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SpaceX, Rocket Lab, ULA all have rocket launches planned this weekend
The final weekend of August 2020 is shaping up to be an exciting one in the world of rocket launching. United Launch Alliance (ULA) looks to kick off weekend activities early on Saturday morning with the launch of its Delta IV Heavy rocket carrying a classified satellite payload for the National Reconnaissance Office at 2:04 am EDT (0604 UTC) from Cape Canaveral Air Force Station’s Space Launch Complex 37. Following a successful ULA launch, the weekend’s activity will kick into high gear. Even SpaceX founder and CEO, Elon Musk, agrees that this weekend could be “intense” as stated in a post to his Twitter account Friday, August 28.
Good chance something will slip, but, yeah, Sunday is intense— Elon Musk (@elonmusk) August 28, 2020
According to weather Launch Mission Execution Forecasts provided by the 45th Weather Squadron and confirmed via the company’s Twitter account, SpaceX aims to get two Falcon 9’s launched from the Florida coast just nine hours apart. The company also has a possible flight test of its Starship prototype vehicle on the books from Boca Chica, Texas this weekend. Rocket Lab looks to join in the launching activity with the return to flight mission of its Electron rocket following the wrap-up of its recent in-flight anomaly investigation.
Pending Range availability, targeting back-to-back Falcon 9 launches from Florida on Sunday, August 30—another flight of Starlink from LC-39A at 10:12 a.m. EDT followed by the SAOCOM 1B mission from SLC-40 at 7:18 p.m. EDT pic.twitter.com/uV9MN2Nq2X— SpaceX (@SpaceX) August 28, 2020
SpaceX can only launch this weekend if ULA does too
As SpaceX and ULA both launch from what is referred to as the eastern range – the location of all launches originating from Cape Canaveral Air Force Station or Kennedy Space Center – only one launch provider can be supported at a time by the 45th Space Wing and 45th Weather Squadron which oversee eastern range operations.
As a part of the reservation process ahead of securing a launch date with the eastern range, each launch provider chooses a targeted launch date and secures a number of back-up launch opportunities should a delay occur.
In the case of ULA’s NROL-44 mission, a primary launch opportunity and two back-up opportunities – 24 hours and 48 hours after the initial launch attempt – have been identified. This means that should the Delta IV Heavy suffer another critical issue resulting in a delay during its Saturday, August 29 primary launch attempt, both of SpaceX’s Falcon 9 launch opportunities will be delayed as well.
ULA’s NROL-44 Delta IV Heavy carries a classified satellite payload for the National Reconnaissance Office, a national security division of the United States government. As such, the NROL-44 mission is a matter of national security and takes precedence over both SpaceX’s internal Starlink mission and SAOCOM-1B payload for customer Comisión Nacional de Actividades Espaciales, Argentina’s national space agency.
If the ULA NROL-44 mission is delayed through both back-up launch opportunities SpaceX, presumably, would have to wait until no earlier than Tuesday, September 1 to launch a Falcon 9.
Rocket Lab “I Can’t Believe It’s Not Optical”
While SpaceX will have to wait for ULA’s Delta IV Heavy to clear its pad before attempting either of the planned Falcon 9 launches, Rocket Lab will attempt the return to flight mission of its Electron rocket – the fourteenth flight overall – regardless (weather permitting).
The launch attempt initially scheduled for 11:04pm ET (0304 UTC) Friday, August 28 was rescheduled due to high winds and heavy cloud cover over Launch Complex-1A in Mahia, New Zealand. The next available launch attempt at 11:05 pm ET Sunday, August 30 (0305 UTC Monday, August 31) lines up for Electron to take off just four hours after SpaceX’s SAOCOM-1B mission.
Launch Update: Ground winds remain high at LC-1 tomorrow, so we're now targeting no earlier than Aug 31 UTC for the #ICantBelieveItsNotOptical mission. 🚀🛰️
Mission info https://t.co/zI36drt64x
Launch timing:
ET: 23:05, Aug 30
PT: 20:05, Aug 30
NZT: 15:05, Aug 31 pic.twitter.com/2RRwpxhDSl— Rocket Lab (@RocketLab) August 28, 2020
Following an in-flight anomaly during Electron’s thirteenth mission in July, Rocket Lab was forced to stand down from active launching status to complete a full investigation into the incident. In about a month’s time, Rocket Lab was able to track down and remedy an overheating issue with a single electrical connection on Electron’s second stage.
After receiving clearance from the Federal Aviation Administration to resume operational launches, Rocket Lab has announced that Electron’s fourteenth flight -nicknamed “I Can’t Believe It’s Not Optical” – will be a dedicated mission for Capella Space, a California-based company that utilizes Earth observation data to provide information services.
