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SpaceX competitor Blue Origin targets first Moon landing for 2023
Prospective SpaceX competitor and reusable rocket developer Blue Origin detailed its plans earlier this month to enable significant human presence on the Moon and announced a tentative schedule that could see the company begin experimental lunar landing tests of a multi-ton spacecraft just a few years from today – NET 2023.
Funded entirely with stock sales courtesy of founder Jeff Bezos’ lucrative position at the helm of Amazon (not to mention his status as the wealthiest human alive), Blue Origin receives roughly $1 billion annually to develop its space tourism-oriented New Shepard rocket and capsule (suborbital), the magnitudes-larger orbital New Glenn launch vehicle, and a number of other longer-term projects like human colonies in Earth orbit (including the Moon).
In answer to my question, @ac_charania said would evolve to reusable Blue Moon lander. Also under consideration is reusable New Glenn upper stage & faring. https://t.co/Dg3UTN9HU5
— Charles A. Lurio (@TheLurioReport) July 4, 2018
Think SpaceX in terms of ambition (and, perhaps, quality of workforce) but with essentially no existential motivation to field products quickly – framed a bit less flatteringly, Blue Origin moves very slowly when compared with SpaceX. The company was born a full two years before SpaceX and has been working on reusable rockets for at least as long, yet has less than ten launches of a genuinely reusable rocket to claim its own. That rocket, New Shepard, is a purely suborbital, single-stage vehicle intended to enable zero-gee tourism, and is downright minuscule when examined alongside Falcon 9 and Heavy.
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- Blue Origin’s BE-4 engine, the propulsion for New Glenn, seen conducting hot-fire tests in Texas. The engine’s nozzles is a full 6 feet (~1.8m) in diameter. (Blue Origin)
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- New Shepard ahead of Blue Origin’s most recent suborbital launch, the eighth completed so far. April 2018. (Blue Origin)
New Glenn, however, would truly catapult Blue Origin into a competitive position in the orbital launch business, placing them alongside companies like SpaceX, ULA, and Arianespace. Further, Blue appears to believe that it can design and produce New Glenn boosters capable of as many as 25 flights from the get-go, versus the three years SpaceX spent iteratively design and upgrading its Falcon 9 before arriving at a booster potentially capable of 10-100 reuses. New Glenn’s inaugural launch is currently scheduled for late 2020, and the impressive BE-4 methalox rocket engine powering its first stage is well into serious hot-fire testing, while the engine that will power New Glenn’s upper stage is already successfully flying (albeit as a sea-level variant) on New Shepard.
In a glance, Blue Origin undoubtedly has a lot going for it, although its confidence quite plainly outstrips its the achievements it can actually lay claim to at present. Nevertheless, the company’s Blue Moon project is clearly serious and will build heavily on the (hoped for) successes of New Shepard and New Glenn, integrating the hands-on experience and technologies developed over the course of building and launching both rockets. Presumably depending on New Glenn as the launch vehicle, Blue Origin stated on July 3 that its lunar lander – designed to deliver multiple tons of cargo to the Moon’s surface – could begin experimental Moon missions by 2023 and potentially even sooner if work proceeds exceptionally smoothly.
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- Blue Origin’s New Glenn rocket. (Blue Origin)
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- SpaceX’s BFR. (Gravitation Innovation/David Romax)
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- Credit: NASA-MSFC
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- Arianespace’s next-generation Ariane 6. (Arianespace)
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- ULA’s upcoming Vulcan rocket. (ULA)
Whether or not Blue Origin manages to make that extraordinarily aggressive scheduled and jumps from suborbital missions to giant orbital reusable rocket launches to multi-ton Moon landings in barely five years, the 2020s are lining up to be an extraordinarily exciting time for spaceflight. With any luck, a veritable fleet of next-generation rockets from Blue Origin, SpaceX, Arianespace, ULA, NASA, Japan, and five or more smaller commercial companies will complete their first launches over the next three years.
Meanwhile, heavyweights SpaceX and Blue Origin may find themselves in a whole different arena, racing to land payloads on the Moon (or perhaps on the Moon and Mars).
