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Lucid executive shares insights on the Air Pure and its sub-$90K price

Credit: Lucid Motors

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While Lucid Motors has been busy showcasing the best of its technology in flagship halo cars like the $250,000 Lucid Air Sapphire, the company is also focused on its “hero” car of sorts, the Lucid Air Pure. The Air Pure would come into the market as the young automaker’s most affordable car. 

What makes the Lucid Air Pure special is not its tech or performance. Compared to its siblings in the Air line, the Pure is the most conservative. It does, however, have something valuable that its siblings today do not have — a sub-$90,000 starting price. 

Lucid senior vice president of design and brand Derek Jenkins recently spoke with Automotive News to talk about the Lucid Air Pure. According to Jenkins, the Air Pure actually gives pride to the company’s design and engineering teams. This is because it’s the most affordable Air, but it’s not a bare-bones car at all. 

“All of the development of the high-end cars has trickled down to this car at a better entry-level price, but still with pretty remarkable specifications,” Jenkins said, noting that this is the reason why the Pure is considered as the “hero of the group.”

The Lucid Air Pure presents a notable challenge for the EV maker, especially since the company has so far only been producing high-end cars that are priced at a premium. The company started with the limited Lucid Air Dream Edition last year, which started at a whopping $170,500, and it followed this up with the Lucid Air Grand Touring, which has a starting price of $155,650. 

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The Lucid Air Pure, as it’s been teased by the automaker, is painted in a new color called Fathom Blue, a steely shade that provides the premium sedan with a fresh aesthetic. Jenkins admitted that some Lucid employees actually prefer the Air Pure’s metal roof to the previous variants’ glass roof, even if it reduces the perception of space in the cabin. 

“The feedback has been pretty remarkable,” the Lucid executive said. 

Inside the Lucid Air Pure, the vehicle is equipped with an interior fabric that’s made from recycled materials. Lucid also fitted the vehicle with a leather alternative material that can help the company save on production costs. That being said, the Air Pure is still a base model, and some of its specs do reflect that. 

While the Air Pure has an impressive range of 410 miles per charge from its 92-kWh battery pack, it falls short of the 516 miles offered by its more expensive sibling, the Lucid Air Grand Touring. This might not be much of a deal breaker for some customers, however, as the Air Pure also ends up having greater rear seat legroom due to the absence of several battery modules. 

The Lucid Air Pure’s launch edition will not necessarily carry a sub-$90,000 price tag, as it would be equipped with optional features such as all-wheel-drive, upgraded wheels, and a better sound system, which push the price of the Air Pure to about $100,550. The *actual* base version of the Air Pure, which will feature a single motor at the rear, would start at $89,050, and it is expected to go into production next year. 

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Maria--aka "M"-- is an experienced writer and book editor. She's written about several topics including health, tech, and politics. As a book editor, she's worked with authors who write Sci-Fi, Romance, and Dark Fantasy. M loves hearing from TESLARATI readers. If you have any tips or article ideas, contact her at maria@teslarati.com or via X, @Writer_01001101.

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Tesla Model Y L spotted in Europe ahead of expected September China launch

Tesla’s long-wheelbase Model Y L has seemingly been spotted in Europe.

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Credit: Tesla

Tesla’s long-wheelbase Model Y L has seemingly been spotted in Europe, signaling its upcoming debut outside China. A lightly camouflaged prototype was seen at a charging station near Germany’s Nürburgring, hinting that the extended wheelbase crossover will make its way to European markets after its expected September launch in China.

The Model Y L

The Model Y L, which will be offered in a six-seat configuration, is expected to add roughly 178 mm (7 inches) to the overall length of the standard Model Y, with 152 mm (6 inches) dedicated to stretching the wheelbase, as noted in an autoevolution report. This design tweak should unlock more third-row space, and it should be enough to rival the rear seating comfort of the much more expensive Model X, which can no longer be ordered in Europe.

While initially mistaken for a Model Y Performance during testing, the prototype’s extended rear door cutout and 19-inch wheels, which were unusual for a Performance variant, suggested that the covered unit was actually the Model Y L. The prototype’s wheels, if any, match those listed in China’s Ministry of Industry and Information Technology (MIIT) filing for the upcoming Model Y L.

