Connect with us
tesla-dojo-chip tesla-dojo-chip

News

Tesla AI Day: What to expect

Credit: @DennisHongRobot/Twitter

Published

on

Tesla’s AI Day is tomorrow, and the company has been largely silent about details of the upcoming event. Considering how artificial intelligence plays into Tesla’s energy and electric vehicle business, it is no surprise that there is some excitement for AI Day. With this in mind, here are some things that Tesla watchers could expect for the highly-anticipated event.

Updates from Autonomy Day

Tesla bull and Loup Ventures Managing Partner Gene Munster previously noted that AI Day would likely be a “second edition” of sorts for the company’s Autonomy Day event back in 2019. The invitations that have been sent for AI Day suggest that the company is looking to expand its AI use to more than just vehicles. This is something that Elon Musk has mentioned in the past. 

During the Q1 2021 earnings call, Musk stated that in the long run, people would start perceiving Tesla as an “AI robotics company” instead of a carmaker or battery storage producer. “I think long term, people will think of Tesla as much as an AI robotics company as we are a car company or an energy company. I think we are developing one of the strongest hardware and software AI teams in the world,” Musk said. 

If AI Day does become a follow-up to Autonomy Day, however, Tesla would likely have to discuss some of the updates it has rolled out to its vehicles and self-driving efforts since 2019. These include the removal of radar for the Model 3 and Model Y, which Musk expects would ultimately accelerate the company’s progress towards autonomous driving. 

Credit: Whole Mars Catalog/YouTube

Project Dojo Details

Tesla’s Dojo Supercomputer has long been teased, but its specs and capabilities have never really been revealed by the company. AI Day would be a great venue to formally introduce the world to its supercomputer and its capabilities. Dojo is crucial to Tesla’s self-driving efforts as the computer is tasked with training neural networks that would, in turn, enable the company’s vehicles to behave even more like cautious and confident human drivers on the road. 

Gene Munster noted that based on Elon Musk’s previous comments, it appears that Tesla has plans to make Dojo available to other automakers in the future. This should help not just Tesla but the entire auto industry transition into the self-driving era. Musk definitely seems optimistic about Dojo’s contribution to Tesla’s self-driving efforts, which have been both highly praised and criticized to date. 

Advertisement
-->

“Dojo is really a — it is a supercomputer optimized for neural net training. We think Dojo will be, probably in order of magnitude, more efficient on, say — not sure what the exact right metric is, but say, per frame of video, we think it will be an order of magnitude more cost efficient in hardware and in energy usage for a frame of video compared to a GPU-based solution or compared to the next best solution that we’re aware of. So then possibly that could be used by others,” Musk stated. 

Credit: Tesla

Beyond Automotive and Energy

Tesla already uses AI on its electric vehicles, and the company’s products like Autobidder show that artificial intelligence could also be invaluable for the energy sector. Interestingly enough, Tesla seems to be intent on expanding beyond these markets, with the company teasing more AI-based efforts in its formal invitation. 

“This invite-only event will feature a keynote by Elon, hardware and software demos from Tesla engineers, test rides in Model S Plaid, and more. Attendees will be among the first to see our latest developments in supercomputing and neural network training. They’ll also get an inside look at what’s next for AI at Tesla beyond our vehicle fleet,” Tesla wrote. 

Elon Musk has hinted at other “smart” products in the past. During his first appearance at the Joe Rogan Experience podcast in 2018, Musk has stated that it would be great to develop a “Tesla Smart Home” that includes an efficient HVAC system. Musk mentioned this once more in March 2020, when he noted that creating smart and energy-efficient home products would be great since Tesla is already developing a lot of the needed tech for its vehicles. 

TSLA Volatility

Tesla watchers and investors would likely have to get ready for some volatility after AI Day tomorrow. While Tesla’s dedicated events such as Autonomy Day and Battery Day were filled to the brim with information, and while both events were mainly for recruitment, TSLA stock ended up dipping the day after. The day after Battery Day in September 2020, for example, TSLA shares dropped 10% as critics pounced on the 4680 cells’ timetable and the fact that the company did not show a physical cell during its event. It will not be surprising if the same thing happens on Friday after AI Day. 

