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‘Astongate’ controversy comes to fore as recent anti-EV narrative crumbles

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Noted carmaker Aston Martin has found itself in a climate lobbying controversy, following the spread of an anti-EV study which peddled the idea that electric cars will have to travel as far as 50,000 miles before matching the carbon footprint of a comparable fossil fuel-powered vehicle. Needless to say, the controversy, which is now being dubbed in EV circles as #Astongate, is crumbling down, and it seems to be dragging Aston Martin’s name with it. 

The report, titled “Decarbonising Road Transport: There Is No Silver Bullet,” made the rounds in several key media outlets last week, with agencies such as The Times and the The Daily Telegraph reporting on its alleged findings. The findings of the study promptly drew raised eyebrows from EV authorities online, most especially Auke Hoekstra, Senior Advisor on Electric Mobility at the Eindhoven Technical University, who is known for debunking anti-electric car narratives. It didn’t take long before the study was thoroughly debunked. 

But the story only got stranger from there. 

Electric vehicle experts and researchers opted to trace the source of the study, and what they found was quite interesting. As it turned out, the study was commissioned by companies including Aston Martin, Bosch, Honda, and McLaren. The study was presented as the work of a firm called Clarendon Communications, and it was commissioned shortly after UK Prime Minister Boris Johnson called for a ban on the sale of new fossil fuel-powered vehicles from 2030. 

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Interestingly enough, the communications firm behind the report, Clarendon Communications, was registered under the name of Rebecca Stephen, a part-time NHS nurse and the spouse of Aston Martin’s government affairs director, James Stephen. The PR firm was set up only this February, and it is registered to the address of a property jointly owned by the couple. 

In an email to The Guardian, Rebecca Stephen stated that the report from Clarendon was “compiled” by the same companies that commissioned the study itself. According to Stephen, Clarendon was contacted by Bosch “to provide public affairs and stakeholder support” so its logo and contact details appear on the back of the report “for this purpose.” Bosch, for its part, noted via a spokeswoman that it fully supports the report. The company also called for “greater transparency” on the carbon footprint of vehicles. 

As the “Astongate” controversy emerges, Labour MP Matt Western, who wrote the foreword to the Clarendon Communications report, expressed his disdain that the study was used as part of an anti-EV narrative. According to Western, he agreed to be part of the project to “push this agenda forward, rather than the opposite.” “I am disappointed that the report has since been used to push an anti-electrification line in the media. I was not aware of any link between the PR firm involved and Aston Martin,” he said. 

As for Francis Ingham, the director-general of the Public Relations and Communications Association, he noted that PR agencies such as Clarendon must fight misinformation, not spread it. “We have a duty to fight misinformation, not purvey it. PR agencies should be fully transparent about who they represent. Failure to disclose client relationships damages trust in our industry and lends credence to misleading perceptions of PR as a sinister practice,” Ingham said. 

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Amidst the shift of the auto industry towards electric vehicles, Aston Martin is among those that are being left behind. The company has canceled its RapidE electric vehicle and is currently not promising anything electric until 2026. The company has handed a fifth of its equity to Mercedes-Benz in exchange for access to the German luxury automaker’s hybrid and EV tech. 

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla ends Full Self-Driving purchase option in the U.S.

In January, Musk announced that Tesla would remove the ability to purchase the suite outright for $8,000. This would give the vehicle Full Self-Driving for its entire lifespan, but Tesla intended to move away from it, for several reasons, one being that a tranche in the CEO’s pay package requires 10 million active subscriptions of FSD.

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Tesla has officially ended the option to purchase the Full Self-Driving suite outright, a move that was announced for the United States market in January by CEO Elon Musk.

The driver assistance suite is now exclusively available in the U.S. as a subscription, which is currently priced at $99 per month.

Tesla moved away from the outright purchase option in an effort to move more people to the subscription program, but there are concerns over its current price and the potential for it to rise.

In January, Musk announced that Tesla would remove the ability to purchase the suite outright for $8,000. This would give the vehicle Full Self-Driving for its entire lifespan, but Tesla intended to move away from it, for several reasons, one being that a tranche in the CEO’s pay package requires 10 million active subscriptions of FSD.

Although Tesla moved back the deadline in other countries, it has now taken effect in the U.S. on Sunday morning. Tesla updated its website to reflect this:

There are still some concerns regarding its price, as $99 per month is not where many consumers are hoping to see the subscription price stay.

