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SpaceX, NASA targeting separate Moon launches days apart

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NASA and a SpaceX customer have announced plans to launch two unrelated Moon missions days apart next month.

On October 12th, NASA confirmed that it will roll its Space Launch System (SLS) rocket out to its Kennedy Space Center LC-39A pad for the fourth time as early as November 4th. Barring surprises, the rocket’s next launch attempt is scheduled no earlier than (NET) 12:07 am EDT (17:07 UTC), November 14th. SLS is tasked with launching an uncrewed prototype of NASA’s Orion crew capsule on its way to the Moon, where the spacecraft will attempt to enter lunar orbit and conduct tests before returning to Earth.

The same day, Japanese startup ispace confirmed that HAKUTO-R M1, its first commercial Moon lander, is scheduled to launch on a SpaceX Falcon 9 rocket sometime between November 9th and 15th. While NASA has a $73M contract with ispace to develop a second-generation SERIES-2 Moon lander in the United States, the first-generation HAKUTO-R program has been an almost entirely private endeavor. The first M1 lander will attempt to deliver two rovers – one built by Japan and the other by the United Arab Emirates – and several other commercial and government payloads to the surface of the Moon.

ispace’s first HAKUTO-R Moon lander. (ispace)
NASA’s first SLS Moon rocket. (Richard Angle)

As of 2020, HAKUTO-R is expected to weigh around 1050 kilograms (~2300 lb) at launch and has been designed to land up to 30 kilograms (~66 lb) of usable payload on the Moon. ispace has designed and built most of the lander’s structures but contracted with Europe’s ArianeGroup to provide the propulsion system and fully assemble, integrate, and test the lander in Germany.

According to ispace’s documentation [PDF], Falcon 9 will launch HAKUTO-R into a “supersynchronous” Earth orbit, where the lander will check out its systems before eventually using its own propulsion to thrust itself free of Earth’s gravity well and into the Moon’s. It expects a nominal transit from Earth orbit to the lunar surface to take at least 20 days. The lander is designed to survive up to 12 days on the Moon, during which it will attempt to operate its onboard experiments, deploy both of its tiny rovers, and transmit all the data gathered back to Earth.

An artist’s impression of HAKUTO-R on the Moon. (ispace)

The startup initially [PDF] described its arrangements with SpaceX as contracts to launch two landers as secondary payloads on two Falcon 9 rockets. In its press releases, ispace no longer specifies whether the one-ton spacecraft will be the only payload on Falcon 9. It’s possible that HAKUTO-R M1 will be a secondary payload on SpaceX’s launch of the Eutelsat 10B geostationary communications satellite, which is currently scheduled NET November 11th. In a rare move, SpaceX will reportedly expend Falcon 9’s reusable first-stage booster during the mission, leaving much more performance on the table.

Update: Launch photographer Ben Cooper reports that Falcon 9’s reusable booster will fly back to the Florida coast to land on land after launching HAKUTO-R, strongly implying that the Moon lander will actually be the rocket’s only payload.

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ispace has raised approximately $210 million since it was founded in 2010 – coincidentally the same year that the US Congress forced NASA to begin developing the SLS rocket. 12 years later, there’s a chance that the first launches of SLS and HAKUTO-R could occur hours apart.

https://twitter.com/Eutelsat_SA/status/1541820384344956930

When it rolls out next month, NASA’s SLS rocket will be heading to the launch pad for the fourth time. SLS and Orion have had a less-than-smooth journey to their first launch, suffering half a decade of delays and running tens of billions of dollars over budget as a result. Once all the pieces had arrived in Florida, it took NASA and its contractors about 12 months to finish assembling SLS and Orion and begin testing the integrated rocket.

