News
SpaceX, Rocket Lab, ULA all have rocket launches planned this weekend
The final weekend of August 2020 is shaping up to be an exciting one in the world of rocket launching. United Launch Alliance (ULA) looks to kick off weekend activities early on Saturday morning with the launch of its Delta IV Heavy rocket carrying a classified satellite payload for the National Reconnaissance Office at 2:04 am EDT (0604 UTC) from Cape Canaveral Air Force Station’s Space Launch Complex 37. Following a successful ULA launch, the weekend’s activity will kick into high gear. Even SpaceX founder and CEO, Elon Musk, agrees that this weekend could be “intense” as stated in a post to his Twitter account Friday, August 28.
Good chance something will slip, but, yeah, Sunday is intense— Elon Musk (@elonmusk) August 28, 2020
According to weather Launch Mission Execution Forecasts provided by the 45th Weather Squadron and confirmed via the company’s Twitter account, SpaceX aims to get two Falcon 9’s launched from the Florida coast just nine hours apart. The company also has a possible flight test of its Starship prototype vehicle on the books from Boca Chica, Texas this weekend. Rocket Lab looks to join in the launching activity with the return to flight mission of its Electron rocket following the wrap-up of its recent in-flight anomaly investigation.
Pending Range availability, targeting back-to-back Falcon 9 launches from Florida on Sunday, August 30—another flight of Starlink from LC-39A at 10:12 a.m. EDT followed by the SAOCOM 1B mission from SLC-40 at 7:18 p.m. EDT pic.twitter.com/uV9MN2Nq2X— SpaceX (@SpaceX) August 28, 2020
SpaceX can only launch this weekend if ULA does too
As SpaceX and ULA both launch from what is referred to as the eastern range – the location of all launches originating from Cape Canaveral Air Force Station or Kennedy Space Center – only one launch provider can be supported at a time by the 45th Space Wing and 45th Weather Squadron which oversee eastern range operations.
As a part of the reservation process ahead of securing a launch date with the eastern range, each launch provider chooses a targeted launch date and secures a number of back-up launch opportunities should a delay occur.
In the case of ULA’s NROL-44 mission, a primary launch opportunity and two back-up opportunities – 24 hours and 48 hours after the initial launch attempt – have been identified. This means that should the Delta IV Heavy suffer another critical issue resulting in a delay during its Saturday, August 29 primary launch attempt, both of SpaceX’s Falcon 9 launch opportunities will be delayed as well.
ULA’s NROL-44 Delta IV Heavy carries a classified satellite payload for the National Reconnaissance Office, a national security division of the United States government. As such, the NROL-44 mission is a matter of national security and takes precedence over both SpaceX’s internal Starlink mission and SAOCOM-1B payload for customer Comisión Nacional de Actividades Espaciales, Argentina’s national space agency.
If the ULA NROL-44 mission is delayed through both back-up launch opportunities SpaceX, presumably, would have to wait until no earlier than Tuesday, September 1 to launch a Falcon 9.
Rocket Lab “I Can’t Believe It’s Not Optical”
While SpaceX will have to wait for ULA’s Delta IV Heavy to clear its pad before attempting either of the planned Falcon 9 launches, Rocket Lab will attempt the return to flight mission of its Electron rocket – the fourteenth flight overall – regardless (weather permitting).
The launch attempt initially scheduled for 11:04pm ET (0304 UTC) Friday, August 28 was rescheduled due to high winds and heavy cloud cover over Launch Complex-1A in Mahia, New Zealand. The next available launch attempt at 11:05 pm ET Sunday, August 30 (0305 UTC Monday, August 31) lines up for Electron to take off just four hours after SpaceX’s SAOCOM-1B mission.
Launch Update: Ground winds remain high at LC-1 tomorrow, so we're now targeting no earlier than Aug 31 UTC for the #ICantBelieveItsNotOptical mission. 🚀🛰️
Mission info https://t.co/zI36drt64x
Launch timing:
ET: 23:05, Aug 30
PT: 20:05, Aug 30
NZT: 15:05, Aug 31 pic.twitter.com/2RRwpxhDSl— Rocket Lab (@RocketLab) August 28, 2020
Following an in-flight anomaly during Electron’s thirteenth mission in July, Rocket Lab was forced to stand down from active launching status to complete a full investigation into the incident. In about a month’s time, Rocket Lab was able to track down and remedy an overheating issue with a single electrical connection on Electron’s second stage.
