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Rivian’s RJ Scaringe talks on-site farming plans for employees, battery storage solutions

Rivian CEO RJ Scaringe discusses the company's psychology and micro-grid energy storage projects with Alex Honnold and Rich Roll. | Image: Rivian/YouTube

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Rivian CEO RJ Scaringe recently shared insights about the company’s psychology in a livestreamed conversation with professional rock climber Alex Honnold and Rich Roll, a long-time wellness advocate and endurance athlete. As Rivian develops the manufacturing capabilities necessary to build its all-electric R1T pickup truck and R1S SUV at market scale, serious consideration is going into how to harness their team’s energy into an industrial system that works for everyone involved.

“So, industrial systems you have very often are very much class-based system – the white collar workforce, the blue collar workforce – there’s a whole host of things that lead those two sides to often having friction. We see how unions have come in to sort of help try to make those two work a little bit better together. But, a big part of what we’re doing right now is actually mapping out and thinking about the psychology of our company and the psychology of this facility,” Scaringe detailed during the event.

One of the unique things Rivian has inherited during its growth into a full-fledged auto manufacturer is the work force from the 2.6 million square foot plant the company purchased from Mitsubishi. Scaringe described the human story of the facility as “remarkable”, citing how many of the people currently there were part of the original launch team that later had to shut the facility down.

“So, 1989-1990, there are people that are 21-22 years old, they launched the facility….25-30 years go by, they’re part of the team running it, building it, now have to shut this facility down,” Scaringe described. “When we bought the facility, we not only just got the hardware, the acreages of land…[Now] we’ve got a team of people that’s passionate about restarting the facility.”

The company hopes the motivation to restart the plant under a Rivian badge will carry over into a win-win for all involved.

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Rivian CEO RJ Scaringe holds a conversation with Rich Roll and Alex Honnold about their partnership with the Honnold Foundation to use second-life car batteries for micro-grid solar energy storage to underserved communities. | Image: Rivian/YouTube

“It’s really remarkable. I mean, I think we’ve got a gift to work with in terms of that level of energy and that passion to bring it back to life,” the CEO said. “As we think about how do we take this gift that we’ve been given in terms of a workforce that’s so motivated, and how do we challenge a lot of the conventions that have been built up in terms of industrial systems…we’re doing a lot of things in the facility to really take that energy and supercharge it, really harvest it.”

One of the ideas Rivian is working to benefit on-site employees utilizes the resources inherited from the plant itself. The acreage surrounding the actual facility isn’t entirely needed for production purposes, so the car maker is planning to partner with local universities for food production from ground to plate.

“We have 508 acres at the plant, a very small percent of which actually has the plant occupying it – most of it’s just grass. We’re gonna be turning a lot of that into an area to grow food. And we’re gonna run that in partnership with some of the local universities through their agriculture programs to grow food locally on our site…and then that food’s gonna be served in our facility with students that are learning from top chefs we’re bringing in to run the food services in our facility, and we’re gonna provide incredible food to our plant team regardless of what part of the plant you work in,” Scaringe revealed.

“[That way]…there’s true equity. Every employee is part of this mission of bringing this facility back up. And that positive energy that we’re establishing at the plant, we want it to be a benchmark for how industrial systems are run – the collaboration, the communication between groups, between our other facilities.”

The conversation with Rich Roll and Alex Honnold primarily involved another part of the company’s psychology – helping to accelerate widespread adoption of renewable energy. Rivian has partnered with the Honnold Foundation to use the electric truck maker’s “second-life” auto batteries for a micro-grid solar system in Adjuntas, Puerto Rico. Through this project and others in the future, older battery cells that are no longer efficient for electric vehicles are repurposed into stationary energy storage units.

Adjuntas was selected as their first project site due to the town’s need for energy assistance after struggling in the wake of Hurricane Maria in 2017. The Honnold Foundation and Rivian will be using 135 kWh battery packs from R1T and R1S development vehicles for that particular grid project; however, cells going into Rivian’s production vehicles have been purposefully designed to have a “second life” in energy storage. The move towards energy projects marks a huge step for Rivian, signaling its expansion beyond the manufacture of all-electric luxury adventure vehicles.

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https://twitter.com/Rivian/status/1140348146339504129

Rivian’s first vehicle deliveries to customers are still planned for the end of 2020. Scaringe said during the event that around 800 members of their preorder community, i.e., reservation holders, were in attendance at the event with Roll and Honnold, so a further manufacturing update was provided with that in mind.

“There’s a lot of stuff happening [at the plant]. We’re moving equipment, we’re putting new equipment in. We’ve got amazingly talented people working day and night to bring that facility up and start delivering cars as quickly as possible,” he promised.

Watch RJ Scaringe, Alex Honnold, and Rich Roll discuss the Honnold Foundation and Rivian’s facility details in the video below:

Accidental computer geek, fascinated by most history and the multiplanetary future on its way. Quite keen on the democratization of space. | It's pronounced day-sha, but I answer to almost any variation thereof.

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Lufthansa Group to equip Starlink on its 850-aircraft fleet

Under the collaboration, Lufthansa Group will install Starlink technology on both its existing fleet and all newly delivered aircraft, as noted by the group in a press release.

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Credit: Lufthansa

Lufthansa Group has announced a partnership with Starlink that will bring high-speed internet connectivity to every aircraft across all its carriers. 

This means that aircraft across the group’s brands, from Lufthansa, SWISS, and Austrian Airlines to Brussels Airlines, would be able to enjoy high-speed internet access using the industry-leading satellite internet solution.