Since integrated testing began in April 2022, SLS has undergone five publicized wet dress rehearsal (WDR) tests in April, June, and September. It also attempted to launch twice on August 29th and September 3rd, although both attempts were arguably a continuation of WDR testing in everything but name. But it appears that when the rocket rolls out for the fourth time, NASA will have finally completed nearly all of the testing it should have finished before loudly proclaiming that its “Mega Moon Rocket” was ready to launch back in August.

The SLS launch debut will almost certainly take precedence over any other Cape Canaveral launch around the same time, including HAKUTO-R M1, but SpaceX could potentially launch the Moon lander roughly one day before or after NASA’s Moon rocket.

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Eric Ralph is Teslarati's senior spaceflight reporter and has been covering the industry in some capacity for almost half a decade, largely spurred in 2016 by a trip to Mexico to watch Elon Musk reveal SpaceX's plans for Mars in person. Aside from spreading interest and excitement about spaceflight far and wide, his primary goal is to cover humanity's ongoing efforts to expand beyond Earth to the Moon, Mars, and elsewhere.

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Tesla to make app change for easier communication following Service

“Looking into it. After a service visit is complete, we close the in-app messaging option after 2 hours. We will change this to 24hours or more.”

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tesla service
Credit: Tesla

Tesla will enhance the ability to communicate through the mobile app with Service after work has been done on your car.

One of the biggest weaknesses of Tesla’s automotive division has been Service, as Service Centers are not necessarily plentiful, and wait times, in some regions of the country, are over a month in duration.

Getting in touch with Service after a car has work done to it is also difficult. Calling showrooms in some regions has proven to be difficult to enable direct communication between the customer and the company.

If something is not resolved properly, Tesla keeps the in-app messaging option active for two hours after the service visit is complete.

However, that doesn’t resolve everything, as some issues may arise again more than two hours later. Then the issue of communication presents itself once again.

Tesla is going to extend that time frame to a day or more, according to Raj Jegannathan, Tesla’s AI/IT-Infra, Cybersecurity, IT Apps & Vehicle Service VP.

Tesla has made several changes over the past few years to attempt to improve its Service. Recently, for Collision repair, it started offering a $45-per-day loaner program with free FSD, free tolls, and free Supercharging.

It also recently started sharing local and regional leader contact information so customers have the ability to reach out when they have complaints or disagree with warranty claims, changes in estimates, or initial diagnostics.

Tesla creates clever solution to simplify and improve its Service

However, this is only available at a few showrooms and is currently a pilot program.

These improvements are aimed at resolving communication breakdown, which appears to be a problem that many owners experience.

Tesla is one of the few companies that also operates a fleet of Mobile Repair vehicles, which will perform service at your house or place of business. However, the size of it has gone down by 11 percent year over year.

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Tesla is overhauling its Full Self-Driving subscription for easier access

The subscription model is more accessible to many owners, as it is reasonably priced and offers the option to take a month off from using it if they are interested in saving money.

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Credit: Tesla

Tesla is overhauling its Full Self-Driving subscription and how it markets it to customers after several owners and fans of the company complained about the accessibility of the monthly access to its driver assistance suite.

Tesla Full Self-Driving is the automaker’s semi-autonomous driving suite, which is widely regarded as the most robust and capable on the market today. Owners can purchase the suite outright for $8,000, or they can subscribe to the program for $99 per month, an option it enabled a few years ago.

However, it is not super easy to subscribe to the subscription model, nor is it even recognized on the company’s Online Design Studio. Without some research or prior knowledge, a consumer might not even know they could pay monthly to experience Full Self-Driving.

That is set to change, according to Tesla’s AI/IT Infrastructure, Cybersecurity, IT Apps, and Vehicle Service head Raj Jegannathan, who said the company is planning to change that.

Instead of having customers only have the option to pay outright for the suite, Tesla is now planning to offer the subscription model in its Online Design Studio, making it easier to activate that option:

It will be the second major change Tesla makes to how it sells Full Self-Driving to customers, the first being videos of real-life operation of FSD in the Design Studio. Previously, the site only showed animations of Full Self-Driving’s capabilities.

