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Tesla generated $44.4 million of economic activity for CA every day in 2021: IHS Markit

Credit: Tesla

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A recent post from Tesla has outlined a number of key insights about the electric vehicle maker’s footprint in California. While Tesla currently lists Gigafactory Texas as its headquarters, the Golden State will always be the place where the company grew and hit its momentum. And based on a report, Tesla has provided substantial economic activity for California over the past few years, generating $44.4 million of economic activity every day in 2021. 

Tesla was founded in San Carlos, California, 20 years ago, and since then, the company has grown into the world’s undeniable leader in electric vehicles and the state’s largest manufacturing employer. As noted by Tesla in its recent post, its California footprint today is comprised of “Megapack production and vehicle castings in Lathrop, hardware and software engineering in Palo Alto, vehicle and battery manufacturing in Fremont, battery development and testing in San Diego and vehicle design in Hawthorne.” 

Credit: IHS Markit

These facilities have had a large impact on California’s employment, wages, gross state product, and taxes. This became particularly notable over the past decade, with Tesla-supported jobs in the state increasing by 40% from 2018 to 2021. Tesla’s 2021 wages also exceeded the state average by 50%, a notable number considering the narrative painted against the company due to its non-unionized workforce.

As per a report from IHS Markit, Tesla’s contributions to the California economy can be summarized in the following section:

Supported an average of 59,440 jobs from 2018 to 2020, rising to 80,484 jobs in 2021 

  • In 2021, this represented 0.5% of California employment or 1 out of every 208 jobs 
  • For every 100 direct Tesla jobs, 50 more were supported in the supply chain and 68 by follow-on consumer activity 

Stimulated economic activity (sales) of $16.6 billion in 2021 was 40% higher than the 2018 to 2020 average of $11.9 billion

  • This was equivalent to generating $44.4 million of economic activity every day in 2021
  • Tesla’s direct sales rose from $5.7 billion in 2018 to $7.4 billion in 2021
  • Tesla directly spent over $1.6 billion with California suppliers in 2021, which triggered another $900 million in supply chain sales activity

Contributed $10.4 billion or 0.3% of California’s gross state product (GSP) in 2021

  • This was 42% higher than Tesla’s 2018 to 2020 average GSP contribution of $7.2 billion. 

On average, $1.0 million of Tesla’s revenue in California converts to $1.5 million in GSP

Stimulated an average annual wage of $128.6K in California during 2021

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  • This was 50% higher than the CA average annual wage of $85.7K

Approximately 30% of the economic contributions were stimulated by the local consumer spending of Tesla and its suppliers’ employees

Generated a total of $1.5 billion in California state & local taxes plus federal $2.5 billion in federal taxes from 2018 through 2021

Last year, Tesla’s economic contributions to California were still impressive, with the company growing its headcount to 47,000 employees in the state. That’s still a significant number, considering that California is no longer the state that hosts the electric vehicle maker’s headquarters. That being said, Tesla executives have noted in the past that despite Tesla’s expansion, the company would continue to grow in California, just as revealed in IHS Markit’s report. 

IHS Markit’s report on Tesla’s impact on California’s economy from 2018 to 2021 can be viewed below.

Tesla California Economic Impact Final Report October 2022 by Simon Alvarez on Scribd

Don’t hesitate to contact us with news tips. Just send a message to simon@teslarati.com to give us a heads up.

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla Robovan’s likely first real-world use teased by Boring Company President

As per the executive, the vehicle will be used to move large crowds through Las Vegas during major events. 

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Credit: Grok Imagine

The Boring Company President Steve Davis has shared the most likely first real-world use for Tesla’s Robovan.

As per the executive, the vehicle will be used to move large crowds through Las Vegas during major events. 

Tesla Robovan for high-demand events

During a feature with the Las Vegas Review-Journal, Boring Company President Steve Davis stated that the Tesla Robovan will be used in Sin City once the Vegas Loop expands across the Strip and downtown and the fleet grows to about 1,200 Teslas. 

At that scale, Robovans would primarily be deployed during predictable surges, such as game days and large shows, when many riders are traveling to the same destination at the same time.

“The second you have four (passengers) and you have to start stopping, the best thing you can do is put your smallest vehicle in, which is a car. But if you know people are going to the stadium because of a game, you’ll know an hour before, two hours before, that a lot of people are going to a game or a Sphere show, if you are smart about it, that’s when you put a high occupancy vehicle in, that’s when you put the Robovan in,” Davis said.

