberg is reporting that Musk is now overseeing both regions for sales, according to sources familiar with the matter. Afshar left the company last week, likely due to slow sales in both markets, ending a seven-year term with the electric automaker.

Tesla’s Omead Afshar, known as Elon Musk’s right-hand man, leaves company: reports

Afshar was promoted to the role late last year as Musk was becoming more involved in the road to the White House with President Donald Trump.

Afshar, whose LinkedIn account stated he was working within the “Office of the CEO,” was known as Musk’s right-hand man for years.

Additionally, Tom Zhu, currently the Senior Vice President of Automotive at Tesla, will oversee sales in Asia, according to the report.

It is a scramble by Tesla to get the company’s proven executives over the pain points the automaker has found halfway through the year. Sales are looking to be close to the 1.8 million vehicles the company delivered in both of the past two years.

Tesla is pivoting to pay more attention to the struggling automotive sales that it has felt over the past six months. Although it is still performing well and is the best-selling EV maker by a long way, it is struggling to find growth despite redesigning its vehicles and launching new tech and improvements within them.

The company is also looking to focus more on its deployment of autonomous tech, especially as it recently launched its Robotaxi platform in Austin just over a week ago.

Tesla officially launches Robotaxi service with no driver

However, while this is the long-term catalyst for Tesla, sales still need some work, and it appears the company’s strategy is to put its biggest guns on its biggest problems.

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Tesla upgrades Model 3 and Model Y in China, hikes price for long-range sedan

Tesla’s long-range Model 3 now comes with a higher CLTC-rated range of 753 km (468 miles).

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Credit: Tesla China

Tesla has rolled out a series of quiet upgrades to its Model 3 and Model Y in China, enhancing range and performance for long-range variants. The updates come with a price hike for the Model 3 Long Range All-Wheel Drive, which now costs RMB 285,500 (about $39,300), up RMB 10,000 ($1,400) from the previous price.

Model 3 gets acceleration boost, extended range

Tesla’s long-range Model 3 now comes with a higher CLTC-rated range of 753 km (468 miles), up from 713 km (443 miles), and a faster 0–100 km/h acceleration time of 3.8 seconds, down from 4.4 seconds. These changes suggest that Tesla has bundled the previously optional Acceleration Boost for the Model 3, once priced at RMB 14,100 ($1,968), as a standard feature.

Delivery wait times for the long-range Model 3 have also been shortened, from 3–5 weeks to just 1–3 weeks, as per CNEV Post. No changes were made to the entry-level RWD or Performance versions, which retain their RMB 235,500 and RMB 339,500 price points, respectively. Wait times for those trims also remain at 1–3 weeks and 8–10 weeks.

Model Y range increases, pricing holds steady

The Model Y Long Range has also seen its CLTC-rated range increase from 719 km (447 miles) to 750 km (466 miles), though its price remains unchanged at RMB 313,500 ($43,759). The model maintains a 0–100 km/h time of 4.3 seconds.

Tesla also updated delivery times for the Model Y lineup. The Long Range variant now shows a wait time of 1–3 weeks, an improvement from the previous 3–5 weeks. The entry-level RWD version maintained its starting price of RMB 263,500, though its delivery window is now shorter at 2–4 weeks.

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Tesla continues to offer several purchase incentives in China, including an RMB 8,000 discount for select paint options, an RMB 8,000 insurance subsidy, and five years of interest-free financing for eligible variants.

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Tesla China registrations hit 20.7k in final week of June, highest in Q2

The final week of June stands as the second-highest of 2025 and the best-performing week of the quarter.

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Credit: Tesla China

Tesla China recorded 20,680 domestic insurance registrations during the week of June 23–29, marking its highest weekly total in the second quarter of 2025. 

The figure represents a 49.3% increase from the previous week and a 46.7% improvement year-over-year, suggesting growing domestic momentum for the electric vehicle maker in Q2’s final weeks.

Q2 closes with a boost despite year-on-year dip

The strong week helped lift Tesla’s performance for the quarter, though Q2 totals remain down 4.6% quarter-over-quarter and 10.9% year-over-year, according to industry watchers. Despite these declines, the last week of June stands as the second-highest of 2025 and the best-performing week of the quarter. 

As per industry watchers, Tesla China delivered 15,210 New Model Y units last week, the highest weekly tally since the vehicle’s launch. The Model 3 followed with 5,470 deliveries during the same period. Tesla’s full June and Q2 sales data for China are expected to be released by the China Passenger Car Association (CPCA) in the coming days.

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https://twitter.com/Tslachan/status/1939955521970147756

Tesla China and minor Model 3 and Model Y updates

Tesla manufactures the Model 3 and Model Y at its Shanghai facility, which provides vehicles to both domestic and international markets. In May, the automaker reported 38,588 retail sales in China, down 30.1% year-over-year but up 34.3% from April. Exports from Shanghai totaled 23,074 units in May, a 32.9% improvement from the previous year but down 22.4% month-over-month, as noted in a CNEV Post report.

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Earlier this week, Tesla introduced minor updates to the long-range versions of the Model 3 and Model Y in China. The refreshed Model 3 saw a modest price increase, while pricing for the updated Model Y Long Range variant remained unchanged. These adjustments come as Tesla continues refining its China lineup amid shifting local demand and increased competition from domestic brands.

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