Tesla added the videos of FSD handling some tricky situations, as well as general operation of the suite, to the Design Studio in recent weeks.

Tesla makes big change to encourage Full Self-Driving purchases

The subscription model is more accessible to many owners, as it is reasonably priced and offers the option to take a month off from using it if they are interested in saving money.

Many cannot justify paying for the suite outright, especially as it adds $8,000 to the cost of their car. After they experience its capabilities for themselves, they might.

Both moves appear to be an effort to increase the take rate of Full Self-Driving, particularly as autonomy takes center stage at Tesla.

With the rollout of Robotaxi and some teased capabilities of the upcoming v14 iteration of Full Self-Driving, Tesla is gearing up to continue advancing its self-driving technology.

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Tesla talks Semi ramp, Optimus, Robotaxi rollout, FSD with Wall Street firm

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Credit: Tesla

Tesla (NASDAQ: TSLA) recently talked about a variety of topics with Wall Street firm Piper Sandler, as the firm released a new note on Friday about their meeting with the company’s Investor Relations team.

According to the note from Piper Sandler, Tesla talked in detail about the Semi program, Optimus, and its potential valuation given its capabilities, the rollout of Robotaxi in Austin, and Full Self-Driving progress in the United States.

Tesla Semi Ramp

The Tesla Semi is set to enter mass production in 2026 at a dedicated factory near the company’s Gigafactory in Reno, Nevada.

The Semi has already been in pilot program testing, as Tesla has partnered with a few companies, like Frito-Lay and PepsiCo., to perform regional logistics. It has been met with excellent reviews from drivers, and it has helped give Tesla a good idea of what to expect when it makes its way to more companies in the coming years.

Piper Sandler said that it is evident Tesla is preparing for a “major ramp,” but it is keeping its expectations low:

“We’ve never expected much from this product, but we’d love to be proven wrong (Tesla is clearly prepping for a major ramp).”

Tesla Optimus and its value internally and externally

Optimus has been working in Tesla factories for some time, but its expectations as a product offering outside of the company internally have major implications.

Its role within Tesla factories, for now, is relatively low, but Optimus is still doing things to assist. By this time next year, Piper Sandler said Optimus should have bigger responsibilities:

“By this time in 2026, Optimus should be moving/staging parts within Tesla’s facilities.”

Outside of Tesla, Optimus could be a major beneficiary for companies as it could be a more affordable way to handle tedious tasks and manual labor. The firm believes that if Optimus can work 18-hour shifts, a cost of $100,000 per unit “would be justified.”

Tesla Robotaxi Expansion

The big focus of the firm with Robotaxi was Tesla’s expansion of the geofence in Austin this week. It was substantial, bringing the Robotaxi’s total service area to around 170 square miles, up from the roughly 90 square miles that rival Waymo is offering in the city.

Tesla Robotaxi geofence expansion enters Plaid Mode and includes a surprise

Tesla has doubled its geofence three times since its launch in late June, and it also revealed that its fleet of vehicles has expanded by 50 percent. It did not give a solid number of how many vehicles are operating in the fleet.

Tesla Full Self-Driving v14 launch

Tesla’s Full Self-Driving suite is set to have a fresh version, v14, rolled out in either September or October, and there are some pretty high expectations for it.

CEO Elon Musk said:

“The FSD release in about 6 weeks will be a dramatic gain with a 10X higher parameter count and many other improvements. It’s going through training & testing now. Once we confirm real-world safety of FSD 14, which we think will be amazing, the car will nag you much less.”

There is also some expectation that v14 could be the public release of what Tesla is running in Austin for Robotaxi. The firm confirmed this in their note by stating it “should enable Tesla owners to use software that is on par with Robotaxis in Austin.”

The only real hold up would be regulator skepticism, but Tesla can alleviate this with strong data.

The firm maintained its ‘Overweight’ rating and the $400 price target it holds on the stock.

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