Investor's Corner
Tesla’s ‘leading choice’ for its Europe Gigafactory site is Germany
In a series of tweets on Monday, Elon Musk casually stated that Tesla’s “leading choice” for the site of its Europe Gigafactory is Germany. According to Musk, the facility would probably be built somewhere on the German-French border, near the Benelux (Belgium, Netherlands, Luxembourg) countries.
Germany is a leading choice for Europe. Perhaps on the German-French border makes sense, near the Benelux countries
— Elon Musk (@elonmusk) June 19, 2018
A Gigafactory in Europe has been in Musk’s radar for some time now. References to the facility being built in the region were teased by Musk back in late 2016, after the company announced its acquisition of Grohmann Engineering. Grohmann Engineering, now known as Tesla Grohmann Automation, is based in Prüm, Germany, which makes it strategically located for any facility that Tesla builds near the German-French border. With the robotics company nearby, Tesla would be able to scale the manufacturing capabilities of its Europe Gigafactory with relative ease.
Several areas in Germany close to the Benelux countries actually have thriving car industries. Baden-Württemberg, for one, is home to facilities owned by legacy automakers such as AMG, Mercedes-Benz, Porsche, and Audi. Apart from being the third-largest state in Germany, Baden-Württemberg is also one of the regions in the country with the highest density of electric cars and EV charging infrastructure. Baden-Württemberg is also home to a good number of academic institutions, which could provide Tesla with a sizeable pool of potential employees.
Overall, the prospect of the Europe Gigafactory being set up in Germany stands to benefit Tesla’s customers and other facilities in the region. With the Europe Gigafactory producing battery packs, powertrains, and vehicles, Tesla’s other facilities in the area, such as its Tilburg, Netherlands assembly plant, could increase its capability to roll out electric vehicles.
Ultimately, however, a Gigafactory in Europe would be Tesla’s ticket to saturating the region with competitively-priced vehicles such as the Model 3, and possibly even the Model Y. During Tesla’s Q1 2018 earnings call, Elon Musk noted that all future Gigafactories would be incorporating vehicle production. With its first foray into the mid-sized luxury segment — the Model 3 — already proving to be a formidable competitor in its class in the United States, an aggressive push of the vehicle in Europe could very well put a sizeable dent in the profits of the region’s legacy automakers.
Tesla’s Europe Gigafactory would likely take some time before its construction begins, however. For now, Tesla is focused on establishing the China Gigafactory. The upcoming factory, which will be wholly owned by Tesla thanks to changes in China’s rules for facilities owned by foreign automakers, is expected to be the site where the majority of the Model Y crossover SUV would be produced. Details about the upcoming all-electric crossover SUV have been dropped by Musk during the past few earnings call as well. Back in Q3 2017, Musk asserted that its China facility would not produce the Model S and Model X, but rather, the Model Y and Model 3. During the Q4 2017 call, Musk stated that Tesla would begin investing in the Model Y sometime later in 2018.
Elon Musk
Tesla AI boss reveals how big Optimus is going to get
Tesla’s Optimus chief corrected himself on X, confirming a staggering 10 million robot production target.
Tesla’s Optimus program has a new number attached to it, after Ashok Elluswamy, the executive who has run the humanoid robot program since June 2025, posted a three word correction on X Thursday, “Correction, 10 million robots.”
The line clarifies the long term annual capacity Tesla is building toward its planned second Optimus production line at Gigafactory Texas, a figure Musk has cited repeatedly since last year’s shareholder meeting.
The scale is worth noting, because ten million robots a year would mean Tesla building more units annually than most countries sell in new cars. Tesla has framed this as a second line, not the first. The buildout is happening in two phases: a roughly one million unit per year line inside Tesla’s Fremont factory, installed on the floor space vacated when Model S and Model X production ended earlier this year, and a much larger dedicated facility under construction at Giga Texas that broke ground on its first steel structure in May. That Texas facility is the one Elluswamy’s correction refers to, and is expected to reach volume production sometime in 2027.
Correction, 10 million robots https://t.co/0z4nyQNTzp
— Ashok Elluswamy (@aelluswamy) July 30, 2026
Tesla Optimus project fires up as Musk sees production line progress
Elluswamy took over Optimus from Milan Kovac last summer and has spent the months since talking up the program’s trajectory. Elon Musk has also floated the ten million figure at Tesla’s 2025 shareholder meeting.