After receiving clearance from the Federal Aviation Administration to resume operational launches, Rocket Lab has announced that Electron’s fourteenth flight -nicknamed “I Can’t Believe It’s Not Optical” – will be a dedicated mission for Capella Space, a California-based company that utilizes Earth observation data to provide information services.
According to a statement provided by Rocket Lab, the satellite payload called “Sequoia” is “a single 100 kg class microsatellite which will be the first publicly available satellite in the company’s commercial Synthetic Aperture Radar (SAR) constellation.”
A big goal of Rocket Lab’s is to join competitor SpaceX in a class of launchers that regularly recovers and reuses orbital-class boosters. Rocket Lab intends to catch an Electron first-stage booster in-flight once it has been dispensed by catching the falling booster’s parachute canopy with a grappling hook secured to a helicopter.
However, the company has stated that a full-scale demonstration of this effort is targeted for no earlier than the seventeenth mission of Electron currently slated to occur in Fall 2020.
If all proceeds as planned, this weekend could end up as a launchfest of rockets and spaceship prototypes. At the time of publishing, all is proceeding as expected for ULA’s Delta IV Heavy launch attempt and the weather looks good on Saturday, August 29.
ULA has confirmed that the previous issues that caused a launch attempt delay have all been cleared and weather outlook remains at an 80% chance of favorable launching conditions.
The launch attempt will be streamed live and is expected to begin at 1:43 am EDT (0543 UTC) on the company’s website or viewed below.
https://www.youtube.com/watch?v=Fx5GjjCtcgo&feature=youtu.be
News
Tesla Semi is already winning over truck drivers
The consensus among participants is clear: the Semi feels quieter, quicker, and far less physically demanding than diesel rigs while delivering three times the power and dramatically lower operating costs.
Tesla’s all-electric Semi is proving more than just a flashy concept as it is winning converts among the professionals who know trucks best.
As fleets roll out Pilot Programs for Tesla across North America, drivers are raving about the Class 8 electric truck’s unique features, including a centered driver’s seat, massive touchscreen visibility, instant torque, and absence of gear-shifting fatigue.
These features are transforming long days behind the wheel into noticeably easier, less stressful shifts.
Tesla Semi pricing revealed after company uncovers trim levels
In a recent Wall Street Journal profile of early pilots, Dakota Shearer of IMC Logistics described backing out of a tight spot he had mistakenly entered:
“I backed right out of there, no problem. It’s like I’d never done it in the first place. That right there showed me that the technology the Tesla has makes a big difference.”
His colleague Angel Rodriguez of Hight Logistics, who switched from a 13-speed diesel, agreed:
“It’s just easier on your body. It’s less stressful because you’re not really having to engage the clutch and the stick shift.”
Veteran drivers in other tests echo the same enthusiasm. Tom Sterba, a Senior Driver at Saia, spent days testing the Semi and came away impressed with the navigation and overall feel:
“The navigation systems in these trucks are just unbelievable. That’s what I love about it.”
Sterba summed up the experience with a line that has since gone viral among trucking circles:
“I hope I retire in this truck.”
Pilot programs with ArcBest, thyssenkrupp Supply Chain Services, and Mone Transport delivered similar feedback. Drivers consistently praised the center-seat layout for eliminating blind spots, the smooth acceleration, and the overall comfort and safety.
Real-world data backed the hype, as ArcBest logged thousands of miles at efficient consumption rates, even over the challenging routes, like Donner Pass, while other fleets beat Tesla’s own efficiency targets.
The consensus among participants is clear: the Semi feels quieter, quicker, and far less physically demanding than diesel rigs while delivering three times the power and dramatically lower operating costs.
The latest chapter in the Semi’s story arrived just days ago on Jay Leno’s Garage, as Leno became the first outsider to drive the updated long-range production model, joined by Tesla Chief Designer Franz von Holzhausen, and Semi Program Director Dan Priestley.
Tesla reveals various improvements to the Semi in new piece with Jay Leno
The episode revealed major upgrades heading to volume production this year: the truck sheds roughly 1,000 pounds, adopts a 48-volt architecture, switches to fully electric steering with Cybertruck-derived actuators, and uses 4680 battery cells engineered for an over-one-million-mile lifespan.
