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Lucid executive shares insights on the Air Pure and its sub-$90K price

Credit: Lucid Motors

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While Lucid Motors has been busy showcasing the best of its technology in flagship halo cars like the $250,000 Lucid Air Sapphire, the company is also focused on its “hero” car of sorts, the Lucid Air Pure. The Air Pure would come into the market as the young automaker’s most affordable car. 

What makes the Lucid Air Pure special is not its tech or performance. Compared to its siblings in the Air line, the Pure is the most conservative. It does, however, have something valuable that its siblings today do not have — a sub-$90,000 starting price. 

Lucid senior vice president of design and brand Derek Jenkins recently spoke with Automotive News to talk about the Lucid Air Pure. According to Jenkins, the Air Pure actually gives pride to the company’s design and engineering teams. This is because it’s the most affordable Air, but it’s not a bare-bones car at all. 

“All of the development of the high-end cars has trickled down to this car at a better entry-level price, but still with pretty remarkable specifications,” Jenkins said, noting that this is the reason why the Pure is considered as the “hero of the group.”

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The Lucid Air Pure presents a notable challenge for the EV maker, especially since the company has so far only been producing high-end cars that are priced at a premium. The company started with the limited Lucid Air Dream Edition last year, which started at a whopping $170,500, and it followed this up with the Lucid Air Grand Touring, which has a starting price of $155,650. 

The Lucid Air Pure, as it’s been teased by the automaker, is painted in a new color called Fathom Blue, a steely shade that provides the premium sedan with a fresh aesthetic. Jenkins admitted that some Lucid employees actually prefer the Air Pure’s metal roof to the previous variants’ glass roof, even if it reduces the perception of space in the cabin. 

“The feedback has been pretty remarkable,” the Lucid executive said. 

Inside the Lucid Air Pure, the vehicle is equipped with an interior fabric that’s made from recycled materials. Lucid also fitted the vehicle with a leather alternative material that can help the company save on production costs. That being said, the Air Pure is still a base model, and some of its specs do reflect that. 

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While the Air Pure has an impressive range of 410 miles per charge from its 92-kWh battery pack, it falls short of the 516 miles offered by its more expensive sibling, the Lucid Air Grand Touring. This might not be much of a deal breaker for some customers, however, as the Air Pure also ends up having greater rear seat legroom due to the absence of several battery modules. 

The Lucid Air Pure’s launch edition will not necessarily carry a sub-$90,000 price tag, as it would be equipped with optional features such as all-wheel-drive, upgraded wheels, and a better sound system, which push the price of the Air Pure to about $100,550. The *actual* base version of the Air Pure, which will feature a single motor at the rear, would start at $89,050, and it is expected to go into production next year. 

The Teslarati team would appreciate hearing from you. If you have any tips, contact me at maria@teslarati.com or via Twitter @Writer_01001101.

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Maria--aka "M"-- is an experienced writer and book editor. She's written about several topics including health, tech, and politics. As a book editor, she's worked with authors who write Sci-Fi, Romance, and Dark Fantasy. M loves hearing from TESLARATI readers. If you have any tips or article ideas, contact her at maria@teslarati.com or via X, @Writer_01001101.

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Tesla executive moves on after 13 years: ‘It has been a privilege to serve’

“It is challenging to encapsulate 13 years in a single post. The journey at Tesla has been one of continuous evolution. From the technical intricacies of designing, building, and operating one of the world’s largest AI clusters to impactful contributions in IT, Security, Sales, and Service, it has been a privilege to serve,” Jegannathan said in the post.

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Credit: Tesla

Tesla executive Raj Jegannathan is moving on from the company after 13 years, he announced on LinkedIn on Monday.

“It is challenging to encapsulate 13 years in a single post. The journey at Tesla has been one of continuous evolution. From the technical intricacies of designing, building, and operating one of the world’s largest AI clusters to impactful contributions in IT, Security, Sales, and Service, it has been a privilege to serve,” Jegannathan said in the post.

After starting as a Senior Staff Engineer in Fremont back in November 2012, Jegannathan slowly worked his way through the ranks at Tesla. His most recent role was Vice President of IT/AI Infrastructure, Business Apps, and Infosec.

However, it was reported last year that Jegannathan had taken on a new role, which was running the North American sales team following the departure of Troy Jones, who had held the position previously.

While Jegannathan’s LinkedIn does not mention this position specifically, it seemed to be accurate, considering Tesla had not explicitly promoted any other person to the role.

It is a big loss for Tesla, but not a destructive departure. Jegannathan was one of the few company executives who answered customer and fan questions on X, a unique part of the Tesla ownership experience.

Tesla to offer Full Self-Driving gifting program: here’s how it will work

It currently remains unclear if Jegannathan was removed from the position or if he left under his own accord.

“As I move on, I do so with a full heart and excitement for what lies ahead. Thank you, Tesla, for this wonderful opportunity!” he concluded.

