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Tesla opens Germany’s largest sales & service center

(Credit: Tesla via teslamag.de)

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Tesla has opened its largest sales and service center in Germany to date. Apart from operating as a sales and service center, the all-electric car manufacturer’s new location will handle deliveries as well, making the site a multi-purpose facility for current and future Tesla customers.

According to TeslaMag, the EV maker’s newest sales center is located in Hamburg, Germany. Its floor area is about 69,970 sq ft (about 6,500 sqm), making it Tesla’s largest sales center in Germany at the moment. The company has two other sales and service centers in Germany: one located in Hanover and the other in Cologne.

Tesla’s new Hamburg location seems to follow a similar model as its Integrated Experience Centers in China, which function as showrooms, as well as service and delivery facilities. TeslaMag reported that Tesla has closed some of its stores and showrooms in prime city locations.

The closures seem to be in conjunction with the opening of the new integrated sales centers in strategic locations. Tesla may be opting to open multi-purpose facilities for customers, which might be more efficient as it continues to grow.

Credit: KBA

Tesla’s Hamburg sales center is strategically located and might help drive the EV manufacturer’s growth further in the future. Hamburg happens to be the home of the second-largest harbor in Europe and the biggest seaport in Germany. About 8,000 ships dock at Port of Hamburg a year, reported its official website.

As Tesla’s market share in Germany continues to increase, more sales and service centers will be needed to cater to customers, both old and new. The addition of Tesla’s Hamburg sales center may reflect the all-electric car maker’s growing customer base in Germany.

According to a chart released by the KBA, Tesla’s sales in Germany have been growing this year despite the ongoing pandemic. The KBA chart shows that Tesla has delivered a total of 11,217 vehicles to customers in Germany from January to September of 2020. So far, Tesla has stood as the outlier among carmakers operating in the country, all of which have exhibited negative growth this year.

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Tesla’s presence in Germany is expected to expand even more after Gigafactory Berlin starts production on the Model Y in mid-2021. Giga Berlin’s construction has been steadily picking up pace in the past few months and seems to be on schedule. In Q2, Tesla did announce that Gigafactory Berlin’s construction was going smoothly. Images and drone flyovers of the site show numerous structures such as the Body-in-White building and the Paint Shop coming together quickly as well.

As per recent updates from CEO Elon Musk, Gigafactory Berlin’s Tesla Model Y will be made with the company’s custom 4680 cells and structural battery pack, which were unveiled during the company’s Battery Day. The vehicle will also be using a single-piece front and rear cast. As such, the European Model Y will likely be more energy-efficient and possibly even be more affordable than its current counterparts in the United States.

Maria--aka "M"-- is an experienced writer and book editor. She's written about several topics including health, tech, and politics. As a book editor, she's worked with authors who write Sci-Fi, Romance, and Dark Fantasy. M loves hearing from TESLARATI readers. If you have any tips or article ideas, contact her at maria@teslarati.com or via X, @Writer_01001101.

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Tesla primes Cybercabs for 4K streaming and high bandwidth gaming with Starlink integration

Tesla is now shipping Cybercabs from Giga Texas with Starlink hardware built in as standard.

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tesla cybercab with no manual controls showing a movie with two employees inside

Tesla’s Cybercabs are now leaving Gigafactory Texas with Starlink hardware on the rear hatch in significant numbers, according to drone footage captured Tuesday by longtime Austin drone observer Joe Tegtmeyer. Production at the factory ramped back up after the Labor Day weekend, and his flyover of the outbound lot showed rows of gold Cybercabs alongside Model Y Long Wheelbase units, many carrying the satellite module for the first time as standard equipment rather than a one off retrofit.

Tesla first showed Starlink built into an actual Cybercab on August 10, when the Robotaxi account posted images of a single gold unit with the antenna integrated into the roofline above the taillights and called it the first Cybercab with Starlink integration. That followed a July reveal where Tesla and Starlink jointly posted a cutaway diagram of the antenna placement without a working vehicle to back it up. Ashok Elluswamy, Tesla’s VP of AI software, said at the time that the connection isn’t required for the car to drive itself. It exists mainly for navigation, customer service and keeping tabs on the fleet.

Musk has made a different case in public. During Tesla’s Q2 earnings call, he said the company can’t afford robotaxis stranded in what he called “Bermuda Triangles of lack of cellular connectivity,” and he separately claimed on X that Starlink will eventually reach every Tesla built, calling it the only way to deliver high bandwidth to billions of vehicles. He has also pitched the antenna as an entertainment upgrade, telling riders they would be able to stream 4K video or play games during a trip.

