

Lifestyle
Tesla Model S Plaid racecar achieves sub-10-minute time at Pikes Peak
A Tesla Model S Plaid racecar with Unplugged Performance parts was able to set a new record at the 101st running of the Pikes Peak International Hill Climb. The vehicle, aptly called “Dark Helmet” as an homage to the film Spaceballs, successfully completed the hill climb with a sub-10 minute run time of 9:54.901.
What is quite remarkable about Unplugged Performance’s Tesla Model S Pikes Peak racer is the fact that behind its radical aero and high-performance parts like brakes and sway bars, it still retains its factory powertrain and drivetrain. Thus, power-wise, the Model S Plaid Pikes Peak racer is not really that far from other Plaid sedans coming out of the Fremont Factory.
But while “Dark Helmet” still features a factory Model S Plaid powertrain and drivetrain, Unplugged Performance did not hold back with the vehicle’s other upgrades. As per a press release from the Tesla tuning shop, the Model S Plaid Pikes Peak racer is fitted with a number of modifications that help the vehicle handle its immense power better.
These include UP x Ohlins TTX 4-way coilovers, billet aluminum adjustable control arms, sway bar, Superlight Carbon Ceramic Big Brake Kit and Carbon Fiber Brake Cooling Duct Kit to ensure optimal performance and control. The car was also fitted with Unplugged Performance UP-03 lightweight race wheels wrapped in Yokohama A005 Biomass tires, which are made from sustainable materials.
On race day, legendary racecar driver Randy Pobst, a true veteran of Pikes Peak, who, for the past few years, has taken on the treacherous hill climb in a Tesla, completed the race in 9:54.901. In a statement following the event, the veteran racer highlighted that Unplugged Performance’s modifications and the vehicle’s tires played a crucial part in the feat. Such parts, after all, allowed the Model S Plaid’s monstrous power to be utilized fully for the race.
“Our best Pikes Peak yet! Dark Helmet was so perfectly dialed by the Unplugged Performance team. The Unplugged parts and Yokohama biomass tires allowed us to achieve top 10, sub 10-minute and a new record, and I am absolutely electrified with excitement!” Pobst said.
Unplugged Performance CEO Ben Schaffer, for his part, highlighted that the Model S Plaid, for all its power and speed, is actually a family car at its core. And if one were to keep such a thought in mind, then it would be pretty hard not to be impressed with the Model S Plaid’s successful hill climb at Pikes Peak this year.
“We are thrilled with our success at the 101st running of the Pikes Peak International Hill Climb. Dark Helmet had a class win in 2021 on shortened race, but to run the full course this year with our fastest qualifying time ever and setting a modified production EV record is a testament to the relentless pursuit of excellence by the Unplugged Performance team.
“Demonstrating that even a luxury family sedan can compete against purpose-built race cars was our Pikes Peak mission, and delivering that for the Tesla community that has supported us for a decade further motivates us to continue pushing the limits of what is possible,” Schaffer said.

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Lifestyle
Tesla brings perhaps the coolest interior feature to cars in latest update
Tesla adds on to the “fun” aspect of its vehicles.

Tesla has brought perhaps the coolest interior feature to its cars in a new update that is rolling out to vehicles now.
The feature will require a newer vehicle that has interior ambient lighting, which is present on the new Model S, Model X, Model 3 “Highland,” and Model Y “Juniper.” The Cybertruck also has ambient lighting strips throughout.
Tesla Model Y’s ambient lighting design changes revealed in leaked video
With the Version 2025.26+ Software Update, Tesla is rolling out a new “Sync Accent Lights w/ Music” feature, which is available on the Tesla Toybox:
Turn your Tesla into a rave cave with the new Light Sync feature 🎶
Rolling out now in software update 2025.26+ pic.twitter.com/IIsQxZ9jDP
— Tesla (@Tesla) July 29, 2025
To enable the feature, you’ll access the Toybox, choose “Light Sync,” and then choose “Sync Accent Lights w/ Music.”
Although it does not improve the performance of the vehicle, it is yet another example of Tesla making one of the coolest cars out there. This is truly a cool add-on that can be used to impress your friends and family.
Elon Musk
xAI, Musk Foundation helps schools near Memphis supercomputer site
Reports of xAI and the Musk Foundation’s work were recently posted by local news media.