Tesla’s AI day is set to be held at Palo Alto, CA, on August 19, 2021, at 5 p.m. PDT. The event would likely be livestreamed as well. 

Advertisement
-->

Don’t hesitate to contact us with news tips. Just send a message to tips@teslarati.com to give us a heads up. 

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

Advertisement
Comments

News

Tesla Full Self-Driving warrants huge switch-up on essential company strategy

Published

on

tesla side repeater camera
(Credit: Tesla)

Tesla Full Self-Driving has warranted a huge switch-up on an essential company strategy as the automaker is hoping to increase the take rate of the ADAS suite.

Unlike other automotive companies, Tesla has long been an outlier, as it has famously ditched a traditional advertising strategy in favor of organic buzz, natural word-of-mouth through its production innovation, and utilizing CEO Elon Musk’s huge social media presence to push its products.

Tesla has taken the money that it would normally spend on advertising and utilized it for R&D purposes. For a long time, it yielded great results, and ironically, Tesla saw benefits from other EV makers running ads.

Tesla counters jab at lack of advertising with perfect response

However, in recent years, Tesla has decided to adjust this strategy, showing a need to expand beyond its core enthusiast base, which is large, but does not span over millions and millions as it would need to fend off global EV competitors, which have become more well-rounded and a better threat to the company.

In 2024 and 2025, Tesla started utilizing ads to spread knowledge about its products. This is continuing, as Full Self-Driving ads are now being spotted on social media platforms, most notably, X, which is owned by Musk:

Interestingly, Tesla’s strategy on FSD advertising is present in Musk’s new compensation package, as the eleventh tranche describes a goal of achieving 10 million active paid FSD subscriptions.

Full Self-Driving is truly Tesla’s primary focus moving forward, although it could be argued that it also has a special type of dedication toward its Optimus robot project. However, FSD will ultimately become the basis for the Robotaxi, which will enable autonomous ride-sharing across the globe as it is permitted in more locations.

Tesla has been adjusting its advertising strategy over the past couple of years, and it seems it is focused on more ways to spread awareness about its products. It will be interesting to see if the company will expand its spending even further, as it has yet to put on a commercial during live television.

We wouldn’t put it out of the question, at least not yet.

Continue Reading

News

Tesla Model Y Standard: first impressions from a Premium owner

Published

on

Credit: TESLARATI

Tesla was nice enough to hook us up with the new Model Y “Standard” trim for a few days, and while we’ll be sure to fill you in on the full experience in the coming days, there are a lot of differences we noticed right off the bat, which make the ownership experience different from the “Premium” configuration level.

I purchased a Model Y Long Range All-Wheel-Drive back in August and took delivery just two weeks later. Through the first three months of owning my car, I’ve come to love so many things about the Tesla experience.

I traded my ICE vehicle for a Tesla Model Y: here’s how it went

However, I was interested in experiencing the affordable trim and seeing whether I would miss any of the voided features of the “Premium” Model Y.

Through the first 24 hours, here are my first impressions of the Model Y Standard as a Premium trim level owner:

Overall Aesthetic

The lack of a light bar is not something that is a dealbreaker. In fact, I would argue that the Model Y Standard’s more traditional headlight design is just as pleasing from an aesthetic standpoint.

The car is great looking from top to bottom; there are not a substantial number of differences besides the lack of a lightbar on both the front and the back of the car.

Overall, it is a very sleek vehicle, but the major changes are obviously with the interior.

Interior Changes

This is where the big differences are, and some of the things I’ve gotten used to in the Premium are not included. If I didn’t have a Premium Model Y already, I’m not sure I’d miss some of the things that are not present in the Standard trim, but I believe I’d get annoyed with it.

Storage

The Premium has a large storage compartment between the cupholders and the wireless charger, which is not present in the Standard trim. Instead, it is more like the Cybertruck, as there is a pass-through and floor storage.

I think that the pass-through is nice, but the additional storage is something I take advantage of, especially as someone who films Full Self-Driving videos, which requires hauling mounts, GoPros, and other accessories.

The sleekness of the Premium trim is also something I prefer; I really enjoy having the ability to close those compartments and cover the cupholders.