Elon Musk
Elon Musk: Tesla could be first to build AGI in humanoid form
Musk’s statement was shared in a post on social media platform X.
Elon Musk predicted that Tesla could become one of the developers of Artificial General Intelligence (AGI) in humanoid form. Musk’s statement was shared in a post on social media platform X.
In his post, Musk stated that “Tesla will be one of the companies to make AGI and probably the first to make it in humanoid/atom-shaping form.”
The comment comes as Tesla expands development of its Optimus humanoid robot.
During Tesla’s Q4 earnings report, Elon Musk stated that production of the Model S and Model X would be phased out at its Fremont, California, facility. The vehicles’ production line will then be converted to a pilot line for Optimus. Tesla is looking to produce 1 million units of the humanoid robots annually to start.
Musk has previously stated that Optimus could eventually function as a von Neumann probe. The concept, proposed by mathematician John von Neumann, describes a machine capable of replicating itself using planetary resources and sending those replicas to other worlds.
Optimus would likely only be able to achieve this potential if it manages to achieve Artificial General Intelligence.
Other leaders in the AI sector have also expressed strong expectations about AGI’s potential. Demis Hassabis, CEO of Google DeepMind, recently spoke about the technology at the India AI Impact Summit 2026, as noted in a Benzinga report.
“It’s going to be something like ten times the impact of the Industrial Revolution, but happening at ten times the speed,” Hassabis said.
Elon Musk’s recent comments about Tesla producing a product with AGI could hint at further collaboration among his companies. So far, Tesla is actively pursuing autonomous driving, but it is xAI that is pursuing AGI with its Grok program.
Considering that Elon Musk mentioned a Tesla humanoid product with AGI, it appears that an Optimus robot running xAI’s AI models could become a reality.
xAI had recently merged with SpaceX, though reports suggest that Elon Musk is also considering an even bigger merger for all his companies, including Tesla.
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Tesla influencers argue company’s polarizing Full Self-Driving transfer decision
Tesla maintains it will honor transfers for orders with initial delivery windows before the deadline and offers full deposit refunds otherwise, citing longstanding fine print that the program is “subject to change at any time.”
Tesla’s decision to tighten its Full Self-Driving (FSD) transfer promotion has ignited fierce debate among owners and enthusiasts.
The company quietly updated its terms in late February 2026, changing the eligibility from “order by March 31, 2026” to “take delivery by March 31, 2026.”
What began as a flexible incentive to boost sales, allowing buyers to transfer their paid FSD (Supervised) to a new vehicle, now excludes many, particularly Cybertruck owners facing delivery delays into summer or later.
Tesla maintains it will honor transfers for orders with initial delivery windows before the deadline and offers full deposit refunds otherwise, citing longstanding fine print that the program is “subject to change at any time.”
The reversal has polarized the Tesla community, with accusations of a “bait-and-switch” clashing against defenses of corporate pragmatism. Many owners who placed orders under the original wording feel betrayed, especially as production backlogs and new unsupervised FSD rollout complicate timelines.
However, Tesla has allowed them to cancel their orders and receive a refund.
Critics of the decision argue that the change disadvantages loyal customers who helped fund FSD development, calling it poor communication and a revenue grab as Tesla pivots toward subscriptions.
Popular influencers have amplified the divide. Whole Mars Catalog struck a measured but firm tone, acknowledging the original “order by” language but emphasizing Tesla’s right to adjust terms. He has continued to defend Tesla in this particular issue:
Sad to see so many fans trashing Tesla with such extreme language.
LIARS!!! PATHETIC!!! And if you aren’t as furious and angry as they are they are you’re “worshipping” and saying “they can do no wrong”.
Let’s get real here. They’re not liars. They offered FSD transfer to us… https://t.co/3Ay7vGaVR6
— Whole Mars Catalog (@wholemars) March 3, 2026
He criticized extreme backlash as “dramatization” and “spoiled kids,” noting the unsupervised FSD era and broader sales challenges make blanket transfers financially risky. Whole Mars advocated for polite outreach to CEO Elon Musk over the issue.