Ending Model S and Model X production to make room for the first Optimus line was one of the more consequential manufacturing decisions in the company’s recent history, retiring two flagship vehicles in favor of a robot that has yet to enter mass production. Musk has previously estimated per unit production costs at $20,000 to $25,000 once Tesla reaches a million units a year, though he hasn’t said what that cost looks like at ten times the volume.
Elon Musk
SpaceX scores another massive Pentagon deal to support military satellites
SpaceX just picked up another $1.6 billion from the Pentagon, with the U.S. Space Force awarding two task orders worth $1.6 billion to fly 18 Falcon 9 missions from Vandenberg Space Force Base in California through the end of 2027. The launches will carry satellites for the Space Based Sensing and Targeting portfolio, a set of programs meant to help the military detect and track airborne threats and relay that information across forces in near real time.
The award falls under National Security Space Launch Phase 3 Lane 1, the Space Force’s faster, commercial style procurement track for missions that do not require the military’s most demanding certification process. It is also the largest single order publicly disclosed under that program so far, and the first task order issued since the Space Force nearly tripled Lane 1’s contract ceiling from $5.6 billion to $17 billion on July 17.
SpaceX to become America’s Military data backbone for missiles, drones, and warfighters
Eric Zarybnisky, the Space Force’s acting portfolio acquisition executive for space access, said the entire process, from identifying the requirement to signing the contract, took about two months, including a month set aside for companies to prepare proposals.
SpaceX is not just launching these satellites. It already holds the contracts to build two of the programs within the same portfolio, $4.16 billion for the Space Based Airborne Moving Target Indicator system and $2.29 billion for the Space Data Network Backbone, which Teslarati covered in May. That means SpaceX is now responsible for both building key pieces of the military’s next generation sensing network and getting them into orbit.
With this latest award, SpaceX’s Pentagon contract total for 2026 alone tops $8 billion, adding to a defense portfolio that already includes the Golden Dome missile defense software group SpaceX joined in April and a string of GPS launches it inherited after ULA’s Vulcan rocket ran into a booster anomaly, which we detailed in March.
Lane 1’s vendor pool technically includes seven companies: SpaceX, ULA, Blue Origin, Rocket Lab, Stoke Space, Impulse Space, and Relativity Space. In practice, SpaceX remains the only provider with the combination of launch cadence, flight proven Falcon 9 hardware, and West Coast infrastructure to support a campaign requiring roughly one Vandenberg launch a month for the next year and a half.
Some lawmakers have flagged the growing concentration of national security launches with one company as a risk worth watching. For now, the Space Force keeps backing SpaceX, with it being the company that shows up ready to launch.
Investor's Corner
SpaceX gets an absolutely crazy price target after rough IPO
SpaceX (NASDAQ: SPCX) got an absolutely crazy price target rating from Raymond James after the company experienced a tough first few weeks following its Initial Public Offering (IPO).
Despite the tumultuous start, SpaceX has plenty of believers, and the company’s massively successful Starship launch last Friday, its 13th test flight of the massive rocket, went so smoothly that Raymond James analysts pushed its price target on the company to roughly 7 times its current trading level.
SpaceX Starship just nailed something it’s never done before
The firm officially put a “Strong Buy” rating and an $800 price target on the stock. It currently trades at around $113. Its all-time high is $225.64, reaching this trading level shortly after shares first went public.
Raymond James’ price target is tied to the firm’s confidence after Starship’s 13th test flight. Analysts at the firm said it was an incremental step that reduces engineering risks, citing the widely successful heat shield test that CEO Elon Musk recently detailed, the smooth deployment of Starlink V3 satellites, and a successful in-space engine relight.
SpaceX also managed to see Starship splash down safely in the Indian Ocean, while the Super Heavy Booster fell down to the Gulf of America with no incidents.
It is interesting to see these launches have such a tremendous impact on the stock and what investors think of it. After SpaceX initially delayed the Starship launch last week, shares fell tremendously. Most probably did not realize that the stand-down is a standard practice, especially if everything is not perfect.
The mission was initially aborted due to an issue with Raptor engines. This was resolved, and Starship launched last Friday after another delay on Thursday, which was caused by weather.
Now that analysts have seen what SpaceX launches are capable of and how impressive the feat is, firms are adjusting their price targets accordingly, making it known that they have high expectations for the space exploration company.

