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Elon Musk reveals first Tesla Model 3 Performance in new assembly line at Fremont

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Elon Musk has announced that the first Model 3 Performance Dual Motor has rolled off Tesla’s new assembly line. Musk’s update comes roughly a month after Tesla opened orders for the high-performance version of the compact electric car.

The Model 3 Performance was initially expected for July. In a series of tweets back in April, Musk stated that the Performance and the Dual Motor AWD variant of the vehicle would likely be introduced in July. The popular white seats option — another highly-anticipated feature for the Model 3 — was teased for a July release as well. According to Musk’s tweet, however, the Tesla team was able to set up a new Model 3 assembly line in just three weeks with “minimal resources.”

Part of the mystery behind the Model 3 Performance’s production line is exactly where general assembly of the vehicle is being conducted. While not yet officially announced, the tent-like structure at the background of the Model 3 Performance in Musk’s tweet seems to directly correspond to a seemingly growing structure that was spotted in satellite images of the Fremont factory over the past few weeks. The progress in the structure’s construction could be seen in the following pictures from Building Tesla.

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The fact that Tesla is already starting the production of the Model 3 Performance bodes well for the company’s capability to manufacture the compact electric car in volume. Musk, after all, has previously noted on Twitter that Tesla would only start manufacturing the Model 3 Performance and the Dual Motor AWD variant once the company is already producing the electric cars at a pace equivalent to 5,000 vehicles per week. Back in the 2018 Annual Shareholder Meeting, Musk announced that Tesla is producing 500 Model 3 per day, or 3,500 Model 3 per week. A recently-leaked email from Elon Musk, however, suggested that the company is now targeting a pace of 700 Model 3 per day, which equates to 4,900 vehicles per week, just 100 cars shy of its goal of producing 5,000 Model 3 per week by the end of Q2 2018.

The Tesla Model 3 Performance is the top-tier variant of the compact electric car. Fitted with an AC induction motor in the front and a partial permanent magnet motor in the rear, the Model 3 Performance is capable of sprinting from 0-60 mph in just 3.5 seconds. The vehicle also has a top speed of 155 mph and a range of 310 miles per charge. The white seats option will also be available for the Model 3 Performance only, at least until Tesla fully optimizes its production line. The Model 3 Performance, with all options except Autopilot, is available for $78,000, making it a bit pricier than the Model S 75D, which starts at $74,500.

The Model 3 Performance is set to deliver formidable performance, however. According to Musk, the Model 3 Performance would be 15% faster than a BMW M3 on the track. Musk has also teased that there’s a chance that the high-performance variant of the Model 3 would see an even higher power output than initially announced.

Configuration emails for the Model 3 Performance are now rolling out to reservation holders. Musk has also announced that the Model 3 Performance will be designated as test drive vehicles in Tesla stores within the coming weeks.

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

Investor's Corner

Tesla gets $475 price target from Benchmark amid initial Robotaxi rollout

Tesla’s limited rollout of its Robotaxi service in Austin is already catching the eye of Wall Street.

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Credit: Tesla

Venture capital firm Benchmark recently reiterated its “Buy” rating and raised its price target on Tesla stock (NASDAQ: TSLA) from $350 to $475 per share, citing the company’s initial Robotaxi service deployment as a sign of future growth potential.

Benchmark analyst Mickey Legg praised the Robotaxi service pilot’s “controlled and safety-first approach,” adding that it could help Tesla earn the trust of regulators and the general public.

Confidence in camera-based autonomy

Legg reiterated Benchmark’s belief in Tesla’s vision-only approach to autonomous driving. “We are a believer in Tesla’s camera-focused approach that is not only cost effective but also scalable,” he noted. 

The analyst contrasted Tesla’s simple setup with the more expensive hardware stacks used by competitors like Waymo, which use various sophisticated sensors that hike up costs, as noted in an Investing.com report. Compared to Tesla’s Model Y Robotaxis, Waymo’s self-driving cars are significantly more expensive.

He also pointed to upcoming Texas regulations set to take effect in September, suggesting they could help create a regulatory framework favorable to autonomous services in other cities.

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“New regulations for autonomous vehicles are set to go into place on Sept. 1 in TX that we believe will further help win trust and pave the way for expansion to additional cities,” the analyst wrote.

https://twitter.com/herbertong/status/1938287117441855616?s=10

Tesla as a robotics powerhouse

Beyond robotaxis, Legg sees Tesla evolving beyond its roots as an electric vehicle maker. He noted that Tesla’s humanoid robot, Optimus, could be a long-term growth driver alongside new vehicle programs and other future initiatives.

