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Tesla’s Model 3 and the death of plug-in hybrids: ‘Full electric is a much more elegant solution’
Tesla took a big bet when it decided to launch the Model 3. Being a vehicle designed for the mass market, the sheer scale of the sedan’s production was something that Tesla has not dealt with before. It took more time than expected and a trip through “production hell,” but the Model 3 has now been ramped, with Elon Musk noting that producing 5,000 of the vehicles per week is currently no big deal for Tesla.
The market’s reception to the Model 3 has been encouraging. The vehicle has been performing well in the United States, ranking among America’s best-selling passenger cars. In September alone, the Model 3 became the 4th best-selling car in the US based on sales volume. Based on revenue, the Model 3 was even more impressive, ranking first among passenger cars sold in the country. Tesla does not seem to be planning on pulling back from its Model 3 push either, as the electric carmaker has started rolling out exhibits of the vehicle to Europe and Asia this month.
Amidst the evident success of the Model 3 and Elon Musk’s high-stakes bet on the electric sedan, another class of vehicles has begun to show notable signs of a decline — the plug-in hybrids. Plug-in hybrid electric vehicles (PHEV) are equipped with both an electric motor and an internal combustion engine. Popular cars in this class include the Chevy Volt, with its all-electric range of up to 53 miles, and a total range of 420 miles with a full battery and a full tank of gas.
PHEVs have mostly served as the “gateway” vehicles for customers looking to make the jump to electric transportation. Being equipped with a gasoline engine, owners need not worry about any of the initial drawbacks of pure EVs, such as limited range. Plug-in Hybrid and Electric Vehicle Research Center director Gil Tal noted to Bloomberg that in a way, PHEVs are like the “training wheels” of the electric car movement. That said, Tal noted that as practical, capable EVs like the Model 3 emerge, consumers might simply skip PHEVs and adopt all-electric cars instead.
“A full electric (car) is a much more elegant solution. It’s very simple to build and very low maintenance. It’s just a much more simple story. Plug-in hybrids are just the training wheels in the industry’s preparation for electric cars,” Tal said.
The death of plug-in hybrid electric vehicles became more real recently, with GM announcing that it was closing several of its plants across the United States and Canada. Among these plants was GM’s oldest factory at Detroit-Hamtramck, which produces the Volt. In a later statement, GM confirmed that it would be discontinuing the production of the Volt, with the company focusing on developing all-electric cars like the Bolt EV instead.
GM has announced that it is discontinuing the production of the Chevy Volt. [Credit: Chevrolet]
In a way, the apparent death of the PHEV seemed to have been predicted by Elon Musk eight years ago. In a statement to the media during the opening ceremony of the Fremont factory, Musk likened PHEVs to amphibians during the process of evolution. And just like amphibians, Musk noted that the number of PHEVs would likely decrease as the market moves into the full-electric era.
“(PHEVs are) similar to an amphibian. In the transition from the oceans to land, initially, there were a lot of amphibians. Now there’s not that many amphibians. So the only reason you’d ever need that gasoline engine is if the battery pack does not have enough range, if the recharge times are really slow, and all those things will get solved. So there’s a medium-term role for a plug-in hybrid, but in our view, not a long-term role. I think there’s a role for plug-in hybrids today and there’s a role for electrics, but I think long-term, it all goes electric.”
The seemingly impending death of the plug-in hybrid is not just the result of electric cars like Tesla’s Model S, 3, and X. Earlier this year, a Forbes report earlier this year noted that the efforts (or lack thereof) of manufacturers such as GM are partly to blame for the decline of PHEVs. Inasmuch as the Volt was warmly received by owners and well-reviewed by critics, for example, the vehicle remained a rare sight among GM’s dealerships across the United States. GM’s TV advertising campaigns have not featured the Volt, or its all-electric sibling, the Bolt EV, either.
That said, GM appears to be taking its EV initiative seriously this time around. Earlier this month, for one, VP of global strategy Mike Ableson boldly declared during a press conference that GM is looking to “lead the industry in EVs sometime in the next decade or so.” The next years will determine if these words will be true.
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Tesla Model Y leads sales rush in Norway in August 2025
The surge was led by the new Tesla Model Y, which has proven to be quite successful in the European country.
Tesla posted strong results in Norway this August. The surge was led by the new Tesla Model Y, which has proven to be quite successful in the European country.
Tesla’s excellent August
Data aggregated by TeslaStats.no suggested that Tesla saw 2,959 vehicle deliveries in August. This represents a notable 38.59% year-over-year increase compared to the 2,135 vehicles that were delivered by the electric vehicle maker in August 2024. Estimates from EU-EVs also indicated that Tesla sold 2,450 Model Ys in August 2025, making it the country’s top model.
Tesla’s domination in Norway was so notable that even with several days left in August, Swedish automotive outlet CarUp estimated that Tesla already held about 22% of the country’s auto market. This was very impressive considering that Tesla saw headwinds in Europe earlier this year due to the changeover to the New Model Y and negative sentiments about CEO Elon Musk.