Model Y L production

Tesla is expected to build the Model Y L at Giga Shanghai for the Chinese market initially, though speculations are high that the vehicle will also be built at Giga Berlin in Germany, as well as the Fremont Factory and Giga Texas in the United States. Recent reports have suggested that the Model Y L’s production in China has already begun, and sales there are slated to start in September. 

Considering the Model Y L’s lower entry price compared to the flagship Model X, the upcoming extended wheelbase crossover could quickly become Tesla’s new premier SUV for families needing extra passenger capacity, at least without stepping into the premium pricing bracket of the Model X.

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Tesla fans are urging Elon Musk to file a lawsuit against fake “disabled” Cybertruck video

As per Tesla supporters, enough is enough,

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Credit: bighuey313/Instagram

Tesla supporters and retail investors are urging CEO Elon Musk and the electric vehicle maker to pursue legal action against a rapper who faked a video of a Cybertruck that was reportedly disabled remotely by the company.

As per Tesla supporters, enough is enough.

The fake video

American rapper Big Huey made headlines over the weekend when he claimed that his Cybertruck had been deactivated by Tesla. The rapper claimed that Tesla had remotely disabled his Cybertruck unless he complied with a cease-and-desist letter over a song he made about the all-electric pickup truck. In his video, the rapper even claimed that he was “stranded as f*ck” because he could not move his Cybertruck.

The video itself was immediately flagged by longtime Tesla watchers as fake. It did not take long before Tesla itself posted a clarification on its official X account stating that the rapper’s viral video was indeed fake. By this time, however, the rapper’s claims have already made their way across the internet. 

Enough is enough

A look at the comments on Tesla’s clarification post shows that a good number of EV enthusiasts and retail investors are urging the company to pursue legal action against the rapper. One of the rapper’s videos, after all, featured an alleged cease-and-desist letter that featured what appeared to be a forged signature from a Tesla Legal executive. Others also noted that it is high time for Tesla to fight back more assertively against fake videos and allegations.

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While Tesla North America tends to be a punching bag of sorts for false claims, the company has been adopting a more assertive approach to defend its reputation in other countries. These include China, which has proven to be very assertive when it comes to defending its legal interests and reputation. This has worked well for Tesla China, so it is no wonder that investors are now clamoring for a similar legal approach in the United States.

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Tesla launches record-breaking 830 km CLTC range Model 3 in China

The long-range rear-wheel-drive Model 3 is expected to begin deliveries in September.

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(Credit: Tesla Asia/X)

Tesla has officially unveiled its longest-range vehicle to date in China: a new Model 3 variant capable of traveling up to 830 CLTC kilometers (515 miles) on a single charge. 

Priced from RMB 269,500 ($37,490), the single-motor, long-range rear-wheel-drive Model 3 is expected to begin deliveries in September. 

The new Model 3 RWD at a glance

Equipped with a 78.4 kWh battery pack from LG Energy Solution, the new Model 3 variant surpasses the current Model 3 long-range all-wheel-drive version’s 753 CLTC-kilometer (468-mile) range and sets a new benchmark for the company’s global lineup. It can accelerate from 0 to 100 km/h in 5.2 seconds and has a top speed of 200 km/h.

The launch expands Tesla’s Model 3 offerings in China to four versions. The lineup now includes the entry-level rear-wheel drive variant, which is powered by CATL lithium iron phosphate batteries and starts at RMB 235,500, as well as the dual-motor long-range all-wheel-drive and performance all-wheel-drive versions priced at RMB 285,500 and RMB 339,500, respectively. 

Improved range upgrades

Tesla confirmed on Weibo that all Model 3 versions in China have now received range upgrades this year, part of a broader strategy to refresh its lineup. The company is launching the new variant amid intensifying competition in China’s electric vehicle market. 

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From January to July, Tesla delivered 304,027 vehicles in China, a 6.32 percent decline year-on-year. The drop was driven largely by the Model Y’s sales of 202,257 units, which fell 17.15%, as noted in a CNEV Post report. The Model 3’s sales rose 26.54% to 101,770 units during the same period. To boost sales, Tesla is offering incentives on most Model 3 trims, including five years of interest-free financing, an RMB 8,000 discount on paint, and an RMB 8,000 insurance subsidy, among others.

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