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X Premium Plus subscribers will get xAI’s ‘Grok’ AI assistant: Elon Musk

Credit: Elon Musk | X

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Elon Musk’s artificial intelligence (AI) startup xAI is set to launch its first model, Grok, according to multiple posts from the Tesla CEO this week.

In a post on X on Friday, Musk announced that the xAI Grok AI assistant would be included with X Premium Plus. He also reiterated the point in an additional post on Saturday, adding that users can subscribe to the upgrade tier of the social media platform tier for $16 a month.

The software is the first product to be launched by the company since Musk started xAI in July.

Later on Saturday, both Musk and xAI posted official announcements of the AI model, along with a page for Grok appearing on the company’s website.

Grok will have real-time access to the X platform, which Musk and the company have said is a huge advantage when compared with other generative AI models.

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On the origin of the name “Grok,” Musk called one take early Saturday morning “accurate” after another user used GPT-4 to ask about the meaning of “grok,” to which the OpenAI foundation model responded that the word originates from the 1961 novel “Stranger in a Strange Land” by Robert A. Heinlein.

The book’s use of the term, according to the AI model, refers to a Martian word “that means to understand something or someone so completely that the observer becomes a part of the observed—to merge, blend, intermarry, lose identity in group experience. It’s a deep, almost metaphysical understanding.”

The rivaling language model also detailed the modern use of the word “Grok,” which has found a place in the tech world to “suggest a profound level of comprehension of software programming, technology, or a complex subject matter.”

Musk also said that Grok would have more of a sense of humor and sarcasm than other generative language models, even sharing a few screenshots from discussions with the AI. You can see his screenshots below.

Credit: Elon Musk | X

Credit: Elon Musk | X

Musk also noted in a response to Whole Mars Blog that the threshold for what Grok will tell you, “if pushed, is what is available on the Internet via reasonable browser search.”

The Premium Plus tier on X comes as a range of tiers set to be offered on the platform, including two lower tiers called Basic and Basic Plus. The company also says on its support page for the tiers that pricing on Premium will start at $3 per month or $32 per year, based on localized pricing.

Although X and xAI are not the same company, it’s not abnormal for Musk’s businesses to work together. Some examples include the Boring Company’s use of Tesla vehicles in its underground loops and Musk’s previous hopes for utilizing OpenAI at Tesla.

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Update 11/5/23: Added official release information from xAI.

Elon Musk’s X is seeing fewer downloads, but usage is hitting all-time highs: study

What are your thoughts? Let me know at zach@teslarati.com, find me on X at @zacharyvisconti, or send your tips to us at tips@teslarati.com.

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Zach is a renewable energy reporter who has been covering electric vehicles since 2020. He grew up in Fremont, California, and he currently lives in Colorado. His work has appeared in the Chicago Tribune, KRON4 San Francisco, FOX31 Denver, InsideEVs, CleanTechnica, and many other publications. When he isn't covering Tesla or other EV companies, you can find him writing and performing music, drinking a good cup of coffee, or hanging out with his cats, Banks and Freddie. Reach out at zach@teslarati.com, find him on X at @zacharyvisconti, or send us tips at tips@teslarati.com.

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Tesla Robotaxi appears to be heading to a new U.S. city

Things are expanding for Robotaxi, but the big sign that it is really moving along greatly will be with the expansion to a new city. Tesla has not gone outside of Austin or the Bay Area as of yet, and launching in a new city will be a great indicator of progress.

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Credit: Tesla

Tesla Robotaxi appears to be heading to a new U.S. city, and although the company has revealed plans to launch in six new metros this year, it has yet to establish a new location outside of Austin and the Bay Area of California, where it has operated since last Summer.

A lot full of Model Y vehicles was spotted in Henderson, a town just north of Las Vegas, but there seems to be more than just this hint indicating that the Sin City will be the next location to offer potentially driverless rides in a Tesla using its Full Self-Driving suite.

These Model Ys are not your typical vehicles, as they are fitted with hardware that is only on Robotaxis: a rear camera washer is the dead giveaway:

The photos and video of the lot were taken by TheZacher on X, who spotted the Model Y fleet in the Henderson parking lot.

The rear camera washer is the main piece of evidence here that indicates Tesla could be looking to expand Robotaxi to Las Vegas, a major ride-hailing hot spot, as it is one of the biggest tourist attractions in the United States. Ride-sharing is a major industry in Vegas, especially for those who are staying off the Strip.

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Tesla has also been extremely transparent that Vegas is on its radar for the Robotaxi fleet, as it revealed last year that it was one of five new U.S. cities that it planned to launch the ride-hailing service in this year.

Tesla confirms Robotaxi is heading to five new cities in the U.S.

The others were Phoenix, Dallas, Houston, and Miami.

Things are expanding for Robotaxi, but the big sign that it is really moving along greatly will be with the expansion to a new city. Tesla has not gone outside of Austin or the Bay Area as of yet, and launching in a new city will be a great indicator of progress.

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It will also give Tesla a new benchmark against rival company Waymo, which has operated in Las Vegas for some time.

