News
Tesla introduces ‘Annual Awards’ in latest Referral Program: VIP event access, P100D
Not one to waste any time, Tesla is back with a seventh Referral Program this time introducing an ‘Annual Award’ that will be given to Tesla owners who refer the most Model S and Model X sales by the end of the year.
Details for Tesla’s latest Referral Program were posted to the company’s site shortly after the previous incentive program reached its January 15 end of day expiration. Incidentally, January 15 is also the deadline to the Silicon Valley electric car company’s free lifetime Supercharger policy. Model S and Model X vehicles ordered after this date will be given 400 kWh of Supercharger credits, per year, after which usage will be billed under a new fee structure.
Tesla’s new referral program will be broken down into a ‘Current Phase’ – which will reward owners that refer the most sales between January 16 and March 15, 2017, prizes – and an annual award that will gift winning owners with exclusive VIP access to events, VIP concierge service, a complimentary weekend getaway at a Tesla destination charging resort, and more.
The top prize for winning the Annual Award will be given to the first person within each sales region — North America, Europe and Asia-Pacific — that refers 20 sales. The winner will be rewarded a Ludicrous Tesla Model S or Tesla Model X P100D.
Also, worth noting is Tesla’s mention of a ‘Model 3 delivery event’ under the Current Phase program. Existing owners that make 7 or more qualifying referral sales will receive an invitation to attend the Model 3 delivery event.
Full details of Tesla’s seventh referral program, good between January 16 to March 15, 2017, is outlined in its entirety below.
If you’ve enjoyed visiting our site and seeing our live behind the scenes coverage of events, please consider using our referral code for $1,000 off the purchase of your Model S and Model X. Your support helps us with content production. We’re particularly interested in bringing your the first photos of the Elon Musk-signed Red Powerwall 2.0.
Referral Program (Jan. 16 to Mar. 15, 2017)
Customers who order a new Model S or Model X using the referral link of a Tesla owner will get a $1,000 credit towards the purchase price. To show our appreciation, referring owners will be eligible for our Referral Program awards.
Current Phase
Owners can refer up to 8 friends during the current phase of the program, lasting from January 16 to March 15, 2017.
7+ Qualifying Referrals
Owners who make 7 qualifying referrals will receive an invitation for themselves and a guest to attend our Model 3 delivery event.
5+ Qualifying Referrals
Those who make 5 or more qualifying referrals will receive an exclusive red Founders Series Powerwall 2. This limited edition Powerwall is not available to the public.
3+ Qualifying Referrals
Those who make 3 qualifying referrals will receive a Founders Series Tesla Model S for Kids. This miniature driveable electric Model S includes working headlights, sound system, and charge port.
2+ Qualifying Referrals
Those who make 2 or more referrals will receive a rolling Tesla carry-on.
Ludicrous P100D Model S or Model X
Each qualified referral customers make gives them an additional entry into a drawing to win their choice of either a Ludicrous P100D Model S or Model X.
Annual Awards
Owners will now also receive exclusive benefits and awards throughout the year, based on their total number of referrals from January 16, 2017.
First to 20 Per Region – Ludicrous P100D Model S or Model X
The first person to refer 20 friends starting from January 16 in each sales region— North America, Europe, and Asia-Pacific — will receive a P100D Model S or Model X. They will be invited to configure their award once all 20 friends have taken delivery of their new Tesla vehicles.
20+ Qualifying Referrals
Those who make 20 qualifying referrals will receive a weekend getaway at a destination charging resort as well as the ability to swap their car with the latest Tesla of their choice for a week.
15+ Qualifying Referrals
Those who make 15 qualifying referrals will receive exclusive priority access and benefits lasting until December 31, 2018, including:
VIP Concierge – 24/7 access via phone for assistance with all ownership matters
VIP access to Tesla events
10 overnight test drive passes for friends and family
10 passes for 4 to tour Tesla’s Fremont Factory
We know that without our customers we would not be where we are today. This is our way of thanking you for your support in building the Tesla community and accelerating the world’s transition to sustainable energy.
Limits
Related order must be placed between January 16, 2017 and March 15, 2017 to qualify for current phase awards, and after January 16, 2017 to qualify for annual awards. Referrals must be delivered before awards are redeemed. Pre-owned vehicles are not eligible. Limit of 8 referrals per owner until March 15, 2017.
Must be at least 18 years old to be eligible for awards. No entry fee, payment or purchase required for the drawing. A random drawing will be held on or around March 31, 2017 to determine the winner. The winner will be contacted thereafter. Awards are non-transferable and not redeemable for cash. The winner is responsible for all taxes and local requirements and fees. Program and awards are conditional on and subject to local laws and regulations. Unfortunately, Ohio and Virginia residents are not eligible for awards.
The customer is not an employee, legal representative or partner of Tesla or any Affiliate of Tesla. Nothing in the Referral Program shall be deemed to create any kind of (commercial) relationship between Supplier and Tesla or any of Tesla’s Affiliates. The customer has no authority to represent or bind Tesla.
