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The Elon Musk effect: Dogecoin spikes after Tesla CEO Tweets meme

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The Elon Musk effect is real, and it’s affecting everything from stocks to Cryptocurrencies. At 2:57 AM EST, the Tesla CEO Tweeted a legendary Lion King meme, with his face dubbed on Rafiki, and the Dogecoin logo photoshopped onto Simba. Before that, Musk shared a picture of Falcon 9 lifting off into the stratosphere. What happened next? The currency spiked by nearly a third.

At 2:29 AM, Musk shared a photo of the Falcon 9 rocket, a SpaceX spacecraft launching and lifting toward outer space. A simple, one-word reply to his own photograph followed six minutes later: Doge.

At that time, Dogecoin immediately began a spike in value. Still, Musk wasn’t finished with his effort to help lift the value of the now-widely-known Dogecoin, as the Lion King meme came less than a half-hour later. For around 32 minutes, Dogecoin continued to grow in value, reaching 5.79 cents a share, something that does not sound like it is all that valuable. However, a 779.02% growth in 2021 so far would say otherwise.

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The surge isn’t speculative either, the timing of the spike can be directly attributed to Musk’s Tweets. Graphs from CoinDesk show Musk’s influence and how it lines up with the spike in valuation.

The Musk Effect

Elon Musk seems to have a small amount of control over some stocks, coming from the influence he has felt as the frontman of his electric car company, Tesla. It all started when investors took a Tweet of his out of context on a stock called Signal, a messaging application. Daily downloads were averaging to about 50,000 per day, CNET reported, but these surged to over 1.3 million by January 11th, four days after Musk’s Tweet.

As a result of Musk’s Tweets, Signal exploded from 37 cents per share in early December to $38.70 on January 11th, giving it a 5,675% surge in value. This was the most significant effect Musk had on any stock, but it surely didn’t stop there.

After the Signal situation, Musk said “I kinda love Etsy,” because of a Marvin the Martian wool help he bought for his dog. The stock didn’t experience even close to the same surge in value as Signal, only boosting 2.2% on the day, but still seeing some gains after Musk’s tweet.

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Dogecoin seems to be the most recent example, but it certainly may not be the last. Musk, a man vocal about his distaste for short-selling, may hold some influence as retail investors are learning to combat against large hedge funds who have controlled markets for over a century. Now, the little guy is getting some help from a man for the people, Elon Musk, who not only is trying to save the world from environmental collapse, but also by supporting the recent r/WallStreetBets saga, that has made retail investors substantial sums.

Musk even got into touch with Vlad Tenev, Robinhood’s CEO, during a Clubhouse session last week. Musk had the opportunity to speak with Tenev to clear up some confusion about why Robinhood shut down trading on some stocks that had high growth, including Gamestop and AMC, and why Tenev received a demand for $3 billion at 3 AM from the National Securities Clearing Corporation (NSCC).

Elon Musk gets Robinhood CEO to ‘spill the beans’ on trade restrictions

“So, it was unprecedented activity. I don’t have the full context about what was going on, what’s going on in the NSCC to make these calculations,” Tenev said while adding that restricting certain stocks was not in Robinhood’s control. “We had no choice,” he said.

Musk asked, “If you had no choice, that’s understandable. But then we’ve got to find out why you had no choice and who are these people that are saying you have no choice?”

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“To be fair, we were able to open and service our customers. Twenty-four hours later, our team raised over a billion in capital, so that when we do open [Monday] morning, we’ll be able to kind of relax these stringent position limits that we put on these securities on Friday,” Tenev replied. “This was a clearinghouse decision, and it was just based on the capital requirements. So, from our perspective, Citadel and other market makers weren’t involved in that.”

Disclosure: Joey Klender is a TSLA and Dogecoin Shareholder. He does not own GameStop, Etsy, or Signal stock and has no intentions to change any positions within 72 hours.

Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

Investor's Corner

xAI targets $5 billion debt offering to fuel company goals

Elon Musk’s xAI is targeting a $5B debt raise, led by Morgan Stanley, to scale its artificial intelligence efforts.

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(Credit: xAI)

xAI’s $5 billion debt offering, marketed by Morgan Stanley, underscores Elon Musk’s ambitious plans to expand the artificial intelligence venture. The xAI package comprises bonds and two loans, highlighting the company’s strategic push to fuel its artificial intelligence development.

Last week, Morgan Stanley began pitching a floating-rate term loan B at 97 cents on the dollar with a variable interest rate of 700 basis points over the SOFR benchmark, one source said. A second option offers a fixed-rate loan and bonds at 12%, with terms contingent on investor appetite. This “best efforts” transaction, where the debt size hinges on demand, reflects cautious lending in an uncertain economic climate.

According to Reuters sources, Morgan Stanley will not guarantee the issue volume or commit its own capital in the xAI deal, marking a shift from past commitments. The change in approach stems from lessons learned during Musk’s 2022 X acquisition when Morgan Stanley and six other banks held $13 billion in debt for over two years.

Morgan Stanley and the six other banks backing Musk’s X acquisition could only dispose of that debt earlier this year. They capitalized on X’s improved operating performance over the previous two quarters as traffic on the platform increased engagement around the U.S. presidential elections. This time, Morgan Stanley’s prudent strategy mitigates similar risks.

