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Tesla jumps to top spot in Norway as automaker with most loyal customers

(Credit: Elon Musk/Twitter)

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The Norwegian Customer Barometer has determined that Tesla has become the carmaker with the most loyal customers in Norway for 2020 so far. What’s particularly impressive is that the organization’s findings come amidst a widespread decline in customer loyalty ratings among legacy automakers. 

The past year has not been easy on Tesla’s customer loyalty ratings in the country. The company had a record year for deliveries in 2019, with over 15,000 Model 3 being registered over the year. However, delivery challenges in Europe, especially during the start of the year, put a damper on Tesla’s customer loyalty ratings in Norway. 

But this year, Tesla is no longer in the same position as it was in 2019. With deliveries coming to Europe in a more efficient manner, Tesla’s ramp of the Model 3 has generally been optimized in the country, and it showed in its results from the Norwegian Customer Barometer’s survey. Tesla is the only automaker whose customer loyalty ratings actually improved this year, with the company’s scores rising 3.9 points. All other carmakers saw a decline instead. 

Pål Silseth, project manager for the Norwegian Customer Barometer, noted in a statement to Dagens Næringsliv that the electric car maker showed a significant recovery from last year’s challenges. “Tesla has recovered after a bang. They delivered many cars in a short time (last year) and were not ready to handle that situation,” the project manager said. 

Even Sandvold Roland, Information Manager at Tesla Norway, acknowledged the electric car maker’s challenges in 2019. Roland stated that Tesla’s improved customer loyalty scores in 2020 are a big accomplishment, especially considering that the company does not use traditional advertising at all. 

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“We have been through a period of growing pains, and this has not been a desirable situation. We will not let this progress become a resting cushion, but will continue to work on the coming cars as well. The fact that our customers are satisfied with our products and services is what drives our sales, so we are happy with this progress,” Roland said. 

Tesla’s remarkable recovery in Norway has actually allowed the company to pass Toyota in customer loyalty. This is notable considering that the Japanese auto giant has been operating for decades, and its vehicles are famed for their reliability and affordability. For its part, Nissan has ended up on the opposite side of the spectrum from Tesla, dropping 10 points in customer loyalty despite the presence of popular EVs like the Leaf.

Silseth noted that Nissan’s struggles, especially with the Leaf, highlight the impact of competition in the market. “Nissan will really struggle in the future. When competitors come with their electric cars, Nissan will not be able to keep up. They hit the jackpot with being in the right place at the right time. Nissan had available cars when no one else had. That’s why they got so big,” Silseth said. 

Nissan Norway begs to differ. In a statement to local news, Knut-Arne Marcussen in Nissan Norway stated that the company does not acknowledge the findings of the Norwegian Customer Barometer’s recent study. 

“We do not recognize that we have such poor loyalty, on the contrary. We were first out in mass production of electric cars in the world, and are now on the second generation of Leaf. It’s been ten years since it was launched in the fall. I think we are counting on the future, electrification is part of our business strategy, and more models are coming from us,” Marcussen said. 

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Cantor Fitzgerald raises Tesla PT To $510, citing Cybercab, Semi, and AI momentum

The firm cited upcoming production milestones for the Cybercab, Semi, and Optimus as key drivers behind its revised valuation.

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Credit: Tesla Asia/X

Cantor Fitzgerald has boosted its Tesla (NASDAQ:TSLA) price target from $355 to $510 per share, maintaining an “Overweight” rating over its continued confidence in the company’s long-term growth. 

Analyst Andres Sheppard cited upcoming production milestones for the Cybercab, Semi, and Optimus as key drivers behind Cantor Fitzgerald’s revised valuation, as well as expanding opportunities in Tesla’s Energy and Full Self-Driving initiatives.

Major growth from multiple Tesla programs

According to Sheppard, Tesla disclosed that volume production for the Cybercab, Semi, and Megapack 3 is on track for fiscal year 2026, with Optimus production lines also targeted to launch next year. The analyst highlighted these updates as “significant,” noting that Tesla’s diverse roadmap continues to reinforce its position as a vertically integrated energy and AI company.

Cantor Fitzgerald now expects Tesla’s capital expenditures at approximately $9.2 billion for FY2025 and around $12 billion for FY 2026, a substantial increase tied to the company’s efforts to further scale its operations. The analyst noted that these investments align with Tesla’s push into robotics, autonomous driving, and energy storage.

Confidence in AI-driven expansion

Tesla shares closed at $433.72 last Friday, giving Cantor Fitzgerald’s $510 price target an implied upside of roughly 17.6%. The revised forecast reflects the firm’s expectation that Tesla’s long-term value extends far beyond vehicle sales, with strong upside from the company’s FSD, Robotaxi/Cybercab, Semi, and Optimus initiatives, as noted in a StreetInsider report.