According to a statement provided by Rocket Lab, the satellite payload called “Sequoia” is “a single 100 kg class microsatellite which will be the first publicly available satellite in the company’s commercial Synthetic Aperture Radar (SAR) constellation.”
A big goal of Rocket Lab’s is to join competitor SpaceX in a class of launchers that regularly recovers and reuses orbital-class boosters. Rocket Lab intends to catch an Electron first-stage booster in-flight once it has been dispensed by catching the falling booster’s parachute canopy with a grappling hook secured to a helicopter.
However, the company has stated that a full-scale demonstration of this effort is targeted for no earlier than the seventeenth mission of Electron currently slated to occur in Fall 2020.
If all proceeds as planned, this weekend could end up as a launchfest of rockets and spaceship prototypes. At the time of publishing, all is proceeding as expected for ULA’s Delta IV Heavy launch attempt and the weather looks good on Saturday, August 29.
ULA has confirmed that the previous issues that caused a launch attempt delay have all been cleared and weather outlook remains at an 80% chance of favorable launching conditions.
The launch attempt will be streamed live and is expected to begin at 1:43 am EDT (0543 UTC) on the company’s website or viewed below.
https://www.youtube.com/watch?v=Fx5GjjCtcgo&feature=youtu.be
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.
After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.
By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.
Tesla revamps in-house vinyl wrap service with better pricing
It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.
However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:
Tesla has made a LOT of changes to its online shop recently — price increases, price cuts, new options, and several products being removed entirely.
Some of the biggest increases are wheel covers. 👀
📈 PRICE INCREASES
• 2017-2023 | Model 3 Aero Wheel Cover — Style: Refresh…— Phoenix Self-Driving 🐦🔥 (@PhoenixFSD) August 25, 2026
Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.
However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.
Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.
Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.
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Tesla Robotaxi fleet gets a brain upgrade ahead of Cybercab launch event
Tesla’s Robotaxi service now runs longer hours nationwide as its unsupervised fleet quietly grows larger.
Tesla’s Robotaxi service just got easier to catch, with the company’s official Robotaxi account noting that rides are now available from 6 a.m. to 10 p.m., seven days a week, across its operating footprint. The account also said its unsupervised fleet is “a lot bigger” than before, though without specifics. The bigger change is what Tesla says upgraded intelligence in vehicle distribution and routing is what’s actually cutting wait times, not a new Full Self-Driving version.
While Tesla did not name the team behind the upgrade, the language points to its AI and fleet software group rather than the driving stack itself. Vehicle distribution and routing in Robotaxi has functioned mostly as a dispatch problem with the software deciding which idle car goes to which rider, and how far it has to travel to get there. “Upgraded intelligence” suggests a smarter version of that dispatch logic, likely using demand forecasting to position idle cars near where riders are about to request them rather than reacting once a request comes in. Tesla’s AI division has built similar prediction systems for other parts of the business, including the neural networks that power FSD itself, so applying that same approach to fleet logistics would be a natural extension rather than a new discipline for the team.
Robotaxi now runs 6am to 10pm, 7 days/week
Unsupervised fleet is a lot bigger
Also, upgraded intelligence in vehicle distribution & routing means you wait less pic.twitter.com/UFZ4bqg2dZ
— Tesla Robotaxi (@robotaxi) August 26, 2026
Tesla is also about a week away from a separate robotaxi milestone. The company plans to launch Cybercab, its purpose built two seat robotaxi with no steering wheel or pedals, in Austin on September 3. Cybercab has been giving employees rides on public and private roads for weeks, and the September event is expected to fold those vehicles into the existing Robotaxi fleet within days of the launch.
Thank you so much @Tesla for inviting us to the Cybercab launch in Austin! 🤠 pic.twitter.com/F1rAR8zd5O
— TESLARATI (@Teslarati) August 22, 2026
Austin previously ran Robotaxi from 6 a.m. to 2 a.m. as of last September, a schedule set before the service expanded into Dallas, Houston, Miami, Tampa, Orlando and the Bay Area. Wednesday’s post did not specify whether that extended overnight window still applies in Austin specifically or whether 6 a.m. to 10 p.m. is now the standard across every market. Tesla’s post, visible on its official Robotaxi account, framed the change simply as fewer riders waiting around for a car.
Whether the wider hours hold once Cybercab enters the fleet next week is the next thing worth watching. Tesla has tended to expand Robotaxi in increments, first geofence, then hours, then fleet size, and each step so far has arrived without much advance notice.
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Tesla Cybercab uses a unique strategy for picking up the right rider