Obviously, this is a really trivial issue and not something that is substantially impactful from an ownership experience. If I weren’t already an owner, I am not sure I’d even have something to complain about.

Material Differences

The Premium trim seats are completely Vegan Leather, which I really do like, even as someone who doesn’t really love leather seats due to their temperature dependency.

The Standard trim features a Textile and Vegan hybrid, which has half of the seat a different material than the other.

The material is very similar to what I had in my previous car, a Bronco Sport. It was very durable, easy to clean, dried quickly, and hid a lot of things that leather does not, like oils from your skin, which constantly require attention to keep your interior looking fresh.

The wireless charger is also a different material, as the Premium features an Alcantara material on that. The Standard has a rubberized and textured backing, which looks good, too. They’re both more than suitable.

Other Missing Features

The Standard lacks a few minor things, most noticeably is the ambient lighting. The biggest change, however, and something I really miss, is the glass roof.

A lot of people told me that when I got my Model Y, I wouldn’t even notice the glass roof after a few weeks. That could not be further from the truth. I look out of it all the time, and it’s one of my family’s favorite parts of the car.

My Fiancè and I really love parking and watching Netflix when we pick food up, especially when it’s raining, because the glass roof gives such a great view.

We also loved it as Fall arrived, because it was great to look at the foliage.

Bigger Differences

There are also a handful of very noticeable differences from the overall cabin experience, especially with the sound system.

Much Weaker Sound System

The Model Y Standard has just 7 speakers and 1 amp, with no subwoofer. This is a significant step down from the 13-15 speakers in the Premium Long Range AWD Model Y, the 2 amps it comes with, and 1 subwoofer in the trunk.

I usually like to listen to Long Time by Boston to test out a sound system, and it was noticeably weaker in the Standard. It was missing a big portion of the umph that is provided by the Premium’s sound system.

Cabin Noise

It feels like the Cabin Noise is definitely more noticeable in the Standard, which is something I really love about my Model Y. It is able to dampen so much road noise from louder cars, and I don’t feel as if it is very quiet in the Standard.

This is perhaps the biggest make-or-break for me with this car. I truly have been spoiled by how quiet the cabin is in the Premium, and it’s due to the lack of acoustic-lined glass in the Standard.

I will be doing a more in-depth review of the Model Y Standard, especially with ride quality, later this week.

Continue Reading

News

Tesla takes a step towards removal of Robotaxi service’s safety drivers

Tesla watchers are speculating that the implementation of in-camera data sharing could be a step towards the removal of the Robotaxi service’s safety drivers.

Published

on

Credit: Tesla

Tesla appears to be preparing for the eventual removal of its Robotaxi service’s safety drivers. 

This was hinted at in a recent de-compile of the Robotaxi App’s version 25.11.5, which was shared on social media platform X. 

In-cabin analytics

As per Tesla software tracker @Tesla_App_iOS, the latest update to the Robotaxi app featured several improvements. These include Live Screen Sharing, as well as a feature that would allow Tesla to access video and audio inside the vehicle. 

According to the software tracker, a new prompt has been added to the Robotaxi App that requests user consent for enhanced in-cabin data sharing, which comprise Cabin Camera Analytics and Sound Detection Analytics. Once accepted, Tesla would be able to retrieve video and audio data from the Robotaxi’s cabin. 

Video and audio sharing

A screenshot posted by the software tracker on X showed that Cabin Camera Analytics is used to improve the intelligence of features like request support. Tesla has not explained exactly how the feature will be implemented, though this might mean that the in-cabin camera may be used to view and analyze the status of passengers when remote agents are contacted.

Advertisement
-->

Sound Detection Analytics is expected to be used to improve the intelligence of features like siren recognition. This suggests that Robotaxis will always be actively listening for emergency vehicle sirens to improve how the system responds to them. Tesla, however, also maintained that data collected by Robotaxis will be anonymous. In-cabin data will not be linked to users unless they are needed for a safety event or a support request. 

Tesla watchers are speculating that the implementation of in-camera data sharing could be a step towards the removal of the Robotaxi service’s safety drivers. With Tesla able to access video and audio feeds from Robotaxis, after all, users can get assistance even if they are alone in the driverless vehicle. 

Continue Reading