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Elon Musk on Optimus humanoid robot production and price: “less than a car”

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Elon Musk revealed the production timeline and estimated price of Tesla’s humanoid robot Optimus when he recently appeared on TED. The Tesla CEO talked with Chris Anderson about Optimus and the humanoid robot’s future in society. 

Optimus Production and Applications

“You know, the first units that we [Tesla] tend to make are for jobs that are dangerous, boring, repetitive, and things people don’t want to do,” Elon Musk told Anderson. 

Musk estimated that Tesla would reveal an “interesting prototype” of the Optimus robot sometime this year and “might have something useful” by 2023. He predicts that Tesla will see growth in the humanoid robot project within the next two years. Around 2025, Musk thinks there will be rapid growth year-over-year in the usefulness of Optimus. 

During their talk, Anderson and Musk took some time to imagine how Optimus would function in a home setting rather than a work setting. Anderson referred to Tesla’s humanoid robot as a personal butler of sorts. Elon Musk referred to Optimus as more of a buddy robot with many useful applications and forms, including a catgirl.

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Optimus’s Price

As the humanoid robots useful functions expand, Musk believes Tesla will see a decrease in cost while Tesla scales production of Optimus. As for the price of Optimus Elon Musk had this to say: “I think the cost is actually not going to be crazy high, like less than a car.” 

Unfortunately, Elon Musk did not say the make or model of the car he used as a basis for Optimus’ price. However, Anderson suggested around $25,000. 

Optimus vs Human Workers

Anderson then asked the question that has been in the minds of quite a few people since Tesla unveiled Optimus: how would it affect the job market. Musk has repeatedly said that Optimus will initially be made for dangerous, monotonous jobs. However, as Tesla’s humanoid robot gains more advanced functionalities, a few people have wondered about its effect on the job market. 

Anderson argued that the price of a humanoid robot worker would be much lower yearly compared to a human employee. Plus, a human worker would not be able to work the same long hours as a humanoid robot and would not want to go on vacations.

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“I wouldn’t worry about putting people out of the job thing,” Musk replied. “I think we’re actually going to have and already do have a massive shortage of labor. So I think we’ll have not people out of work, but actually still a short of labor even in the future.” 

The Tesla CEO has talked about the shortage of human workers in the past. The human labor shortages could be attributed to declining birth rates across the globe. Musk briefly talked about declining birth rates in an interview at the Wall Street Journal’s CEO Council Summit. 

(Credit: Ryan Lash/TED)

The Dystopian Scenario

Elon Musk also talked about the possibility of a dystopian scenario with Optimus. Before Tesla revealed plans to produce a humanoid robot, Musk was vocal about AI’s impact on human existence. The Tesla CEO has always provided cautionary warnings about developing AI and still maintains his beliefs today. 

Musk mentioned putting some safety protocols in place for Tesla’s humanoid robot, showing the amount of forethought he has already put into Optimus’ design. 

“I mean, obviously, we have to be careful [that] this doesn’t turn into a dystopian situation,” Musk said. “I think one of the things that’s going to be important is to have a localized rom chip on the robot that cannot be updated over the air, where if you — for example —were to say ‘stop stop stop’ that would — if anyone said that — then the robot would stop.”

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Maria--aka "M"-- is an experienced writer and book editor. She's written about several topics including health, tech, and politics. As a book editor, she's worked with authors who write Sci-Fi, Romance, and Dark Fantasy. M loves hearing from TESLARATI readers. If you have any tips or article ideas, contact her at maria@teslarati.com or via X, @Writer_01001101.

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Tesla wins another award critics will absolutely despise

Tesla earned an overall score of 49 percent, up 6 percentage points from the previous year, widening its lead over second-place Ford (45 percent, up 2 points) to a commanding 4-percentage-point gap. The company also excelled in the Fossil Free & Environment category with a 50 percent score, reflecting strong progress in reducing emissions and decarbonizing operations.

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(Credit: Tesla)

Tesla just won another award that critics will absolutely despise, as it has been recognized once again as the company with the most sustainable supply chain.

Tesla has once again proven its critics wrong, securing the number one spot on the 2026 Lead the Charge Auto Supply Chain Leaderboard for the second consecutive year, Lead the Charge rankings show.

This independent ranking, produced by a coalition of environmental, human rights, and investor groups including the Sierra Club, Transport & Environment, and others, evaluates 18 major automakers on their efforts to build equitable, sustainable, and fossil-free supply chains for electric vehicles.

Tesla earned an overall score of 49 percent, up 6 percentage points from the previous year, widening its lead over second-place Ford (45 percent, up 2 points) to a commanding 4-percentage-point gap. The company also excelled in the Fossil Free & Environment category with a 50 percent score, reflecting strong progress in reducing emissions and decarbonizing operations.

Perhaps the most impressive achievement came in the batteries subsection, where Tesla posted a massive +20-point jump to reach 51 percent, becoming the first automaker ever to surpass 50 percent in this critical area.

Tesla achieved this milestone through transparency, fully disclosing Scope 3 emissions breakdowns for battery cell production and key materials like lithium, nickel, cobalt, and graphite.

The company also requires suppliers to conduct due diligence aligned with OECD guidelines on responsible sourcing, which it has mentioned in past Impact Reports.

While Tesla leads comfortably in climate and environmental performance, it scores 48 percent in human rights and responsible sourcing, slightly behind Ford’s 49 percent.