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“Overall, we remain bullish on TSLA over the medium to long term,” Sheppard wrote. “We continue to see meaningful future upside from Energy Storage & Deployment, FSD, Robotaxis/Cybercab, Semis, and Optimus Bots.”

Tesla highlighted these key initiatives in its Q3 2025 Update Letter. “We continue to evolve and augment our product lineup with a focus on cost, scale and future monetization opportunities via services powered by our AI software. Cybercab, Tesla Semi and Megapack 3 are on schedule for volume production starting in 2026,” the company wrote.

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Tesla is ramping its hiring for Cybercab vehicle manufacturing roles

A check of the company’s Careers website shows 30 open positions tied to the Cybercab project, with 25 focused directly on vehicle manufacturing.

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Credit: Tesla/YouTube

Tesla is accelerating preparations for its upcoming Cybercab by rapidly expanding its hiring efforts in Austin, Texas. 

A check of the company’s Careers website shows 30 open positions tied to the Cybercab project, with 25 focused directly on vehicle manufacturing. The spike in listings suggests that Tesla may be gearing up for a production ramp of its fully autonomous two-seater at Giga Texas.

New Cybercab job listings

Tesla’s Careers page now features several new roles that appear crucial to the Cybercab’s buildout. Among the most recent additions are openings for Engineering Technicians for the Cybercab’s drive units, battery pack, and general assembly, as well as positions for Equipment Technicians for the vehicle’s production lines.

Earlier this month, Tesla only had three openings related to the autonomous two-seater’s manufacturing. Even then, it was already exciting as the Cybercab would be produced using Tesla’s “Unboxed” manufacturing process. This process is designed to make the Cybercab easier and quicker to produce. 

Similar to previous Cybercab-related job listings, all of the openings are currently based in Austin, Texas. This suggests that for now, at least, the production of the Cybercab will really be focused on Giga Texas to start.

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Ultra-fast Cybercab production targets

Tesla CEO Elon Musk has described the Cybercab as the company’s highest-volume vehicle yet, targeting an annual production rate of around 2 million units. He added that the Cybercab line will operate more like a “high-speed consumer electronics” assembly process than a conventional car factory.

“If you’ve seen the design of the Cybercab line, it doesn’t look like a normal car manufacturing line,” Musk said earlier this year. “It looks like a really high-speed consumer electronics line. In fact, the line will move so fast that actually people can’t even get close to it.”

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Memphis to use xAI taxes for neighborhood improvements: “Truly a blessing”

City officials confirmed that the funds will be reinvested in local neighborhoods near xAI’s Colossus supercomputer.

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Credit: xAI/X

The City of Memphis has collected all taxes owed by Elon Musk’s xAI before the payment deadline, creating a $3.2 million special revenue fund to support communities affected by the company’s operations. 

City officials confirmed that the funds will be reinvested in local neighborhoods near xAI’s Colossus supercomputer.

Directing xAI funds toward community projects

Mayor Paul Young’s administration recently outlined how the funds will be allocated. The initiative was focused on improving infrastructure and quality of life in neighborhoods impacted by xAI’s construction and operations. 

Councilwoman Yolanda Cooper-Sutton emphasized that the process will include public input, with surveys already distributed to residents to guide spending priorities, according to ABC24.

“With that ordinance, we are in the near future getting ready to set up the committee because this is the people’s money,” Cooper-Sutton said. “We wanna make sure that it is used for the people.”

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Officials noted that they are planning to present a final proposal to the entire council after reviewing community feedback. Cooper-Sutton added that the program represents a step toward ensuring businesses operating in Memphis treat residents “fairly and with equality.”

“It is truly, truly a blessing. What we are doing here at this body and this council, we wanna make sure that whatever business that comes here, that the people are treated fairly and with equality,” she stated. 

xAI partnership fuels local job opportunities

Beyond tax revenue, xAI’s growing presence is expected to bolster Memphis’ workforce development goals. Earlier this month, the artificial intelligence startup co-hosted a job fair at Crosstown Concourse with the American Job Center to connect residents with new employment pathways.

“We know that jobs are coming. We know that talent is here,” Melody Freemon, executive director of the Greater Memphis Workforce Development Board, stated. “We wanna make sure we’re not just putting people in any ole jobs. We wanna put people on a pathway to self-sustainability. We wanna put people on a pathway to self-sustainability and something they can rely on in the future.”

Freemon also noted that the Greater Memphis Workforce Development Board was able to make a favorable offer to xAI. “We promised that we can provide a pipeline. This is the central hub for connection. This is where job seekers are, so let us take the headache off of your hiring needs. Come here, let us source the people and make sure that we meet the demand,” Freeman stated.

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