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BMW mocks Tesla Cybertruck in social media ad for armored X5 SUV

(Credit: @rrosenbl/Twitter and BMW)

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The market may be warming up to the Tesla Cybertruck has shown in the vehicle’s 200k reservations and its spreading support among social media influencers and athletes, but some rival carmakers do not seem to be as friendly to the polarizing vehicle. Among these are BMW and Fisker, both of which have seemingly thrown some shade on the Tesla Cybertruck, particularly with its durability and its angular design. 

Following the Cybertruck’s unveiling, which was marred by an otherwise unfortunate incident surrounding the vehicle’s Armor Glass demo, German automaker BMW took to Twitter to promote its BMW X5 Protection VR6, an armored version of its popular SUV that is as tough as it gets. Referencing Tesla’s demo, BMW noted that its X5 Protection VR6 offers splinter protection “in case it gets hit by a metal ball,” an apparent reference to the Cybertruck’s unveiling event. 

BMW’s comment is a bit interesting considering the price disparity between the X5 Protection VR6 and the Cybertruck. Starting at $39,990, the Cybertruck is priced far below BMW’s SUV, which has a base MSRP of $58,900 before options. And that’s just the regular X5 as well. Special variants such as the BMW X5 Protection VR6, which are designed to fully protect passengers, are far more expensive. 

Yet it wasn’t just BMW which was all-too-willing to throw shade at Telsa for its Cybertruck. The all-electric pickup is unforgivingly angular and brutalist, and it looks almost like the antithesis of Tesla’s previous cars like the sleek Model S or the futuristic Model X. The Cybertruck’s angular frame then became an easy target for Fisker Inc. Chairman and noted automotive designer Henrik Fisker, who took to Twitter to seemingly poke fun at Elon Musk’s pickup truck, particularly its exoskeleton, by posting an image of a moving box with four wheels. 

https://twitter.com/henrikfisker/status/1197955224331313152?s=20

Fisker’s rather boxy comments following the Cybertruck’s reveal are quite interesting, considering that Henrik Fisker was actually once connected to Tesla. Prior to the founding of Fisker Automotive, Musk had shown the noted auto designer Tesla’s idea for the WhiteStar sedan (a vehicle that would become the Model S), but the designs Fisker ended up submitting to the electric car maker were all substandard. When confronted by Tesla, Fisker would reportedly blame the physical constraints that Musk and the company had placed on the car. Fisker would later establish Fisker Automotive with the Karma, a well-designed sedan, at the forefront. 

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Fortunately for Tesla then, Musk was able to hire then-Mazda designer Franz von Holzhausen to take over the WhiteStar sedan’s design that Fisker could not accomplish. The result of this was the original Model S, which has largely remained unchanged in the seven years it has been on the market. The Model S was a resounding success, earning MotorTrend‘s Ultimate Car of the Year award earlier this year. Overall, it is quite ironic to see Henrik Fisker poke fun at Tesla for its Cybertruck design, seeing as he was unable to design a sedan for the company back when it was still starting out.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla Superchargers open to Lucid Air, but not without one key thing

Lucid’s full lineup of EVs is now able to use Tesla Superchargers in the United States and Canada.

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Tesla Superchargers will be open to Lucid Air vehicles starting on July 31, a move that comes nearly two years after the companies agreed to terms that would allow them to partner.

Lucid joins a long list of EV makers that have a full lineup of EVs that can utilize Tesla’s extensive Supercharger Network across the United States and parts of Canada. In all, over 32,500 Tesla Superchargers will be accessible to Lucid owners at the end of the month.

Lucid NACS adoption ‘must have been a bitter pill to swallow’: Elon Musk

All Air models, regardless of year or trim level, will gain access to the entire North American Tesla Supercharger Network. It will just need one key thing to charge: an NACS adapter.

Lucid Air sedans will require a DC NACS to CCS1 adapter in order to enable charging at the Tesla stalls. These will be priced at $220 plus tax.

Emad Dlala, Senior VP of Powertrain at Lucid, said:

“In addition to offering the longest-range electric vehicle available, Lucid is committed to offering our customers seamless and wide access to public charging. Access to the Tesla Supercharging Network for the Lucid Air is yet another major milestone.”

Charging speeds will allow Air EVs to charge at up to 50 kW, gaining up to 200 miles of range per hour.

As for the Lucid Gravity, the company’s SUV, it will not require the adapter because of its native NACS port. It gained access to the Supercharger Network in January.

Although Lucid Airs will not be able to charge at the rate of some other vehicles, they do boast some of the best range ratings in the EV industry. Having the luxury of additional charging piles to access will increase the value of the long-range ratings Lucid offers with its vehicles.

Lucid joins several other automakers that have a full lineup of EVs that have access to the Tesla Supercharger Network:

  • Ford
  • Rivian
  • General Motors (Chevrolet, GMC, Cadillac)
  • Volvo
  • Polestar
  • Nissan
  • Mercedes-Benz
  • Hyundai
  • Kia
  • Genesis
  • Honda
  • Acura
  • Aptera

Other brands, like BMW, Audi, Volkswagen, Porsche, and Subaru, are expected to gain access in the near future.

