News
SpaceX Starbase construction takes priority as next orbital Starship, Super Heavy pair come together
As SpaceX teams slowly prepare the first orbital-class Starship and Super Heavy booster for the next-generation rocket’s first full-stack launch, the company has simultaneously begun assembling a second ship/booster pair. However, it’s clear that orbital pad construction remains a priority.
Known as Ship 20 and Booster 4, the two stages of the first orbital-class Starship first arrived at the launch site in early August. Only eight weeks later has Starship S20 finally become the first of the pair to attempt and complete one of two crucial proof tests, opening the door for one or several Raptor static fires in the coming week or two. Meanwhile, Booster 4 has had all 29 of its Raptor engines installed, uninstalled, and reinstalled and twice been placed on and removed from Starbase’s orbital launch mount in the same time frame but has yet to attempt any proof testing.
Despite the apparent delays and challenges slowing Ship 20 and Booster 4’s test debuts and two plodding FAA reviews that appear all but guaranteed to preclude an orbital launch attempt in 2021, though, SpaceX has recently begun assembling a second two-stage Starship.
Save for Starhopper back in 2019, no Starship or Super Heavy prototype has spent nearly as long at the launch site without a single test as Ship 20 and Booster 4 have. To an extent, there have likely been some technical delays while assembling, outfitting, and working with two first-of-their-kind prototypes. Still, the difference between past vehicles like Starship SN15 and Super Heavy Booster 3 are so stark that some portion of the testing delays almost has to be a conscious decision made by SpaceX.
To be able to fully proof and static fire test Super Heavy B4, SpaceX first needs to plumb, wire, and outfit Starbase’s orbital launch mount and complete a majority of the orbital pad’s massive tank farm. However, the orbital pad and its many unfinished systems are situated just a thousand (~300m) east of the suborbital launch site and Starship test facilities, which are complete and ready for testing. To test a Starship at those facilities, SpaceX has to entirely clear the pad of personnel – now several hundred people at the peak of construction – for 6-12+ hours.
The implication is that SpaceX management effectively chose to rip off the bandage now rather than later, sacrificing timely testing of Starship S20 to allow a near-total focus on orbital pad construction and activation over the last ~8 weeks. It’s hard to say if that’s paid off but the fact that SpaceX has chosen this particular moment to begin assembling the next orbital-class Starship and Super Heavy suggests that a clearer plan is starting to come together.
B4/S20, meet B5/S21
Parts of Starship S21 and Super Heavy B5 have been floating around Starbase’s build site for weeks. There was a multi-week period, for example, where the site’s massive high bay was effectively unused – clearly a conscious choice given SpaceX’s history of Starship prototype production earlier this year and late last. Parts of Super Heavy B5 were likely ready for assembly (i.e. stacking) by mid to late August. The ‘mid bay’ used for Starship tank section assembly has been similarly underutilized for even longer – only recently accepting its first Starship S21 section after supporting assembly of the orbital pad’s final storage tank.
Instead, Booster 5 stacking began around September 15th. At the current rate of assembly, which has slowed down considerably in the last week, SpaceX’s second flightworthy Super Heavy could reach its full 69m (~225 ft) height as early as mid-October. Starship S20 likely won’t be far behind. Further, thanks to SpaceX’s preferred style of continuous improvement, Booster 5 and Ship 21 production already appear well on track to outpace Booster 4 and Ship 20. With B5, rather than installing a range of external equipment (avionics, wiring, plumbing) after assembly is finished, SpaceX appears to be completing some of those subsystems during stacking, potentially speeding up final assembly by 1-2+ weeks. With S21, SpaceX has begun outfitting the Starship’s nose cone with heat shield tiles far earlier in the assembly process than it did with S20.
Given that it has taken SpaceX the better part of a month to finish and spot-fix Starship S20’s heat shield since the prototype’s second trip to the test site, taking those lessons learned to heart and getting Starship S21’s heat shield installation right on the first try could cut weeks from final assembly.
