News
Tesla is bringing a machine gun to a knife fight using an ‘AK-47 disguised as a butter knife’
Just recently, Tesla received what could very well be one of its most bullish takes from Wall Street to date, with Canaccord Genuity analyst Jed Dorsheimer acknowledging the potential of the company’s battery business, among other things. During a segment at CNBC’s The Squawk, Dorsheimer noted that Tesla’s primary edge lies in the fact that it simply tackles problems in a way that is fundamentally different from the norm.
And this, according to the analyst, is a crucial advantage—one that could help the EV maker keep its lead in the electric car sector. “Tesla is bringing a machine gun to a knife fight,” Dorsheimer noted.

In a lot of ways, Dorsheimer’s statements ring true. CEO Elon Musk has noted that Tesla should be seen as a chain of about a dozen startups that are each working towards a specific goal. As Musk said, many of the “startups” under Tesla’s umbrella actually have little to no correlation with traditional automotive companies. These include the company’s energy business, which the CEO predicts would comprise a large portion of Tesla in the future.
Despite this, few have looked at Tesla with such a lens. A look at the coverage of Tesla in the mainstream media over the years would show that numerous traditional auto analysts have been wrong about the stock, and even big bulls like Cathie Wood of ARK Invest do not typically cover Tesla’s potential in segments such as battery storage and residential solar. And this, at least for many of Tesla’s critics, has proven to be a costly misstep, as evidenced by TSLA shorts’ $38 billion loss last year.
A group that may very well have acknowledged Tesla’s bigger picture could be retail investors, many of whom are not investing experts. Instead, they are category experts, mastering the unique niche that Tesla was carving for itself. Partly thanks to the emergence of such a group, Tesla’s mid-2019 to 2020 stock performance represented one of the largest transfers of wealth from Wall Street to Main Street investors to date.
What is rather remarkable is that Tesla’s potential is hiding in plain sight. Its electric car business may not produce vehicles at the same volume as Toyota for now, but its numbers are growing massively every year. It only has a couple of functioning car factories today, but both are pushing out vehicles with frightening efficiency. Tesla’s battery storage and solar business may be easy to overlook as well, but its potential is vast as it exists in a sector that’s ripe for disruption.

Inasmuch as all the pieces of the Tesla puzzle are visible, however, it is very easy for someone with a narrow-minded lens—perhaps one focused on month-over-month vehicle deliveries in specific territories—to miss the forest for the trees. And in a way, this is partly due to Tesla’s strategy itself, which tends to keep things understated, despite Elon Musk’s Twitter habits.
From its vehicles to its battery storage systems, Tesla’s entire lineup is designed with simplicity in mind. This was something that Top Gear presenter Chris Harris mentioned back in 2019 when he went behind the wheel of the Model 3 Performance. Harris sharply criticized the Model 3 for its unassuming look, but he was blown away by its performance, which included the vehicle walking all over the best of ICE on the track. Summing up his thoughts, Harris noted that the Model 3 was an “AK-47 disguised as a butter knife.”
This still pretty much applies to Tesla’s current lineup of products. From the Semi to Full Self-Driving to Autobidder, most of Tesla’s creations are designed to usher in a paradigm shift in their respective segments. They just typically come in packages that are easily judged and just as easily miscalculated. Fortunately, and considering the growing community of people well-versed in Tesla’s efforts, the company’s efforts will likely not remain unacknowledged. After all, if Canaccord Genuity analyst Jed Dorsheimer’s recent statements are any indication, it appears that even Wall Street is starting to appreciate the forest a little bit more.
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Elon Musk
Elon Musk sheds two new bits of detail on Starship after 13th test launch
Elon Musk shed two new bits of detail on Starship following its 13th test launch, which was an overwhelming success.
SpaceX launched Starship for the 13th time last Friday after two delays: one on Monday when several Raptor engines did not ignite, and another on Thursday due to unfavorable weather conditions in Starbase, Texas.
The launch was overwhelmingly successful. SpaceX was able to complete a necessary test of the heat shield tiles by increasing the acceleration of Starship from launch throughout the flight; 20 Starlink v3 satellites were released with no issue; the Super Heavy Booster landed safely in the Gulf of America, Ship successfully reignited engines while in space; and it also splashed down without incident in the Indian Ocean.
SpaceX Starship just nailed something it’s never done before
Nevertheless, more details are coming out about Starship, and Musk is doing the talking.
Starship Will Be Retrieved in the Ocean
Musk revealed on Tuesday night that Starship would be recovered by a ship in the Indian Ocean. SpaceX routinely tries to recover Starship after splashdown in an effort to find out more about the flight by examining the spacecraft afterward.