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Tesla Robotaxi wins over firm that said it was ‘likely to disappoint’

Tesla Robotaxi recently won over a Wall Street firm that had recently said the platform was “likely to disappoint.”

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tesla robotaxi app on phone
Credit: Tesla

Tesla Robotaxi recently won over a Wall Street firm that had recently said the platform was “likely to disappoint.” The ride-hailing service has been operating for about a month, and driverless rides have been offered to a small group of people that continues to expand nearly every day.

JPMorgan went to Austin to test the Tesla Robotaxi platform, and it did so just a few weeks after listing Tesla as one of its “six stocks to short” in 2025. Highlighting the loss of the EV tax credit and labeling the Robotaxi initiative as one that was “likely to disappoint,” despite Tesla’s prowess in its self-driving software.

Analyst Ryan Brinkman has been skeptical of Tesla for some time, even stating that the company’s “sky-high valuation” was not in line with other stocks in the Magnificent Seven.

However, a recent visit to Texas that was made by JPMorgan analysts proved that the Robotaxi platform, despite being in its earliest stages, was enough for them to change their tune, at least slightly. The firm gave its props to the Tesla Robotaxi platform in a note by stating it was “certainly solid and felt like a safe ride at all times.”

It’s always nice to hear skeptics report positive experiences, especially as Robotaxi continues to improve and expand.

Tesla has already expanded its geofence for the Robotaxi suite in Austin, picking a very interesting shape for its newest boundaries:

Tesla’s Robotaxi expansion wasn’t a joke, it was a warning to competitors

As Robotaxi expands, Tesla is dealing with competition from Waymo, another self-driving ride-hailing service that is operating in Austin, among other areas. After Tesla’s expansion, which brought its accessible area to a greater size than Waymo’s, it responded by doubling its geofence.

Waymo’s expansion surpassed Tesla’s size considerably, and it seems Tesla is preparing to expand its geofence in the coming weeks.

Waymo responds to Tesla’s Robotaxi expansion in Austin with bold statement

The Robotaxi platform is not yet available to the public, but Tesla has been inviting more people to try it with every passing day. Currently, the map is roughly 42 square miles, but many believe Tesla is able to broaden this by a considerable margin whenever it decides.

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Investor's Corner

Tesla needs to confront these concerns as its ‘wartime CEO’ returns: Wedbush

Tesla will report earnings for Q2 tomorrow. Here’s what Wedbush expects.

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Credit: Tesla

Tesla (NASDAQ: TSLA) is set to report its earnings for the second quarter of 2025 tomorrow, and although Wall Street firm Wedbush is bullish as the company appears to have its “wartime CEO” back, it is looking for answers to a few concerns investors could have moving forward.

The firm’s lead analyst on Tesla, Dan Ives, has kept a bullish sentiment regarding the stock, even as Musk’s focus seemed to be more on politics and less on the company.

However, Musk has recently returned to his past attitude, which is being completely devoted and dedicated to his companies. He even said he would be sleeping in his office and working seven days a week:


Nevertheless, Ives has continued to push suggestions forward about what Tesla should do, what its potential valuation could be in the coming years with autonomy, and how it will deal with the loss of the EV tax credit.

Tesla preps to expand Robotaxi geofence once again, answering Waymo

These questions are at the forefront of what Ives suggests Tesla should confront on tomorrow’s call, he wrote in a note to investors that was released on Tuesday morning:

“Clearly, losing the EV tax credits with the recent Beltway Bill will be a headwind to Tesla and competitors in the EV landscape looking ahead, and this cash cow will become less of the story (and FCF) in 2026. We would expect some directional guidance on this topic during the conference call. Importantly, we anticipate deliveries globally to rebound in 2H led by some improvement on the key China front with the Model Y refresh a catalyst.”

Ives and Wedbush believe the autonomy could be worth $1 trillion for Tesla, especially as it continues to expand throughout Austin and eventually to other territories.

In the near term, Ives expects Tesla to continue its path of returning to growth:

“While the company has seen significant weakness in China in previous quarters given the rising competitive landscape across EVs, Tesla saw a rebound in June with sales increasing for the first time in eight months reflecting higher demand for its updated Model Y as deliveries in the region are starting to slowly turn a corner with China representing the heart and lungs of the TSLA growth story. Despite seeing more low-cost models enter the market from Chinese OEMs like BYD, Nio, Xpeng, and others, the company’s recent updates to the Model Y spurred increased demand while the accelerated production ramp-up in Shanghai for this refresh cycle reflected TSLA’s ability to meet rising demand in the marquee region. If Musk continues to lead and remain in the driver’s seat at this pace, we believe Tesla is on a path to an accelerated growth path over the coming years with deliveries expected to ramp in the back-half of 2025 following the Model Y refresh cycle.”

Tesla will report earnings tomorrow at market close. Wedbush maintained its ‘Outperform’ rating and held its $500 price target.

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