Existing momentum
Tesla’s momentum in Norway has been notable for some time. In June, registrations rose 54% year-over-year, according to the Norwegian Road Federation (OFV). The Model Y was the standout, recording a 115% increase compared to the same month in 2023. Growth was even sharper in May, when Tesla sales surged 213%, CNBC noted.
Christina Bu, secretary general of the Norwegian EV Association (NEVA), attributed the brand’s success to the refreshed Model Y and its practical appeal. “I think it just has to do with the fact that they deliver a car which has quite a lot of value for money and is what Norwegians need,” Bu said. She pointed to features such as spacious cargo capacity, all-wheel drive, towing capability, higher ground clearance, intuitive digital systems, and Tesla’s established charging network as key factors.
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Tesla dominates JD Power tech survey with double VW’s score, but gets no award
Tesla was not eligible for awards because the company did not “meet study award criteria.”
Tesla has emerged as the clear leader in JD Power’s latest technology survey, dominating with a score twice that of veteran automakers like Volkswagen.
This was despite Tesla not receiving any official awards in the survey due to eligibility issues.
Survey results
As per JD Power, its 2025 U.S. Tech Experience Index (TXI) Study collected responses from 76,230 owners of new 2025 model-year vehicles. This was the 10th year that the auto firm has conducted its study. Based on the raw scores of automakers in the survey, Tesla was the clear winner with a rating of 873 points out of 1,000. As noted in a CarUp report, Tesla’s ratings was more than twice as much as veteran automakers like Volkswagen or Toyota, which scored 432 and 436 points, respectively.
Rivian ranked second in the results with an impressive 730 points out of 1,000. That being said, JP Power noted in its press release that both Tesla and Rivian, the two highest-scoring automakers in its survey, are not eligible for awards because the companies do not “meet study award criteria.” In its report, CarUp alleged this criteria required automakers to be sold in all U.S. states.
As a result, Genesis was officially awarded the top rank in JD Power’s study despite its 538 score. Following Genesis was Cadillac, which received a score of 526, and Lincoln, which received a score of 523 out of 1,000.
Driver insights
According to JD Power, technology-related problems reported by drivers decreased by 6.3 per 100 vehicles compared to last year, contributing to a stronger user experience overall. Respondents identified automatic climate control as one of the most appreciated features, thanks to its ability to manage heating, ventilation, and air conditioning seamlessly.
“Smart technology not only seems to anticipate the driver’s needs but also reduces the cognitive workload and some of the difficulties that drivers face with digital systems,” said Kathleen Rizk, senior director of technology at JD Power.
Car wash mode, a feature meant to prepare vehicles for automated cleaning, was a frequent source of frustration due to its placement within infotainment menus. Drivers also voiced concerns over recognition systems that occasionally malfunction. In contrast, the blind spot camera received widespread praise, with 93% of drivers reporting regular use and 74% stating that they would like the feature in future vehicles.
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Tesla trims Model 3 Long Range RWD price in China by RMB 10,000
The update was implemented by Tesla just weeks after the variant’s introduction.
Tesla has cut the price of its recently introduced long-range rear-wheel drive (RWD) Model 3 in China.
The update was implemented by the electric vehicle maker just weeks after the variant’s introduction.
Tesla China’s Model 3 lineup
The Model 3 RWD Long Range, which carries a CLTC range of 830 kilometers, is now priced from RMB 259,500 ($36,390), down RMB 10,000 ($1,400) from its initial RMB 269,500 ($37,800) price. Deliveries for the updated variant are currently listed at 1-3 weeks for new orders.
Tesla introduced the long-range RWD Model 3 in China on August 12, positioning it as a longer range alternative to the entry-level Model 3 RWD, which is priced at RMB 235,500 ($33,000). Despite the recent update to the price of the Model 3 RWD Long Range, the cost for the other three Model 3 trims remains unchanged.
Delivery times for the base Model 3 RWD and Model 3 Dual Motor AWD are listed at 1–3 weeks across the range, while the Model 3 Performance is listed at 3–5 weeks.
Sales momentum and exports
Tesla continues to offer purchase incentives this month, including five-year zero-interest financing and an RMB 8,000 insurance subsidy, as noted in a CNEV Post report.
Model 3 sales in China reached 9,851 units in July, down 0.78% year-on-year and 40.8% month-over-month compared to June. Still, cumulative sales for the Model 3 between January and July totaled 101,770 units, reflecting a 26.5% year-on-year increase in sales.
Exports of the Model 3 stood at 12,197 units in July, down 46.5% year-on-year but surging 228.8% from June. For the first seven months of 2024, Model 3 exports totaled 70,718 units, a 42% decline.
Tesla Model Y leads sales rush in Norway in August 2025
Tesla dominates JD Power tech survey with double VW’s score, but gets no award
Tesla trims Model 3 Long Range RWD price in China by RMB 10,000
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