Aerodynamics improved, enabling a 500-mile range on the long-haul version, and about 325 miles on the shorter-wheelbase standard-range model. Megachargers can now deliver up to 1.2 megawatts, adding roughly 300 miles in about 30 minutes.
Leno hauled heavy loads and marveled at the turning radius and effortless power delivery. “I don’t feel like I’m pulling anything,” he said during the episode.
With hundreds of Semis already accumulating over 13.5 million fleet miles and high uptime, the future of heavy-duty trucking looks electric. Drivers are giving raving reviews, and they’re ready to climb aboard the electric trucking industry for good.
Investor's Corner
Tesla and SpaceX to merge in 2027, Wall Street analyst predicts
The move, Ives argues, is no longer a distant possibility but a logical next step, fueled by deepening operational ties, shared AI ambitions, and Elon Musk’s vision for dominating the next era of technology.
Tesla and SpaceX are two of Elon Musk’s most popular and notable companies, but a new note from one Wall Street analyst claims the two companies will become one sometime next year, as 2027 could see the dawn of a new horizon.
In a bold new research note, Wedbush analyst Dan Ives has reaffirmed his long-standing prediction: Tesla and SpaceX will merge in 2027.
The move, Ives argues, is no longer a distant possibility but a logical next step, fueled by deepening operational ties, shared AI ambitions, and Elon Musk’s vision for dominating the next era of technology.
He writes:
“Still Expect Tesla and SpaceX to Merge in 2027. We continue to believe that SpaceX and Tesla will eventually merge into one company in 2027 with the groundwork already in place for both operations to become one organization. Tesla already owns a stake in SpaceX after the company’s $2 billion investment in xAI got converted to SpaceX shares following SpaceX’s acquisition of xAI earlier this year initially tying both of Musk’s ventures closer together but still represents <1% of SpaceX’s expected valuation. The recent announcement of a joint Terafab facility between SpaceX and Tesla further ties both operations together making it more feasible to merge operations given the now existing overlap being built out across the two with this the first step.”
The groundwork is already being laid. Earlier this year, SpaceX acquired xAI, converting Tesla’s $2 billion investment in the AI startup into a small equity stake, less than 1 percent, in SpaceX.
Regulatory filings cleared the transaction in March 2026, formally linking the two Musk-led companies financially for the first time. Then came the announcement of a joint TERAFAB facility in Austin, Texas: two advanced chip factories, one dedicated to Tesla’s AI needs for vehicles and Optimus robots, the other targeting space-based data centers.
Elon Musk launches TERAFAB: The $25B Tesla-SpaceXAI chip factory that will rewire the AI industry
Ives calls Terafab the “first step” toward full operational integration.
SpaceX’s impending IPO, expected as soon as mid-June 2026, will turbocharge these plans. The company aims to raise approximately $75 billion at a roughly $1.75 trillion valuation, far exceeding earlier estimates.
Proceeds will fund Starship rocket flights, a NASA-contracted lunar base, expanded Starlink services across maritime, aviation, and direct-to-mobile applications, and crucially, orbital AI infrastructure
A major driver is the exploding demand for AI compute. U.S. data centers are projected to consume 470 TWh of electricity by 2030, constrained by power grids and land.
🚨 Wedbush’s Dan Ives says that Tesla and SpaceX will merge in 2027. SpaceX will IPO soon, his new note says:
“According to media reports, SpaceX could file a prospectus for an IPO imminently with the goal of raising ~$75 billion above the prior expectation of ~$50 billion…
— TESLARATI (@Teslarati) March 27, 2026
SpaceX’s strategy, launching millions of solar-powered satellites to host data centers in orbit, bypasses Earth’s energy bottlenecks. Solar energy captured in space avoids atmospheric losses and day-night cycles, offering a scalable solution for AI training and inference.
The xAI acquisition ties directly into this vision, positioning the combined entity as a leader in extraterrestrial computing.
The merger would create a formidable conglomerate spanning electric vehicles, robotics, satellite communications, human spaceflight, and defense.
Ives highlights SpaceX’s role in the Trump administration’s “Golden Dome” missile defense shield, which would leverage Starlink satellites for tracking.
For Tesla, access to SpaceX’s launch cadence and orbital assets could accelerate autonomous driving, Robotaxi fleets, and Optimus deployment.