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Tesla Roadster gets new unveiling date once again

Musk announced last year that the unveiling, which initially happened back in 2018, would take place on April Fool’s Day. Initial deliveries at the 2018 event were slotted for 2020, but delays in the project, as well as prioritization of other things, continued to push the Roadster back.

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A red Tesla Roadster driving around a turn
(Credit: Tesla)

The Tesla Roadster is perhaps the most anticipated vehicle in the company’s history, but those who have been waiting anxiously for it will have to push their timelines back once again.

Tesla CEO Elon Musk has revealed that the company is once again pushing back the unveiling event that was originally planned for April 1. It will now take place “probably in late April.”

Musk announced last year that the unveiling, which initially happened back in 2018, would take place on April Fool’s Day. Initial deliveries at the 2018 event were slotted for 2020, but delays in the project, as well as prioritization of other things, continued to push the Roadster back.

There has been so much hype about the Roadster that people are right to be excited about the prospect of its existence.

Musk’s most recent rumblings about the vehicle came last Fall, when he appeared on the Joe Rogan Experience podcast, where he once again hinted the car would be able to hover for a short period.

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He said:

Whether it’s good or bad, it will be unforgettable. My friend Peter Thiel once reflected that the future was supposed to have flying cars, but we don’t have flying cars. I think if Peter wants a flying car, he should be able to buy one…I think it has a shot at being the most memorable product unveiling ever. [It will be unveiled] hopefully before the end of the year. You know, we need to make sure that it works. This is some crazy technology in this car. Let’s just put it this way: if you took all the James Bond cars and combined them, it’s crazier than that.”

Additionally, he said the vehicle would not be something that would prioritize safety. Musk said that “If safety is your number one goal, do not buy the Roadster.” It’s made for speed and excitement, not for grocery-getting.

Elon Musk just said some crazy stuff about the Tesla Roadster

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As the April 1 unveiling event that was originally planned was nearing without any communication to fans, media, or anyone who would potentially be in attendance, it seemed to be pretty obvious that Tesla was not ready to pull the trigger on the event quite yet.

There could be some last-minute things to finalize, or it could be something else. One thing is for certain, though: we are not super surprised that things were moved back.

Tesla has definitely been putting some things in motion for the Roadster. A few months back, Tesla started to ramp up hiring for the Roadster, and earlier in March, it submitted a patent application for a new seat design.

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Tesla named by U.S. Gov. in $4.3B battery deal for American-made cells

What began as an open secret in the energy industry was confirmed by the U.S. Department of the Interior on Monday: Tesla is the buyer behind LG Energy Solution’s blockbuster $4.3 billion battery supply agreement.

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What began as an open secret in the energy industry is becoming more real after the U.S. Department of the Interior named Tesla as the stakeholder in the LG Energy Solution’s blockbuster $4.3 billion battery supply agreement.

Tesla and LG Energy Solution are expanding their partnership to build a LFP prismatic battery cell manufacturing facility in Lansing, Michigan, launching production in 2027. The announcement, made as part of the Indo-Pacific Energy Security Summit results, ends months of speculation.

“American-made cells will power Tesla’s Megapack 3 energy storage systems produced in Houston, creating a robust domestic battery supply chain.”, notes a press release on the U.S. Department of the Interior website.

Tesla starts hiring efforts for Texas Megafactory

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Tesla has long utilized China’s Contemporary Amperex Technology Co. (CATL), the world’s largest LFP battery maker, as one of its primary suppliers. That relationship made financial sense for years, considering that Chinese LFP cells were cheap, abundant, and reliable. But with escalated tariffs on Chinese imports and an increasingly growing Tesla Energy business that’s particularly reliant on LFP cells for products including its Megapack battery storage units designed for utilities and large-scale commercial projects.

The announcement of a deepened partnership between LG Energy Solution and Tesla has strategic logic for both parties. For Tesla, it secures a tariff-compliant, domestically produced battery supply for its fast-growing energy division. LGES, now producing LFP batteries in Michigan, becomes the only major supplier currently scaling U.S. production, outpacing rivals like Samsung SDI and SK On. LG Energy Solution’s Lansing plant, formerly known as Ultium Cells 3, was previously operated as a joint venture with General Motors. LGES acquired GM’s stake in May 2025 and now fully owns the site, with a production capacity of 50 GWh per year. LG Energy said the contract includes options to extend the supply period by up to seven years and boost volumes based on further consultations.

For the broader industry, the ripple effects are significant. This deal signals that domestic battery manufacturing can be financially viable and not just aspirational. Utilities, energy developers, and rival automakers will take note as American-made LFP supply becomes a competitive reality rather than a distant promise.

For consumers, the benefits will take time but are real. A more resilient, U.S.-based supply chain means fewer price shocks from trade disputes, more stable Megapack availability for the grid storage projects that reduce electricity costs, and long-term downward pressure on energy storage prices as domestic production scales.

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Deliveries are set to begin in 2027 and run through mid-2030, and as grid storage demand accelerates, reliable, US-made battery supply is no longer a future ambition. It is becoming a core requirement of the country’s energy strategy.

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