News
Of Mice And Musk: A SpaceX Odyssey
Elon Musk has dreamed of a human colony on Mars since he was a young man. Today, his SpaceX company is taking the first steps toward achieving that dream.
As Ashlee Vance tells it, one wall of Elon Musk’s office at SpaceX headquarters in Hawthorne, California, contains two posters of Mars. On the left is Mars as it exists today – a frozen, lifeless orb. On the right is Musk’s vision of Mars as it could be — a happy place inhabited by humans who frolic on verdant continents surrounded by oceans.
“I would like to die thinking that humanity has a bright future,” he tells Vance while eating cookies and cream with sprinkles on top. “If we can solve sustainable energy and be well on our way to becoming a multi-planetary species with a self-sustaining civilization on another planet—to cope with a worst-case scenario happening and extinguishing human consciousness— then I think that would be really good.” No one has ever accused Elon Musk of thinking too small.
At the turn of the 21st century, Musk had two Martian fantasies. One was to send a colony of mice to the Red Planet and bring them back again, along with their interplanetary babies. The other involved building a greenhouse on Mars and letting Earthlings see the plants inside grow over the internet. Each venture required at least one if not two rocket ships.
He and a coterie of friends traveled twice to Moscow, once in 2001 and again in 2002, trying to purchase surplus Russian rockets that could be refurbished for the Martian missions. The first time did not go well. Recalls Jim Cantrell, one of the team that traveled to Moscow with Musk, “One of their chief designers spit on me and Elon because he thought we were full of shit.” On the second excursion, Musk became convinced the Russians he was meeting with were only interested in fleecing a gullible American with too much money and too few brains.
SpaceX CEO Elon Musk inside the Dragon V2 [Source: SpaceX]
On the way home from the second failed mission, Musk astonished his team by announcing, “Hey, guys, I think we can build this rocket ourselves.” In June 2002, Space Exploration Technologies, popularly known as SpaceX, was formed to build a cheaper rocket that could carry small payloads into space for paying clients on an average of once a month. The only problem? It had no rocket.
Such trifles were never matters to hold Elon Musk back. He assembled a team of committed rocket engineers and set about accomplishing, with millions, what NASA spent billions doing. Musk’s principle talent, apart from concocting outrageously impossible dreams, is finding people to work for him who are ready, willing and eager to give up all semblance of a normal life in exchange for insane working hours in remote locations. One test launching area was set up in the middle of Texas and another on far away Kwajalein Island, the largest island in an atoll between Guam and Hawaii that is part of the Marshall Islands.
“I would like to die thinking that humanity has a bright future”
SpaceX CEO, Elon Musk
Musk is not a man without a sense of humor. He dubbed his new rocket Falcon 1, paying homage to the Millennium Falcon of Star Wars fame. On its first flight on March 24, 2006, it crashed back to Earth after only 25 seconds. SpaceX employees dutifully donned scuba gear to retrieve some of the pieces from the ocean and set about rebuilding for another attempt.
Musk responded by hiring more engineers and starting work on a brand new rocket, the Falcon 9, that featured one large central rocket surrounded by 8 smaller rockets. Despite the failure of Falcon 1, Musk was already busy positioning the company to bid on NASA contracts to resupply the International Space Station.
On September 1, 2008, Falcon 1 flew its first successful mission. SpaceX was a viable commercial company at last but one that was rapidly going broke. At the end of 2008, Musk knew he would have to choose between SpaceX and Tesla. Alone, one of them might survive. Together? The odds were, both would fail. Musk worried that Tesla would be bought out by one of the Big Three automakers and become just a small part of a giant company.
Later in 2008, Tesla was within hours of defaulting on its payroll obligations. If that happened, Musk’s personal fortune would be gone, along with Tesla and SpaceX. He asked for help from venture capital group VantagePoint but was rebuffed. That’s when Musk put all his chips on red and let them ride.
Source: SpaceX
With all of his dreams and aspirations on the line, Musk executed a colossal bluff. He told investors he would put in $40,000,000 of his own fortune to keep the business going — $40,000,000 he didn’t have. Based on his assurances, other investors agreed to put up $20,000,000 more in financing and the crisis passed. A few weeks later, NASA awarded SpaceX a $1.6 billion contract to do twleve ISS re-supply missions.
Antonio Gracias, a Tesla and SpaceX investor and one of Musk’s closest friends, watched all of this at close hand. He says 2008 told him everything he would ever need to know about Musk’s character. “He has the ability to work harder and endure more stress than anyone I’ve ever met,” Gracias says. “What he went through in 2008 would have broken anyone else. Most people who are under that sort of pressure fray. Their decisions go bad. Elon gets hyperrational. He’s still able to make very clear, long-term decisions. The harder it gets, the better he gets.”