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Beyond debt, xAI is in talks to raise $20 billion in equity, potentially valuing the company between $120 billion and $200 billion, sources said. In April, Musk hinted at a significant valuation adjustment for xAI, stating he was looking to put a “proper value” on xAI during an investor call.

As xAI pursues this $5 billion debt offering, its financial strategy positions it to lead the AI revolution, blending innovation with market opportunity.

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Elon Musk

Tesla tops Cathie Wood’s stock picks, predicts $2,600 surge

Tesla’s future lies beyond cars—with robotaxis, humanoid bots & AI-driven factories. Cathie Wood predicts a 9x surge in 5 years.

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Cathie Wood shared that Tesla is her top stock pick. During Steven Bartlett’s podcast “The Diary Of A CEO,” the Ark Invest founder highlighted Tesla’s innovative edge, citing its convergence of robotics, energy storage, and AI.

“Because think about it. It is a convergence among three of our major platforms. So, robots, energy storage, AI,” Wood said of Tesla. She emphasized the company’s potential beyond its current offerings, particularly with its Optimus robots.

“And it’s not stopping with robotaxis; there’s a story beyond that with humanoid robots, and our $2,600 number has nothing for humanoid robots. We just thought it’d be an investment, period,” she added.

In June 2024, Ark Invest issued a $2,600 price target for Tesla, which Wood reaffirmed in a March Bloomberg interview, projecting the stock to reach this level within five years. She told Bartlett that Tesla’s Optimus robots would drive productivity gains and create new revenue streams.

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Elon Musk echoed Wood’s optimism in a CNBC interview last month.

“We expect to have thousands of Optimus robots working in Tesla factories by the end of this year, beginning this fall. And we expect to scale Optimus up faster than any product, I think, in history to get to millions of units per year as soon as possible,” Musk said.

Tesla’s stock has faced volatility lately, hitting a peak closing price of $479 in December after President Donald Trump’s election win. However, Musk’s involvement with the White House DOGE office triggered protests and boycotts, contributing to a stock decline of over 40% from mid-December highs by March.

The volatility in Tesla stock alarmed investors, who urged Musk to refocus on the company. In a May earnings call, Musk responded, stating he would be “scaling down his involvement with DOGE to focus on Tesla.” Through it all, Cathie Wood and Ark Invest maintained their faith in Tesla. Wood, in particular, predicted that the “brand damage” Tesla experienced earlier this year would not be long term.

Despite recent fluctuations, Wood’s confidence in Tesla underscores its potential to redefine industries through AI and robotics. As Musk shifts his focus back to Tesla, the company’s advancements in Optimus and other innovations could drive it toward Wood’s ambitious $2,600 target, positioning Tesla as a leader in the evolving tech landscape.

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Investor's Corner

Goldman Sachs reduces Tesla price target to $285

Despite Goldman Sach’s NASDAQ: TSLA price cut to $285, Tesla boasts $95.7B in revenue & nearly $1T market cap.

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tesla-model-y-giga-berlin-delivery
(Credit: Tesla)

Goldman Sachs analysts cut Tesla’s price target to $285 from $295, maintaining a Neutral rating.

The adjustment reflects weaker sales performance across key markets, with Tesla shares trading at $284.70, down nearly 18% in the past week. The analysts pointed to declining sales data in the United States, Europe, and China as the primary driver for the revised outlook. In the U.S., Tesla’s quarter-to-date deliveries through May fell mid-teens year-over-year, according to Wards and Motor Intelligence.

In Europe, April registrations plummeted 50% year-over-year, with May showing a mid-20% decline, per industry data. Meanwhile, the China Passenger Car Association (CPCA) reported a 20% year-over-year drop in May, despite a 5.5% sequential increase from April. Consumer surveys from HundredX and Morning Consult also shaped Goldman Sachs’ lowered delivery and EPS forecasts.

Goldman Sachs now projects Tesla’s second-quarter deliveries to range between 335,000 and 395,000 vehicles, with a base case of 365,000, down from a prior estimate of 410,000 and below the Visible Alpha Consensus of 417,000. Despite these headwinds, Tesla’s financials remain strong, with $95.7 billion in trailing twelve-month revenue and a $917 billion market capitalization.

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Regionally, Tesla’s challenges are stark. In Germany, the German road traffic agency KBA reported Tesla’s May sales dropped 36.2% year-over-year, despite a 44.9% surge in overall electric vehicle registrations. Tesla’s sales fell 29% last month in Spain, according to the ANFAC industry group. These declines highlight shifting consumer preferences amid growing competition.

On a positive note, Tesla is making strategic moves. The Model 3 and Model Y are part of a Chinese government campaign to boost rural sales, potentially mitigating losses. Piper Sandler analysts reiterated an Overweight rating, emphasizing Tesla’s supply chain strategy.

Alexander Potter stated, “Thanks to vertical integration, Tesla is the only car company that is trying to source batteries, at scale, without relying on China.”

As Tesla navigates these delivery challenges, its focus on innovation and supply chain resilience could help it maintain its edge in the electric vehicle market despite short-term hurdles.

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