We’re sending a ship out to recover Starship https://t.co/fUqUZTITO9
— Elon Musk (@elonmusk) July 28, 2026
This helps engineers find out more about why things might have happened, allows them to examine any potential damage or anomalies that might have occurred, and increases the chances of an even more successful flight next time thanks to the additional information recovered.
Ship Could Have Been Caught by Tower Arms, Musk claims
Musk has already indicated that SpaceX will plan to attempt a catch of Starship with the 14th test flight. While this would be a major accomplishment, it would be an expected next step, considering the fact that the Super Heavy Booster has already been caught by the chopsticks on numerous occasions.
The ship landing was precise, meaning that it would have been caught by the tower arms https://t.co/6nbNrRfX9P
— Elon Musk (@elonmusk) July 29, 2026
A ship catch would be a great indication of where SpaceX stands in terms of reusability and launch cadence. A successful catch with relatively no incidents would be a good sign that SpaceX is nearing a more frequent launch of Starship, but also that the reusability of the massive rocket would be something many would expect in the near future.
It is a necessity to make life multiplanetary.
Elon Musk
Elon Musk updates the SpaceX timeline for Mars
Elon Musk has updated his timeline for when humans will walk on Mars and for when ships will simply get there.
The objective of getting to Mars has been one of Musk’s biggest goals since becoming a serial entrepreneur and realizing that time on Earth is limited. Musk has said several times he hopes to die on Mars, and not by impact.
Musk now believes that people will be on Mars in “roughly 5 to 7 years.” He said that a Mars lander will get there “a few years sooner.”
People on Mars in roughly 5 to 7 years.
Mars lander a few years sooner.
— Elon Musk (@elonmusk) July 29, 2026
The response from Musk comes after NASA Administrator Jared Isaacman said that SpaceX’s biggest priority is the Moon and not Mars. Because of this, Isaacman conceded that he believes nuclear power and propulsion investments will provide “potentially the pathway with the fewest miracles required to put four people on Mars in the next 10 to 15 years.”
Of course, this is what NASA can do through taxpayer funding and nuclear investments, he added.
Musk’s grand ambitions are much more optimistic than most, and it is certainly a double-edged sword. This is not the first time timelines for Mars have been somewhat lofty, especially to those normal thinkers like you and me, not super geniuses like Musk.
In fact, the SpaceX and Tesla frontman has said on at least a dozen occasions that we could be on Mars in the coming years. Musk said 2020 would be the big year as early as 2009. In 2020, he was “highly confident” of a landing in 2026, and had even said 2024 in a best-case scenario.
The point is, the range has varied, and it’s anyone’s guess when we’ll get there. This latest adjustment to the timeline is typical of Musk, and while the Moon has seemingly taken priority over Mars, it is still worth mentioning that the ultimate goal is to make life multiplanetary, and it starts potentially with the Red Planet.
Investor's Corner
SpaceX gets an absolutely crazy price target after rough IPO
SpaceX (NASDAQ: SPCX) got an absolutely crazy price target rating from Raymond James after the company experienced a tough first few weeks following its Initial Public Offering (IPO).
Despite the tumultuous start, SpaceX has plenty of believers, and the company’s massively successful Starship launch last Friday, its 13th test flight of the massive rocket, went so smoothly that Raymond James analysts pushed its price target on the company to roughly 7 times its current trading level.
SpaceX Starship just nailed something it’s never done before
The firm officially put a “Strong Buy” rating and an $800 price target on the stock. It currently trades at around $113. Its all-time high is $225.64, reaching this trading level shortly after shares first went public.
Raymond James’ price target is tied to the firm’s confidence after Starship’s 13th test flight. Analysts at the firm said it was an incremental step that reduces engineering risks, citing the widely successful heat shield test that CEO Elon Musk recently detailed, the smooth deployment of Starlink V3 satellites, and a successful in-space engine relight.
SpaceX also managed to see Starship splash down safely in the Indian Ocean, while the Super Heavy Booster fell down to the Gulf of America with no incidents.
It is interesting to see these launches have such a tremendous impact on the stock and what investors think of it. After SpaceX initially delayed the Starship launch last week, shares fell tremendously. Most probably did not realize that the stand-down is a standard practice, especially if everything is not perfect.
The mission was initially aborted due to an issue with Raptor engines. This was resolved, and Starship launched last Friday after another delay on Thursday, which was caused by weather.
Now that analysts have seen what SpaceX launches are capable of and how impressive the feat is, firms are adjusting their price targets accordingly, making it known that they have high expectations for the space exploration company.

