Tesla CEO Elon Musk gave electric vehicle startup Rivian a bit of invaluable advice regarding manufacturing efforts that could help the company’s longevity.
After reports of Rivian’s second U.S.-based automotive plant potentially landing in Fort Worth, Texas, Musk stated it might be more beneficial to ramp its first plant before committing to a second one, as unit costs can be difficult to keep affordable in the early manufacturing stages.
“I’d recommend they get their first plant working,” Musk said on Twitter. “It’s insanely difficult to reach volume production at affordable unit cost.”
I’d recommend they get their first plant working. It’s insanely difficult to reach volume production at affordable unit cost.
— Elon Musk (@elonmusk) August 11, 2021
Musk may be the best person to ask this question as Tesla found this lesson out the hard way when ramping the Model 3. Tesla was not focused on developing and constructing a second factory at this time, as Giga Shanghai was not approved to begin production until July 2018. In 2017, however, Tesla was ramping its first mass-market vehicle, the Model 3, and financial specifics were dicey. Musk has called this time in Tesla’s history “production hell” and indicates that it was one of the most stressful times of his life. Tesla was nearly bankrupt at this time, as demand was high, but vehicle production costs were also astronomical. These costs wouldn’t begin to reduce or be consistent until Tesla ramped the vehicle significantly to a more sustainable run rate.
While Rivian’s financial situation may be different due to large funding contributors like deep-pocketed Amazon and Ford, the advice is seemingly invaluable. While Rivian has been plagued by the global semiconductor shortage and the COVID-19 pandemic for the past 18 months, the company has been forced to delay the deliveries of its first vehicle, the R1T. While manufacturing is in its early stages at the Normal, Illinois facility where the vehicle is being built, there is no indication that Rivian will not encounter challenges just because of its comfortable financial situation.
It will not be smooth sailing early on. There will still be bottlenecks due to parts shortages. Additionally, it may take some time to have the manufacturing staff trained up on the finer points of the job.
Interestingly, Musk commented with the advice, as Tesla is still currently in an ongoing lawsuit with Rivian that has to do with poaching employees. According to Superior Court of Santa Clara, California documents, the two parties met earlier this month, and the next case discussion meeting will occur in February 2022. Musk could be helping Rivian avoid potential downfall as Tesla’s mission is to accelerate the transition to sustainable energy, including all companies partaking in the clean energy revolution.
Rivian told Teslarati that it is surveying several potential regions across the United States for its second factory.
What do you think? Let us know in the comments below, or be sure to email me at joey@teslarati.com or on Twitter @KlenderJoey.
News
Tesla Cybertruck owner credits FSD for saving life after freeway medical emergency
The incident was shared by the Tesla owner on social media platform X, where it caught the attention of numerous users, including Tesla CEO Elon Musk.
A Tesla Cybertruck owner has credited Full Self-Driving (FSD) Supervised for saving his life after he experienced a medical emergency on the freeway.
The incident was shared by the Tesla owner on social media platform X, where it caught the attention of numerous users, including Tesla CEO Elon Musk.
In a post on X, Cybertruck owner Rishi Vohra wrote that he had unintentionally fasted for 17 hours, taken medication, and experienced what he described as a severe allergic reaction while driving.
“What started as a normal drive turned terrifying fast. My body shut down. I passed out while driving on the freeway, mid-conversation with my wife on the phone,” he wrote.
Vohra stated that his Tesla was operating with FSD Supervised engaged at the time. According to his account, the Cybertruck detected that he had lost consciousness using its driver monitoring system, slowed down, activated hazard lights, and safely pulled over to the shoulder.
“Thank God my Tesla had Full Self-Driving engaged. It detected I lost consciousness (thanks to the driver monitoring system), immediately slowed, activated hazards, and safely pulled over to the shoulder. No crash. No danger to anyone else on the road,” Vohra wrote.
The Cybertruck owner added that his wife used Life360 to alert emergency services after hearing him go silent during their call. He said responders located him within five minutes. After being attended to, Vohra stated that the vehicle then drove him to the emergency room after he refused to leave his truck on the freeway.
“So the Tesla autonomously drove me the rest of the way to the ER. I walked in, got admitted, and they stabilized me overnight,” he wrote.
He later posted that he was being discharged and thanked Tesla and Elon Musk. Musk replied to the post, writing, “Glad you’re ok!” The official Tesla X account also reposted Vohra’s story with a heart emoji.
Tesla recently published updated safety data of vehicles operating with FSD (Supervised) engaged. As per Tesla’s latest North America figures, vehicles operating with FSD (Supervised) engaged recorded one major collision every 5,300,676 miles. The U.S. average is one major collision every 660,164 miles.