Good Faith
We introduce programs such as these in good faith and expect the same good faith in return. Please note that we may withhold awards where we believe customers are acting in bad faith or otherwise acting contrary to the intent of this program. To be clear, commercializing or otherwise selling referral codes is not appropriate, and we will not honor such codes. We cannot cover every nefarious scenario, nor will we attempt to, but we do promise to be fair and reasonable.
Elon Musk
Tesla Cybercab coming next to Giga Berlin, Optimus possibly after
“From a next major product standpoint, I think most likely is the Tesla Cybercab,” Musk said.
Tesla could add the Cybercab and Optimus humanoid robot to the production lineup at Giga Berlin, as per recent comments from CEO Elon Musk.
During a recent interview with Giga Berlin plant manager André Thierig, Musk identified the Cybercab as the most likely next major product for the German factory, with Optimus potentially following after.
“From a next major product standpoint, I think most likely is the Tesla Cybercab,” Musk said. He added that there are also “possibilities of Tesla Optimus” being produced in the facility.
Tesla has already begun production of the Cybercab in Giga Texas, with volume production expected to ramp this year. Based on Musk’s comments, it appears that if conditions align in Europe, Giga Berlin could eventually join that effort.
The CEO’s comments about Optimus coming to Gigafactory Berlin are quite unsurprising too considering that Musk has mentioned in the past that the humanoid robot will likely be Tesla’s highest volume product in the long run.
Giga Berlin will likely be able to produce mass volumes of Optimus, as the Model S and Model X lines being converted to an Optimus line in the Fremont Factory are already expected to produce 1 million units of the humanoid robot annually.
Apart from his comments about the Cybercab and Optimus, Elon Musk also confirmed that Giga Berlin has started ramping battery cell production and will continue expanding Model Y output, particularly as supervised Full Self-Driving (FSD) gains regulatory approvals in Europe.
Taken together, the remarks suggest Berlin’s role could evolve beyond vehicle assembly into a broader multi-product manufacturing hub, not just a regional Model Y plant.
Energy
Tesla Powerwall distribution expands in Australia
Inventory is expected to arrive in late February and official sales are expected to start mid-March 2026.
Supply Partners Group has secured a distribution agreement for the Tesla Powerwall in Australia, with inventory expected to arrive in late February and official sales beginning in mid-March 2026.
Under the new agreement, Supply Partners will distribute Tesla Powerwall units and related accessories across its national footprint, as noted in an ecogeneration report. The company said the addition strengthens its position as a distributor focused on premium, established brands.
“We are proud to officially welcome Tesla Powerwall into the Supply Partners portfolio,” Lliam Ricketts, Co-Founder and Director of Innovation at Supply Partners Group, stated.
“Tesla sets a high bar, and we’ve worked hard to earn the opportunity to represent a brand that customers actively ask for. This partnership reflects the strength of our logistics, technical services and customer experience, and it’s a win for installers who want premium options they can trust.”
Supply Partners noted that initial Tesla Powerwall stock will be warehoused locally before full commercial rollout in March. The distributor stated that the timing aligns with renewed growth momentum for the Powerwall, supported by competitive installer pricing, consumer rebates, and continued product and software updates.
“Powerwall is already a category-defining product, and what’s ahead makes it even more compelling,” Ricketts stated. “As pricing sharpens and capability expands, we see a clear runway for installers to confidently spec Powerwall for premium residential installs, backed by Supply Partners’ national distribution footprint and service model.”
Supply Partners noted that a joint go-to-market launch is planned, including Tesla-led training for its sales and technical teams to support installers during the home battery system’s domestic rollout.
Elon Musk
Tesla Giga Berlin growth could stall if not “free from external influences”: Elon Musk
The comments were delivered in a pre-recorded video discussion.
Tesla CEO Elon Musk has reportedly warned that future expansion of Gigafactory Berlin could be jeopardized if the site does not remain “free from external influences.”
Musk’s comments were delivered in a pre-recorded video discussion with employees and came at a sensitive moment for the facility, where union representation has been a recurring issue.
According to reports from Handelsblatt and Der Spiegel, citing participants at the event, Musk suggested that if Giga Berlin is no longer “free from external influences,” further expansion would become unlikely. He did not, however, hint that the plant would shut down.
While Musk did not name IG Metall directly, his remarks were widely interpreted as referencing the union, which is currently the largest faction on the works council but does not hold a majority, as noted in an electrive report.
The video conversation was conducted between Musk in Austin and Grünheide plant manager André Thierig, then played back to the workforce in Germany. Works council elections are scheduled for early March, heightening the tension between management and organized labor.
The CEO has previously voiced concerns that stronger union influence could limit Tesla’s operational flexibility and long-term strategy in Germany.
Despite the warning on expansion, Musk praised the Giga Berlin site during the same address, describing it as one of the most advanced factories worldwide and highlighting its cleanliness and team culture.
The discussion also reportedly touched on battery cell production. According to attendees cited in German media, Musk indicated that Tesla has begun ramping cell production at the site. That would mark a notable shift from earlier expectations that large-scale cell manufacturing in Brandenburg would not begin until 2027.
Tesla Cybercab coming next to Giga Berlin, Optimus possibly after
Tesla Powerwall distribution expands in Australia
