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Tesla’s next-gen Roadster is ushering in the automotive industry’s ‘Megacar’ era
Elon Musk is a man driven by his limits. The man behind electric car maker Tesla, Musk has led the company from its small Silicon Valley startup days to its current status as a $50 billion automaker with a market cap that rivals that of Ford and GM. With each vehicle that Musk releases, Tesla disrupts an industry, and with the next-generation Roadster, the CEO is aiming to create a true halo car.
Christian von Koenigsegg is a man driven by his passion. The man behind the small, exclusive supercar company Koenigsegg, Christian is known for pushing the limits of the vehicles he releases. Koenigsegg might be far smaller than supercar makers like Ferrari and Lamborghini, but the few cars that it makes shake the automotive world. The Koenigsegg Agera RS, for one, currently holds the title as one of the fastest cars in the world after it reached speeds of 278 mph. The Koenigsegg One:1, named for its equal power-to-weight ratio, also packs 1,341 horsepower, or the equivalent of one megawatt of power. Koenigsegg’s cars are so powerful that some of them actually qualify as a hypercar instead of a supercar.
When Christian von Koenigsegg heard the specs of Tesla’s next-generation Roadster, his entire company’s roadmap for the coming years was shaken. In a recent statement to Top Gear, Koenigsegg admitted that his company was completely thrown off course by the listed specs of the all-electric supercar, even admitting that the experience itself was “frustrating.”
“We kind of had our future mapped out, and then we heard about the new Tesla Roadster and its insane acceleration numbers, and we thought ‘damn that’s put the gauntlet down.’ Sure, it must be really heavy, but that kind of acceleration? That’s frustrating!” he said.
https://www.instagram.com/p/BnDT8v1hKJH/?tagged=teslaroadster
Christian noted that one of the biggest revelations by the arrival of the next-generation Tesla Roadster was that Elon Musk’s quoted specs for the vehicle were actually possible. In order to respond to the arrival of an electric car designed to deliver a “hardcore smackdown” to gas-powered vehicles, Koenigsegg and his engineers came up with a strategy that would allow one of its cars to give the Roadster some good competition.
“We thought, ‘this is not OK.’ We wondered whether it was possible, and yeah, it’s possible. Then we thought, ‘OK how do we deal with it? This is embarrassing.’ In two days we’d thought of a few things. The simplest way of putting it is like this: it’s combining direct drive, with the hybridization we have in a different format with free-valve engine technology, in a peculiar layout,” he said.
The concept that Koenigsegg and his team came up with is pretty much the fossil fuel-powered counterpart of the next-generation Tesla Roadster — one that is beyond a hypercar, perhaps even a “megacar” of sorts. Christian noted that he was partly annoyed at himself, for “needing a kick in the head to start thinking” about improving his vehicles’ acceleration.
“We’re talking 0-250 mph in 14 seconds, or something like this. It’s like, black marks all the way up to 250 mph (400 kph), pushing the combustion engine into the wall to try to make it more power dense than an EV for as long as possible. What we see with our engines, we’ve noticed that we’re just scratching the surface of what we can achieve,” he said.
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Elon Musk threw the gauntlet at legacy automakers when he unveiled the next-generation Tesla Roadster last year, and if Christian von Koenigsegg’s reaction to the vehicle is any indication, it appears that the all-electric supercar is doing precisely what it was intended for — it is forcing automakers to see electric cars as a formidable force, and it is driving them to adapt and come up with ways to make their vehicles even better and faster.
Interestingly, such a sentiment has been echoed by Tesla’s test driver for the next-generation Roadster, Emile Bouret, earlier this year. In a segment with YouTube’s VINwiki channel, Bouret, who drove the all-electric car the whole night during its unveiling, encouraged the auto community to support projects and vehicles like the next-generation Roadster, stating that the existence of such vehicles would affect the auto industry in a positive way as a whole.