Musk has said that as capabilities improve, the price will go up, but it seems unlikely that 10 million drivers will want to pay an extra $100 every month for the capability, even if it is extremely useful.

Instead, many owners and fans of the company are calling for Tesla to offer a different type of pricing platform. This includes a tiered-system that would let owners pick and choose the features they would want for varying prices, or even a daily, weekly, monthly, and annual pricing option, which would incentivize longer-term purchasing.

Although Musk and other Tesla are aware of FSD’s capabilities and state is is worth much more than its current price, there could be some merit in the idea of offering a price for Supervised FSD and another price for Unsupervised FSD when it becomes available.

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Musk bankers looking to trim xAI debt after SpaceX merger: report

xAI has built up $18 billion in debt over the past few years, with some of this being attributed to the purchase of social media platform Twitter (now X) and the creation of the AI development company. A new financing deal would help trim some of the financial burden that is currently present ahead of the plan to take SpaceX public sometime this year.

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Elon Musk’s bankers are looking to trim the debt that xAI has taken on over the past few years, following the company’s merger with SpaceX, a new report from Bloomberg says.

xAI has built up $18 billion in debt over the past few years, with some of this being attributed to the purchase of social media platform Twitter (now X) and the creation of the AI development company. Bankers are trying to create some kind of financing plan that would trim “some of the heavy interest costs” that come with the debt.

The financing deal would help trim some of the financial burden that is currently present ahead of the plan to take SpaceX public sometime this year. Musk has essentially confirmed that SpaceX would be heading toward an IPO last month.

SpaceX IPO is coming, CEO Elon Musk confirms

The report indicates that Morgan Stanley is expected to take the leading role in any financing plan, citing people familiar with the matter. Morgan Stanley, along with Goldman Sachs, Bank of America, and JPMorgan Chase & Co., are all expected to be in the lineup of banks leading SpaceX’s potential IPO.

Since Musk acquired X, he has also had what Bloomberg says is a “mixed track record with debt markets.” Since purchasing X a few years ago with a $12.5 billion financing package, X pays “tens of millions in interest payments every month.”

That debt is held by Bank of America, Barclays, Mitsubishi, UFJ Financial, BNP Paribas SA, Mizuho, and Société Générale SA.

X merged with xAI last March, which brought the valuation to $45 billion, including the debt.

SpaceX announced the merger with xAI earlier this month, a major move in Musk’s plan to alleviate Earth of necessary data centers and replace them with orbital options that will be lower cost:

“In the long term, space-based AI is obviously the only way to scale. To harness even a millionth of our Sun’s energy would require over a million times more energy than our civilization currently uses! The only logical solution, therefore, is to transport these resource-intensive efforts to a location with vast power and space. I mean, space is called “space” for a reason.”

The merger has many advantages, but one of the most crucial is that it positions the now-merged companies to fund broader goals, fueled by revenue from the Starlink expansion, potential IPO, and AI-driven applications that could accelerate the development of lunar bases.

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Tesla pushes Full Self-Driving outright purchasing option back in one market

Tesla announced last month that it would eliminate the ability to purchase the Full Self-Driving software outright, instead opting for a subscription-only program, which will require users to pay monthly.

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Credit: Tesla

Tesla has pushed the opportunity to purchase the Full Self-Driving suite outright in one market: Australia.

The date remains February 14 in North America, but Tesla has pushed the date back to March 31, 2026, in Australia.

Tesla announced last month that it would eliminate the ability to purchase the Full Self-Driving software outright, instead opting for a subscription-only program, which will require users to pay monthly.

If you have already purchased the suite outright, you will not be required to subscribe once again, but once the outright purchase option is gone, drivers will be required to pay the monthly fee.

The reason for the adjustment is likely due to the short period of time the Full Self-Driving suite has been available in the country. In North America, it has been available for years.

Tesla hits major milestone with Full Self-Driving subscriptions

However, Tesla just launched it just last year in Australia.

Full Self-Driving is currently available in seven countries: the United States, Canada, China, Mexico, Australia, New Zealand, and South Korea.

The company has worked extensively for the past few years to launch the suite in Europe. It has not made it quite yet, but Tesla hopes to get it launched by the end of this year.

In North America, Tesla is only giving customers one more day to buy the suite outright before they will be committed to the subscription-based option for good.

The price is expected to go up as the capabilities improve, but there are no indications as to when Tesla will be doing that, nor what type of offering it plans to roll out for owners.

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