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Ford launches the E-Transit in Europe, electrifying business productivity globally

From left to right. Ali Y. Koç - Deputy Chairman, Koç Holdings Board of Directors and Chairman, Ford Otosan; Mustafa Varank - Minister of Industry and Technology, Republic of Turkey; İlknur Karaca - Team Leader, Assembly Shop Production Line, Gölcük plant. LICENSE EXPIRES: In perpetuity. LICENSE BY: Ford Otosan. LICENSE SCOPE: A - Earned editorial, press releases, press kits, C - All non-broadcast digital and online media, plus Retail and POS (showrooms, events etc). REGION: EU. COPYRIGHT AND IMAGE RIGHTS: This content is solely for editorial use and for providing individual users with information. Any storage in databases, or any distribution to third parties within the scope of commercial use, or for commercial use is permitted with written consent from Ford of Europe GmbH only.

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3 years ago

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Ford announced it has officially started shipping production units of its all-electric E-Transit van to customers across Europe, aligning with its goals to electrify its business globally.

The Detroit-based Ford, who recently separated its electric and combustion engine businesses into separate divisions, said the E-Transit vans built at its Otosan Factory in Kocaeli, Turkey, are making their way to European customers. Ford started delivering the E-Transit in the United States in February.

Ford says it received over 5,000 customer orders for the E-Transit in Europe alone before production began. The strong demand for the vehicles motivated Ford to reach “full mass production” of the E-Transit on the continent. Under its Ford Pro division, which handles commercial fleet management, the automaker continues to move forward with its transition to electric cars across the world.

“Ford Otosan’s Kocaeli plant is the heart of Transit production in Europe, and this celebration of E-Transit manufacturing starts the electrified next chapter in our already strong partnership,” Ford Pro’s General Manager of Europe, Hans Schep, said. “This is the first step in a transformation of the Kocaeli site, which will see it become a major center for electric commercial vehicle manufacturing in Europe.”

Ford already had a notable base established for the E-Transit, as the gas version of the car is the world’s best-selling cargo van. The electrified version of the van “spearheads the launch of Ford Pro in the region; this new business offers customers a comprehensive suite of software, charging, servicing, and financing solutions fully integrated into a portfolio of world-class gas and electric vehicles to help improve productivity and uptime, lower costs, and facilitate access to everything operators need on one platform built for the electric and digital age,” Ford said.

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“Production of E-Transit in our Kocaeli plant, where the electricity is supplied with 100 percent renewable energy, is a source of pride for us and another turning point in our increasing role in Ford’s electrification strategy,” GM of Ford’s Otosan Plant, Güven Özyurt, said. “We believe that electrification of the legendary Transit model is a major development and an important step for making Ford Otosan the production base of Ford electrified commercial vehicles.”

Ford’s Commercial Transition to EVs

Ford’s Otosan Plant is receiving an additional €2 billion investment from the automaker to complement the rise in electrification. Ford plans to use the funds to help the plant supplement a massive hiring operation of 3,000 additional employees, who will help increase vehicle production capacity, including a next-gen Transit Custom model.

Recently announced partnerships with SK On Co., Ltd. and Koç Holding have Ford in a prime position to move all in on its electrified future in Europe. The three companies signed a non-binding Memorandum of Understanding that would bring one of the largest EV battery facilities in the European region. Production is intended to begin by mid-decade, and annual capacity is expected to be between 30 and 45 Gigawatt hours.

Additionally, Ford will launch four additional EV models to the Transit family by 2024.

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Elon Musk

Elon Musk is stepping up for Tesla Service in a big way

Elon Musk has stepped up to resolve a handful of customer issues regarding vehicle service.

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1 hour ago

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August 11, 2025

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tesla service
Credit: Tesla

Elon Musk is stepping up to help customers in a big way, especially when they are having issues with Tesla’s Service.

Perhaps one of the biggest advantages Tesla owners have is access to Musk through X, his social media platform. Over the years, we’ve seen Tesla add features, refine its cars’ performance, and more, all through asking Musk directly through a post.

Now, Musk is stepping up in another way by resolving a few Service complaints that customers had.

The first occurred last week when a recall on a Tesla battery was not honored by Service. The company sought $30,000 for a replacement and labor, which was not right. Musk responded that he would personally investigate the matter. The vehicle was fixed at no cost as it was a recall, and was ready for pickup the next day.

It also revealed a new strategy Tesla is using to combat service communication issues:

Tesla creates clever solution to simplify and improve its Service

The next occurred with a Cybertruck owner who was in Japan. Their car was parked at an airport in the U.S. and had lost a vast majority of its state of charge, leaving them just fifty miles of range at the time.