Musk, who has signaled his desire to own roughly 25 percent of Tesla to steer its AI future, views the combination as essential to overcoming fragmented regulatory scrutiny from the FTC and DOJ.
Challenges remain. Antitrust hurdles could delay or reshape the deal, and shareholder approvals on both sides would be required. Yet Ives remains bullish, maintaining an Outperform rating on Tesla with a $600 price target, implying substantial upside from current levels. The analyst sees the merger as the “holy grail” for consolidating Musk’s disruptive tech empire.
If realized, a 2027 Tesla-SpaceX union would not only reshape corporate boundaries but redefine humanity’s trajectory in AI and space exploration. It would mark the moment two pioneering companies become one unstoppable force, pushing the limits of what’s possible on Earth and beyond.
News
Tesla ‘Killer’ heads to the graveyard as AFEELA taps out
SHM has officially discontinued development of its highly anticipated AFEELA electric vehicles. On March 25, the joint venture between Sony and Honda announced it would halt the AFEELA 1 luxury sedan and a planned SUV model.
There have been many Tesla “Killers” over the years, all of which have either failed to dethrone the automaker from its dominance in the United States, or even make it to the market altogether.
The Sony Honda Mobility (SHM) project, known as AFEELA, is the latest to make it to the grave, as the company announced its intentions to abandon the project earlier this week, Bloomberg reported.
SHM has officially discontinued development of its highly anticipated AFEELA electric vehicles. On March 25, the joint venture between Sony and Honda announced it would halt the AFEELA 1 luxury sedan and a planned SUV model.
🚗 Tesla Killers Graveyard:
Sony-Honda AFEELA
The sleek, AI-packed luxury sedan with PlayStation integration. Officially cancelled in March 2026 after Honda scaled back its EV plans.Fisker Ocean
Stylish SUV with solar roof promises. Company filed for bankruptcy in 2024 amid… https://t.co/Om14UhISOy— TESLARATI (@Teslarati) March 26, 2026
The decision follows Honda’s March 12 reassessment of its electrification strategy, which scrapped several upcoming EV programs amid slowing demand, high costs, and shifting market conditions.
SHM stated that it could no longer rely on key Honda technologies and manufacturing assets, leaving “no viable path forward.” Reservation fees for early buyers in California are being fully refunded, and the joint venture’s future is now under review.
Launched with fanfare in 2022, the AFEELA was positioned as a tech-forward premium EV blending Honda’s engineering reliability with Sony’s entertainment and AI expertise.
Prototypes featured advanced autonomous driving systems, immersive in-cabin displays, and even PlayStation integration, earning it early media labels as a potential “Tesla Killer.”
Priced around $90,000, the sedan was slated for limited production at Honda’s Ohio plant with deliveries targeted for late 2026. Industry watchers saw it as a serious challenger to Tesla’s dominance in software, connectivity, and premium appeal.
Yet, like many ambitious EV projects, it fell victim to broader industry headwinds: softening consumer demand, persistent high interest rates, and intense competition from established players.
The AFEELA joins a long list of vehicles once hyped as “Tesla Killers” that failed to deliver. In the late 2010s, Fisker’s second act, the Ocean SUV, promised stylish design and solid-state battery tech but collapsed into bankruptcy in 2024 after production delays, quality issues, and financial shortfalls.
Faraday Future poured billions into the FF 91 luxury sedan, touting it as a hyper-tech rival with unmatched performance and features; the company delivered fewer than 100 vehicles before fading into obscurity.
Lordstown Motors’ Endurance electric pickup generated massive pre-order buzz and Wall Street excitement but imploded after exaggerated range claims, a factory sale, and eventual bankruptcy.
Even Lucid Motors’ Air sedan, frequently called a Tesla slayer for its superior range and luxury, has struggled with sluggish sales and missed growth targets despite strong reviews.
Rivian’s R1T and R1S trucks enjoyed similar early acclaim and a blockbuster IPO, yet production ramp-up challenges and profitability woes have prevented it from dethroning Tesla.
The AFEELA’s quiet demise underscores a harsh reality in the EV sector. While Tesla’s first-mover advantage in software, charging infrastructure, and brand loyalty remains formidable, legacy automakers and tech newcomers alike continue to underestimate the complexities of scaling affordable, desirable electric vehicles.
As market realities force tough choices, the graveyard of “Tesla Killers” grows longer, another reminder that innovation alone is rarely enough to topple an established leader.