Rather than “calling them out”, I would simply say “Hey Elon, really hoped to be able to do FSD transfer on my cybertruck but the terms changed. Would really appreciate if Tesla could extend this to everyone who ordered before the terms changes”
that would probably work
— Whole Mars Catalog (@wholemars) March 3, 2026
In a contrasting perspective, Dirty TesLA voiced sharper frustration, posting that blocking transfers feels “crazy” and distancing himself from “people that want to worship a corporation and say they can do no wrong.” His stance resonated with owners who view the policy flip as disrespectful to early adopters.
Popular Tesla influencer Sawyer Merritt captured the frustration felt by thousands. In a widely shared thread viewed over 700,000 times, Merritt detailed how pre-change Cybertruck orders now risk losing FSD eligibility unless their initial delivery window falls before March 31.
It’s not a contradiction, it’s a change in policy that Tesla just made an hour ago. I am trying to check if the change is retroactive to all existing orders, including Cybertruck AWD orders, because if it is, that sucks big time.
— Sawyer Merritt (@SawyerMerritt) February 28, 2026
The controversy underscores deeper tensions—between Tesla’s need for revenue discipline and owners’ expectations of goodwill. As FSD evolves toward unsupervised capability, the community remains split: some see the change as necessary business, others as a broken promise. Whether Tesla reconsiders under pressure or holds firm remains to be seen, but it does not appear they are planning to budge.
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Tesla Semi’s latest adoptee will likely encourage more of the same
Public visibility matters. When shoppers see a trusted name like Ralph’s running clean, high-tech trucks on public roads, skepticism fades. Competitors such as Albertsons, which pre-ordered Semis years ago, and other chains chasing ESG targets now have proof that electric autonomy works in real-world grocery fleets.
The latest adoptee of the Tesla Semi will likely encourage more businesses in the same realm to adopt the all-electric Class 8 truck, as a new company utilizing the Semi has been spotted in Southern California.
A sleek, futuristic Tesla Semi truck branded for Ralph’s Supermarkets was spotted cruising a Los Angeles highway in a viral 13-second dashcam video posted March 2, by X user ChargePozitive.
Tesla Semi Truck in the wild pic.twitter.com/SnQY8ShMMJ
— ChargePozitive ⚡️➕ (@ChargePozitive) March 2, 2026
This sighting confirms Kroger’s March 2025 partnership with Tesla to deploy up to 500 autonomous electric Semis.
While the initial announcement targeted Midwest supply chains, the California appearance under the Ralph’s banner shows the program expanding to Kroger’s West Coast operations. Ralph’s, a staple for millions of Southern California shoppers, is now hauling groceries with the Semi, which has zero tailpipe emissions and claims up to 500 miles of range per charge.
Tesla Semi pricing revealed after company uncovers trim levels
The timing could not be better for sustainable logistics. Traditional trucking accounts for a massive share of retail emissions, but Tesla’s Semi slashes fuel and maintenance costs while leveraging full autonomy to ease driver shortages and improve safety.
Tesla’s expanding Megacharger network, including new sites along major freight corridors and partnerships like the recently-announced one with Pilot Travel Centers, is removing range anxiety and making nationwide scaling realistic. There’s still a long way to go, but things are moving in the right direction.
Public visibility matters. When shoppers see a trusted name like Ralph’s running clean, high-tech trucks on public roads, skepticism fades. Competitors such as Albertsons, which pre-ordered Semis years ago, and other chains chasing ESG targets now have proof that electric autonomy works in real-world grocery fleets.
PepsiCo’s successful pilots already demonstrated viability, and Ralph’s sighting adds retail credibility.
As Tesla ramps high-volume Semi production through 2026, this isn’t an isolated curiosity. Instead, it’s a catalyst. More grocers adopting the platform will accelerate industry-wide decarbonization, cut operating expenses, and deliver tangible environmental wins.
The future of sustainable supply chains is already on the highway, and Ralph’s just made it impossible to ignore.
Moving forward, Tesla hopes to expand the Semi program into other regions, including Europe, which CEO Elon Musk recently said is a total possibility next year.
Elon Musk: Tesla could be first to build AGI in humanoid form
Tesla influencers argue company’s polarizing Full Self-Driving transfer decision