“I love that I live in a world where all these cars exist. You have Koenigseggs and Paganis and Ferraris and Lamborghinis and McLarens and Porsches and Rimacs and Teslas. So, I know there’s a lot of hate out there, but I just don’t understand it. If you’re a car person, wouldn’t you root for everybody? I’m definitely rooting for them because the world will be a better place if that car does get built and it gets on the road because other people are gonna build cars to beat it — and we’re gonna win,” he said.
Considering that Koenigsegg appears to have come up with a solution to match the next-gen Roadster, it seems that Buoret’s words are coming true. As the Tesla Roadster and Koenigsegg’s upcoming vehicle are released to the market, the era of megacars could very well begin.
Tesla entered two new markets this week by advancing its presence in Latvia (Europe) and officially launching operations in Uruguay (South America), marking a rapid dual-continent expansion.
These moves underscore the company’s strategy to tap into emerging EV markets with supportive policies, renewable energy grids, and growing demand for sustainable transport.
Latvia: Strengthening the Baltic Footprint
In Latvia, Tesla has built on its earlier registration of Tesla Latvia SIA in late 2025 with recent steps toward full operations, including job postings for a service center and representation in Riga. This aligns with broader Baltic expansion following Lithuania’s model of pop-up stores and service centers.
Coming to Latvia https://t.co/XNkQQJ2O6a pic.twitter.com/yS9kpcNky1
— Tesla Europe, Middle East & Africa (@teslaeurope) July 17, 2026
EV penetration in Latvia stands at around 7 percent for BEVs in new passenger car registrations. 2025 data showed 1,602 BEVs out of about 22,500 total, or 7.1 percent, with combined plug-ins nearing 19 percent. Growth has been steady but below the European average, supported by government subsidies and infrastructure development. Tesla models like the Model 3 lead local EV registrations.
Vehicles for the Latvian market will likely be sourced from Gigafactory Berlin or Gigafactory Shanghai. Charging infrastructure is robust for the region as well, with over 400- 2,000 public points, with Tesla Superchargers in Riga, Jūrmala, and along Via Baltica routes offering up to 250 kW.
Uruguay: Third South American Country
Tesla teased its Uruguay arrival with “Estamos llegando,” or, “We are arriving,” on social media, followed by an official presentation scheduled for mid-July.
Hola Uruguay 🇺🇾
Nuestros Model 3 y Model Y están cada vez mas cerca! pic.twitter.com/FR41fsA7um
— Tesla Latinoamérica (@Tesla_LatAm) June 30, 2026
The company established Tesla Uruguay SAS, homologated Model 3 and Model Y (three versions each), and appointed local leadership. This makes Uruguay Tesla’s third official South American market after Chile and Colombia.
Uruguay boasts one of Latin America’s highest EV penetrations, with battery-electric vehicles exceeding 20 percent market share recently, driven by tax incentives, high fuel prices, and a nearly 95-100 percent renewable electricity grid. Hundreds of Teslas already operate via grey imports, but official sales bring warranties, service, and support.
Vehicles will be imported from Gigafactory Shanghai, enabling competitive pricing for Model 3 and Model Y. Charging plans include Supercharger development alongside existing infrastructure, leveraging the country’s green energy advantage for affordable operation.
Tesla Superchargers follow Model 3 and Model Y to South American country
Tesla’s Dual Continent Expansion
Tesla’s simultaneous push into Latvia and Uruguay demonstrates efficient scaling: prioritizing service and infrastructure first, then direct sales in high-potential niches. In Europe, it fills Baltic gaps; in Latin America, it counters Chinese dominance while leveraging renewables.
This dual move signals Tesla’s ambition to accelerate global EV adoption amid varying regional paces. By addressing local needs, like subsidies in Latvia or incentives and green grids in Uruguay, Tesla not only boosts volumes but advances its mission of sustainable energy.
For investors and consumers, it highlights resilience and opportunity in diverse markets, potentially paving the way for further growth in underserved regions. With strong fundamentals in both, these entries could yield long-term gains as EV transitions mature worldwide.