“In our view, the company is undergoing an evolution from a trailblazing vehicle OEM to a high-tech automation and robotics company with unmatched domestic manufacturing scale,” he wrote.

Benchmark noted that Tesla stock had rebounded over 50% from its April lows, driven in part by easing tariff concerns and growing momentum around autonomy. With its initial Robotaxi rollout now underway, the firm has returned to its previous $475 per share target and reaffirmed TSLA as a Benchmark Top Pick for 2025.

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Tesla blacklisted by Swedish pension fund AP7 as it sells entire stake

A Swedish pension fund is offloading its Tesla holdings for good.

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tesla
(Credit: Tesla)

Tesla shares have been blacklisted by the Swedish pension fund AP7, who said earlier today that it has “verified violations of labor rights in the United States” by the automaker.

The fund ended up selling its entire stake, which was worth around $1.36 billion when it liquidated its holdings in late May. Reuters first reported on AP7’s move.

Other pension and retirement funds have relinquished some of their Tesla holdings due to CEO Elon Musk’s involvement in politics, among other reasons, and although the company’s stock has been a great contributor to growth for many funds over the past decade, these managers are not willing to see past the CEO’s right to free speech.

However, AP7 says the move is related not to Musk’s involvement in government nor his political stances. Instead, the fund said it verified several labor rights violations in the U.S.:

“AP7 has decided to blacklist Tesla due to verified violations of labor rights in the United States. Despite several years of dialogue with Tesla, including shareholder proposals in collaboration with other investors, the company has not taken sufficient measures to address the issues.”

Tesla made up about 1 percent of the AP7 Equity Fund, according to a spokesperson. This equated to roughly 13 billion crowns, but the fund’s total assets were about 1,181 billion crowns at the end of May when the Tesla stake was sold off.

Tesla has had its share of labor lawsuits over the past few years, just as any large company deals with at some point or another. There have been claims of restrictions against labor union supporters, including one that Tesla was favored by judges, as they did not want pro-union clothing in the factory. Tesla argued that loose-fitting clothing presented a safety hazard, and the courts agreed.

tesla employee

(Photo: Tesla)

There have also been claims of racism at the Fremont Factory by a former elevator contractor named Owen Diaz. He was awarded a substantial sum of $137m. However, U.S. District Judge William Orrick ruled the $137 million award was excessive, reducing it to $15 million. Diaz rejected this sum.

Another jury awarded Diaz $3.2 million. Diaz’s legal team said this payout was inadequate. He and Tesla ultimately settled for an undisclosed amount.

AP7 did not list any of the current labor violations that it cited as its reason for

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Investor's Corner

xAI targets $5 billion debt offering to fuel company goals

Elon Musk’s xAI is targeting a $5B debt raise, led by Morgan Stanley, to scale its artificial intelligence efforts.

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(Credit: xAI)

xAI’s $5 billion debt offering, marketed by Morgan Stanley, underscores Elon Musk’s ambitious plans to expand the artificial intelligence venture. The xAI package comprises bonds and two loans, highlighting the company’s strategic push to fuel its artificial intelligence development.

Last week, Morgan Stanley began pitching a floating-rate term loan B at 97 cents on the dollar with a variable interest rate of 700 basis points over the SOFR benchmark, one source said. A second option offers a fixed-rate loan and bonds at 12%, with terms contingent on investor appetite. This “best efforts” transaction, where the debt size hinges on demand, reflects cautious lending in an uncertain economic climate.

According to Reuters sources, Morgan Stanley will not guarantee the issue volume or commit its own capital in the xAI deal, marking a shift from past commitments. The change in approach stems from lessons learned during Musk’s 2022 X acquisition when Morgan Stanley and six other banks held $13 billion in debt for over two years.

Morgan Stanley and the six other banks backing Musk’s X acquisition could only dispose of that debt earlier this year. They capitalized on X’s improved operating performance over the previous two quarters as traffic on the platform increased engagement around the U.S. presidential elections. This time, Morgan Stanley’s prudent strategy mitigates similar risks.

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Beyond debt, xAI is in talks to raise $20 billion in equity, potentially valuing the company between $120 billion and $200 billion, sources said. In April, Musk hinted at a significant valuation adjustment for xAI, stating he was looking to put a “proper value” on xAI during an investor call.

As xAI pursues this $5 billion debt offering, its financial strategy positions it to lead the AI revolution, blending innovation with market opportunity.

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