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Musk reached out to the owner and said Service will take care of the car and will investigate the cause of the battery drain:

There are not too many companies out there where the CEO will get involved with individual issues like these. It’s pretty exclusive to Tesla, as Musk has commonly stepped up to resolve complaints with vehicles or to confront features that some owners might find useful.

Service has been a weak point of the company for some time, but it has worked to refine and resolve customer complaints by building more Service Centers across the world that can handle these issues.

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Elon Musk

Tesla CEO Elon Musk confirms Robotaxi is opening to the public: here’s when

Anyone will be able to request a Tesla Robotaxi in September, Elon Musk said this morning.

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3 hours ago

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August 11, 2025

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Credit: Joe Tegtmeyer | X

Tesla CEO Elon Musk has confirmed that the company’s Robotaxi platform is opening to the public, and he even gave a timeline for when anyone will be able to access one for a ride.

Tesla’s Robotaxi platform launched to a small group on June 22 in Austin, Texas. The company has continued to expand the number of riders and its geofence over the past month and a half.

Tesla officially launches Robotaxi service with no driver

Additionally, it launched rides in the Bay Area of California, but it differs slightly, as the Texas Robotaxi platform does not utilize a Safety Monitor in the driver’s seat. In California, the monitor sits in the driver’s seat.

As the geofence, service areas, and testing populations expand, Tesla fans are awaiting their elusive emails that enable their ability to use the Robotaxi platform. It now seems that the email will come soon, as Musk said Tesla will open up public access to Robotaxi next month:

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Tesla has been prioritizing safety over anything else with the launch of the Robotaxi platform, which is why it has been slow to push invitations to new riders. It is confident in the abilities of the platform and its Full Self-Driving suite, which has been proven with data.

However, even a single accident could set Tesla back years in terms of its development of self-driving cars. It is not a risk it is willing to take.

Musk said during the recent Q2 Earnings Call:

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“We need to make sure it works when the vehicles are fully under our control. It’s kind of one step at a time here. We don’t want to jump the gun. As I said, we’re being paranoid about safety. But I guess next year is I’d say confidently next year. I’m not sure when next year, but confidently next year, people would be able to add or subtract their car to the Tesla, Inc. fleet.”

As the platform will expand in Austin and the Bay Area for anyone, Tesla still continues to reiterate that Robotaxi will be available for everyone sometime next year, as Musk said in the quote above.

Things will continue to improve over time, and Tesla will likely expand its geofence in both regions in the coming weeks. It has already done that in Austin twice, with about a doubling in size occurring both times.

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Elon Musk

Tesla warns consumers of huge, time-sensitive change coming soon

Tesla is urging customers to take delivery of their new EV by September 30 in order to take advantage of the $7,500 tax credit.

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4 hours ago

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August 11, 2025

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(Credit: Tesla)

Tesla is continuing to warn consumers of a huge, time-sensitive change that is coming soon, as the end of the EV tax credit is less than two months away.

The EV tax credit has offered $7,500 off new EVs and $4,000 off used EVs for certain individuals who qualify due to income. For years, it has been a great incentive for consumers, and it has improved further as car companies were able to apply the credit at the point of sale starting in 2023.

Tesla is ready with a perfect counter to the end of US EV tax credits

However, with the Trump Administration, it always seemed as if the EV tax credit was in jeopardy. Earlier this year, the White House officially announced that it would do away with it completely.

On September 30, the tax credit will be abolished. In order to utilize it, customers will have to take delivery of their vehicle by that date. Orders placed before September 30 without delivery by that day will not be able to utilize the credit.

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Tesla is truly pushing this point incredibly hard: the sooner an order gets in, the more likely you are to take delivery of the car by September 30.

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The end of the EV tax credit is something that has been looming on the minds of electric carmakers, consumers, and investors.

The $7,500 discount for buying a clean energy vehicle truly puts many of the cars in a much more affordable price range. Without it, the least expensive Tesla model will be the Model 3 Rear-Wheel-Drive, which starts at $42,490.

That price comes down to $34,990 with the tax credit, and brings the monthly payment down about $130, depending on how much money is put down.

Despite the change, CEO Elon Musk does not believe it will impact Tesla negatively. In fact, he has been in favor of getting rid of the EV tax credit for several years, believing it will actually work to Tesla’s advantage.

Perhaps the most interesting thing that will come of this is how all EV makers will be impacted by the loss of credit. Musk believes Tesla will come out as the big winner here, especially as it plans to roll out new affordable models sometime this year.

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