Starlink in-flight internet

Under the collaboration, Lufthansa Group will install Starlink technology on both its existing fleet and all newly delivered aircraft, as noted by the group in a press release

Starlink’s low-Earth orbit satellites are expected to provide significantly higher bandwidth and lower latency than traditional in-flight Wi-Fi, which should enable streaming, online work, and other data-intensive applications for passengers during flights.

Starlink-powered internet is expected to be available on the first commercial flights as early as the second half of 2026. The rollout will continue through the decade, with the entire Lufthansa Group fleet scheduled to be fully equipped with Starlink by 2029. Once complete, no other European airline group will operate more Starlink-connected aircraft.

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Free high-speed access

As part of the initiative, Lufthansa Group will offer the new high-speed internet free of charge to all status customers and Travel ID users, regardless of cabin class. Chief Commercial Officer Dieter Vranckx shared his expectations for the program.

“In our anniversary year, in which we are celebrating Lufthansa’s 100th birthday, we have decided to introduce a new high-speed internet solution from Starlink for all our airlines. The Lufthansa Group is taking the next step and setting an essential milestone for the premium travel experience of our customers. 

“Connectivity on board plays an important role today, and with Starlink, we are not only investing in the best product on the market, but also in the satisfaction of our passengers,” Vranckx said. 

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Tesla locks in Elon Musk’s top problem solver as it enters its most ambitious era

The generous equity award was disclosed by the electric vehicle maker in a recent regulatory filing.

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Credit: Duke University

Tesla has granted Senior Vice President of Automotive Tom Zhu more than 520,000 stock options, tying a significant portion of his compensation to the company’s long-term performance. 

The generous equity award was disclosed by the electric vehicle maker in a recent regulatory filing.

Tesla secures top talent

According to a Form 4 filing with the U.S. Securities and Exchange Commission, Tom Zhu received 520,021 stock options with an exercise price of $435.80 per share. Since the award will not fully vest until March 5, 2031, Zhu must remain at Tesla for more than five years to realize the award’s full benefit.

Considering that Tesla shares are currently trading at around the $445 to $450 per share level, Zhu will really only see gains in his equity award if Tesla’s stock price sees a notable rise over the years, as noted in a Sina Finance report.

Still, even at today’s prices, Zhu’s stock award is already worth over $230 million. If Tesla reaches the market cap targets set forth in Elon Musk’s 2025 CEO Performance Award, Zhu would become a billionaire from this equity award alone.

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Tesla’s problem solver

Zhu joined Tesla in April 2014 and initially led the company’s Supercharger rollout in China. Later that year, he assumed the leadership of Tesla’s China business, where he played a central role in Tesla’s localization efforts, including expanding retail and service networks, and later, overseeing the development of Gigafactory Shanghai.

Zhu’s efforts helped transform China into one of Tesla’s most important markets and production hubs. In 2023, Tesla promoted Zhu to Senior Vice President of Automotive, placing him among the company’s core global executives and expanding his influence beyond China. He has since garnered a reputation as the company’s problem solver, being tapped by Elon Musk to help ramp Giga Texas’s vehicle production. 

With this in mind, Tesla’s recent filing seems to suggest that the company is locking in its top talent as it enters its newest, most ambitious era to date. As could be seen in the targets of Elon Musk’s 2025 pay package, Tesla is now aiming to be the world’s largest company by market cap, and it is aiming to achieve production levels that are unheard of. Zhu’s talents would definitely be of use in this stage of the company’s growth.

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Tesla counters Norway’s VAT hike with dedicated consumer bonus

The move follows Tesla Norway’s stunning finish in 2025, where the company saw substantial sales during the final weeks of the year.

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Credit: Tesla Europe & Middle East/X

Tesla has rolled out a price incentive in Norway, effectively offsetting a notable VAT increase that hit electric vehicle buyers at the start of 2026.

The move follows Tesla Norway’s stunning finish in 2025, where the company saw substantial sales during the final weeks of the year.

A “Tesla bonus”

Once the VAT increase kicked in at the start of 2026, Tesla Norway’s sales cooled almost immediately, as noted in a CarUp report. Tesla’s response was swift, with the electric vehicle maker rolling out what it calls a “Tesla bonus.”

This bonus effectively cuts prices by up to 50,000 kronor across eight model variants. All versions of the Tesla Model Y qualify for the incentive, along with most Tesla Model 3 trims, save for the base entry-level model.

This means that for Tesla Norway’s best-selling vehicles, the bonus effectively restores pricing to pre-VAT levels. This blunts the impact of the new tax and makes Tesla’s vehicle offerings competitive again in Europe’s most EV-saturated market.

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Stabilizing demand

In addition to the “Tesla bonus,” the electric car maker is also offering a promotional interest rate for up to three years, with terms varying by model. The incentive applies to orders placed between January 9 and March 31, 2026, with delivery required by the end of the first quarter.

The stakes are high in Norway, where electric vehicles dominate new-car registrations. From the vehicles that were sold in 2025, 96% of new cars sold were fully electric. And from this number, Tesla and its Model Y made their dominance felt. This was highlighted by Geir Inge Stokke, director of OFV, who noted that Tesla was able to achieve its stellar results despite its small vehicle lineup.

“Taking almost 20% market share during a year with record-high new car sales is remarkable in itself. When a brand also achieves such volumes with so few models, it says a lot about both demand and Tesla’s impact on the Norwegian market,” Stokke stated.

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