Elon Musk’s artificial intelligence startup xAI and the Musk Foundation have been supporting Memphis-Shelby County Schools with HVAC repairs and facility upgrades, while also funding youth programs for students in the area.
Reports of xAI and the Musk Foundation’s work were recently posted by local news media.
xAI’s school visits lead to facility repairs
Representatives from xAI visited John P. Freeman Optional School, Fairley High School, and Westwood High School, all of which are located near its Colossus supercomputer site, to assess HVAC systems, plumbing, gym facilities, and athletic fields. The visits resulted in a list of priority repairs, some of which were completed in April and May.
In addition to the repairs, xAI also shared a number of initiatives that are planned for students in the area, as stated in a Commercial Appeal report.
“xAI is working on providing STEM workshops for local students, donating equipment to technical training programs, and supporting job fairs to boost employment opportunities. These initiatives reflect xAl’s commitment to fostering education and economic growth in Memphis,” xAI noted in a statement.
Musk Foundation donation
Apart from xAI, the Musk Foundation also donated $350,000 to the Boys & Girls Clubs of Greater Memphis, enabling the reopening of two club sites located at Booker T. Washington High School and Westwood High School. Both locations had closed earlier this year due to lapses in funding. As per xAI, the Musk Foundation’s donation allows clubs to reopen for almost 1,000 students.
The donation will fund staffing, supplies, and transportation, among others. “Kids are the future of humanity,” Elon Musk said in a statement, adding that students need “every chance to shoot for the stars.”
“We’re honored to support the Boys & Girls Clubs of Greater Memphis in reopening these sites, giving kids in underserved communities the tools to build brighter futures,” Musk said.
The gift was praised by local officials, including Boys & Girls Clubs board chair Michael Garriga, who stated that the “commitment will ensure the youth of our community have the opportunities they need to develop their skills and talents to become successful students and future citizens.”
Lifestyle
EV fans urge Tesla to acquire Unplugged Performance for edge in fleet and security industry
Unplugged Performance has built a name for itself by producing performance upgrades for Tesla vehicles.

A growing number of Tesla enthusiasts and longtime community voices are calling on the electric vehicle maker to acquire Unplugged Performance, a California-based aftermarket company best known for tuning Tesla vehicles and developing specialized government fleet solutions under its UP.FIT division.
The idea was once considered a niche proposal among EV fans, but it is now gaining serious attention not just as a performance play but as a strategic move to deepen Tesla’s roots in the fleet and security industry.
A strategic fit
Unplugged Performance has built a name for itself by producing performance upgrades for Tesla vehicles, from track-optimized components to visual and aerodynamic upgrades. But in recent years, its UP.FIT division has pivoted toward a more functional future by outfitting Tesla vehicles like Model Ys for police, military, and government use.
That work has sparked growing calls for closer collaboration with Tesla, especially as the EV maker increasingly leans into autonomy, AI, and fleet services as core components of its next chapter.
“I posted this four years ago, but I think it’s more true now than ever,” wrote Whole Mars Catalog, a well-known Tesla investor and FSD Beta tester, on X. “Tesla should buy Unplugged. But not just as a Performance division. What they are doing with UP.FIT unlocks large government and commercial fleet purchases that can improve utilization.”
Tesla fans such as shareholder Sawyer Merritt echoed the sentiment, calling Unplugged a “great fit within Tesla.” adding, “They are literally located directly next to Tesla’s design studio in Hawthorne.”
Enabling the next wave
Supporters of the idea noted that integrating Unplugged into Tesla’s corporate structure could help accelerate the adoption of autonomous technologies in government sectors. With UP.FIT patrol cars already in use across some U.S. police departments, Tesla fans envisioned a future where self-driving Teslas could potentially revolutionize law enforcement, search-and-rescue, and public service logistics.
“Just imagine how autonomous patrol cars could transform policing and bring us into a safer future,” the veteran FSD tester wrote.
The benefits could also extend to Tesla’s existing consumer base. “They also have some incredible products in the works that I think will appeal to many ordinary Tesla drivers — not just those looking for performance or mods. Stuff that’s so good it should have come straight from the design studio next door,” Whole Mars Catalog noted.
Unplugged Performance, founded in 2013, shares not just a product vision with Tesla, but also geography. Its Hawthorne headquarters sits directly adjacent to Tesla’s design studio, and the two companies have maintained a close working relationship over the years. The aftermarket firm has long positioned itself as a “mission-aligned” partner to Tesla.
In response to the recent calls for acquisition, Unplugged Performance acknowledged the support from the community. “Our very existence is to support the Tesla mission with @UpfitTesla and @UnpluggedTesla,” Unplugged CEO Ben Schaffer posted on X. “We love working with Tesla and are grateful for the community’s support since 2013!”
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