In the meantime, after completing Ship 20’s first cryoproof test on September 29th, SpaceX will hopefully be able to kick off the first six-engine Raptor static fire test campaign within the next week or so. With any luck, the start of B5/S21 assembly also means that the orbital launch pad is nearly ready to support Super Heavy B4’s first proof tests, even if static fires with anything close to a full set of 29 Raptors appear to be weeks away. Regardless, it looks like it won’t be long before SpaceX will be juggling two pairs of orbital-class Starships and Super Heavy boosters.
News
Tesla loses Director who designed one of the company’s best features
Thomas Dmytryk, who has spent over 11 years with Tesla and helped to develop Over-the-Air updates and the company’s vehicles’ ability to utilize them to improve, has decided to leave.
Tesla has lost the director who designed one of the company’s best features: Over-the-Air updates.
Thomas Dmytryk, who has spent over 11 years with Tesla and helped to develop Over-the-Air updates and the company’s vehicles’ ability to utilize them to improve, has decided to leave. In a lengthy statement on LinkedIn, Dmytryk said that he’s “closing the book.” He had nothing but good things to say:
“After 11 incredible years at Tesla, I’m closing the book. It’s been the ride of a lifetime: always on the news, innovating relentlessly, constantly pushing the limits. Tesla is THE place for talented, passionate people. I feel insanely lucky to have been part in that culture for so long.”
It appears the intense lifestyle of developing and creating intensively for so long might have caught up to Dmytryk, who did not give his definitive plans for the future, and it appears he may be taking some time off before jumping into a new venture:
“The future? Extremely bright. Ambitions intact, just getting started as a transformative company that could elevate billions of lives. So why leave now?! Human life’s always been my North Star, right now I need to be with mines. I’ve always admired Tesla’s top leadership and vision. But what I’ve always found incredible is the tenacity, brilliance and devotion of people on the front line. YOU make Tesla unstoppable. I wish you all the best and of course EPIC wins.”
The move was first reported by NotaTeslaApp.
Over-the-Air updates are among Tesla’s best features. They are used to improve the Full Self-Driving suite, add features, remedy recalls, and more. Many vehicles have the ability to receive OTA updates, as I did in a Ford Bronco previous to my Model Y. However, Tesla does them better than anyone else: they’re seamless, effective, and frequent. Your car always improves.
The move is a blow to Tesla, of course, considering Dmytryk’s massive contribution to the company and extremely long tenure spent, but not something that is overwhelmingly detrimental. Tesla deals with a lot of extremely intelligent people, some of whom are the best in their field, so they are sure to find a suitable replacement.
However, it’s no secret that the company has been losing some of its top talent, some of whom were in executive roles. Some have left to take on new projects, and others have not revealed their career plans.
It seems at least some of those employees are simply deciding to walk away and try new things after working so hard for so long. According to Dmytryk’s LinkedIn, he also played a large part in Musk’s acquisition of X, as he stated he “worked at Twitter/X ~45/week while working at the same pace for Tesla.”
That averages a 13-hour day, seven days a week, or 18 hours for the normal five-day work week.
News
Tesla’s most wanted Model Y heads to new region with no sign of U.S. entry
Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.
Tesla’s most wanted Model Y configuration is heading to a new region, and although U.S. fans and owners have requested the vehicle since its release last year, it appears the company has no plans to bring it to the market.
According to fresh regulatory filings, the six-seat Model Y L is coming to South Korea with signs indicating an imminent launch. The extended-wheelbase configuration, already a hit in China, just cleared energy-efficiency certification from the Korea Energy Agency, paving the way for deliveries as early as the first half of 2026.
The vehicle is already built at Tesla’s Giga Shanghai facility in China, making it an ideal candidate for the Asian market, as well as the European one, as the factory has been known as a bit of an export hub in the past.
$TSLA
BREAKING: The official launch of Tesla Model Y L in S.Korea seems to be quite imminent.Additional credentials related to Model YL were released today.
✅ Battery Manufacturer: LG Energy Solutions
✅ Number of passengers: 6 people
✅ Total battery capacity: 97.25 kWh… pic.twitter.com/hmy64XYi80— Tsla Chan (@Tslachan) March 6, 2026
It seems like Tesla was prepping for this release anyway, as the timing was no accident. A camouflaged Model Y L prototype was spotted testing on Korean highways the same day the certification dropped. Tesla has already secured similar approvals for Australia and New Zealand, with both markets expecting the larger Model Y in 2026.
Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.
South Korean filings list it as an all-wheel-drive imported electric passenger vehicle with a 97.25 kWh total battery capacity supplied by LG Energy Solution. Local tests show an impressive 543 km (337 miles) combined range at room temperature and 454 km (282 miles) in colder conditions, easing one of the biggest concerns for Korean EV buyers.
Tesla Model Y lineup expansion signals an uncomfortable reality for consumers
But for U.S. fans, things are not looking good for a launch in the market.
CEO Elon Musk has been blunt. The six-seater “wouldn’t arrive in the U.S. until late 2026, if ever,” he said, pointing to the company’s heavy bet on unsupervised Full Self-Driving and robotaxi platforms like the Cybercab. With the Model X slated for discontinuation, many families hoped the stretched Model Y would slide into the lineup as an affordable three-row bridge. So far, that hope remains unfulfilled.
For now, South Korean drivers will be among the first buyers outside China to enjoy the spacious, efficient Model Y L. Tesla continues its global rollout strategy, tailoring vehicles to regional tastes while North American customers keep refreshing their apps and crossing their fingers.
The Model Y L proves the appetite for practical, family-sized electric SUVs is stronger than ever. Hopefully, Tesla will listen to its fans and bring the vehicle to the U.S. where it would likely sell well.
Elon Musk
Tesla is ramping up its advertising strategy on social media
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
Tesla seems to be ramping up its advertising strategy on social media once again. Marketing and advertising have not been a major focus of Tesla’s, something that has brought some criticism to the company from its fans.
However, the company looks to be making adjustments to that narrative, as it has at times in the past, as ads were spotted on several different platforms over the past few days.
On Facebook and YouTube, ads were spotted that were evidently placed by Tesla. On Facebook, Tesla was advertising Full Self-Driving, and on YouTube, an ad for its Energy Division was spotted:
Tesla also threw up some ads on YouTube for Energy https://t.co/19DGQMjBsA pic.twitter.com/XQRfgaDKxY
— TESLARATI (@Teslarati) March 9, 2026
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
In 2022, Tesla’s U.S. ad spend was roughly $152,000, a rounding error compared to General Motors’ $3.6 billion the following year.
Traditional automakers averaged about $495 per vehicle on ads; Tesla spent $0. CEOElon Musk’s stance was explicit: “Tesla does not advertise or pay for endorsements,” he posted on X in 2019. “Instead, we use that money to make the product great.”
The strategy relied on word-of-mouth from delighted owners, Elon’s massive X following, viral product launches, media frenzy, and customer referrals. A great product, Musk argued, sells itself. It does not need Super Bowl spots or billboards. Resources poured into R&D instead, with Tesla investing nearly $3,000 per car, far more than rivals.
Tesla counters jab at lack of advertising with perfect response
This reluctance wasn’t arrogance; it was philosophy, and Musk made it clear that the money was better spent on the product. Heavy spending on ads was seen as wasteful when innovation and authenticity drove organic demand. Shareholder calls for marketing budgets were ignored.
The current shift, paid Facebook ads promoting Full Self-Driving (Supervised) and YouTube Shorts offering up to $1,000 back on Powerwall batteries, marks a pragmatic evolution.
These targeted campaigns coincide with the end of one-time FSD purchases and a March 31 deadline for FSD transfer eligibility on new vehicles.
This move likely signals Tesla adapting to scale, as well as a more concerted effort to stop misinformation regarding its platform. As EV competition intensifies and the company bets big on robotaxis and energy storage, pure organic buzz may not suffice to hit adoption targets. Selective digital ads allow precise, cost-effective reach without abandoning core principles.
If successful, it could foreshadow measured expansion into marketing, boosting high-margin software and home energy revenue while preserving Tesla’s innovative edge. But, it’s nice to see the strategy return, especially as Tesla has been reluctant to change its mind in the past.
Tesla loses Director who designed one of the company’s best features
Tesla’s most wanted Model Y heads to new region with no sign of U.S. entry