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Credit: Tesla

Vegas Loop expansion

Steve Davis’s Robovan comment comes amid The Boring Company’s efforts to expand the Vegas Loop’s airport service. Phase 1 of rides to Harry Reid International Airport began last month, allowing passengers to travel from existing Loop stations such as Resorts World, Encore, Westgate, and the Las Vegas Convention Center.

Phase 2 will add a 2.2-mile dual-direction tunnel from Westgate to Paradise Road. That section is expected to open within months and will allow speeds of up to 60 mph on parts of the route, while expanding the fleet to around 160 vehicles.

Future phases are expected to extend tunnels closer to airport terminals and add multiple stations along University Center Drive. At this point, the system’s fleet is expected to grow close to 300 Teslas. The final phase, an underground airport station, was described by Davis as the system’s “holy grail.” This, however, has no definite timeframe as of yet. 

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Tesla seeks engineer to make its iOS Robotaxi app feel “magical”

It appears that Tesla is hard at work in ensuring that users of its Robotaxi service are provided with the best user experience possible.

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Credit: Grok Imagine

Tesla is hiring an iOS Engineer for its Robotaxi app team, with the job posting emphasizing the creation of polished experiences that make the service not just functional, but “magical.”

Needless to say, it appears that Tesla is hard at work in ensuring that users of its Robotaxi service are provided with the best user experience possible.

Robotaxi App features

As observed by Tesla community members, Tesla has gone live with a job listing for an iOS Engineer for its Robotaxi App. The job listing mentions the development of a “core mobile experience that enables customers to summon, track, and interact with a driverless vehicle. From requesting a ride to enabling frictionless entry, from trip planning to real-time vehicle status and media control.”

Interestingly enough, the job listing also mentioned the creation of polished experiences that make the Robotaxi more than just functional. “You will take full ownership of features—from architecture design to robust implementation—delivering delightful and polished experiences that make Robotaxi not just functional, but magical,” Tesla noted in its job listing.

Apple’s “magical” marketing

Tesla’s use of the word “magical” when referring to the Robotaxi app mirrors the marketing used by Apple for some of its key products. Apple typically uses the word when referring to products or solutions that transform complex technology into something that feels effortless, simple, and natural to daily life. Products such as the AirPods’ seamless pairing with the iPhone and FaceID’s complex yet simple-to-use security system have received Apple’s “magical” branding. 

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With this in mind, Tesla seems intent on developing a Robotaxi app that is sophisticated, but still very easy to use. Tesla already has extensive experience in this area, with the Tesla App consistently being hailed by users as one of the best in its segment. If Tesla succeeds in making the Robotaxi app worthy of its “magical” branding, then it wouldn’t be a surprise if the service sees rapid adoption even among mainstream consumers. 

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Tesla is coming to Estonia and Latvia in latest European expansion: report

Tesla seems to be accelerating its regional expansion following its recent launch in Lithuania.

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Credit: Grok Imagine

Recent reports have indicated that Tesla has taken a step toward entering the Baltic states by registering new subsidiaries in Latvia and Estonia.

Filings suggest that Tesla is accelerating its regional expansion following its recent launch in Lithuania, with service centers likely coming before full sales operations.

Official entities in Latvia and Estonia

Tesla has established two new legal entities, Tesla Latvia SIA and Tesla Estonia OÜ, both owned by Tesla International B.V., as noted in an EV Wire report. Corporate records show the Estonian entity was formed on December 16, 2025, while the Latvian subsidiary was registered earlier, on November 7.

Both entities list senior Tesla executives on their boards, including regional and finance leadership responsible for new market expansion across Europe. Importantly, the entities are registered under “repair and maintenance of motor vehicles,” rather than strictly vehicle sales. This suggests that Tesla service centers will likely be launched in both countries.

The move mirrors Tesla’s recent Baltic rollout strategy. When Tesla entered Lithuania, it first established a local entity, followed by a pop-up store within weeks and a permanent service center a few months later. It would then not be surprising if Tesla follows a similar strategy in Estonia and Latvia, and service and retail operations arrive in the first half of 2026.

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Tesla’s European push

Tesla saw a drop in sales in Europe in 2025, though the company is currently attempting to push more sales in the region by introducing its most affordable vehicles yet, the Model 3 Standard and the Model Y Standard. Both vehicles effectively lower the price of entry into the Tesla ecosystem, which may make them attractive to consumers.

Tesla is also hard at work in its efforts to get FSD approved for the region. In the fourth quarter of 2025, Tesla rolled out an FSD ride-along program in several European countries, allowing consumers to experience the capabilities of FSD firsthand. In early December, reports emerged indicating that the FSD ride-along program would be extended in several European territories until the end of March 2026. 

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