SpaceX has announced a new target date for the thirteenth test flight of Starship: Monday, July 20, with the launch window opening at 6:45 p.m ET/5:45 p.m. CT.
This is the first rescheduling attempt of Starship’s 13th test flight. It was set to launch last night, but SpaceX scrubbed the launch attempt.
🚨 SpaceX is now looking at Monday, July 20th at 6:45 p.m ET/5:45 p.m. CT for the 13th test flight of Starship pic.twitter.com/7s8aMJV5Ge
— TESLARATI (@Teslarati) July 17, 2026
CEO Elon Musk revealed that some of the engines on Starship did not start, which automatically triggers a launch abort. Two of the Raptor engines will be removed and replaced.
To be confident of a good flight, 2 Raptors will be removed & replaced. Most probable launch timing is early next week.
— Elon Musk (@elonmusk) July 17, 2026
SpaceX officially announced the new launch window this morning.
Starship’s 13th test launch comes with a few new objectives, but SpaceX does not plan to attempt a catch of the booster, which it has done several times in the past.
For Starship’s Upper Stage, there are some adjustments to ensure engine reusability that will be assessed during the ascent, and 20 operational Starlink V3 satellites are also set to make their way into space. SpaceX also plans to attempt an in-space relight of a single Raptor engine, which is a critical demonstration for future orbital deorbit, refueling, and deep space maneuvers.
Ultimately, it will splash down in the Indian Ocean.
The continuous tests help SpaceX advance the Starship program toward eventual full reusability, operational Starlink V3 deployment, and future missions, which include NASA’s Artemis program.
Elon Musk
SpaceX Starship Flight 13 aborted at Zero and Musk just told us what broke
Four Raptor engines failed to ignite at T-zero, forcing SpaceX to scrub Starship Flight 13 Thursday.
SpaceX scrubbed the Starship Flight 13 launch attempt Thursday evening at the last possible moment, after four of the Super Heavy booster’s 33 Raptor 3 engines failed to ignite during the startup sequence. The 90-minute window had opened at 6:45 p.m. EDT from Starbase in Boca Chica, Texas, and the countdown had proceeded without issue all day, with more than 11.5 million pounds of liquid methane and liquid oxygen being fully loaded into the rocket before the automated abort triggered. SpaceX’s launch directors posted on X, “Standing down from today’s flight test attempt,” and shut down the livestream shortly after.
Musk confirmed the root cause within hours. “Some of the engines didn’t start, triggering an automatic launch abort,” he wrote on X. “To be confident of a good flight, 2 Raptors will be removed and replaced. Most probable launch timing is early next week.” SpaceX engineers began draining propellant tanks immediately and Booster 20 was rolled back to its hangar for inspection.
The timing adds a layer of significance that did not exist during any of the previous 12 Starship flights. This is the first time SpaceX has attempted to launch Starship since the company made its stock market debut in June, listing under ticker SPCX at $135 per share. Public investors are now watching every Starship outcome in real time, and a last-second abort carries more visibility than it would have six months ago.
Flight 13 was designed to be one of the most consequential tests in the program’s history. It was set to carry 20 Starlink V3 satellites, the first operational payload Starship has ever attempted to deploy. Six of those satellites carried external cameras to photograph Starship’s heat shield from the outside during flight, which would act as a self-inspection approach SpaceX has never attempted before. The mission also needed to complete a Raptor engine relight in space, a step SpaceX skipped on Flight 12 in May after losing an engine during ascent. That Flight 12 booster also flipped 90 degrees off course during its boostback burn when five engines failed to reignite.
SpaceX has not announced an official next launch date. Musk’s “early next week” window points to July 21 or 22 at the earliest, pending the engine swap and a return to the pad.
Tesla enters two new markets on two different continents in one week
SpaceX announces new Starship 13 test flight target date