Considering the experience of the Cybertruck owner, Tesla’s safety data does seem to hold a lot of water. A vehicle that is manually driven would have likely crashed or caused a pileup if its driver lost consciousness in the middle of the freeway, after all.
News
Tesla Cyberbeast price drops to less than $100k but loses Luxe package with FSD
The change adjusts the truck’s positioning in the high-performance premium EV pickup truck segment, where several rivals now command six-figure price tags.
Tesla has reduced the price of the Cyberbeast to below $99,990, but the update also removes a compelling feature set from the vehicle.
The change adjusts the truck’s positioning in the high-performance premium EV pickup truck segment, where several rivals now command six-figure price tags.
Prior to its price adjustment, the Cyberbeast was listed for $114,990. However, the vehicle’s prior configuration included a Luxe package that bundled features such as Full Self-Driving Supervised and other premium inclusions. That package is no longer listed as part of the Cyberbeast.
For its sub $100,000 price, the Cyberbeast offers 325 miles of estimated range, a 0-60 mph time of 2.6 seconds, a payload capacity of 2,271 lbs with the Cyber Wheel, and Powershare.
Interestingly enough, the Cyberbeast now undercuts some of its most powerful competitors with its updated price. The Rivian R1T Quad, for example, starts at $116,900, though the R1T has more range at 374 miles per charge, and it is also a bit faster with a 0-60 mph time of 2.5 seconds.
Other rivals include the GMC Hummer EV 3X Omega Edition Truck, which has a starting MSRP of approximately $148,000 before dealer markups, the Chevy Silverado EV LT Max Range, which starts at over $91,000 before dealer markups, and the GMC Sierra EV Denali Max, which starts at about $101,000.
Considering that rivals like the Rivian R1T Quad, Chevy Silverado EV LT Max Range, and GMC Sierra EV Denali Max outgun the Cyberbeast in raw range, the Cyberbeast’s competitiveness will likely rely on its Full Self Driving Supervised system, which allows it to navigate inner city streets and highways.
For $99 per month, the Cyberbeast practically becomes a self-driving vehicle, and that is something that its rivals cannot match, at least for now.
Cybertruck
Tesla launches new Cybertruck trim with more features than ever for a low price
This is a considerable upgrade to the Cybertruck Rear-Wheel-Drive that Tesla offered last year. It was discontinued after just a few months, but we still have yet to see anyone share pictures of it online.
Tesla has officially launched a new trim of its all-electric Cybertruck, which has more features than previous offerings at this price point, which is an incredibly good value.
Tesla is now offering the Cybertruck All-Wheel-Drive, and starting at $59,990, it appears to be a lot of truck for the money.
Along with the sub-$60,000 starting price, Tesla gives the Cybertruck AWD a 325-mile range rating, a powered tonneau cover that houses three bed outlets. It also has Powershare capability, coil springs with adaptive damping for a refined suspension feel, Steer-by-wire and four-wheel-steering, a 6′ x 4′ composite bed, a towing capacity of 7,500 pounds, and a powered frunk.
This is a considerable upgrade to the Cybertruck Rear-Wheel-Drive that Tesla offered last year. It was discontinued after just a few months, but we still have yet to see anyone share pictures of it online.
Tesla has launched a new Cybertruck trim: the Cybertruck AWD
– Starts at $59,990
– Dual Motor AWD w/ est. 325 mi of range
– Powered tonneau cover
– Bed outlets (2x 120V + 1x 240V) & Powershare capability
– Coil springs w/ adaptive damping
– Heated first-row seats w/ textile… pic.twitter.com/erZBtlq3Bs— TESLARATI (@Teslarati) February 20, 2026
That truck did not have a power tonneau, did not have adaptive suspension, leather seats, or nearly any of the premium features in the upper-level trims. It was not a great deal, either. It was only a $10,000 discount from the next Cybertruck trim, which meant losing a motor and a lot of premium features for not that much of a savings.
This is a much better offering from Tesla and could help the company see a bit of a resurgence from a sales perspective. Although the Cybertruck is a popular vehicle from a fan perspective, it is not a great seller, and Tesla knows it.
Tesla Cybertruck undergoes interior mod that many owners wanted
Despite it being a crowd favorite, it was simply priced out of people’s budgets, so this All-Wheel-Drive configuration should be easier to handle financially for many of those who wanted the Cybertruck but not the price tag that came with it.
It is not a far cry from what Tesla priced back in 2019, as it unveiled three trim levels back in November, nearly seven years ago: a Single Motor for $39,990, a Dual Motor for $49,990, and a Tri-Motor for $69,990.
This new AWD trim is just $10,000 off from that price tag, and accounting for inflation, Tesla is pretty close.
Deliveries are expected to begin in June 2026.