The departure marks a continuing trend of executives leaving the company, as the past 24 months have seen some significant turnover at the executive level.

Tesla has shown persistently elevated executive turnover over the past two years, as names like Drew Baglino, Rohan Patel, Rebecca Tinucci, Daniel Ho, Omead Afshar, Milan Kovac, and Siddhant Awasthi have all been notable names to exit the company in the past two years.

There are several things that could contribute to this. Many skeptics will point to Elon Musk’s politics, but that is not necessarily the case.

Tesla is a difficult, but rewarding place to work. It is a company that requires a lot of commitment, and those who are halfway in might not choose to stick around. Sacrificing things like time with family might not outweigh the demands of Tesla and Musk.

Additionally, many of these executives have made a considerable amount of money thanks to stock packages the company offers to employees. While many might be looking for new opportunities, some might be interested in an early retirement.

Tesla is also in the process of transitioning away from its most notable division, automotive. While it still plans to manufacture cars in the millions, it is turning more focus toward robotics and autonomy, and these plans might not align with what some executives might want for themselves. There are a wide variety of factors in the decision to leave a job, so it is important not to immediately jump to controversy.

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Lemonade launches Tesla FSD insurance program in Oregon

The program was announced by Lemonade co-founder Shai Wininger on social media platform X.

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Credit: Grok Imagine

Tesla drivers in Oregon can now receive significant insurance discounts when using FSD, following the launch of Lemonade’s new Autonomous Car insurance program. 

The program was announced by Lemonade co-founder Shai Wininger on social media platform X.

Lemonade launches FSD-based insurance in Oregon

In a post on X, Wininger confirmed that Lemondade’s Autonomous Car insurance product for Tesla is now live in Oregon. The program allows eligible Tesla owners to receive roughly 50% off insurance costs for every mile driven using Tesla’s FSD system.

“And… we’re ON. @Lemonade_Inc’s Autonomous Car for @Tesla FSD is now live in Oregon. Tesla drivers in Oregon can now get ~50% off their Tesla FSD-driven miles + the best car insurance experience in the US, bar none,” Wininger wrote in his post. 

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As per Lemonade on its official website, the program is built on Tesla’s safety data, which indicates that miles driven using FSD are approximately twice as safe as those driven manually. As a result, Lemonade prices those miles at a lower rate. The insurer noted that as FSD continues to improve, associated discounts could increase over time.

How Lemonade tracks FSD miles

Lemonade’s FSD discount works through a direct integration with Tesla vehicles, enabled only with a driver’s explicit permission. Once connected, the system distinguishes between miles driven manually and those driven using FSD, applying the discount automatically to qualifying miles.

There is no minimum FSD usage requirement. Drivers who use FSD occasionally still receive discounted rates for those miles, while non-FSD miles are billed at competitive standard rates. Lemonade also emphasized that coverage and claims handling remain unchanged regardless of whether a vehicle is operating under manual control or FSD at the time of an incident.

The program is currently available only to Teslas equipped with Hardware 4 or newer, running firmware version 2025.44.25.5 or later. Lemonade also allows policyholders to bundle Tesla insurance with renters, homeowners, pet, or life insurance policies for additional savings.

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Tesla exec: Preparations underway but no firm timeline yet for FSD rollout in China

The information was related by Tesla China Vice President Grace Tao in a comment to local media.

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Credit: Grok Imagine

Tesla has not set a specific launch date for Full Self-Driving in China, despite the company’s ongoing preparations for a local FSD rollout. 

The information was related by Tesla China Vice President Grace Tao in a comment to local media.

Tesla China prepares FSD infrastructure

Speaking in a recent media interview, the executive confirmed that Tesla has established a local training center in China to support the full adaptation of FSD to domestic driving conditions, as noted in a report from Sina News. However, she also noted that the company does not have a specific date when FSD will officially roll out in China.

“We have set up a local training center in China specifically to handle this adaptation,” Tao said. “Once officially released, it will demonstrate a level of performance that is no less than, and may even surpass, that of local drivers.”

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Tao also emphasized the rapid accumulation of data by Tesla’s FSD system, with the executive highlighting that Full Self-Driving has now accumulated more than 7.5 billion miles of real-world driving data worldwide.

Possible 2026 rollout

The Tesla executive’s comments come amidst Elon Musk’s previous comments suggesting that regulatory approval in China could arrive sometime this 2026. During Tesla’s annual shareholder meeting in November 2025, Musk clarified that FSD had only received “partial approval” in China, though full authorization could potentially arrive around February or March 2026.

Musk reiterated that timeline at the World Economic Forum in Davos, when he stated that FSD approval in China could come as early as February.

Tesla’s latest FSD software, version 14, is already being tested in more advanced deployments in the United States. The company has also started the rollout of its fully unsupervised Robotaxis in Austin, Texas, which no longer feature safety monitors.

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