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Tesla’s use of AI Day for recruitment piqued interest from engineers, Musk says

Credit: Tesla/YouTube

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Tesla’s use of specific events for recruiting purposes was welcomed in by the company’s recently held AI Day, which took place in mid-September. Looking to expand its team of software engineers and AI experts, Tesla showed the most intimate details regarding its AI platform, impressive examples of its Full Self-Driving suite, and even unveiled the Tesla Bot. The idea worked, CEO Elon Musk revealed during the 2021 Annual Shareholder’s Meeting, which was held last night.

AI Day was perhaps Tesla’s most in-depth look into its semi-autonomous driving programs, its plan for a next-level Supercomputer and chip, and a surprising look at the company’s plans to begin building robot prototypes. Ultimately, for anyone who was in attendance or listening to the event, it was obvious it wasn’t geared toward informing the normal Tesla fan or enthusiast about its FSD progress. The language and technical nature of the event pointed toward one thing: Tesla needed new, young, and bright talent for their development of AI, and this was the perfect outlet for it.

Live Blog: Tesla (TSLA) 2021 Annual Meeting of Stockholders

Still, it is only a good idea if it works. But let’s be real, in 2021, what hotshot out of college would not want to work at Tesla? With all of the great technology that the company has released in the past few years, combined with the undoubted position of authority that Tesla holds in the EV space, most college students or engineering prodigies would most likely be willing to submit an application to Tesla, and Elon Musk stated that the event was overwhelmingly successful in bringing Tesla the talent that it sought after.

“And then AI Day, I think it was important to change the fundamental perception of Tesla because people do…they sort of think of Tesla as a car company, and yes, we made cars, but the AI part of Tesla was not well understood,” Musk said at the Shareholder meeting. “Tesla is as much a software company as it is a hardware company. And we also do the chips. So we designed the full self-driving inference computer. We’re designing a training computer that’s going to be able to, we think, be the most efficient neural net training computer in the world by far.”

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It is a common misperception among most people to think that Tesla is exclusively an automotive manufacturer. However, the company deals with much more outside the realm of vehicles. Along with sustainable energy storage and production through its Tesla Energy side, it also develops software, chips, and other crucial parts of a car’s “brain,” if you can see it in that light. This is all a result of the hard work and dedication Tesla’s engineers have put forth. Musk indicates that more highly qualified candidates are on the way.

“We’re seeing a tremendous response, so daily applicants by role…And then after AI Day, that’s the AI applicants increased dramatically. So I thought that was a very successful day. Team did a great job. And yes, it’s going to be a very important part of the future. Self-driving is obviously one of the functions,” Musk added.

Tesla has landed on Universum’s list of most attractive employers for engineering students on several occasions. Released in November 2020, the most recent list had Tesla and SpaceX ranked first and second, respectively, in the rankings.

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Don’t hesitate to contact us with tips! Email us at tips@teslarati.com, or you can email me directly at joey@teslarati.com.9

Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Tesla dominates in the UK with Model Y and Model 3 leading the way

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Credit: Tesla China

Tesla is dominating in the United Kingdom so far through 2025, and with about two weeks left in the year, the Model Y and Model 3 are leading the way.

The Model Y and Model 3 are the two best-selling electric vehicles in the United Kingdom, which is comprised of England, Scotland, Wales, and Northern Ireland, and it’s not particularly close.

According to data gathered by EU-EVs, the Model Y is sitting at 18,890 units for the year, while the Model 3 is slightly behind with 16,361 sales for the year so far.

The next best-selling EV is the Audi Q4 e-tron at 10,287 units, lagging significantly behind but ahead of other models like the BMW i4 and the Audi Q6 e-tron.

The Model Y has tasted significant success in the global market, but it has dominated in large markets like Europe and the United States.

For years, it’s been a car that has fit the bill of exactly what consumers need: a perfect combination of luxury, space, and sustainability.

Both vehicles are going to see decreases in sales compared to 2024; the Model Y was the best-selling car last year, but it sold 32,610 units in the UK. Meanwhile, the Model 3 had reached 17,272 units, which will keep it right on par with last year.

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Tesla announces major milestone in the United Kingdom

Tesla sold 50,090 units in the market last year, and it’s about 8,000 units shy of last year’s pace. It also had a stronger market share last year with 13.2 percent of the sales in the market. With two weeks left in 2025, Tesla has a 9.6 percent market share, leading Volkswagen with 8 percent.