Today, SpaceX launches an average of one rocket a month, carrying payloads for many companies and several nations. Its prices undercut those of Boeing, Lockheed Martin, and Orbital Science by a wide margin. Many of its competitors rely on Russian and other foreign suppliers but SpaceX makes its machines from scratch in the U.S.
Its clientele includes Canadian, European, and Asian customers and it has more than 50 flights planned over the coming years worth more than $5 billion. The company remains privately owned, with Musk as the largest shareholder. SpaceX is profitable and is estimated to be worth $12 billion.
Falcon 9 discovery launch from Feb. 2014 at Cape Canaveral, FL [Image credit: SpaceX]
The Falcon 9 has gone from a fantasy to SpaceX’s workhorse. Painted pure white with only an American flag and the SpaceX logo adorning its sides, there’s nothing particularly flashy looking about the Falcon 9. It’s just an elegant, purposeful machine. And to think that for a period of weeks just a few years ago, it’s ability to lead mankind into the dawn of commercial space travel almost died before it was ever born, thanks to a bluff so bold and so daring, it would leave most of us breathless.
Jimmy Buffett once sang, “Read dozens of books about heroes and crooks, and I learned much from both of their styles.” Which one is Elon Musk? Read Ashlee Vance’s book and make up your own mind.
Source: Bloomberg
Elon Musk
SpaceX President to gift Trump Accounts her SpaceX stock
Gwynne Shotwell’s 2 million SpaceX shares are headed to children’s Trump Accounts starting this December.
SpaceX President Gwynne Shotwell said Friday that more than 2 million SpaceX shares belonging to her and her husband, Robert, will be distributed to children’s Trump Accounts in December, turning a pledge she made over the summer into an actual transfer. “Robert and I are thrilled that our gift of over 2 million shares of SpaceX stock will be distributed to children’s Trump accounts in December!” Shotwell wrote on X, adding that the shares are “transferring to escrow as we speak.”
The first round goes to children aged 11 to 17 who live in ZIP codes where the median family income is $57,000 or less, along with kids in ZIP codes with too few residents for the Census to report that figure. Shotwell said those families should receive a notice by Monday, Reuters reported.
A second gift is expected to be finalized in the next few weeks. That round will cover eligible children in military families serving overseas, children in foster care, and more kids in Texas counties near the Shotwells’ home where median family income is $90,000 or less. Elon Musk replied to the announcement with “Cool” and a heart emoji.
Shotwell first announced the donation on July 6, less than a month after SpaceX priced its record IPO at $135 per share on the Nasdaq. IPO filings showed Shotwell owned about 12.6 million SpaceX shares, Quartz reported at the time, which makes the gift roughly one sixth of her stake. At the roughly $146 per share used to value Musk’s own pledge earlier this month, 2 million shares are worth about $290 million.
How the stock would actually reach the accounts had been an open question since July. Treasury guidance acknowledged that stock donations could flow into Trump Accounts, but it did not explain the mechanics for a program whose contributions default into an S&P 500 index fund. Shotwell thanked the Treasury, the IRS, the Dell Foundation, Greater Horizons, Invest America and the law firms Morgan Lewis and Gibson Dunn for “working over the past few months to make this happen.”
The transfer also works as a dry run for a far larger gift. On October 19, Musk said he would give one of his SpaceX shares to every kid in America next year and called it “the first of many.” With roughly 72 million children in the country, that pledge is worth about $10.5 billion. President Donald Trump thanked Musk the same day and said the shares would go through Trump Accounts, though neither SpaceX nor the Treasury has published how or when that distribution will happen.
Shotwell’s recipients also fill a gap in the program itself. Trump Accounts launched on July 4, and the $1,000 Treasury deposit only goes to babies born between 2025 and 2028. Teenagers aged 11 to 17 receive no government seed money, so for many of the families getting a notice on Monday, SpaceX stock will be the first asset in the account. The accounts convert into retirement accounts when the child turns 18.
Tesla Full Self-Driving is now the centerpiece of the company’s newly revised Referral Program, which launched on October 29.
Instead of referring people to purchase vehicles and the referrer receiving $250 in Tesla Credit, the new program now incentivizes Full Self-Driving subscriptions.