The company made notable gains in workers’ rights remedies, but has room to improve on issues like Indigenous Peoples’ rights.

Overall, the leaderboard highlights that a core group of leaders, Tesla, Ford, Volvo, Mercedes, and Volkswagen, are advancing twice as fast as their peers, proving that cleaner, more ethical EV supply chains are not just possible but already underway.

For Tesla detractors who claim EVs aren’t truly green or that the company cuts corners, this recognition from sustainability-focused NGOs delivers a powerful rebuttal.

Tesla’s vertical integration, direct supplier contracts, low-carbon material agreements (like its North American aluminum deal with emissions under 2kg CO₂e per kg), and raw materials reporting continue to set the industry standard.

As the world races toward electrification, Tesla isn’t just building cars; it’s building a more responsible future.

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Tesla Full Self-Driving likely to expand to yet another Asian country

“We are aiming for implementation in 2026. [We are] doing everything in our power [to achieve this],” Richi Hashimoto, president of Tesla’s Japanese subsidiary, said.

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Credit: Tesla Asia | X

Tesla Full Self-Driving is likely to expand to yet another Asian country, as one country seems primed for the suite to head to it for the first time.

The launch of Full Self-Driving in yet another country this year would be a major breakthrough for Tesla as it continues to expand the driver-assistance program across the world. Bureaucratic red tape has held up a lot of its efforts, but things are looking up in some regions.

Tesla is poised to transform Japan’s roads with Full Self-Driving (FSD) technology by 2026.

Richi Hashimoto, president of Tesla’s Japanese subsidiary, announced the ambitious timeline, building on successful employee test drives that began in 2025 and earned positive media reviews. Test drives, initially limited to the Model 3 since August 2025, expanded to the Model Y on March 5.

Once regulators approve, Over-the-Air (OTA) software updates could activate FSD across roughly 40,000 Teslas already on Japanese roads. Japan’s orderly traffic and strict safety culture make it an ideal testing ground for autonomous driving.

Hashimoto said:

“We are aiming for implementation in 2026. [We are] doing everything in our power [to achieve this].”

The push aligns with Hashimoto’s leadership, which has been credited for Tesla’s sales turnaround.

In 2025, Tesla delivered a record 10,600 vehicles in Japan — a nearly 90% jump from the prior year and the first time exceeding 10,000 units annually.

The strategy shifted from online-only sales to adding 29 physical showrooms in high-traffic malls, plus staff training and attractive financing offers launched in January 2026. Tesla also plans to expand its Supercharger network to over 1,000 points by 2027, boosting accessibility.

This Japanese momentum reflects Tesla’s broader international expansion. In Europe, Giga Berlin produced more than 200,000 vehicles in 2025 despite a temporary halt, supplying over 30 markets with plans for sequential production growth in 2026 and battery cell manufacturing by 2027.

While regional EV sales faced headwinds, the factory remains a cornerstone for Model Y deliveries across the continent.

In Asia, Giga Shanghai continues to be recognized as Tesla’s powerhouse. China, the company’s largest market, saw January 2026 deliveries from the plant rise 9 percent year-over-year to 69,129 units, with affordable new models expected later this year.

FSD advancements, already progressing in the U.S. and South Korea, are slated for Europe and further Asian rollout, complementing plans to expand Cybercab and Optimus to new markets as well.

With OTA-enabled autonomy on the horizon and retail strategies paying dividends, Tesla is strengthening its footprint from Tokyo showrooms to Berlin assembly lines and Shanghai exports. As Hashimoto continues to push Tesla forward in Japan, the company’s global vision for sustainable, self-driving mobility gains traction across Europe and Asia.

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Tesla ships out update that brings massive change to two big features

“This change only updates the name of certain features and text in your vehicle,” the company wrote in Release Notes for the update, “and does not change the way your features behave.”

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Credit: Tesla

Tesla has shipped out an update for its vehicles that was caused specifically by a California lawsuit that threatened the company’s ability to sell cars because of how it named its driver assistance suite.

Tesla shipped out Software Update 2026.2.9 starting last week; we received it already, and it only brings a few minor changes, mostly related to how things are referenced.

“This change only updates the name of certain features and text in your vehicle,” the company wrote in Release Notes for the update, “and does not change the way your features behave.”

The following changes came to Tesla vehicles in the update:

  • Navigate on Autopilot has now been renamed to Navigate on Autosteer
  • FSD Computer has been renamed to AI Computer

Tesla faced a 30-day sales suspension in California after the state’s Department of Motor Vehicles stated the company had to come into compliance regarding the marketing of its automated driving features.

The agency confirmed on February 18 that it had taken a “corrective action” to resolve the issue. That corrective action was renaming certain parts of its ADAS.

Tesla discontinued its standalone Autopilot offering in January and ramped up the marketing of Full Self-Driving Supervised. Tesla had said on X that the issue with naming “was a ‘consumer protection’ order about the use of the term ‘Autopilot’ in a case where not one single customer came forward to say there’s a problem.”

It is now compliant with the wishes of the California DMV, and we’re all dealing with it now.

This was the first primary dispute over the terminology of Full Self-Driving, but it has undergone some scrutiny at the federal level, as some government officials have claimed the suite has “deceptive” names. Previous Transportation Secretary Pete Buttigieg was one of those federal-level employees who had an issue with the names “Autopilot” and “Full Self-Driving.”

Tesla sued the California DMV over the ruling last week.

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