The rollout has moved fast since. Robotaxi service opened to the public in Austin on September 3, and Cybercabs had already been spotted with Starlink hardware in Houston and near Miami International Airport in the weeks before Tuesday’s factory footage showed the module shipping at volume rather than on scattered test units. Whether the satellite link earns its keep is still an open question. Tesla’s unsupervised service currently runs in dense metro geofences in Texas and Florida, markets where cellular coverage is already strong, which is not where the rural dead zones Musk describes tend to show up.

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Elon Musk hints at Tesla Cybercab’s next market

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(Credit: Teslarati)

After launching in Austin, Texas, last week, Tesla is looking to expand the Cybercab to new parts of the United States in an effort that will see the driverless, steering wheel-less, and pedal-less vehicle chauffeur people around as part of the Robotaxi ride-hailing service.

However, the expansion will go far beyond the United States, and CEO Elon Musk revealed he hopes Europe will be the next market where Cybercab will be operational.

Musk has publicly expressed hope that Tesla’s Cybercab robotaxi will reach Europe in the near future.

On September 8, Tesla’s Chief Executive quoted a German rider who had just completed a trip in Austin, Texas, and wrote that he hoped the vehicle would not take years to arrive in Germany. Musk replied with a short but notable message: “Hopefully soon in Europe too.”

The comment arrived only days after Tesla opened Cybercab ride-hailing to the public in Austin. The two-seat vehicle has no steering wheel or pedals and relies entirely on Tesla’s Full Self-Driving software. Early passengers have described the rides as quiet, smooth, and more stylish than competing robotaxis such as Waymo.

Austin is currently the only city where members of the public can hail a Cybercab through Tesla’s Robotaxi app. The initial fleet is small; Texas registration records show only a few dozen of the purpose-built vehicles on the road.

Tesla set to open Cybercab rides to the public, with no steering wheel or pedals

Tesla has also been operating a larger number of conventional Model Y robotaxis in the same area, but the Cybercab itself represents the company’s first dedicated, controls-free taxi design.

Europe presents a different regulatory picture. The European Union does not permit manufacturers to self-certify vehicles the way Tesla did in the United States.

Type-approval rules and a small-series limit of 1,500 automated vehicles per type per year apply across the bloc.

Supervised Full Self-Driving has gained provisional approval in several member states through national recognition of Dutch certification, yet unsupervised robotaxi operation remains a separate and more distant step. Tesla has not announced a European launch city, date, or approval pathway for the Cybercab.

Musk himself has previously cautioned that the company does not control European regulators. In an earnings call earlier in 2026, he noted that even supervised FSD took an “immense amount of time” to clear and that unsupervised service would be “somewhat at the mercy of the governments in Europe and the EU.”

The latest social-media remark therefore functions more as an expression of intent than a timetable.

If the Cybercab eventually reaches European streets, it would mark a significant expansion of Tesla’s robotaxi ambitions beyond the United States. For now, the vehicle remains an Austin-only experience, and the gap between Musk’s hope and actual deployment will be decided by regulators rather than by engineering alone.

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Tesla Cybercab improvements are already on the minds of company engineers

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Credit: Tesla Europe & Middle East | X

Tesla Cybercab might have just rolled out to the public as it entered the company’s Robotaxi suite in Austin this past week. However, the vehicle might already be on its way to becoming even better, as the company is asking riders to describe what they’d like to see improved with the Cybercab.

Tesla sent a rider experience survey to Cybercab passengers only days after paid rides began in Austin. The questionnaire asks how satisfied riders were with the overall trip. Then it requests star ratings for availability and wait time, door functionality, vehicle touchscreen, mobile app experience, seat comfort, interior space, ride comfort, cleanliness, and cargo space.

A later section asks which features riders would most like to have and allows selection of up to three items from a list that includes heated seats, ventilated seats, fully reclining seats, a tray table, a wireless phone charger, a better sound system, and more storage. Respondents may also choose none of these or write in another idea. The survey closes with a recommendation score from zero to ten.

This rapid request for input illustrates Tesla’s habit of treating early users as collaborators rather than mere customers. The company has long refined vehicles through software updates and hardware changes informed by real-world use across its passenger cars.

Collecting structured opinions so soon after commercial service started shows the same mindset applied to a purpose-built autonomous taxi. The questions themselves reveal an openness to cabin changes even after the first vehicles reached public streets, which is no surprise.

Tesla has always hoped to cater a great experience to anyone in its vehicles, which is why so many fan-requested features have made it into its vehicles.

Replies already circulating online favor reclining seats, tray tables, wireless charging, improved audio, and extra room when seats fold back.

Tesla Cybercabs narrowly miss deadly Amazon cargo plane crash

Those preferences point toward comfort upgrades that Tesla can implement in later production batches or through cabin revisions. Because the Cybercab is designed around software first principles, many requested amenities can arrive faster than in traditional automakers.

Tesla’s willingness to survey riders immediately after launch therefore makes near-term cabin and experience improvements likely as the team reviews responses and iterates toward a more refined robotaxi people will choose daily.

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