If a Tesla owner is on an FSD trial and uses a referral code to subscribe to Full Self-Driving, the person whose Referral Link was used will receive one month of FSD (Supervised). Their code can be utilized 12 times per year, with January 1 marking the reset date.
Realistically, this means that if your Referral Code is used by 12 Tesla owners on an FSD trial, you will receive a full year of FSD for free.
🚨 Here is Tesla’s new Referral Program for Full Self-Driving (Supervised):
When someone subscribes to FSD using your link, you’ll get a month free. Up to a year of FSD is available to you for free!
If you’d like to use my link: https://t.co/g00IX9OCE3 https://t.co/GFBzEO2jjS
— TESLARATI (@Teslarati) October 30, 2026
The previous program made it pretty difficult to get referrals; buying a vehicle is obviously a much larger financial strain than subscribing to Full Self-Driving for a month.
Of course, the previous Referral Program also offered a tangible benefit: $250 in credits you could use on Service, Supercharging, or anything in the Tesla Shop. It truly could pay for someone’s travel for a year. It recently bought me a new backpack and a T-shirt.
However, this new program is much more attainable for those who do not have a massive online presence of a slew of friends in the Tesla community who will use the code and max out subscriptions for vehicle purchases.
Woke up to maxed out Referrals! Thank you guys, that’s awesome!
Share your referral link below so others can use it! https://t.co/kesbwTcoTV
— TESLARATI (@Teslarati) October 30, 2026
The Full Self-Driving suite will now be the keystone of the Referral Program, which makes it more inclusive and more fun for everyone with an awesome benefit.
It also gives the impression that Tesla is truly focused on FSD subscriptions, something that saw a tremendous increase in volume in Q3, as 75 percent of deliveries for the quarter came with an FSD subscription attached.
Full Self-Driving data is so instrumental to the suite’s improvement that this kind of program benefits Tesla as much as it does the consumer.
Elon Musk
Tesla made napping in a Robotaxi easier with its latest update
Tesla’s quiet mode reaches Model Y Robotaxis, blacking out the screen for riders wanting rest.
Tesla’s quiet mode, the setting that blacks out the screen for riders who want to rest, has moved beyond the Cybercab. A video posted Thursday by Spencer (@scotsrule08) shows the feature running in a Model Y Robotaxi on a night ride that appears to be in Dallas.
New quiet mode now on @Robotaxi https://t.co/2cM2eM9NeN — Spencer (@scotsrule08) October 29, 2026
The rider taps a small crescent moon icon in the bottom right corner of the map screen. The map, media player, app shortcuts and Grok prompt disappear, leaving a dark display with “Arriving soon,” the destination and a line reading “Tap display to exit quiet mode.” Controls a passenger may still need, including Pull Over, cabin temperature, volume and Support, stay visible. One tap anywhere brings the full map back.
Quiet mode first showed up in the Cybercab last week, which Teslarati reported alongside a new rear camera view. Tesla has been trimming cabin noise in other ways too. On October 25, Spencer reported that Robotaxi turn signals now chime for the first four blinks and then go silent. Tesla has not published release notes for either change.
Elon Musk has been pitching this use for more than a decade. In October 2014, he said that “maybe five or six years from now I think we’ll be able to achieve true autonomous driving where you could literally get in the car, go to sleep and wake up at your destination,”
By 2017 he was setting a higher bar. Speaking at TED, Musk said the hard part was not making self-driving work 99.9 percent of the time, “because, like, if a car crashes one in a thousand times, then you’re probably still not going to be comfortable falling asleep. You shouldn’t be, certainly.”
Owners asked for something similar in their own cars. In December 2019, a Tesla owner requested a Nap Mode that would keep the climate running and wake the occupant with an alarm, and Musk answered “Ok,” as Teslarati covered at the time.
The line returned when the Cybercab was unveiled at the We, Robot event in October 2024. “We’ll move from supervised Full Self-Driving to unsupervised Full Self-Driving, where you can fall asleep and wake up at your destination,” Musk said. On Tesla’s first quarter earnings call in April 2025, he called it the deciding measure: “The acid test is, can you go to sleep in your car and wake up in your destination and I’m confident that will be available in many cities in the US by the end of this year,”
Tesla has run driverless Model Y rides in Dallas and Houston since April, so a passenger dozing off on the way home is now a realistic use of the button. Tesla is also offering new riders a free first trip in both cities, according to an in-app screen shared by tracker Ethan McKanna, and said on its third quarter call that Cybercab rides would launch in Dallas next month.
SpaceX President to gift Trump Accounts her SpaceX stock
Tesla Full Self-Driving becomes main pillar of new Referral Program