The company likely felt some impact from CEO Elon Musk’s involvement with the Trump administration and, more specifically, his role with DOGE. However, it is worth mentioning that some months saw stronger consumer demand than others. For example, sales were up over 20 percent in February. A 14 percent increase followed this in June.

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Tesla Insurance officially expands to new U.S. state

Tesla’s in-house Insurance program first launched back in late 2019, offering a new way to insure the vehicles that was potentially less expensive and could alleviate a lot of the issues people had with claims, as the company could assess and repair the damage itself.

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Credit: Tesla Insurance

Tesla Insurance has officially expanded to a new U.S. state, its thirteenth since its launch in 2019.

Tesla has confirmed that its in-house Insurance program has officially made its way to Florida, just two months after the company filed to update its Private Passenger Auto program in the state. It had tried to offer its insurance program to drivers in the state back in 2022, but its launch did not happen.

Instead, Tesla refiled the paperwork back in mid-October, which essentially was the move toward initiating the offering this month.

Tesla’s in-house Insurance program first launched back in late 2019, offering a new way to insure the vehicles that was potentially less expensive and could alleviate a lot of the issues people had with claims, as the company could assess and repair the damage itself.

It has expanded to new states since 2019, but Florida presents a particularly interesting challenge for Tesla, as the company’s entry into the state is particularly noteworthy given its unique insurance landscape, characterized by high premiums due to frequent natural disasters, dense traffic, and a no-fault system.

Tesla partners with Lemonade for new insurance program

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Annual average premiums for Florida drivers hover around $4,000 per year, well above the national average. Tesla’s insurance program could disrupt this, especially for EV enthusiasts. The state’s growing EV adoption, fueled by incentives and infrastructure development, aligns perfectly with Tesla’s ecosystem.

Moreover, there are more ways to have cars repaired, and features like comprehensive coverage for battery damage and roadside assistance tailored to EVs address those common painpoints that owners have.

However, there are some challenges that still remain. Florida’s susceptibility to hurricanes raises questions about how Tesla will handle claims during disasters.

Looking ahead, Tesla’s expansion of its insurance program signals the company’s ambition to continue vertically integrating its services, including coverage of its vehicles. Reducing dependency on third-party insurers only makes things simpler for the company’s automotive division, as well as for its customers.

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Tesla Full Self-Driving gets sparkling review from South Korean politician

“Having already ridden in an unmanned robotaxi, the novelty wasn’t as strong for me, but it drives just as well as most people do. It already feels like a completed technology, which gives me a lot to think about.”

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Credit: Soyoung Lee | X

Tesla Full Self-Driving got its first sparkling review from South Korean politician Lee So-young, a member of the country’s National Assembly, earlier this week.

Lee is a member of the Strategy and Finance Committee in South Korea and is a proponent of sustainable technologies and their applications in both residential and commercial settings. For the first time, Lee was able to utilize Tesla’s Full Self-Driving technology as it launched in the country in late November.

Her thoughts on the suite were complimentary to the suite, stating that “it drives just as well as most people do,” and that “it already feels like a completed technology.”

Her translated post says:

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“Finally, today I got to experience Tesla FSD in Seoul. Thanks to the Model S sponsored by JiDal Papa^^, I’m truly grateful to Papa. The route was from the National Assembly -> Mangwon Market -> Hongik University -> back to the National Assembly. Having already ridden in an unmanned robotaxi, the novelty wasn’t as strong for me, but it drives just as well as most people do. It already feels like a completed technology, which gives me a lot to think about. Once it actually spreads into widespread use, I feel like our daily lives are going to change a lot. Even I, with my license gathering dust in a drawer, don’t see much reason to learn to drive a manual anymore.”

Tesla Full Self-Driving officially landed in South Korea in late November, with the initial launch being one of Tesla’s most recent, v14.1.4.

It marked the seventh country in which Tesla was able to enable the driver assistance suite, following the United States, Puerto Rico, Canada, China, Mexico, Australia, and New Zealand.

It is important to see politicians and figures in power try new technologies, especially ones that are widely popular in other regions of the world and could potentially revolutionize how people travel globally.

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